TV Commercial StoryboardAdvertiser: The Limited BrandAgency: Suzanne MunsonProduct: Victoria’s Secret

Title: I define SexyFormat: TelevisionLength: 30 second Spot

Slide Representing Video Concept

Audio

DESCRIPTION OF SCENE: FIRST SCREEN SHOT IS A SHOT OF A WOMAN’S BREASTS IN A SEXY BRA. CAMERA SCANS, UNHURRIEDLY, FROM LEFT TO RIGHT.

NARRATION/DIALOGUE: NO DIALOGUE.

MUSIC/SOUND: MUSIC IS INSTRUMENTAL.. SLOW PACE.

Description of Scene: Second Screen shot is a shot of a woman hips in sexy panties. Camera scans, unhurriedly, from top left to bottom right .

Narration/Dialogue: No Dialogue.

Music/Sound: Music is Instrumental. Slow pace.

Description of Scene: Third Screen shot is a shot of another woman’s breasts in a sexy bra. Camera scans, unhurriedly, from bottom right to top left.

Narration/Dialogue: No Dialogue.

Music/Sound: Music is Instrumental. Slow pace.

Description of Scene: 6th Screen shot is of another bra shot. Camera scans, unhurriedly, from bottom left to top right the screen.

Narration/Dialogue: Narrator: Sexy and smooth female voice with British accent comes on and in a unhurried voice says:The media?

Music/Sound: Music is Instrumental. Slow pace. Music is more background

Description of Scene: 5th Screen shot is of another bra shot. Camera scans, unhurriedly, from bottom left to top right the screen.

Narration/Dialogue: Narrator: Sexy and smooth female voice with British accent comes on and in a unhurried voice says:Who or what defines what sexy is?

Music/Sound: Music is Instrumental. Slow pace. Music is more background

Description of Scene: 4th Screen shot is of another panty shot. Camera scans, unhurriedly, from left to right across the screen.

Narration/Dialogue: Narrator: Sexy and smooth female voice with British accent comes on and in a unhurried voice says:Victoria’s Secret asks

Music/Sound: Music is Instrumental. Slow pace. Music is more background

Description of Scene: 7th Screen shot is of a models face. Camera focuses in on it.

Narration/Dialogue: The model answers the narrator with a simple:

No.

Music/Sound: Music is Instrumental. Slow pace. Music is more background

Description of Scene: 8th Screen shot is of a bra shot models face. Camera scans from top right to bottom left corner

Narration/Dialogue: Narrator: Sexy and smooth female voice with British accent comes on and in a unhurried voice asks:

Your boyfriend?

Music/Sound: Music is Instrumental. Slow pace. Music is more background

Description of Scene: 9th Screen shot is of another models face. Camera focuses in on it.

Narration/Dialogue: The model answers the narrator with a soft giggle, shake of her head and laughingly says:

No.

Music/Sound: Music is Instrumental. Slow pace. Music is more background

Description of Scene: 10th Screen shot is of a bra shot models face. Camera scans from top right to bottom left corner

Narration/Dialogue: Narrator: Sexy and smooth female voice with British accent comes on and in a unhurried voice asks:

Your size?

Music/Sound: Music is instrumental. Slow pace. Music is more background

Description of Scene: 11th Screen shot is of another models face. Camera focuses in on it.

Narration/Dialogue: The model answers the narrator with a firm, but sexy:

Never. I define what sexy is.

Music/Sound: Music is Instrumental. Slow pace. Music is more background

Description of Scene: 12th Screen shot is of another models face. Camera focuses in on it. Quick shots, nest 3 scenes, moving to the next model after they say their line.

Narration/Dialogue: The model answers the narrator with a firm, but sexy:

I define what sexy is.

Music/Sound: Music is Instrumental. Slow pace. Music is more background

Description of Scene: 15th Screen shot is a full body shot of a plus sized model.

Narration/Dialogue: The model answers the narrator with a firm, but sexy:

I define what sexy is.

Music/Sound: Music is Instrumental. Slow pace. Music is more background

Description of Scene: 13th Screen shot is of another models face. Camera focuses in on it.

Narration/Dialogue: The model answers the narrator with a firm, but sexy:

I define what sexy is.

Music/Sound: Music is Instrumental. Slow pace. Music is more background

Description of Scene: 14th Screen shot is of another models face. Camera focuses in on it.

Narration/Dialogue: The model answers the narrator with a firm, but sexy:

I define what sexy is.

Music/Sound: Music is Instrumental. Slow pace. Music is more background

Description of Scene: The final scene is of the full body shot of the plus sized model with the Victoria’s Secret logo coming up along with the website in the bottom right hand corner.

Narration/Dialogue: : Narrator: Sexy and smooth female voice with British accent comes on and in a unhurried voice asks:

Victoria’s Secret where you, and not your size, define what sexy is.

Music/Sound: Music is Instrumental. Slow pace. Music is more background

victoriassecret.com