About UsWith 30 years of experience, Ultimate Racing Inc. proudly puts its best foot forward for every event, managing from 100 to 5,000 participants. Our company prides itself on a keen ability to capitalize on ways to market our Partners to our audience.

Providing a Better Race ExperienceUltimate Racing Inc. enhances race day experience for everyone. Participants enjoy a big race feel from the minute they arrive with welcome signs, quick packet pick-up and signature race bags. During the race, participants will appreciate the volunteer presence on a well-marked course with plenty of aid stations. At the finish, participants feel awesome running through a 20x13 inflatable, complete with customizable Partner Banners and professional chute straight to the results tent where they can print out their results immediately. Results ticket can also feature a customized Partner message. Our signature awards podium for age group winners, with huge Partner banner, is a must-have for plenty of Facebook shares post-race.

Forging PartnershipsUltimate Racing, Inc will engage consumers through our Signature Series in two-way communication allowing our Partners message to be “seeded” to live and grow in the consumer’s world. The consumer, our participant, is encouraged to experience and take an active part in the life cycle of your brand and is engaged in the promotion itself beyond merely watching, reading or hearing a message. Putting a logo on the back of a shirt just isn't enough. Let us help you create a winning campaign for you with UR.

Our Preferred Partner Package is the best way for you to reach your audience with Ultimate Racing, Inc. Join us for 3 or more races at the Title or Presenting level for an entire year’s worth of promotions on EVERYTHING we do!

MarketingUltimate Racing Inc.‘s Marketing Campaigns enables your organization to increase business, awareness and brand recognition through social media, eNewsletter, email marketing, online advertising and much more.

eNewsletter Effectively reaching hundreds of athletes with value added e-mail newsletters packed with high quality advice and upcoming events. Partners have the ability to be added to our weekly mailings with clickable link to your website. !Direct Email Marketing Broadcasting e-mail tools to recruit participants and generate excitement for an upcoming event or season. !Social Media The next customer is only a click away. Our social media outlets will highlight events, partners and post event photos and videos all driving traffic to our site and eventually partner sites and pages. Each event will have its own social media campaign, integral to our approach using Lifestyle Marketing. !Traditional Utilizing statewide race calendars, Active.com, and web listings is part of what we do for all events. In addition, cross-promoting with running clubs and other races using materials such as fliers, postcards, and posters are effective advertising strategies. Finally, as resources allow, we add on radio and print or paid web advertising to target the local markets. !

Athlete Demographics

Demographics (according to Running USA and National Runner Demographics - April 21, 2013) !Male: The average male runner is 43.8 years old. 71.8% of males are married. 73.5% have a college degree. 76.5% earn a household income of $75K + !Female: The average female runner is 39.3 years old. 60.7% of females are married. 77.8% have a college degree 70.8% earn a household income of $75K + !General Runners spend $125 billion annually on health-related goods and services The average fitness runner (consisting of 38% of runners who participate in events) prefer 5K’s that feature a party-type atmosphere

Timing Equipment The “Jaguar Timing System” is the world’s leading RFID timing system for any competitive racing and we have it. Our antennas are mounted overhead...no mats eliminate tripping hazards.

We score to 100th of a second and all of our computers are globally synced every 20 minutes during our events to ensure accuracy for even our most demanding clients. Our results tent features live scrolling results and touch screen kiosks allowing participants to print their results within seconds after crossing the finish line .

UR Signature EventsSignature Events for 2015 all include amazing benefits for participants to include Tees, custom medals, catered brunch, great prizes and more. These races are a mixture of 5k’s, 10k's and kids fun runs.

UR Signature Events

Signature triathlons in 2015.

Sal Palmieri, Owner 904.710.2458 www.UltimateRacingInc.com info@UltimateRacingInc.com