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Unified Communications: The next killer
application for the cloud?
Randy Cross
Director, DC Virtualization & Strategy
Avaya Networking Solutions
The Market Today Addressing the Challenges
• MacroEconomics
• Mega-trends
– Mobility
– Cloud
– Social Networking
• Complexity
• Outsourcing
– Trust
– Multi-tenancy
The Era of Collaboration Collaboration is…
• Real Time
– Voice
– Video
– Data
• Mobile
– Any Access
– Any Device
• Seamless
– Auto-recognition
– Adaptive Environment
• Omnipresent
– Person Person
– Application Network
– Network Operator
– Enterprise Carrier
The World of Collaboration Imagine a world where…
• Travel budgets can be slashed in favor of virtual face-to-face meetings – And those meetings are based on presence but independent of device and access
• Virtual white boards and desktops can be shared with colleagues around the
globe
• Your network IM’s you to let you know about an issue
– And you can engage in an interactive chat with the network to resolve that issue
• Your network recognizes the devices and applications that connect to it
– And it adapts based on corporate policy…without human intervention
• Your applications reach seamlessly into your Service Provider’s network for
resources before impacting user experience
– And they retract just as quickly when those resources are no longer required
This is the world of collaboration.
Driving Change
Virtual Office
Branch Office
Road Warrior
Headquarters
Always-On
Access to Applications & Services Anytime from
Anywhere on Any Device
Consumerization of IT
Enterprise-grade Performance on
Consumer-grade Devices
VENA Avaya
The Collaborative Cloud What is it?
The “cloud” should be nothing more than a way of abstracting the user experience from the underlying technologies.
…and that experience should be
Collaborative
Data Center Evolution
Applications can be turned on anywhere on demand
Application delivery location is transparent to end users
Inter-Cloud Connectivity – Private/Private, Private/Public
Cloud Computing
Shifting the Focus to Visibility & Manageability
Network management becomes more crucial with virtualization – tools are needed for effective operations
Business is at risk without proper visibility into the network
Realizing the Full Potential of Virtualization
Creating a closer tie between application virtualization and network virtualization
Moving to full north/south, east/west virtualization
Blueprint for Collaboration Applications and Network Unite
Edge Distribution Campus
Core
Wi-Fi
IP Video Cams
Voice & Video
Conferencing
Administration
Executives
Employees
Partners
Research
Virtual Switch
Clusters
Main
Campus
Internet Private WAN
Data Center
Core
ToR
iSCSI
AoE
FCoE
Data Center
Corporate
Directory Policy
Server NAC
PBX
Unified
Communications
Elements Branch PBX / UC Platform
Remote
Campus
Partners
Lossless
domain
Virtualized Network Architecture
Customized for CaaS Network Access Control
authenticates
Users/Devices/Applications &
assigns appropriate
VLAN/QoS and Virtual
Network
Server
Server
Server
Access
Server
Server
Server
Access
Distribution
(optional) Campus
Core
Data
Center 1
Core
Data
Center 2
Core
Telephony Virtual Network
Sales Virtual Network
HR Virtual Network
Video Virtual Network
Creating a Community Hybrid Cloud Extension
• Elastic Resources
– Real Time
– As needed or Transitional
• Data Control
– Data v. Application
– Storage
– Security
• Branch/Remote
• User Experience
Solution • Ethernet Routing Switches
• Wireless LAN
• Network Access Control
• Video Conferencing Systems
• Desktop Video Solution
• Collaboration Server
Problem
Required a stable and robust data network in order to implement a vital Electronic Medical Records (EMR) system
Lack of ability to support advanced collaboration applications on aging infrastructure.
High support costs, difficult to manage and maintain
Requirement for a mobility solution to support mobile computer units utilized by medical staff
Business Value
The high-performance data network supports core business processes and EMR system that is delivered wirelessly to mobile computer units
Cost efficiencies with green power savings and ease of management
Enhanced collaboration and productivity
Competitive advantage, to attract/retain the best physicians
Communications capabilities to help ensure world-class patient care
“The stability, reliability, and ease of management that we have with the…network are essential to our success in all aspects of patient care because so much of it is now handled on the go, electronically instead of on paper.” Dean Pang CIO, Hawaii Medical Center
Hawaii Medical Center
7 7
2014 Winter Olympics
Admin Virtual Service
Network
Telephony
Virtual Service
Network
Games
Virtual Service
Network
Internet
Virtual Service
Network
Internet
Games Virtual Network
Internet Virtual Network
Telephony Virtual Network
Admin Virtual Network
TLS – Transparent LAN Connection
Coastal and Mountain cluster 48Km apart
Being deployed February 2012
Summary
• UC in the cloud brings forward a number of advantages
• Huge implications on the underlying network
– Network fabric that is application-aware
• Management and operations tools critically important
• Private cloud with evolution to hybrid cloud models