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Search Engine Optimization for Small Business
Leveraging the power of organic search to maximize traffic and conversion
Jeffrey WhiteJ White Research
September 11, 2010
Search: Salon Los Angeles to find www.edanedan.com
Searching… Salon Los Angeles to find www.edanedan.com
Page 2?
Page 3?
Page 4?
Found… www.EdanEdan.com in Salon Los Angeles
What we see:
What search engines see…
Keyword Density: Salon Los Angeles
Keyword Phrase not well represented…
Linking Pages: Within your site and to your site from others
Internal Links: Links to pages within
your site
External Links: Links to your site from other sites
Image source: SEOmoz.org
Your site
