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About the usage of Twitter in Sweden. Facts & Figures.
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#twittercensus
Twitter census
Intellecta Corporate 2010
Definitions
• Swedish= writes in Swedish at least sometimes
• Excluded– Never written a tweet– Protected identity– Follows no one, followed by no one
• Included– Written at least 1 tweet– Follows at least one, or followed by at least
one Swede
Not
Sw
edis
h
Method
Swedish2. Check
language of tweets
3. Save
1. Get new from
queueBlock
4. Add friends to
queue
Number of Swedish Twitter accounts?
91316
Number of Swedish Twitter accounts?
25 071 687tweets
Number of active Twitter users? Definition
At least 2 tweets. Of which at least one during the past month...
Number of active Twitter users?
35 993
Amount of tweets
0 to1036%
11 to10036%
101 to100022%
> 10006%
Percentage of tweets
0 to101%
11 to1005%
101 to100026%
> 100068%
Level of activity
10% most active wrote 80% of tweets
50% most active wrote 98,3% of tweets
When did we start using Twitter?
dec-
02
jan-0
3fe
b-0
3m
ar-
03
apr-
03
maj-
03
jun-0
3ju
l-03
aug-0
3se
p-0
3okt-
03
nov-0
3dec-
03
jan-0
4fe
b-0
4m
ar-
04
apr-
04
maj-
04
jun-0
4ju
l-04
aug-0
4se
p-0
4okt-
04
nov-0
4dec-
04
jan-0
5fe
b-0
5m
ar-
05
apr-
05
maj-
05
jun-0
5ju
l-05
aug-0
5se
p-0
5okt-
05
nov-0
5dec-
05
jan-0
6fe
b-0
6m
ar-
06
apr-
06
maj-
06
jun-0
6ju
l-06
aug-0
6se
p-0
6okt-
06
0
1000
2000
3000
4000
5000
6000
7000
8000
9000
10000
0
100
200
300
400
500
600
700
800
Yellow = new registrations, pink = mentions of twitter in daily media
When did we stop using Twitter?
0
1000
2000
3000
4000
5000
6000
7000
8000
9000
10000
Yellow = new registrations, pink = last tweet written
Followers & Friends, (f<100)
0 5 10 15 20 25 30 35 40 45 50 55 60 65 70 75 80 85 90 950
1000
2000
3000
4000
5000
6000
7000
8000
9000
TwitterTaliban version
11215at least, averages one tweet per day for at least 30 days
Followers & Friends
47 followers (median 8)47 following (median 11)
274 updates on average (median 23)
Thank you!