uniform While the battle between - Floating Life SA · 2019. 6. 3. · Pillar Polo and Arrowslit Shorts from Crew & Tailor. uniform This month: ... “Crew don’t want to be dressed

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While the battle between style and function is ever present

in the crew uniform market,

these nine companies manage

to pull off chic flair while still

considering the rigors of the

crew job. Pictured here is the

men’s Fieldstone Polo and

Ashlar Shorts with the women’s

Pillar Polo and Arrowslit Shorts

from Crew & Tailor.

un

iform

This month: The latest crew uniform styles and trends from nine of the industry’s suppliers

UNIFORMLY STYLISH

engineer deckchefstew

STYLE & SUBSTANCE page 67

91DWKOCT18171.pgs 05.09.2018 14:50 BLACK YELLOW MAGENTA CYAN

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www.dockwalk.com | October 2018 67

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uniformsL A T E S T S T Y L E Sstew

Anchors & Dove

Anchors & Dove is releasing new uniform lines

in September. Comfort and ease of wear is

essential, says Project Manager Natasha Burns.

“With each new design, Anchors & Dove tests

all areas of performance,” she says. While

it’s important that new designs look good,

they must be “super comfortable and easy to

wear,” Burns points out. Their fabric includes a

percentage of stretch to ensure crew comfort.

In particular, Burns highlights their technical

four-way stretch, which has been hugely

successful, especially in the women’s skort and

men’s walking short. “It is a great fabric that is

quick drying, wrinkle-free, machine washable,

with a lovely, soft hand feel,” Burns says.

The company has also used crucial yacht

feedback to update a few items of its core

collection. “Anchors & Dove believes crew

feedback is essential in making sure our

products are comfortable, flattering, and

performing well,” Burns says. “We are constantly

improving and expanding our product offering

and a big part of that is the development of

our fabrics,” says Burns, who adds that the

company has widened the fabric offerings

for its core range. They work closely with the

interior department to develop each uniform

and offer a “wide array of premium fabrics that

are functional, elegant, and chic.” They’re also

working on incorporating a recycled component

and are considering more natural fibers like

bamboo. “Anchors & Dove is very conscious of

the environment and our ecological footprint,”

Burns says. “We work with ethically certified

vendors in ensuring our footprint is minimal.”

www.anchorsanddove.com

STYLE & SUBSTANCECan crew uniforms be both comfortable and chic?

by Lauren Beck

While crew uniforms are, well, uniformly similar in some ways — hello shorts, skorts, and polos —

the uniform suppliers out there today are doing their part to stamp style and sass into new offerings.

Nine of the industry’s best share what’s new for this year and the style trends to watch.

DID YOU KNOW?

Anchors & Dove has launched its “Return,

Recycle, Reuse” program. Vessels can return

Anchors & Dove uniforms, the vessel’s

name will be removed, and the gear will

be donated. The company has partnered

with Melanesian Yacht Services, who

will help distribute these items to

villages across Melanesia.

Top: Women’s Scoop Neck Top and Tie Front

Short. Middle: Men’s Crew Neck Knit and

Classic Walkshort, with women’s Frill Neck

Polo and Capri Pant. Right: Women’s Peplum

Dress and men’s Short Sleeve Shirt and Dress

Pants from Anchors & Dove


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www.dockwalk.com | October 2018 6968 October 2018 | www.dockwalk.com

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Events Clothing

This year, Events Clothing launched its Trimmer short range (pictured right), which was created from crew feedback

and needs. “[Crew] wanted a work short that was lightweight but durable, that was comfortable to work in but

smart enough to be worn on charter,” says Lindsay Gardener of New Zealand’s Events Clothing. The material is quick

drying and breathable with four-way stretch for comfort and movability, durable, and UV-protected. The range’s

success has spurred Events to expand the range to include a women’s short and skort, and a pant for both men and

women is now in development. The company also plans to launch new color options at year’s end.

Custom seems to be key. “Crew don’t want to be dressed the same as the crew on the boat docked next to

them,” says Gardener. Events offers a number of customizations to fit any need and budget. “At the other end of the

scale, full bespoke collections are on the increase with completely one-of-a-kind design and colors being offered.”

While custom might be king, “This season has been all about dresses,” Gardner says. While you might not go

wrong with the black dress staple, Events is seeing more requests for custom colors and styles “that push the

boundaries of classic crew eveningwear.” Gardener highlights the new EOS dress (pictured right), which incorporates

nautical stripes that have proven to be popular on and off the water, season after season. “What’s fun about this

dress is that the pattern allows for a mixing of color combinations.” Another option, the Minerva dress, offers an

elegant evening dress alternative where the chiffon outer layer can also be customized to match the vessel’s theme.

Eco is also a concern at Events Clothing — the company is joining with companies like Patagonia to ensure

its core range is bluesign®-accredited. “Bluesign products have passed stringent testing to ensure garments

are produced in a way that protects the environment, the people involved in the manufacture, and the people

wearing it,” Gardner says. Recycled coffee beans infused with recycled polyester and mixed with 100 percent

cotton make up the company’s Grinder polo. www.eventsclothing.co.nz

Floating Life

“Every year, we aim at introducing new items to our collection by

responding to what the majority of our clients would like to experience.

Crucial to us is analyzing the market and following up with trends,” says

Annalisa Mutti of Floating Life. “In other words, by being in line with our

customer needs, style and design do not change drastically, but we are

highly responsive to the market and are always in the lookout for product

development.” The “Custom Collection” was created three years ago, and

Mutti says, “Clients demand [a] top-quality garment at a reasonable price.

We do our best in guaranteeing to find the best solution to their needs.”

New this year for Floating Life is the Pica, a technical formal dress

(pictured right), and Pintaca, a technical formal shirt. Both have

received good feedback. “Nowadays,

specific treatments guarantee fabrics

to be breathable, comfortable, fresh,

and ideal for every situation in

the life of a yachtie,” Mutti says.

Floating Life maintains that the

yachting industry is moving away

from cottons. “The future shines

for technical fabrics,” Mutti says.

One of those is polyamide, which is

“revolutionary.” “It is hypoallergenic;

therefore, unlikely to cause any

reactions and ultimately offers a sense

of freshness all day long,” Mutti says.

Sensitive is another fabric that Mutti

says is innovative, perfect for sharp cuts

and whose fibers are very thick between

them to allow maximum perspiration.

Customization is no problem — the

company offers a design consultancy

service, available 24/7, that can

custom create any outfit, regardless of

color and fabric. style.floatinglife.com

IDwear

“We are always working on new designs for our line, and we watch

and listen to what customers are responding to when deciding

on what new garments to manufacture next,” says Steve Mosher

of IDwear. Currently, they’re looking into a new Bermuda short

and a Capri pant as trends seem to be pointing to them coming

back — IDwear will consider reintroducing these to its core line.

“In keeping with the fashion trends, as well as the popularity of the

fabric in our garments, we will be manufacturing these new items

in our mechanical stretch microfiber fabric, which everyone loves,”

Mosher says. “It is a super comfortable stretch, wrinkle-resistant,

breathable fabric that is easy to care for.”

The company constantly tests new fabric technology. All pre-

washed cotton products, Mosher points out, can still shrink up to

five percent after the first 10 washes. “It might not sound like a lot,

but it is! We sanforize all our cotton products beforehand, which

guarantees less than 0.2 percent shrinkage,” Mosher says. “Recently,

we were experimenting with 3D resin logos,” Mosher says.

In recent years, Mosher notes, some boats have turned to

external brands for seasonal looks. While IDwear understands

the “desire to switch it up,” and are happy to help source items,

Mosher points out that it comes with issues — the problem with

“buying these high-fashion brands is that after one season, they are

discontinued, which in yachting is always a headache.” That’s why

IDwear’s core line — which includes both classic looks and more

modern “fun pieces” — is designed with a five-year shelf life, which

allows for uniform continuity. “This alone is worth its weight in gold

in the yachting industry,” Mosher says. www.idwear.com

Crew & Tailor

Based in London, Crew & Tailor is new to the market. They’re very

proud of their debut range — manufactured in Britain, and including

the Newel shirt, an alternative to polos, and the Chancel Tech dress,

featuring hydrophilic material that pushes moisture to the outer layer

to evaporate. They also offer a men’s short — the Transom short — with

the same properties. The men’s Rendered Trousers include “washdown

safe pockets.”

“We’ve focused on quality (which is synonymous with the ‘Made

in GB’ tag) and enhancing the wearability of [the] crew uniform,”

says Sienna Patterson of Crew & Tailor. How? By focusing on fabric

choice and “purposeful design elements — there’s a strong focus on

reformulating the expectations of a yacht uniform.”

The secret to their style? “Our integrative collection pairs tailoring

with textile technology and performance,” Patterson says. “As for trends

— naturally there’s a return to tailoring. We forecast monochromatic

color ways and there may even be a retro resurgence on the horizon,

but this time around it’s wearer friendly and technically advanced.”

The company has also developed a unique Crew ID system, which

eliminates the need for iron-on tags and marking uniforms. “The

system simplifies the uniform inventory and allocation process,”

Patterson says. They’re also working on a natural fiber line and a

uniform recycling program. As Patterson says, “I’ve seen the clothing

waste first hand when it comes to the end of a season.”

www.crewandtailor.com

DID YOU KNOW?

Floating Life has had a busy year,

establishing multiple new partnerships,

including MCK Suppliers in Holland,

Ino Yachting in Turkey, and is looking to

establish a relationship with a local entity

in the U.S. The company also opened

a new office in Monte Carlo.

DID YOU KNOW?

IDwear is expanding outside yachting.

“These commercial customers appreciate the

modern looks and level of quality the yachting

industry demands, and want the same for

their staff,” says Steve Mosher. Their lines

can be seen in several new boutique

hotels, bars, and restaurants.

Left: The men’s Newel

Shirt and Transom Short.

Center: Women’s Arrowslit

Shorts. Right: Women’s

Chancel Tech Dress and

men’s Newel Shirt and

Bartizan shorts from

Crew & Tailor


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www.dockwalk.com | October 2018 6968 October 2018 | www.dockwalk.com

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Events Clothing

This year, Events Clothing launched its Trimmer short range (pictured right), which was created from crew feedback

and needs. “[Crew] wanted a work short that was lightweight but durable, that was comfortable to work in but

smart enough to be worn on charter,” says Lindsay Gardener of New Zealand’s Events Clothing. The material is quick

drying and breathable with four-way stretch for comfort and movability, durable, and UV-protected. The range’s

success has spurred Events to expand the range to include a women’s short and skort, and a pant for both men and

women is now in development. The company also plans to launch new color options at year’s end.

Custom seems to be key. “Crew don’t want to be dressed the same as the crew on the boat docked next to

them,” says Gardener. Events offers a number of customizations to fit any need and budget. “At the other end of the

scale, full bespoke collections are on the increase with completely one-of-a-kind design and colors being offered.”

While custom might be king, “This season has been all about dresses,” Gardner says. While you might not go

wrong with the black dress staple, Events is seeing more requests for custom colors and styles “that push the

boundaries of classic crew eveningwear.” Gardener highlights the new EOS dress (pictured right), which incorporates

nautical stripes that have proven to be popular on and off the water, season after season. “What’s fun about this

dress is that the pattern allows for a mixing of color combinations.” Another option, the Minerva dress, offers an

elegant evening dress alternative where the chiffon outer layer can also be customized to match the vessel’s theme.

Eco is also a concern at Events Clothing — the company is joining with companies like Patagonia to ensure

its core range is bluesign®-accredited. “Bluesign products have passed stringent testing to ensure garments

are produced in a way that protects the environment, the people involved in the manufacture, and the people

wearing it,” Gardner says. Recycled coffee beans infused with recycled polyester and mixed with 100 percent

cotton make up the company’s Grinder polo. www.eventsclothing.co.nz

Floating Life

“Every year, we aim at introducing new items to our collection by

responding to what the majority of our clients would like to experience.

Crucial to us is analyzing the market and following up with trends,” says

Annalisa Mutti of Floating Life. “In other words, by being in line with our

customer needs, style and design do not change drastically, but we are

highly responsive to the market and are always in the lookout for product

development.” The “Custom Collection” was created three years ago, and

Mutti says, “Clients demand [a] top-quality garment at a reasonable price.

We do our best in guaranteeing to find the best solution to their needs.”

New this year for Floating Life is the Pica, a technical formal dress

(pictured right), and Pintaca, a technical formal shirt. Both have

received good feedback. “Nowadays,

specific treatments guarantee fabrics

to be breathable, comfortable, fresh,

and ideal for every situation in

the life of a yachtie,” Mutti says.

Floating Life maintains that the

yachting industry is moving away

from cottons. “The future shines

for technical fabrics,” Mutti says.

One of those is polyamide, which is

“revolutionary.” “It is hypoallergenic;

therefore, unlikely to cause any

reactions and ultimately offers a sense

of freshness all day long,” Mutti says.

Sensitive is another fabric that Mutti

says is innovative, perfect for sharp cuts

and whose fibers are very thick between

them to allow maximum perspiration.

Customization is no problem — the

company offers a design consultancy

service, available 24/7, that can

custom create any outfit, regardless of

color and fabric. style.floatinglife.com

IDwear

“We are always working on new designs for our line, and we watch

and listen to what customers are responding to when deciding

on what new garments to manufacture next,” says Steve Mosher

of IDwear. Currently, they’re looking into a new Bermuda short

and a Capri pant as trends seem to be pointing to them coming

back — IDwear will consider reintroducing these to its core line.

“In keeping with the fashion trends, as well as the popularity of the

fabric in our garments, we will be manufacturing these new items

in our mechanical stretch microfiber fabric, which everyone loves,”

Mosher says. “It is a super comfortable stretch, wrinkle-resistant,

breathable fabric that is easy to care for.”

The company constantly tests new fabric technology. All pre-

washed cotton products, Mosher points out, can still shrink up to

five percent after the first 10 washes. “It might not sound like a lot,

but it is! We sanforize all our cotton products beforehand, which

guarantees less than 0.2 percent shrinkage,” Mosher says. “Recently,

we were experimenting with 3D resin logos,” Mosher says.

In recent years, Mosher notes, some boats have turned to

external brands for seasonal looks. While IDwear understands

the “desire to switch it up,” and are happy to help source items,

Mosher points out that it comes with issues — the problem with

“buying these high-fashion brands is that after one season, they are

discontinued, which in yachting is always a headache.” That’s why

IDwear’s core line — which includes both classic looks and more

modern “fun pieces” — is designed with a five-year shelf life, which

allows for uniform continuity. “This alone is worth its weight in gold

in the yachting industry,” Mosher says. www.idwear.com

Crew & Tailor

Based in London, Crew & Tailor is new to the market. They’re very

proud of their debut range — manufactured in Britain, and including

the Newel shirt, an alternative to polos, and the Chancel Tech dress,

featuring hydrophilic material that pushes moisture to the outer layer

to evaporate. They also offer a men’s short — the Transom short — with

the same properties. The men’s Rendered Trousers include “washdown

safe pockets.”

“We’ve focused on quality (which is synonymous with the ‘Made

in GB’ tag) and enhancing the wearability of [the] crew uniform,”

says Sienna Patterson of Crew & Tailor. How? By focusing on fabric

choice and “purposeful design elements — there’s a strong focus on

reformulating the expectations of a yacht uniform.”

The secret to their style? “Our integrative collection pairs tailoring

with textile technology and performance,” Patterson says. “As for trends

— naturally there’s a return to tailoring. We forecast monochromatic

color ways and there may even be a retro resurgence on the horizon,

but this time around it’s wearer friendly and technically advanced.”

The company has also developed a unique Crew ID system, which

eliminates the need for iron-on tags and marking uniforms. “The

system simplifies the uniform inventory and allocation process,”

Patterson says. They’re also working on a natural fiber line and a

uniform recycling program. As Patterson says, “I’ve seen the clothing

waste first hand when it comes to the end of a season.”

www.crewandtailor.com

DID YOU KNOW?

Floating Life has had a busy year,

establishing multiple new partnerships,

including MCK Suppliers in Holland,

Ino Yachting in Turkey, and is looking to

establish a relationship with a local entity

in the U.S. The company also opened

a new office in Monte Carlo.

DID YOU KNOW?

IDwear is expanding outside yachting.

“These commercial customers appreciate the

modern looks and level of quality the yachting

industry demands, and want the same for

their staff,” says Steve Mosher. Their lines

can be seen in several new boutique

hotels, bars, and restaurants.

Left: The men’s Newel

Shirt and Transom Short.

Center: Women’s Arrowslit

Shorts. Right: Women’s

Chancel Tech Dress and

men’s Newel Shirt and

Bartizan shorts from

Crew & Tailor


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HISTORIC LOCATION.

WINTER DOCKAGE AVAILABLE. RESERVATION RECOMMENDED.

www.charlestoncitymarina.com | 843-723-5098

CONTEMPORARY SERVICE.


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www.dockwalk.com | October 2018 71

Smallwood’s

Smallwood’s is introducing two new collections — the Elements Collection,

which includes board shorts for men and women in navy and black (pictured

far left) with SPF 50, and the Breeze Collection, men’s and women’s shorts

and pants in soft peached twill with a nonrestrictive fit, mechanical stretch,

and resistance to fading and wrinkling. The line will be available in charcoal,

khaki, and navy, Helen Smallwood says. Smallwood’s also has a new dress,

skort, and polos debuting at the 2018 Monaco show.

Customization in an industry like yachting will always be hot. Smallwood’s

has several options, “like the laser etching on the pullovers [pictured left] is

a nice alternative to traditional monogramming or screen printing.” Color

is also growing more popular. “Grays — light and dark — are still the

most popular for bottoms, but we are seeing growing interest

in color and stripes,” says Smallwood. One thing she notes is

that while the custom business grows, “the most successful

programs build on stock items and inject customization

on select pieces to create a unique look.” Smallwood

notes that many larger programs are moving away from

full customization to avoid issues that come with fill-

ins and re-orders.

Popular trends that Smallwood has noticed

include easy care, quick dry, UV-protection, and

stretch fabrics. “We are currently experimenting with

custom-printed fabric in small quantities (50 yards),

which can be used for full garments or details like

plackets, pockets, and lining,” she says. With smaller

quantities (and enough time), Smallwood’s can now offer

custom options that incorporate logos and offer

“a designer brand feel to any uniform program.”

www.smallwoods.com

Liquid Yacht Wear

Theresa Morales of Liquid Yacht Wear points out that the growing size of vessels has

affected uniform design. “Radios are now no longer an option; they are needed by all,”

she says. Liquid’s new dress, the Secret Service Dress, has been designed with that in

mind — the belt is purposefully created to be able to bear a radio’s weight. “It’s also a

reinforced buttonhole-type treatment in the side seam so that the earpiece and wire can

run through the dress, thereby being hidden,” Morales explains. More boat size equals

more deck space, so that was weighed in design considerations. “To keep our stews cool

and looking their best, not only does the fabric have to be lightweight, but it cannot be

see-through in the outdoor light,” says Morales. “It is also notable that the skirt on this

dress was cut to be narrow so the wind doesn’t catch it during outside service.”

Morales notes these other trends: gray continues to be a uniform favorite, so Liquid is

offering more designs in various shades of gray. As of October 1, 2018, Liquid will offer 18

garments in gray, including all men’s and women’s bottoms in light gray and charcoal, and

charcoal board shorts, a silver rash guard, and a silver polo.

Also new are the Liquid Gold Shorts for men. “We patterned them after the shorter

shorts we see the guys wearing in Europe and California,” Morales says. “We thought

boating needed to catch up with men’s designs.” The style will also be available in pants

with a skinny leg.

What could be trendier than a jumpsuit? “Hot off the cutting table and new for the

2018 boat show season is Liquid’s Jumpsuit,” says Morales. “A lot of design know-how has

gone into our new fun piece: The waist has a hidden elastic band that can be turned over

if the stew is shorter, or left as is if she is not.” Once again, they have hidden a hole for the

radio earpiece and wire to be run inside the suit. The style, Morales says, “all add up to

Liquid stews rocking the latest trend.” www.liquidyachtwear.com

DID YOU KNOW?

Smallwood’s is expanding on both sides of

the Atlantic, adding more space in Antibes

and in Fort Lauderdale. There’s a new

warehouse in Lauderdale to house the

monogramming, processing, shipping,

and inventory. The showroom on

17th Street remains.

Left: The Jumpsuit.

Above: Women’s Secret Service

Dress from Liquid Yacht Wear

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72 October 2018 | www.dockwalk.com

Zeidel & Co.

The crew life of work (and fun) in the sun sounds good, but the sun’s effects are not always so

funny. Zeidel & Co have recently been featuring the BloqUV Sun Protective Apparel (BloqUV

skort and shirt pictured), which blocks 98 percent of the sun’s harmful UV rays with a minimum

of UPF 50. Also big this year, says owner Montana Pritchard, are Sun Shirts and SPF products.

But Pritchard also sees another interesting trend, one that speaks to what seems to be

a growing need to be comfortable. “Inspired by the comfort and flexibility of yoga-wear,

Athleisure is the fastest growing trend in apparel,” says Pritchard. “New fibers enable greater

odor reduction, sweat-wicking, stretchability to conform to the body’s shape, breathability to

allow air in and out, and protection from dirt.” It sounds like the perfect setup for crew.

Pritchard also shares that they are seeing more vessels asking for “premium customized

guest gifts, from custom beach totes showcasing nautical charts of the upcoming trip to full-

color coin medallions featuring the yacht profile and dates of the charter.” In addition, “Special

location printing and full color printing are the new thing,” Pritchard says. He also maintains

that many of his clients are asking for full-color yacht logos but are changing things up — “not

the typical profile on the back of the shirt, rather on

the side of the shirts wrapping around the waist, for

‘something different.’” So yes, it’s possible to be both

chic and comfortable. www.zeidel.com

World of Yachting

“We are always working on new designs and have done so many custom projects

during the past four years that it makes it hard to pinpoint a trend in that each

custom job has been unique,” says World of Yachting owner Kristen DiMartino.

“We are always looking for the best fabrics with technical features such as UV,

breathability, bacteria control, quick dry, etc. There is always new development

— even in recycled goods and planet-friendly fabrics like bamboo.”

DiMartino has enjoyed her time in the industry, especially on the uniform side.

“How the industry has evolved and with younger crew coming in, they bring a

different perspective and wants, so we have fun putting some new spins on the

classics, while keeping them classy!” www.worldofyachting.com

DID YOU KNOW?

World of Yachting is celebrating 14 years

of business on 17th Street in Fort

Lauderdale. Owner Kristen DiMartino

was a yacht stewardess for eight years.

DID YOU KNOW?

Zeidel & Co is launching the SEE Essentials

Program, a new option that allows companies to

offer an additional service without requiring

them to stock uniforms, personalized goods,

and flags. “Consider it a wholesale option

to purchase SEE Apparel from Zeidel

& Co.,” says Montana Pritchard.

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uniform While the battle between - Floating Life SA · 2019. 6. 3. · Pillar Polo and Arrowslit Shorts from Crew & Tailor. uniform This month: ... “Crew don’t want to be dressed