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8/4/2019 Unit 5 Business Negotiation
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Unit 5 Business Negotiations
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I. Warming-up: Mini-presentation and
Interpreting
Whats important when deciding whether to
visit a trade fair
l type of products on display
lnumber of exhibitors
l
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Essential vocabulary:
(Handouts)
rubber time//
This is a culture-specific term. rubber time orthe attitude of not being punctual, is a phrasefirst used by Indonesians to jokingly refer tothat cultures rather laid-back (calm andrelaxed as if nothing will ever worry them)
attitude about appointment, schedules, anddeadlines. The unpunctual nature iscompared with the elasticity of rubber andoften satirized as the rubber time habit.
red tape
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II. Interpreting Exercises:
1 Sight interpretation:Nobody actually wants to cause offence but,
as business becomes more international, it is
increasingly easy to get it wrong.There may be a single European market but it
does not mean that managers behave thesame in Greece as they do in Denmark.
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Punctuality: Generally punctuality is a mustfor both business and social engagements.Being late--rubber time--is customary in
certain Middle Eastern, Central and SouthAmerican countries.
Be patient and avoid showing sign ofdispleasure when the buyer or the hostshows up 15 to 30 minutes late. Sometimesit is unavoidable to wait for an hour.
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Topics in Conversation: Avoid talking aboutbusiness matters during entertainment and after
business hours, especially when the buyer is fromthe West. Entertainment is a time for relaxation.
Many Asian businesspeople, particularly Chinese,like to talk about business during various
occasions.
Avoid politics and religion in the conversation.These two topics are the most common cause ofdisagreement.
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Controversial subjects like social conditions,
regional conflicts, sex, and race should be avoided.Family matters at times is an unpleasant topic. Itmay be an intrusion of privacy to ask aboutpersonal finance.
The pet and the food occasionally are sickeningtopics. It is regarded as uncivilized to talk abouteating pets such as dog, rabbit, bird, turtle, andmonkey. Topics generally safe to converse includehobbies, travel, arts, sports, and fashion. Followthe lead of the buyer in conversation.
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2 Listen and interpret:
III. Interpreting the following episodesalternately into Chinese and English:
Episode 1: Shipment
Episode 2 Business in Information AgeEssential vocabulary:
cracker
One who makes unauthorized use of acomputer, especially to tamper with data orprograms.
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digerati
pl n
[dig(ital) + (lit)erati.]
literati
pl n literary orscholarly people men of letters or learning;scholars as a group
People who are knowledgeable about digital
technologies such as computer programming anddesign http://www.thefreedictionary.com
(Business / Professions) the people who earn largeamounts of money through Internet-related
businessCollins English DictionaryComplete and
Unabridged HarperCollins Publishers 1991,1994, 1998, 2000, 2003
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digit head
comes from Egghead
In the slang of the United States, egghead is
an anti-intellectual epithet, directed at
people considered too out-of-touch withordinary people and too lacking in realism,
common sense, virility, etc. on account of
their intellectual interests.Listening and interpret:
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Assignments:
Keeping in mind related words and expressions;
Finding out pragmatic terms and expressions in the
unit;
Working on extra texts for practice;