Tvs Company

Company History - TVS Motor Company

1982 - The company was incorporated as Indian Motorcycle Pvt. Ltd. on 15th July. Its name was changed to Indo Suzuki Motorcycles Pvt. Ltd. and it was converted into a public limited company on 12th January, 1984. It was promoted by Mr. N. Krishnan in collaboration with Suzuki Motor Co. Ltd. Japan; Sundaram-Clayton, Ltd., a member of the Company to the extent of Rs 70 lakhs. - The company entered into a technical know-how and assistance agreement with Suzuki Motor Co. Ltd., of Japan on 22nd September. As per the terms of the Colloboration, Suzuki agreed to furnish complete technical information and know-how, trade secrets and other data. - All shares taken up by promoters etc. 1984 - The company received a letter of intent for the manufacture of 20,000 spark ignition operated out board motors and 30,000 internal combustion spark ignition engines upto 500cc per annum. - 59,40,000 shares issued at par in 1984. 7,00,000 shares allotted to Sundaram Clayton, Ltd. Chennai, 70,000 shares allotted to Anusha Investments (P) Ltd. Chennai, 20,00,000 shares allotted to Suzuki Motor Co., Ltd., Japan; 2,20,000 shares allotted to employees and business associates and 29,70,000 shares offered to the public. 1985 - A new company Lakshmi Auto Components Pvt Ltd. was incorporated for the manufacture of critical engines and transmission parts. 1986 - The company acquired the assets of the moped division from Sundaram Clayton Ltd. The cost of acquisition was met partly by rights issue of equity shares. The company subscribed to 39,20,000 equity shares of Rs.10 each of Lakshmi Auto Components Pvt Ltd, whereupon it became a subsidiary of the company.

- The name of the company was changed from Indo Suzuki Motorcycles Ltd. to TVS Suzuki Ltd with effect from 18th August. - 154,00,000 Rights Equity shares issued at par in prop. 2:1. 1988 - The company obtained a letter of intent for expanding the capacity to 4,00,000 Nos. two wheelers. 1989 - The working was adversely affected due to labour unrest which resulted in a lock-out from 28th February 1990. The lock out was lifted in the second week of June 1990. 1990 - The company launched a 34cc miniped to take advantage of the Motor Vehicle Act that exempts such vehicles from the payment of road tax. The Company worked for only 10 months due to lock-out. 1991 - The technical aid agreement entered into with Suzuki Motor Co., Japan which expired in August 1991 was extended for three more years with the approval of the Government of India. 1992 - The Company launched two new models of motor cycles viz. `Sumurai' and `Shogun'. 1993 - The Company launched a new model of moped viz. `TVS Scooty'. 1995 - The Company was studying the feasibility of opening a second plant at a different location to meet the growth in demand for two wheelers in the near future. It also proposed to introduce upgraded version of mopeds. In addition, during the year, the Company undertook to develop new models of motorcycles. 1996 - The company is taking steps to meet the increase in demand for its

products and improve the market share. - A statement relating to the subsidiary, M/s Lakshmi Auto Components Limited, Chennai, and a copy of its annual accounts for the year ended 31st March, 1996 are attached to the Balance Sheet pursuant to section 212 of the Companies Act, 1956. - As per the requirements of section 217(1)(e) of the Companies Act, 1956 read with the Companies (Disclosure of Particulars in the Report of Board of Directors) Rules, 1988, the information regarding conservation of energy, technology absorption and foreign exchange earnings and outgo are given in annexure I to this report. 1997 - TVS-Suzuki plans to set up an auto ancillary estate through joint venture with some of its existing components suppliers. The proposed project is to come up at a new 57 - acre site near TVS-Suzuki's existing plant at Hosur. - Leading two-wheeler manufacturer in the country, TVS Suzuki, will soon set up a new 2.5 lakh capacity scooter plant in Mysore. - TVS-Suzuki (TSL) - a joint venture between the TVS group and Suzuki Motor Corporation, Japan - was the first company to launch a 100-cc motorcycle in the Indian market. - Credit Analysis & Research Ltd (Care) has assigned the credit rating of CARE AA+ (double A plus) to the proposed non-convertible debenture issue of Rs.100 crore by TVS-Suzuki Ltd (TSL). - TVS Suzuki is a joint venture between Saundaram Clayton Ltd. of the TVS group and Suzuki Motor Corporation, Japan. - The company proposes to introduce kick start facility. - TVS Suzuki Ltd (TSL), the second largest two-wheeler manufacturer in the country, will be restructuring its entire vendor-base in the next five years with the objective of creating robust vendors to meet its future expansion plans. - TVS Suzuki Limited is officially launching its new moped model, the XL Super.

- The Rs. 100 crores non-convertible debentures of TVS-Suzuki Limited rating of AA + (high safety with higher standing) has been retained by CARE. 1998 - TVS Suzuki Ltd, one of the leading two-wheeler manufacturers in the country, has crossed the Rs.1,000-crore turnover mark in 1997-98. - TVS will be the first company in the country to introduce the 4 stroke scooter in the Indian market. - TVS' new-generation state-of-the-art four-stroke scooter Spectra, of which we gave you an exclusive preview last month, was launched in spectacular fashion at the TVS Millennium Show on October 1 in New Delhi. - TVS Suzuki Ltd on October 1 launched its new generation 4-stroke scooter `TVS Spectra' in Delhi. 1999 - TVS Suzuki is all set to launch a scaled-down version of Spectra -- the recently launched four-stroke scooter. - The company is set to launch Spectra on a nation-wide basis in April. - Suzuki has indicated to the TVS group that if it did not agree to the Japanese company's acquiring a majority stake, it should allow Suzuki to set up a 100 per cent subsidiary. 2000 - The Company, pioneers of Indo-Japanese motorcycles in the country, has launched its latest offering, Suzuki Fiero, in the Kerala market. - The Tamil Nadu based TVS-Suzuki has launched the 150 CC four-stroke powerhouse Suzuki Fiero in Tamil Nadu, close on the heels of its launch in Rajasthan, Karnataka and Kerala. - Two-Wheeler major, TVS-Suzuki Limited is set to create a special cell to tap the institutional segment. - The Company proposes to relaunch its four-stroke scooter, Spectra,

in July. - Two-wheeler major TVS Suzuki is all set to cross the magic one million mark durisng the current fiscal with 12 new models lined up over the next 18 months. - Motocycle giant, TVS Suzuki, has forged an alliance with Brand Dotcom to leverage the latter's online expertise brand building on the Net. - TVS-Suzuki Ltd on August 30th, formally launched its indigenously developed 4-stroke motorcycle, TVS Victor, here. The price has been fixed at Rs 41,187, (ex-showroom, Chennai). - The TVS group and Suzuki Motor Corporation September 27 parted ways from their 15-year-old joint venture with the former buying out the 25.97 per cent stake of the Japanese company for Rs 9 crore. 2002 - TVS Motor Company Ltd has informed that the Board declared an interim dividend of Rs 9.00 per share on 2,31,00,070 equity shares of Rs 10/- each fully paid up, aggregating to Rs 231.00 million. 2003 -TVS Motor Company has recorded a market share of 35% from motor cycles division -K.S.Bajpai has been appointed as an Additional Director on the Board. -TVS, Bajaj Auto and Yamaha have grabbed the market share from the country's largest motor cycle maker Hero Honda. -The TVS victor sales has crossed 4 lakh unit mark in less than 18 months of its launch. -TVS Motor has recorded a 31% growth in its sales. -C V R Panikar has been appointed as Additional Director on the Board of TVS Motor Company Ltd. -TVS Motor Company has reintroduced Fiero, inorder to compete with Bajaj Pulsar. -TVS Motor Company Ltd has introduced its own racing bikes which Team TVS will test on the tracks in Asian Circuit.

-TVS Motor launched 4 new mobikes including a new brand 100-cc mobike called the Centra. -TVS Motor Chairman and MD Venu Srinivasan has been selected in Business Week's Stars of Asia which covers the top 25 achievers in the continent. -TVS Motor Company adds two new models in two-wheeler segment. -TVS Motor ties up with State Bank of India for scooter and Motorcycle financing. -Launches Fiero F2 and Scooty Pep models -Board of approves the merger of engine components division of its subsidiary, Lakshmi Auto Components (LAC) with TVS Motors effective from April 2, 2003 2004 -TVS Motor , on Jan 5 launched Centra, a 100 cc four-stroke motor cycle, with variable timing intelligent (VTI) engines, claiming to give more mileage to consumers. The Centra has bundled price, style, power along with fuel efficiency making it a fill-once-a-month bike, and it's priced at Rs.36,990. nearly Rs 100 crore investment had gone into the launch of 'Centra', including R&D, plant and machinery. -TVS Motor Company Unveil TVS Centra With ' VT-i Engines',, a 100 CC 4 stroke motorcycle -TVS Motor Company launched its new bike - TVS Centra - here on February 9, 2004, for the first time in the State. It is a 100-cc four-stroke motorcycle targeted at the popular segment and a Fill-it-once-a-month bike, competitively priced at Rs. 36,990. The vehicle has been launched in January in the metros and other cities and so far 8,000 vehicles had been sold in the country. -TVS Motor Company and Union Bank of India (UBI) have announced the launch of `Union Miles Scheme,' an exclusive two-wheeler finance scheme - TVS Motor Company (TVS) launches new 125cc, 4-stroke Victor GLX motorcycle in Chennai on May 02, 2004 -TVS Vice President resigns -TVS Motors forges alliance with Andhra Bank -Canara Bank, TVS Motor rolls out TVS Canmobile -TVS picks up Asian Network for Quality award -TVS unveils new version of 'Victor GX'

2005 -TVS Motor Company introduced its entry-level 4-stroke motorcycle - TVS Star - in the Kerala market -TVS rolls out Star bike in Andhra Pradesh -TVS Motor Company launches TVS Centra VT-i, a variant of its four-stroke 100cc model TVS Centra on May 6 -TVS Motor rolls out two motorcycle variants named Victor EDGE, StaR City and Scooty Pep plus 2006 -TVS Motor appoints new President -TVS launches Apache in Vizag -TVS Motor Company launched a new version of 125 cc Victor GLX with an electric start option 2007 -TVS Motor Co, has rolled out seven new vehicles, including its first three-wheeler and a new 125 cc bike, aimed at gaining lost share in a highly competitive market. 2009 - TVS Motor Company launched Scooty Streak, which is its latest scooterette targeted at girls of 16 to 20 age group. - Tvs Motor Company Limited has appointed Mr Prince Asirvatham as an additional and independent director of the board of directors of the company effective April 21, 2009. - TVS Motor Company entered the 110 cc segment by unveiling 2 brand new products, an auto-clutch motorcycle and an automatic scooter. 2010 - TVS Motor Company has launched India's first auto-clutch

motorcycle- TVS Jive, in Chandigarh.

Marketing Strategy

Marketing Strategies of Ford Motors

INTRODUCTION

Department of Management Studies

[1]

V. K. P. G

Marketing Strategies of Ford Motors

INTRODUCTION TO THE TOPIC

Today’s society is warm with urbanization and demonstration effect. With a view towards it, there are

drastic changes coming up in all sectors even in the automobile industries. The following information

gives an insight about it. In the present context the companies operate on the principle of natural

selection – “Survival Of The Fittest”. Only those companies will succeed which at best match to the

current environmental imperatives – those who can deliver what people are ready to buy. But real

marketing does not involve the art of selling what the manufacturers make. Organizations gain

market leadership by understanding consumer needs and finding solutions that delight consumers. If

customer value and satisfaction are absent, no amount of promotion or selling can be compensate.

Hencethe aim of marketing is to build and manage profitable customer relationship. This is a part of

the strategic marketing done by every company to achieve it objectives and goals. To maximize the

profits and longterm plans every organization has to follow a strategic planning. Marketing is much

more than just an isolated business function – it is a philosophy that guides the entire organization

towards sensing, serving and satisfying consumer needs. The marketing department cannot

accomplish the company’s customer relationship-building goals by itself. It must partner closely with

other departments in the company and with other organization throughout its entire value – delivery

network to provide superior customer Department of Management Studies

the aim of marketing is to build and manage profitable customer relationship. This is a part of the

strategic marketing done by every company to achieve it objectives and goals. To maximize the

profits and longterm plans every organization has to follow a strategic planning. Marketing is much

more than just an isolated business function – it is a philosophy that guides the entire organization

towards sensing, serving and satisfying consumer needs. The marketing department cannot

accomplish the company’s customer relationship-building goals by itself. It must partner closely with

other departments in the company and with other organization throughout its entire value – delivery

network to provide superior customer Department of Management Studies [2] V. K. P. G

TVS MOTOR COMPANY LIMITED

Board of Directors

VENU SRINIVASAN

Chairman & Managing Director

GOPAL SRINIVASAN

T. K. BALAJI

H. LAKSHMANAN

T. KANNAN

N. GANGA RAM

C. R. DUA

K. S. BAJPAI

T. R. PRASAD

Audit Committee

T. R. PRASAD

Chairman

N. GANGA RAM

T. K. BALAJI

T. KANNAN

Investors’ Grievance Committee

N. GANGA RAM

Chairman

VENU SRINIVASAN

T. KANNAN

President

K.N. RADHAKRISHNAN

Sr. Vice President - Finance

S.G. MURALI

Secretary

T. S. RAJAGOPALAN

Auditors

SUNDARAM & SRINIVASAN

Chartered Accountants,

23, Sir C.P. Ramaswamy Road,

Alwarpet, Chennai 600 018.

Listing of shares with

Madras Stock Exchange Ltd., Chennai.

Bombay Stock Exchange Ltd., Mumbai.

National Stock Exchange of India Ltd., Mumbai.

Bankers

STATE BANK OF INDIA

Corporate Accounts Group Branch,

Greams Road,

Chennai 600 006.

STATE BANK OF MYSORE

Industrial Finance Branch,

Midford Garden Road,

Bangalore 560 001.

Registered office

Jayalakshmi Estates,

29 (Old No.8), Haddows Road, Chennai 600 006.

Factories

1) Post Box No. 4,

Harita, Hosur 635 109.

2) Post Box No. 1,

Byathahalli village,

Kadakola post,

Mysore 571 311.

Subsidiary Companies

Sundaram Auto Components Limited,

Chennai.

TVS Motor Company (Europe) B.V.,

Amsterdam

TVS Motor (Singapore) Pte. Limited,

Singapore

PT. TVS Motor Company Indonesia,

Jakarta

Contents Page no.

Financial Highlights 2

Notice to the Shareholders 3

Directors’ Report to the Shareholders 6

Management Discussion and

Analysis Report 11

Report on Corporate Governance 15

Certificate on Corporate Governance 20

Auditors’ Report to the Shareholders 21

Balance Sheet 24

Profit and Loss Account 25

Schedules 26

Notes on Accounts 32

Cash Flow Statement 46

General Business Profile 48

Statement under section 212 49

Consolidated Accounts 50

2006 - 07 ANNUAL FINANCIAL RESULTS

TVS MOTOR REPORTS RECORD TURNOVER OF Rs. 3928.19 CRORES,

GROWTH OF 19%,

Exports up 29%

Chennai, June 28, 2007: TVS Motor Company recorded a growth of 19% and

reported total revenue of Rs. 3928.19 crores for the year ended March

2007 compared to Rs. 3305.96 crores recorded during corresponding previous

year. This is the highest ever revenue achieved by the company.

Profit before tax during the year ended March 2007 stood at Rs. 90.85 crores as

against Rs. 168.45 crores recorded in the corresponding period last year. Profit

after tax stood at Rs. 66.60 crores as against Rs. 117 crores recorded last year.

The Company had already declared an interim dividend of 70% and has

recommended a final dividend of 15 per cent for the year 2006-07.

During the year ended March 2007, motorcycles recorded sales of 9,22,936 units

compared to 8,05,740 units over the previous period at a growth of 14.5%. This

growth was in line with the industry growth rate of 14.3%. During the same

period, the overall two-wheeler growth of 13.9% by TVS Motor Company was

higher than the industry growth of 11.8%. The company had recorded sale of

15,26,289 two wheelers during the year.

During this period, the company continued to invest behind brands as a part of

strategic brand building exercise to avoid erosion in the value of the brands. The

interest costs for the year was higher due to increased cost of borrowing with

several new projects in the pipeline.

The profits were however lower due to high cost of raw materials especially steel,

aluminum, rubber, copper, polymers etc. This impacted the margins of the

company substantially. The cost of raw materials during the year was 73.9% of

sales compared to from 70.2% of sales in the year 2005/06. Even though the

company refrained from the industry practice of offering discounts on products,

the intense competition in the industry especially in the highly price sensitive

entry-level segment, where the company has significant presence, did not allow

the company to pass on the cost increases to its customers.The revenue of TVS Motor Company in the quarter 4 ended March 2007 stood at

Rs. 946.84 crores compared to Rs. 860.62 crores achieved in the corresponding

period last year, recording a growth of 10%. Profit Before Tax stood at Rs. 10.35

crores compared to Rs. 41.04 crores in the corresponding period last year and

Profit After Tax stood at Rs. 9.05 crores compared to Rs. 29.09 crores in the

corresponding period last year.

Motorcycles sales however declined marginally by 3.5% during the 4th quarter of

2006-07 compared to 4th quarter of 2005 – 06, in line with the slowdown

experienced by the industry. This was mainly due to reduced availability of

finance, increased cost and stringent norms being followed by retail financiers.

Currently, more than 60 per cent of the purchases of the two wheelers are

dependent on retail finance.

EXPORTS

Exports grew by 29% to 103,013 units from 79,679 in 2006-07 and will continue

to be a focus area for the company. During 2006-07, 7 new countries were added

to the company's global presence. The company is now exporting its products to

over 44 countries.

NEW PRODUCTS DURING 2006-07

During the year the company launched several new products. The most recently

launched product was StaR Sport, a style variant under the 'StaR' brand. This

motorcycle is a stylish, compact and affordable 100 cc motorcycle, aimed at

discerning urban motorcycle customers who are on the look out for sleek and

compact style. The response for this vehicle has been encouraging and together

with other variants of TVS StaR will continue to be dominant brand in the entrylevel segment of the motorcycle.

Apart from StaR Sport, during the year the company launched StaR City ES,

India's first electric start motorcycle in the 100 CC segment, which has shown

favorable response. The StaR City ES besides striking new graphics also

provides host of first in class features, such as ride switch shock absorber, backlit

console, nightglow switches, etc.The company also launched a variant of 2-stroke Scooty Teenz and has received

a favourable response. The Scooty brand continues to maintain leadership in the

sub 100 cc scooter segment.

During the year the company launched a unique offering to its Scooty customers

in Bangalore where they have a wide choice of 99 colours for their Scooty Pep+.

Encouraged by this response, the company launched this offering for customers

in Chennai, Hyderabad, Mumbai, Nagpur, Ahmedabad and Pune. It will soon be

expanded to more cities. This is the first time in the world that an Automobile

company offers such huge range of customized colours for its product to choose

from.

FUTURE OUTLOOK – PRODUCT LAUNCHES AND COMPANY PLANS

The company has just launched an upgrade of Apache, a 160 cc motorcycle with

15.2 bhp. This high performance motorcycle is targeted at the youth looking for

both style as well as latest features, normally seen on international high-end

motorcycles. This motorcycle has already won positive reviews from leading

automobile magazines.

The company, in order to increase its presence in the executive segment, has

developed a motorcycle, which will be launched in the second half of this year.

The company is confident that this motorcycle will redefine the segment by

setting a new benchmark in the industry in terms of its technology, performance

and style.

Apart from the above, the company will also launch a new variant under the TVS

StaR brand. The launch of this product is expected during the coming festival

season.

The company has already started operations at its Himachal Pradesh Plant. The

Plant has an annual capacity of 400,000 units scalable upto 6,00,000 units. This

will help the company to improve its service level to the vast dealer network in

North India thereby increasing sales and leverage on the fiscal benefits.The three-wheeler project is on schedule and will have a capacity of 90,000 units

per annum. The proposed three-wheeler products after various tests undertaken

have provided very encouraging results and are expected to be launched shortly.

The Indonesian project is on schedule and the new product 'TVS Neo', a high

tech innovation packed Bebek exclusively developed for the Indonesian market,

will be launched in July 2007 by PT TVS Motor Indonesia, subsidiary of TVS

Motor Company Ltd.

The company has taken up the above three large projects. Of these, one project

has already gone into production and the other two are expected to commence

production shortly. Once these projects achieve full production levels and

stabilize their operations, they will contribute significantly to the overall turnover

and profits of the company.

The company undertook several cost saving measures like value engineering

and global sourcing etc. TPM is practiced in all the plants to ensure significant

improvement in productivity reduction in manufacturing cost.

The company expects the pressure on the margin to continue in the first half of

2007-08 due to high cost of raw material and intense competitive activity.

However, in the second half of the year, the company expects the pressure on

margin to ease with the launch of new products and the other initiatives as

mentioned above.

CUSTOMER SATISFACTION AND QUALITY

The continued improvement in quality of its products has resulted in the company

winning several quality awards as well as bringing in more value for its

customers. Last year, TVS Apache, which was awarded 'Bike of the Year 2006'

by several leading auto magazines, was chosen as the number 1 motorcycle

brand in its class, in an all India customer satisfaction survey conducted by TNS

Automotive. Recently, TVS Apache won the 'NDTV Car & Bike – AAA viewers

choice Bike of the Year 2007' award, thus reinforcing customer's preference.

During the year, the company offered a unique 5–year warranty scheme for its

discerning TVS StaR customers.

RESEARCH AND DEVELOPMENT

Several Advanced Engineering and technological researches are constantly

undertaken by the company to ensure world-class products are offered to its

customers. TVS Motor works closely with global Design and Research houses togive the Indian Consumer the very best in terms of technology, style and fuel

efficiency. The company has applied for over 150 patents and its R&D team has

published 33 technical papers in national and international conferences

INCREASING NATIONWIDE NETWORK AND REACH

TVS Motor Company is aggressively increasing its national reach of its sales and

service footprint through increased national network for customer access.

Currently the products of the company can be purchased and serviced from over

3000 points.

Company ProfileTVS Motor Company Ltd, the flagship company of TVS Group is the third largest two-wheeler manufacturer in India. The company manufactures a wide range of two-wheelers from mopeds to racing inspired motorcycles. The company is having their manufacturing plants at Hosur in Tamilnadu, Mysore in Karnataka and Solan in Himachal Pradesh. They are also having one unit located at Indonesia. Their subsidiaries include Sundaram Auto Components Ltd, TVS Motor Company (Europe) BV, TVS Motor (Singapore) Pte Ltd, PT TVS Motor Company, Indonesia, TVS Energy Ltd and TVS Housing Ltd. TVS Motor Company Ltd is a part of Sundaram Clayton group in TVS group of companies. In the year 1979, Sundaram-Clayton Ltd started Moped Division at Hosur to manufacture TVS 50 mopeds. In the year 1982, the company entered into a technical know-how and assistance agreement with Suzuki Motor Co Ltd of Japan and in the year 1985, they incorporated a new company Lakshmi Auto Components Pvt Ltd for the manufacture of critical engines and transmission parts. In the year 1986, the company acquired the assets of the moped division from Sundaram Clayton Ltd. Also, the name of the company was changed from Indo Suzuki Motorcycles Ltd to TVS Suzuki Ltd. In the year 1992, they launched two modes of motor cycles namely, Samurai and Shogun and in the year 1993, they launched TVS Scooty. During 1999-2000, TVS Suzuki Ltd was amalgamated with Sundaram Auto Engineers Ltd, an unlisted group company which was incorporated in the year 1992. As per the scheme, all the assets and liabilities of erstwhile TVS Suzuki Ltd together with all obligations and contingent liabilities were vested in Sundaram Auto Engineers (India) Ltd with effect from April 22, 1999. This merged entity was later renamed TVS Suzuki Ltd. The TVS group and Suzuki Motor Corporation parted ways from their 15-year-old joint venture on September 27, 2001. The shares held by the Suzuki Motor Corporation were acquired by Anusha Investments Ltd, a wholly owned subsidiary of Sundaram-Clayton Ltd for Rs. 9 crore. Thus, the company became a subsidiary of Sundaram-Clayton Ltd with effect from November 15, 2001. Since, Suzuki Motor Corporation ceased to be a shareholder of the company, the company cannot use the word 'Suzuki' as the part of their name and hence the name of the company was changed to TVS Motor Company Ltd. During the year 2002-03, the new stylish TVS Scooty Pep and the upgraded version of Fiero was launched in the market. In April 1, 2003, the subsidiary company namely, Lakshmi Auto Components Ltd acquired the entire paid up capital of Sundaram Auto Components Ltd. Consequently, Sundaram Auto Components Ltd became a subsidiary company with effect from April 1, 2003. In October 2003, the company entered into a scheme of arrangement with Lakshmi Auto Components Ltd and Sundaram Auto Components Ltd. As per the scheme, all the assets and liabilities of the rubber and plastic businesses of Lakshmi Auto Components Ltd were transferred to Sundaram Auto Components Ltd on slump sale basis on April 1, 2003 for a consideration of 12.25 crores. The remaining business of Lakshmi Auto Components Ltd, namely engine components division together with their investments in other bodies corporate was transferred to the company with effect from April 2, 2003. During the year 2003-04, the company launched new products such as TVS Centra, New Victor GL, Fiero F2 & Fx and Scooty Pep. During the year 2004-05, they launched new products such as TVS Star, New Victor GLX, New Victor GX and Scooty Pep 'Splash' series. During the year 2005-06, the company entered into a joint venture with Columbian party for exploring opportunities in Columbian market with an equity investment of Rs. 5 million. The company incorporated TVS Motor Company (Europe) B V in Netherlands as a wholly owned subsidiary of the company with an investment of Rs. 91.63 crore. During the year, TVS Motor Singapore Pte Ltd, Singapore became a wholly owned subsidiary of the company with an investment of Rs. 30.51 crore. PT TVS Motor Company Indonesia was incorporated in Indonesia to manufacture motorcycles and parts with an investment of USD 27.60 million and became subsidiary of the company in view of it being the subsidiary of TVS Motor Company (Europe) B V, which holds 75% of the share capital. The remaining 25% was held by TVS Motor Singapore Pte Ltd. PT TVS Motor Company Indonesia has acquired lands in Indonesia for setting up a facility for manufacturing two wheelers. During the year 2006-07, the company has established a new plant in Himachal Pradesh with an annual production capacity of 4,00,000 units scalable to 6,00,000 units. PT TVS Motor Company Indonesia, a subsidiary of the company, established a manufacturing facility at Karawang, near Jakarta in Indonesia with production capacity of 3 lakh vehicles per annum. During the year, the company launched multiple new products and variants such as, StaR City ES, StaR Sport, Scooty Teenz and 99 Colors on Scooty PEP. During the year 2007-08, the company commenced commercial production from its Nalagarh Plant located in Himachal Pradesh. They commenced their commercial production from their state-of-the art plant located at Karawang in Indonesia and launched TVS Neo, which is exclusively developed for the Indonesian market. During the year, the company launched various new products and variants such as TVS Flame, Apache RTR, StaR Sport, StaR City 110 cc, Scooty TeenZ Electric, TVS Tru4 Oil. In March 2008, the company launched their three wheeler, TVS King in two variants, namely two stroke petrol and two stroke LPG. The company won the Team Tech 2007 Award of Excellence for Integrated use of Advanced Computer Aided Engineering Technologies in product development. They also won the prestigious SAP ACE 2007 Awards for Customer Excellence in the Most Innovative Netweaver Category for several SAP implementations that are put in place. In June 2008, the company

entered into a contract manufacturing arrangement with Mahabharat Motors Manufacturing Pvt Ltd whereby TVS motor cycles will be manufactured at the latter's two-wheeler manufacturing facility that is located on the outskirts of Kolkata. TVS would help Mahabharat Motors to set up the factory and provides engineering support to them. The production would commence from June 2009. During the year 2008-09, the company launched Scooty Streak, a tough and trendy variant of Scooty Pep+ and Apache RTR RD, premium segment motorcycle. Also, they launched their three-wheeler, TVS King in six states. In June 2009, T V Sundram Iyengar & Sons Ltd and their subsidiaries acquired the holding of foreign collaborators, Clayton Dewandre Holdings Ltd in Sundaram-Clayton Ltd. Thus, Sundaram-Clayton Ltd became a subsidiary of T V Sundram Iyengar & Sons Ltd. Consequent to this acquisition, the company also became the subsidiary of TVS with effect from June 3, 2009. During the year 2009-10, the company launched TVS JIVE and TVS Wego in the market. They also launched a four stroke three-wheeler with superior features. They commenced export of TVS Apache to Brazil. Also, they developed a pan India presence in three-wheelers. In December 2009, the company acquired the entire shareholding of TVS Energy Ltd. Thus, TVS Energy became a wholly owned subsidiary of the company. In June 2010, they acquired the entire paid up capital of TVS Housing Ltd and thus, TVS Housing Ltd became a wholly owned subsidiary of the company. In October 2010, the company won the SAP ACE Award for Consumer Excellence 2010 in 'Best Run Award in Automotive' category. They also won the Silver EDGE award from Information Week, a leading IT magazine for in house design and development of Data Acquisition System for improving shop floor productivity. Information Week annually recognize enterprises driving growth and excellence through IT. In November 2010, the company launched TVS TRU4 Premium, a semi-synthetic 4T Engine Oil. In February 2011, Indian Bank signed an MoU with the company for financing three wheelers manufactured by the company. In March 2011, the company introduced ABS (Anti-lock Braking System) in their premium segment motorcycle TVS Apache RTR 180, giving the bike formidable stopping power and superior braking control that compliments its high performance capability.

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Question why we set -10 volt in vibration sensor output,why not +10 volt

Rank Answer Posted By

Interview Question Submitted By :: Uprabhagaran

I also faced this Question!! © ALL Interview .com

Answer hello dear ,well u can use -10 volt ,bt main reasion is tha because of we using the i/p supply is -24 and its reasion is that we are using in that pnp and pnp bias is always negative ,we can use positive npn ,bt the bently had modulded in negative ,so we are set to

0 Piyush Vyas

on -10 volt.

Question what is the differnce between PLC & DCS


Interview Question Submitted By :: Uprabhagaran


Answer PLC IS WORKING FOR PROGRAMMABLE BASED,AND ONLY DIGITAL OUTPUTS,NO SCREENING.BUT,DCS IS USING FOR CONTROL THE LOGICS,AND MONITORING.

0 Uprabhagaran

Answer PLC mean programmable logic controlerDCS mean distribution control systembefore different plc have digital inputs & outputs but DCS digital & analog both.now new plc also both digital & analoge inputs & outputsin plc we can not change in software during running but in DCS we can.also plc for small inputs &outputs but dcs for big industries i mean more inputs & outputs.plc have quick reponse than DCS.

0 [email protected][HI-TECH CARBON]

Answer plc, dcs are the controllers,

0 Muralikrishna [HI-TECH CARBON]

plc it controlling or operatig only one functiondcs it is controlling no functions at a time.plc(one i/p---->one o/p)dcs(one (or)more i/ps------> no of o/ps )

Answer i am agree with ans 2,in a simple language dcs means multipule plc and multiple scada's combinition.

0 Ghanshyam Khatri [HI-TECH CARBON]

Question how much axis is in CNC machine?


Interview Question Submitted By :: Anwesh Singh Negi


Answer there are three axes in CNC machine. i.e X,Y,Z axis

0 Utage Suraj

Answer there are three axes in CNC machine. i.e X,Y,Z axis

0 Utage Suraj

Answer There are three axis in the CNC MACHINE,They are {X,Y,& Z AXIS}.

0 Sandeep Kumar

Answer five axis in cnc machine

0 Jit

Answer only three

0 Arvind

Answer Dumb question! It depends on the machine. It could be a 2 axis machine or I have even worked on a 9 axis machine.

0 James Reid

Question wt is the difference between clutch and brake?


Interview Question Submitted By :: Satheesh Kumar


Answer clutch is used to connect or disconnect a engine with gearbox or rear wheel.it is operated during gear shifting.while brakes are uesd to slow down the speed or stop the vehicle suddenly

0 Prasad Kangude

Answer clutch is used to engage or disengage of gears in respective speed where as brake is used to retard the motion

0 Sandro

Question Composition of bronze Rank Answer Posted By

Interview Question Submitted By :: Pankaj Pathania


Answer copper+zinc

0 Pankaj Pathania

Answer copper+zink

0 Deepak

Answer Copper + Tin (4-5%)

0 Vijeesh

Answer bronze=copper+tinbrass=copper+zinc :)

0 R.p

Question Water is available at 10m height. What is the pressure available ?


Interview Question Submitted By :: Pankaj2981989


Answer pressure=density*g*height;p=1000*9.81*10; p=98100 N/m2

0 Pankaj2981989

Answer pressure=specific weight of water*heightp=9810N/m3*10m; p=98100N/m2

0 Azit Kumar Prasad

Answer pressure=density*g*height; p=1000*9.81*10; p=98100N/m2

0 Asiqnawas

Answer pressure=density*g*hight

=1000*9.81*10 =98100

0 Deepak

Answer we know that preasure= density* sp. gravity* hight. 1000* 9.81* 10 98100kg/m2

0 Sunil Tiwari

Answer 981000

0 Deepak

Question 1 knots=? Rank Answer Posted By

Interview Question Submitted By :: Bommuraj10


Answer nautical mile per hour -a unit of speed of ship,aircraft.or wind .= 2000 yards

0 K.prakashchandra

Answer It is equivalent to one nautical mile whose value in SI unit is 1852m/s.

0 Dhanjee

Answer 1.852

0 Vivek Singh

Answer 1.852 kph or 1.151mph

0 R.p

Question

What is the vacancy position of different posts recruited through Combined Graduate Level Exam 2010? please give only authentic informations if any.


Interview Question Submitted By :: Guest


Answer C.Excise Insp. : 1000I.Tax Insp: 510Tax Assistant 900Assistants : 850Jr.Acctt./Auditors : 2600CPOs 2500Others 1500 Approx.Total :10,000 approx.

0 Friends

Answer can the replier cite the source of information

0 Lokesh Soni

Answer Source of information is our friends working in different departments. one may relay or may not relay on this.

0 Friends

Answer about 6500 vacancies reported so far for CGL 2010 other than SI in

0 Guru

CPOs. vacancies may increasemore than 1000 posts of tax asstts reported so far. about 700 vacancies of IT inspector and 100 vacancies of asstt-css.about 7000 candidates to be interviewed in CGL 2010 and about 9000 candidates to be subjected to skill test for tax asst/asstt-cssthese are the statements given by ssc chief

Answer Is it correct that the vacancy of Income Tax inspector is about 700? if so why the total vacancy for Assistants/Inspectors etc. stands for only 2175 as decleared by the SSC with the result of Tier-II.

0 Gitangali

Question Why we generate power at multiple of 11 i.e 11kv,33kv etc.


Interview Question Submitted By :: Sushant


Answer we generate power at multiples of 11 because there is 10% loss in transmission of power over transmission line.i.e. for every 100V, 10V is lost in losses. thus we increment it 10% and then send from the sending end such that we may receive the required at receiveng station.

0 Iti

Answer Always the generating power is a multiple of form factor 1.1.

0 Lisa

Answer b'cz the form factor is RMS value /average value =1.11 andthe form factor is the pure sine wave.

0 Kundanmalani1990

Answer aBOVE answers are correct and also the insulator disk are designed to bear 11KV so in multiple of that we can decide the transmission voltage for insulator string conviniency

0 Viral

Question Detail About Disel Generators?


Interview Question Submitted By :: Roohulla


Answer A diesel generator is the combination of a diesel engine with an electrical generator (often called an alternator) to generate electric energy. Diesel generating sets are used in places without connection to the power grid or as emergency power-supply if the grid

0 Subham

fails. Small portable diesel generators range from about 1 kVA to 10 kVA may be used as power supplies on construction sites.Features and Benefits:1)Rapid product availability2)Proven reliability and low life–cycle costs3)High efficiency and operational flexibility4)High quality electrical performance5)Well–established service and fuel supply infrastructure6)Optional factory–integrated exhaust aftertreatments reduce emissions for high–hour use in environmentally sensitive locations.

Question

what is the advantages of Lighting transformer?.. is it possible to reduce the power consumption ?.


Interview Question Submitted By :: Guest


Answer Lighting transformers are used to transfer electrical energy from one circuit to another. it is used in elevating the level of voltage before transmitting across long distances.Light transformers are some of the most efficient and effective electric devices as they are known to successfully transfer 99.75% of the total energy input to the output junction.

0 Sreedarsh.b

Answer Lighting transformer is a small transformer with taps to adjust the output voltage. If we reduce the voltage, it gives a big amt of power saving till some amt of vtg reduction. In this way lighting tr helps in power saving.

0 Amit Khamesra

Answer Generally the power is transmitted in 3-Phase DELTA circuit. where as lighting is conneted to single phase. and lighting load is totally unbalanced so a delta circuit cannot be used in supllying a lighting load due to non-availability of neutral conductor.

for this purpose a lighting transformer is used which transforms the 3-phase delta circuit into a 3-phase star circuit. which can be used to supply single phase unbalanced loads due to the availability of neutral wire.

the transformer can be used in transforming any voltage level.

0 Cnu

Question What is difference between user control and custom control?


Interview Question Submitted By :: Magesh.m


Answer User Control is a page file with extension .ascx which canonly be used within a single application. But customcontrols are assemblies(dll files) that can be used inmultiple applications.

0 Ramubalachandran

"Inspiration In Motion"

TVS Motor is the third largest two-wheeler manufacturer in India and ranks among the top ten

globally. It is the first company in the world to be honoured with The Deming Prize for Total Quality

Management. The company was the first in India to launch 2-seater 50cc moped and 100cc Indo-

Japanese motorcycles. At present TVS Apache, TVS Victor, TVS Scooty, TVS Centra and TVS

Fiero are the popular bikes in Indian market.

Quick Facts

Founder T V Sundaram Iyengar

Country India

Year of Establishment August 1980 (TVS Group in 1911)

Industry Manufacturing of two-wheelers and auto components

Business Group TVS Group

Listings & its codes NSETVS - Suzuki Ltd: TVSSUZUKI TVS Motor Company Limited: TVSMOTOR TVS Motor Company Limited: TVS-SUZUKI BSETVS Motor Company Ltd.: 532343

Head Office TVS Motor Company Jayalakshmi Estates V Floor 8, Haddows Road, Chennai - 600006 Tel.: +(91)-(44)-28272233Fax: +(91)-(44)-28257121

Factory Post Box No. 4 Harita, Hosur - 635 109Tel.: +(91)-(4344)-276780 Fax: +(91)-(4344)-276878

Post Box No.1 Byathahalli Village, Kadakola Post Mysore - 571 311Tel.: +(91)-(821)-2596561 Fax: +(91)-(821)-2596550/ 2596553

Website www.tvsmotor.in

Biography

BACKGROUND*

Mr. Venu Srinivasan, B. Tech, PGDM (IIM) has been Managing Director of Sundaram-Clayton Ltd. since May 1979 and also at TVS Motor Company Limited since 1986. Mr. Srinivasan serves as Managing Director of Sundaram-Clayton Ltd. He serves as an Honorary Consul General of Republic of Korea, Chennai. Mr. Srinivasan served as President at Confederation of Indian Industry (CII). He served as Vice President of Marketing and Coated Abrasives of Grindwell Norton Ltd. Mr. Srinivasan ...Read Full Background

CORPORATE HEADQUARTERS*

Jayalakshmi Estates V FloorChennai, Tamil Nadu 600006

India

Phone: 91 44 827 2233Fax: 91 44 825 7121

BOARD MEMBERS MEMBERSHIPS*

Former DirectorThe Bombay Dyeing and Manufacturing Company LimitedChairman, Managing Director and Member of Investors Grievance CommitteeTVS Motor Company LtdNon-Executive Director and Member of Share Transfer & Shareholder/Investor Grievance CommitteeSundram Fasteners Ltd.Managing Director, Director, Member of Investors Grievance Committee, Chairman of TVS Motor Company Limited, Chairman of TVS Electronics Limited, Managing Director of TVS Motor Company Limited and Director of TVS Finance and Services LimitedSundaram-Clayton Ltd.Former Non Executive DirectorTVS Electronics Ltd.Director and Member of Audit CommitteeT V Sundram Iyengar and Sons LimitedFormer Director and Member of Investors Grievance CommitteeTVS Finance & Services Ltd.DirectorLucas-TVS LimitedDirector and Member of Investor / Shareholder Grievance CommitteeSundram Fasteners Investments Ltd.DirectorTVS Investments Ltd.Former ChairmanWABCO-TVS (INDIA) LimitedDirectorSouthern Roadways Ltd

Master's DegreePurdue UniversityHonorary DoctorateUniversity of WarwickDoctorateUniversity of WarwickBEUniversity of MadrasScDIndian Institute of Technology, Kharagpur

OTHER AFFILIATIONS*

The Bombay Dyeing and Manufacturing Company LimitedSundram Fasteners Ltd.Grindwell Norton Ltd.Purdue UniversitySundaram-Clayton Ltd.University of Warwick

Confederation of Indian IndustryIndian Institute of Technology, KharagpurUniversity of MadrasTVS Electronics Ltd.T V Sundram Iyengar and Sons LimitedTVS Finance & Services Ltd.Prodapt Solutions Private LimitedLucas-TVS LimitedSundram Fasteners Investments Ltd.TVS Investments Ltd.WABCO-TVS (INDIA) LimitedSouthern Roadways Ltd

Documents

Tvs Company