Monster energy Introduction: Monster energy’s website has a dark background son all the brighter colours stand out. The brighter colours will contain information what is more important to the user of the site. They do this because it allows the company to let people see the information they wan them to see them to see first.

The purpose of the website: is to inform people about the company and the drink but also it is used to sell the drink and advertise.The monster energy website uses women to make men come to the site because the site becomes more appealing to the male target audience. The content of the website is all bold and exciting images. They make all their images like that because it gives a grand and bold statement to the people who drink it.

Regulation :The internet is an unregulated medium, there is no method of policing the internet and remains largely unfiltered. There is a difference with this site because it’s a commercial site that sells products to the public. Therefor every way they advertise the product has to be 100% legit.

Content : they site has appropriate content to the target audience. Monster energy uses the theme of extreme sports to show of the company and drink. The content reflects the crave that the audience wants, exciting, exclusive and friendly. The site contains images of inspirational

Navigation and layout The site has a primary navigation bar what is located at the top of the website. There is also a secondary navigation bar at the centre of the site so it is easier to navigate and scroll through the site.

Relentless

layout and introduction -The relentless page has a dark background colour scheme so everything what is important stands out. For example the first thing you look at when you see the site is the lighter colours like the contest to win tickets to a festival. The content of the website is extreme spots and also festivals . content and the purpose- They use these images so the appeal tot he target audience . By doing this it makes more people come to that website . The website is used to make somebody want to buy it. The website is about giving a grand statement by its images you can see this because there is hardly and text used. The purpose is to get people to buy the drink and also sell there merchandise Layout- They layout to the website is formal rows and columns so it looks professional but the text what is used is informally so it is more appealing to a younger generation. This is another technique to sell the drink. Another way to sell these drinks is to give them names what are dangerous and then they put them drinks into a dangerous or exciting situation to sell there drink to the targeted audience. Regulations The internet is an unregulated medium, there is no method of policing the internet and remains largely unfiltered. There is a difference with this site because it’s a commercial site that sells products to the public. Therefor every way they advertise the product has to be 100% legit.Navigation – the site has a navigation bar on the left side of the website and also links to Facebook and twitter at the top right. This make the site easier to navigate and get round

Rock star energy Introduction- the rock star energy has a black and yellow colour scheme to match the original colours of the original drink rock star created. The yellow allows important text to stand out.

Layout and navigation- the navigation is simple on this site because there is a large navigation bar at the top of the page that allows you to navigate from page to page. the page . The site is set out simply as the important information is placed in the centre of the page. Also all the competitions are visible as they are coloured brightly

Regulations-The internet is an unregulated medium, there is no method of policing the internet and remains largely unfiltered. There is a difference with this site because it’s a commercial site that sells products to the public. Therefor every way they advertise the product has to be 100% legit.

Purpose- is to inform people about the company and the drink but also it is used to sell the drink and advertise.The monster energy website uses women to make men come to the site because the site becomes more appealing to the male target audience. The content of the website is all bold and exciting images. They make all their images like that because it gives a grand and bold statement to the people who drink it.

Content- the website contains competitions and information on upcoming events. The site also contains information about the company and the drink this is a good way to market the drink and help the company sell the drinks.