Upload
mchatila713
View
12
Download
0
Tags:
Embed Size (px)
DESCRIPTION
Prototyping Experiences
Citation preview
POLLY ADAMS NATHAN BECK MAYA CHATILA AMANTHA LOTT
Serv 312/722
2
EMANCIPATE-to set free,
especially from legal,
social, or political
restrictions.
E
MEN
SIP
ATE
3
PROCESSBRAINSTORMING & STORYTELLING
FREE
THE
MEN
FREE
THE
SMOOTHIES
4
PROCESS
FREE
THE
PUPPIES
3 DIFFERENT STORIES
A man enjoyed a carton of chocolate almond milk,
and disposed of it in the trash. The man noticed
his dog sitting in the corner sadly watching the
carton enter the trashcan. The sad look on his
dog’s face tugged at his heart strings, and
reminded him of how terrible puppy mills are. He
decided to do something about it, however his
knowledge was limited and he needed wifi to do
some more research. On route to the local library,
he found himself waiting for a bus much longer
than he anticipated. Even though the
transportation in Savannah set him back a couple
of hours, he was able to bridge the knowledge gap
he had about the terrible fate hungry puppies face
in mills. Motivated to make a change, he sold his
Michael Kors watch to donate to charities that
fight euthanasia.
PROCESSSELECTED STORY
5
● chocolate almond milk
● trash
● puppy mills
● wifi
● libraries
● transportation in
Savannah
● knowledge gap
● hunger
● Michael Kors watch
● Euthanasia
6
ACCESSIBILITYCENTRAL THEME
● Selling objects to get information● Trading / Bartering● Being unable to access necessary items
7
FINAL STORY
A blind individual and
their service dog get
separated within a maze,
due to the loud noise of
fireworks.
8
FINAL STORYCONCEPT SPACES DEVELOPED
EDUCATION
TOURISM
DEPRESSION
SHIPPING PROCESS
9
FINAL STORYCONCEPT SPACES DEVELOPED
EDUCATION
TOURISM
DEPRESSION
SHIPPING PROCESS
A young freshman student is beginning to navigate
the waters of college. With the guidance of mentors
and professors the student hopes to graduate in four
years and receive their degree. There are many
opportunities to become distracted or stray from the
path of academic success and the guidance of those
attempting to guide them including parties,
extracurriculars, dating, and sports among others.
10
FINAL STORYSELECTED CONCEPT SPACE DEVELOPED
Service to connect curious students
with peers who have had similar
experiences.
11
SERVICE DEVELOPMENT SERVICE DEFINITION
12
PHASE 1 TESTINGSERVICE VARIABLES TO TEST
Service to connect curious students with peers
who have had similar experiences.
● Reaction to receiving money● How to communicate need● Location
● Incentive● Motivation based on ease● Worth/Value
13
SERVICE DEVELOPMENT FEEDBACK & RESPONSE
`
14
CONCEPT REFRAMEFEEDBACK & DISCUSSION
A peer-to-peer service that provides students
an opportunity to receive help and earn
money.
15
● Excel in school
● Manage time more
efficiently
● Maintain a healthy
lifestyle
● Have some free
time
24 yrs old
DESIGN MANAGEMENT
Needs help getting things done
● Confident
● Perfectionist
● Studious
● Approachable
16
PERSONA 1Carly
VALUES GOALS
BEHAVIORS
ACTIVITIES
● Time over money
● Earning a
valuable
education
● Independence
● Being
productive
● Working on
collaborative
projects
● Studies at the
local coffee
shop
● Earn extra cash
● Produce quality
projects
● Have strong
relationships with
friends
19 yrs old
ANIMATION
Has free time to earn cash
● Laid back
● Eager when
motivated
● Supportive
17
PERSONA 2Austin
VALUES GOALS
BEHAVIORS
ACTIVITIES
● Good deals
● Taking time off
studies
● Spending time
with friends
downtown
● Enjoys
chilling at
friends’ house
● Biking around
downtown
● Going out for
meals/snacks
18
CUSTOMER JOURNEYCarly
Create an
account
Create taskWait on
task to be
selected
Confirms
interest on
task
Sends
details to
page
Receive
interest on
task
Page
completes
task
Task
completed
Compensation
given
19
CUSTOMER JOURNEYAustin
Create an
account
Browse
postings
from others
Select and
apply to
posting(s)
Receive task
confirmation
Wait on
offers to
be accepted
Receive task
details from
postee
Complete
task
Receive
compensation
20
PROTOTYPING PHASE 1Website and Flyers
21
INITIAL DISCOVERIES
What serves as
a proper
incentive?
Needs
vs
Wants
Paying to
give/take
advice
Ranking
SystemHow many
people are
willing to
pay?
COMPLEXITY
22
INITIAL DISCOVERIES
What serves as
a proper
incentive?
Needs
vs
Wants
Paying to
give/take
advice
Ranking
SystemHow many
people are
willing to
pay?
23
PHASE 2 TESTING SERVICE VARIABLES TO TEST
● Willingness● Worth● Distance● Taboo of task● Simplicity of task● Convenience
24
PROTOTYPING PHASE 2TASK STATION & FLYERS
25
PARTICIPANTSTASK PROVIDERS
Name: Sevgim
Task: Pump bike tires (grey bike with blue rims)
Form of payment: Soda & chips
Start time: 5 pm
Finish time: 5:30 pm
Name: Stephanie
Task: Resume graphic design
Form of payment: Trade for photography, copy editing,
life coaching, resume building
Start time: This week
Finish time: End of quarter
26
PARTICIPANTSTASK PROVIDERS
Name: Owen
Task: Describe how Gulfstream can be more user-friendly for
student presentations(Solving for issues at hand: 3,500
sketches on the wall can’t be there)
Form of payment: Limited 3D print
Start time: November 2, 2015
Finish time: End of next week
Name: Ines
Task: Words of encouragement posted on locker
Form of payment: Chocolate chip cookie
Start time: November 3, 2015 at 8:45 am
Finish time: November 3, 2015 at 9:00 am
27
PARTICIPANTSTASK COMPLETERS
Name: Jonathan
Task Completed:Words of encouragement posted on locker
Start time: November 2, 2015 at 4:54 pm
Finish time: November 2, 2015 at 4:56 pm
Task Provider
28
PROTOTYPING PHASE 3
29
PHASE 3 DISCOVERIES
Personal
Touch
Traffic
of users
Incentive
range
Willingness
to participate
Medium of
communication
30
NEXT STEPSFURTHER PROTOTYPING
● App design/
wire framing
● Monetization
● Convenience
● Social aspect
● Intuition impacts
decision over
logic of making $
REFLECTIONS & QUESTIONS