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The best quality of light in miniaturized spots for fashion retail
TrueFashion
Retail lighting
TrueFashion
32 32
16
22
Quality of Light
TrueFashion EasyAim
Introduction
Product family
Photometric details
Specifications
LED flavors
Dynamic window
Dimensional drawings
Range offer
6
9
4
8
11
Retail lighting
TrueFashion
Contents
Fashion spot family for windows and sales areas 20
12
18
5544
Retail lighting
TrueFashion
Introduction
Transforming your physical store
Excellent quality of light• Full light control with our Fashion Proof optic lenses.• Optics are compatible with the Philips fashion light flavors.• Reduced glare with full beam control.• The extra narrow beam, specially developed for high ceilings,
bridges the height with an intense high quality beam.• Reduced spill light to create better contrasts in the store.• Full range of beam angles: 6, 12, 18, 24, 30, 36, 60 degrees.
Smooth, design, fine detailing• Fine design detailing throughout the family. • Discreet and miniaturized spot to blend seamlessly into the
store design.• Closed and smooth surfaces to reduce dust ingress.• Precision lighting with high quality materials and finish. • Miniaturized design to blend into the store interior.• Integrated glare shield to reduce shopper discomfort.
Ready to be customized• Create tailored luminaires to suit your brand and store design. • TrueFashion modular architecture enables a customization
approach for a seamless store integration. • Choose your Philips LED Flavor and color temperature.
Ready to be rolled out globally• TrueFashion is prepared for fast global certification and
roll out.
Fashion proofoptics
Fashion proofoptics
Fashion proofoptics
766
Retail lighting
TrueFashion
Quality of Light
Philips Fashion Proof optic lensesOptimize contrastsTrueFashion is a dedicated spot family answering to the specific needs of Fashion retailers. These miniaturized spots with clean and fine detailing offer contemporary design and blend seamlessly into the store interior. It provides the best quality of light by using lenses for optimizing contrast and reflectors for creating a very complete range of beam angles.
The Fashion proof optic lenses are used to optimize the contrasts within the store and create a theatrical experience. The TrueFashion beams are ideal to illumination the collection and increase the attraction value with optimized contrast.
The Fashion Proof optic lenses are developed to accentuate small and large objects in shop windows or the general sales area of a store. The beams have excellent glare control, increased center beam intensity, no spill light and will optimize contrasts within the store.
The TrueFashion reflectors are a full range of high performance beams for dispersion of light on wide surface areas in general sales areas or shop window of a store.
Attract, engage and convertFashion is one of the most exciting retail applications in store design. But it can also be one of the most demanding. Shoppers expect special store experiences that reflect a brand’s unique personality, which is why every detail counts.
Lighting plays a leading role in showcasing fashion in its true colors and enhancing the textures of everything from leather to silk. It sets the scene with ambiences that put people in the mood to shop. And it can increase the impact of a store in other ways too.
Lighting can attract shoppers with dynamic window displays that entice people inside the store. It can engage them by highlighting must-see items as it guides them effortlessly around the store. Then convert them into customers who are delighted with their purchases at the end of their visit. So with the right lighting, you can increase sales at the flick of a switch.
lens
lens
reflecotor
reflecotor
Spill light
Spill light
Comparison of a 12° reflector vs a 12° lens
98 98
High quality accent lighting
• Use Fashion Proof optics for maximum contrast
• TrueFashion extra narrow beams (6 and 12 degrees) to attract attention
• Including Philips LED flavors
Scalable control system
• Standard DALI tracks for reliable global supply base
• Standalone system with wireless access
• Easy to install
Dynamic scenes
• Synchronized dynamic scenes in multiple shop windows or promotional areas
• Mobile app with intuitive interface to design and adjust the dynamic behavior
• Scenes are triggered via manual button paneland/or time clock
Remote controlled window lighting at your fingertips
TrueFashion EasyAim
TrueFashion EasyAim A motorized spot with app control
Retail lighting
TrueFashion
TrueFashion EasyAim
Retail lighting
TrueFashion
Dynamic window
How it's done
PerfectScene dynamic window
• Dynamic dimming sequences that create more attraction and stopping power.
• Scalable control system for one or multiple dynamic areas.• Flexibility to adapt your dynamic behavior by yourself to new
shop window designs.• Supporting the stories of visual merchandizers with the best
quality of light enabled by TrueFashion. • TrueFashion with Fashion Proof optic lenses optimizes the
contrast and attraction value.
ConsiderationsAt heights above 3.5 meters, you need certified personnel to reposition the window lighting every time you change your display – that could be every two weeks.
Use a mobile device to control a motorized spot with an extra narrow beam to solve this problem• TrueFashion extra narrow beam is essential for
highlighting the mannequins from a high ceiling• User-friendly and secure app is aiming the
light accurately.
What is EasyAim?A motorized spot in combination with an intuitive mobile phone application designed together with visual merchandizers.
It lets you direct the light while having a full overview, standing outside your store in front of the window, thus making the workflow of the visual merchandizer easier and more efficient.
Outstanding quality of light with extra narrow beam that is able to bridge the distance between the high ceiling and the mannequins.
(6 degrees and high MBI 64kcd)
You’re free to aim the beam of every luminaire in high ceilings in store windows via the intuitive mobile app.
Your store window always looks fresh and attractive, increasing footfall.
Increases efficiency and safety of personnel.
1110 1110
10
Beautiful colors, perfect whites, rich blacks
Retail lighting
TrueFashion
LED flavors
LED flavorsWhat they offer*
*Measured on a scale of 1 to 10, 10 representing highest quality in a particular area LED flavors Denim and PremiumColor: available in 2018
Efficiency
Whiteness
Skin & cosmetics
830 PremiumWhite CrispWhite PremiumColor Denim
Naturalness
Blackness
Colorfulness
Denim
Each LED flavor has been specifically developed with the purpose to enhance the appearance of your items. With LED flavors, you can make sure your items stand out and look attractive to your shoppers.
Maximize energy
efficiency
Standard 830 CrispWhite PremiumColor PremiumWhite Denim
Combine white rendering
with energy efficiency
Enhance denim colors and washings
Highlight differences
between white tones
Heighten the contrast
between colors and whites
10
5
6
7
6
6
6
9
8
9
9
7
8
8
6
10
8
8
8
9
8
8
9
9
8
8
10
1312 1312
Retail lighting
TrueFashion
Product family
TrueFashionDedicated fashion spot family
Apply lighting in your sales areas to achieve a number of different objectives. It can create drama and contrast, highlighting particular details on items or fine-tuning their appearance. Or it can ensure that a key piece in a collection becomes the center of attention. The right lighting will guide shoppers and encourage them to explore more areas in your store.
TrueFashion Highlight ST721T/ST720T Shop window• ø100mm x 170mm spot head• 6 degrees lens/ 64Kcd MBI• motorized EasyAIm spot for remote aiming
with intense beam to highlight the collection.
1514 1514
Retail lighting
TrueFashion
Product family
TrueFashion Compact ST710T/Compact L-Hinge ST711TSales area• ø80mm x 105mm small size spot head• 2700 lm version• 12, 18, 24, 30, 36 and 60 degrees reflector• available with DALI and prepared for indoor positioning• prepared for international certification.
TrueFashion Mini ST700TSales area• ø66mm x 90mm small size spot head• 1700 lm version• 18 and 30 degrees lens• available with DALI • prepared for international certification.
:egaP.V.B gnithgiL spilihP0.2.3.5 scirtemotohP XuLuclaC 1/5
Accent Lighting - Spots
TrueFashion MINI ST700T 1xLED17S/PW9 NB
1 x 1700 lm
LVM1717500 2017-07-27
Light output ratio 1.00Service upward 0.00Service downward 1.00
Imax 10747 cd
VBA o2 x 24BS (1/2Imax)
o2 x 9BS (1/2E0)
o2 x 9
K5
(cd) L.O.R.= 1.000o
180o
30oo30
60oo60
90oo90
120oo120
2500
5000
7500
10000
12500
15000
Cartesian intensity diagram
(cd
)
0
3000
6000
9000
12000
15000
-60o -40o -20o 0o 20o 40o 60o
Beam diagram
hh(m)
(m) (lx) VBA1/2Imax
1/2E0
E0 d(m)
K5
1.0
2.0
3.0
4.0
5.03.0 2.0 1.0 0.0 1.0 2.0 3.0 (m)
1.0 10747 0.89 0.32 0.31
1.5 4776 1.34 0.49 0.47
2.0 2687 1.78 0.65 0.63
2.5 1719 2.23 0.81 0.78
3.0 1194 2.67 0.97 0.94
3.5 877 3.12 1.13 1.10
4.0 672 3.56 1.30 1.25
4.5 531 4.01 1.46 1.41
o2 x 9maxI2/1VBA 2 x 24o
No visible spot
Visual impact diagram
Acc
en
tfa
cto
r
2
5
1015
30
50
100
Eh(lx)25 50 100 250 5001000
4m3m
2m
1m
TrueFashion MINI ST700T 1xLED17S/PW9 WB
1 x 1700 lm
LVM1718100 2017-07-27
Light output ratio 1.00Service upward 0.00Service downward 1.00
Imax 4905 cd
VBA o2 x 34BS (1/2Imax)
o2 x 15BS (1/2E0)
o2 x 14
K5
(cd) L.O.R.= 1.000o
180o
30oo30
60oo60
90oo90
120oo120
1000
2000
3000
4000
5000
Cartesian intensity diagram
(cd
)
0
1500
3000
4500
6000
7500
-60o -40o -20o 0o 20o 40o 60o
Beam diagram
hh(m)
(m) (lx) VBA1/2Imax
1/2E0
E0 d(m)
K5
1.0
2.0
3.0
4.0
5.03.0 2.0 1.0 0.0 1.0 2.0 3.0 (m)
1.0 4905 1.35 0.54 0.51
1.5 2180 2.02 0.82 0.76
2.0 1226 2.70 1.09 1.01
2.5 785 3.37 1.36 1.27
3.0 545 4.05 1.63 1.52
3.5 400 4.72 1.90 1.77
4.0 307 5.40 2.17 2.02
4.5 242 6.07 2.45 2.28
o2 x 15maxI2/1VBA 2 x 34o
No visible spot
Visual impact diagram
Acc
en
tfa
cto
r
2
5
1015
30
50
100
Eh(lx)25 50 100 250 5001000
4m3m
2m
1m
:egaP.V.B gnithgiL spilihP0.2.3.5 scirtemotohP XuLuclaC 2/5
Accent Lighting - Spots
TrueFashion COMPACT ST710T L105 1xLED20S/830 12
1 x 2000 lm
LVM1756000 2017-07-27
Light output ratio 1.01Service upward 0.00Service downward 1.01
Imax 31513 cd
VBA o2 x 33BS (1/2Imax)
o2 x 5BS (1/2E0)
o2 x 5
K3
(cd) L.O.R.= 1.000o
180o
30oo
30
60oo60
90oo90
120oo120
10000
20000
30000
40000
Cartesian intensity diagram
(cd
)
0
8000
16000
24000
32000
40000
-60o
-40o
-20o
0o
20o
40o
60o
Beam diagram
hh(m)
(m) (lx) VBA1/2Imax
1/2E0
E0 d(m)
K3
1.0
2.0
3.0
4.0
5.03.0 2.0 1.0 0.0 1.0 2.0 3.0 (m)
1.0 31513 1.27 0.19 0.19
1.5 14006 1.91 0.28 0.28
2.0 7878 2.55 0.38 0.37
2.5 5042 3.19 0.47 0.46
3.0 3501 3.82 0.57 0.56
3.5 2572 4.46 0.66 0.65
4.0 1970 5.10 0.76 0.74
4.5 1556 5.73 0.85 0.83
o2 x 5maxI2/1VBA 2 x 33o
Visual impact diagram
Acc
en
tfa
cto
r
2
5
1015
30
50
100
Eh(lx)25 50 100 250 5001000
4m3m
2m
1m
TrueFashion COMPACT ST710T L105 1xLED27S/830 18
1 x 2700 lm
LVM1757300 2017-07-27
Light output ratio 1.00Service upward 0.00Service downward 1.00
Imax 17519 cd
VBA o2 x 35BS (1/2Imax)
o2 x 8BS (1/2E0)
o2 x 8
K3
(cd) L.O.R.= 1.000o
180o
30oo
30
60oo60
90oo90
120oo120
5000
10000
15000
20000
Cartesian intensity diagram
(cd
)
0
4000
8000
12000
16000
20000
-60o
-40o
-20o
0o
20o
40o
60o
Beam diagram
hh(m)
(m) (lx) VBA1/2Imax
1/2E0
E0 d(m)
K3
1.0
2.0
3.0
4.0
5.03.0 2.0 1.0 0.0 1.0 2.0 3.0 (m)
1.0 17519 1.40 0.30 0.29
1.5 7786 2.10 0.44 0.44
2.0 4380 2.80 0.59 0.58
2.5 2803 3.50 0.74 0.73
3.0 1947 4.20 0.89 0.88
3.5 1430 4.90 1.03 1.02
4.0 1095 5.60 1.18 1.17
4.5 865 6.30 1.33 1.31
o2 x 8maxI2/1VBA 2 x 35o
Visual impact diagram
Acc
en
tfa
cto
r
2
5
1015
30
50
100
Eh(lx)25 50 100 250 5001000
4m3m
2m
1m
:egaP.V.B gnithgiL spilihP0.2.3.5 scirtemotohP XuLuclaC 5/5
Accent Lighting - Spots
TrueFashion HIGHLIGHT ST720T 1xLED-XNB/PW9 6
1 x 1213 lm
LVM1735800 2017-07-27
Light output ratio 1.00Service upward 0.00Service downward 1.00
Imax 66681 cd
VBA o2 x 5BS (1/2Imax)
o2 x 3BS (1/2E0)
o2 x 3
K3
(cd) L.O.R.= 1.000o
180o
30oo
30
60oo60
90oo90
120oo120
15000
30000
45000
60000
75000
Cartesian intensity diagram
(cd
)
0
15000
30000
45000
60000
75000
-60o
-40o
-20o
0o
20o
40o
60o
Beam diagram
hh(m)
(m) (lx) VBA1/2Imax
1/2E0
E0 d(m)
K3
1.0
2.0
3.0
4.0
5.03.0 2.0 1.0 0.0 1.0 2.0 3.0 (m)
1.0 66681 0.17 0.11 0.11
1.5 29636 0.26 0.16 0.16
2.0 16670 0.35 0.22 0.22
2.5 10669 0.44 0.27 0.27
3.0 7409 0.52 0.32 0.32
3.5 5443 0.61 0.38 0.38
4.0 4168 0.70 0.43 0.43
4.5 3293 0.79 0.49 0.49
o2 x 3maxI2/1VBA 2 x 5o
Visual impact diagram
Acc
en
tfa
cto
r
2
5
1015
30
50
100
Eh(lx)25 50 100 250 5001000
4m3m
2m
1m
:egaP.V.B gnithgiL spilihP0.2.3.5 scirtemotohP XuLuclaC 3/5
Accent Lighting - Spots
TrueFashion COMPACT ST710T L105 1xLED27S/830 24
1 x 2700 lm
LVM1757600 2017-07-27
Light output ratio 0.99Service upward 0.00Service downward 0.99
Imax 10785 cd
VBA o2 x 35BS (1/2Imax)
o2 x 13BS (1/2E0)
o2 x 12
K3
(cd) L.O.R.= 1.000o
180o
30oo
30
60oo60
90oo90
120oo120
2500
5000
7500
10000
12500
15000
Cartesian intensity diagram(c
d)
0
3000
6000
9000
12000
15000
-60o
-40o
-20o
0o
20o
40o
60o
Beam diagram
hh(m)
(m) (lx) VBA1/2Imax
1/2E0
E0 d(m)
K3
1.0
2.0
3.0
4.0
5.03.0 2.0 1.0 0.0 1.0 2.0 3.0 (m)
1.0 10785 1.40 0.45 0.43
1.5 4793 2.10 0.68 0.64
2.0 2696 2.80 0.90 0.85
2.5 1726 3.50 1.13 1.06
3.0 1198 4.20 1.35 1.28
3.5 880 4.90 1.58 1.49
4.0 674 5.60 1.80 1.70
4.5 533 6.30 2.03 1.91
o2 x 13maxI2/1VBA 2 x 35o
Visual impact diagram
Acc
en
tfa
cto
r
2
5
1015
30
50
100
Eh(lx)25 50 100 250 5001000
4m3m
2m
1m
TrueFashion COMPACT ST710T L105 1xLED27S/830 30
1 x 2700 lm
LVM1757800 2017-07-27
Light output ratio 1.00Service upward 0.00Service downward 1.00
Imax 8635 cd
VBA o2 x 34BS (1/2Imax)
o2 x 15BS (1/2E0)
o2 x 14
K4
(cd) L.O.R.= 1.000o
180o
30oo
30
60oo60
90oo90
120oo120
2000
4000
6000
8000
10000
Cartesian intensity diagram
(cd
)
0
2000
4000
6000
8000
10000
-60o
-40o
-20o
0o
20o
40o
60o
Beam diagram
hh(m)
(m) (lx) VBA1/2Imax
1/2E0
E0 d(m)
K4
1.0
2.0
3.0
4.0
5.03.0 2.0 1.0 0.0 1.0 2.0 3.0 (m)
1.0 8635 1.35 0.54 0.51
1.5 3838 2.02 0.82 0.76
2.0 2159 2.70 1.09 1.01
2.5 1382 3.37 1.36 1.27
3.0 959 4.05 1.63 1.52
3.5 705 4.72 1.90 1.77
4.0 540 5.40 2.17 2.02
4.5 426 6.07 2.45 2.28
o2 x 15maxI2/1VBA 2 x 34o
Visual impact diagram
Acc
en
tfa
cto
r
2
5
1015
30
50
100
Eh(lx)25 50 100 250 5001000
4m3m
2m
1m
:egaP.V.B gnithgiL spilihP0.2.3.5 scirtemotohP XuLuclaC 4/5
Accent Lighting - Spots
TrueFashion COMPACT ST710T L105 1xLED27S/830 36
1 x 2700 lm
LVM1758000 2017-07-27
Light output ratio 1.01Service upward 0.00Service downward 1.01
Imax 7623 cd
VBA o2 x 34BS (1/2Imax)
o2 x 17BS (1/2E0)
o2 x 16
K4
(cd) L.O.R.= 1.000o
180o
30oo
30
60oo60
90oo90
120oo120
2000
4000
6000
8000
10000
Cartesian intensity diagram
(cd
)
0
2000
4000
6000
8000
10000
-60o
-40o
-20o
0o
20o
40o
60o
Beam diagram
hh(m)
(m) (lx) VBA1/2Imax
1/2E0
E0 d(m)
K4
1.0
2.0
3.0
4.0
5.03.0 2.0 1.0 0.0 1.0 2.0 3.0 (m)
1.0 7623 1.35 0.62 0.57
1.5 3388 2.02 0.92 0.85
2.0 1906 2.70 1.23 1.14
2.5 1220 3.37 1.54 1.42
3.0 847 4.05 1.85 1.71
3.5 622 4.72 2.15 1.99
4.0 476 5.40 2.46 2.28
4.5 376 6.07 2.77 2.56
o2 x 17maxI2/1VBA 2 x 34o
Visual impact diagram
Acc
en
tfa
cto
r
2
5
1015
30
50
100
Eh(lx)25 50 100 250 5001000
4m3m
2m
1m
TrueFashion COMPACT ST710T L105 1xLED27S/830 60
1 x 2600 lm
LVM1758200 2017-07-27
Light output ratio 0.99Service upward 0.00Service downward 0.99
Imax 3449 cd
VBA o2 x 34BS (1/2Imax)
o2 x 28BS (1/2E0)
o2 x 25
K4
(cd) L.O.R.= 1.000o
180o
30oo
30
60oo60
90oo90
120oo120
1000
2000
3000
4000
Cartesian intensity diagram
(cd
)
0
800
1600
2400
3200
4000
-60o
-40o
-20o
0o
20o
40o
60o
Beam diagram
hh(m)
(m) (lx) VBA1/2Imax
1/2E0
E0 d(m)
K4
1.0
2.0
3.0
4.0
5.03.0 2.0 1.0 0.0 1.0 2.0 3.0 (m)
1.0 3449 1.35 1.08 0.93
1.5 1533 2.02 1.62 1.39
2.0 862 2.70 2.16 1.86
2.5 552 3.37 2.70 2.32
3.0 383 4.05 3.24 2.79
3.5 282 4.72 3.78 3.25
4.0 216 5.40 4.33 3.71
4.5 170 6.07 4.87 4.18
o2 x 28maxI2/1VBA 2 x 34o
Visual impact diagram
Acc
en
tfa
cto
r
2
5
1015
30
50
100
Eh(lx)25 50 100 250 5001000
4m3m
2m
1m
:egaP.V.B gnithgiL spilihP0.2.3.5 scirtemotohP XuLuclaC 1/5
Accent Lighting - Spots
TrueFashion MINI ST700T 1xLED17S/PW9 NB
1 x 1700 lm
LVM1717500 2017-07-27
Light output ratio 1.00Service upward 0.00Service downward 1.00
Imax 10747 cd
VBA o2 x 24BS (1/2Imax)
o2 x 9BS (1/2E0)
o2 x 9
K5
(cd) L.O.R.= 1.000o
180o
30oo30
60oo60
90oo90
120oo120
2500
5000
7500
10000
12500
15000
Cartesian intensity diagram
(cd
)
0
3000
6000
9000
12000
15000
-60o -40o -20o 0o 20o 40o 60o
Beam diagram
hh(m)
(m) (lx) VBA1/2Imax
1/2E0
E0 d(m)
K5
1.0
2.0
3.0
4.0
5.03.0 2.0 1.0 0.0 1.0 2.0 3.0 (m)
1.0 10747 0.89 0.32 0.31
1.5 4776 1.34 0.49 0.47
2.0 2687 1.78 0.65 0.63
2.5 1719 2.23 0.81 0.78
3.0 1194 2.67 0.97 0.94
3.5 877 3.12 1.13 1.10
4.0 672 3.56 1.30 1.25
4.5 531 4.01 1.46 1.41
o2 x 9maxI2/1VBA 2 x 24o
No visible spot
Visual impact diagram
Acc
en
tfa
cto
r
2
5
1015
30
50
100
Eh(lx)25 50 100 250 5001000
4m3m
2m
1m
TrueFashion MINI ST700T 1xLED17S/PW9 WB
1 x 1700 lm
LVM1718100 2017-07-27
Light output ratio 1.00Service upward 0.00Service downward 1.00
Imax 4905 cd
VBA o2 x 34BS (1/2Imax)
o2 x 15BS (1/2E0)
o2 x 14
K5
(cd) L.O.R.= 1.000o
180o
30oo30
60oo60
90oo90
120oo120
1000
2000
3000
4000
5000
Cartesian intensity diagram
(cd
)
0
1500
3000
4500
6000
7500
-60o -40o -20o 0o 20o 40o 60o
Beam diagram
hh(m)
(m) (lx) VBA1/2Imax
1/2E0
E0 d(m)
K5
1.0
2.0
3.0
4.0
5.03.0 2.0 1.0 0.0 1.0 2.0 3.0 (m)
1.0 4905 1.35 0.54 0.51
1.5 2180 2.02 0.82 0.76
2.0 1226 2.70 1.09 1.01
2.5 785 3.37 1.36 1.27
3.0 545 4.05 1.63 1.52
3.5 400 4.72 1.90 1.77
4.0 307 5.40 2.17 2.02
4.5 242 6.07 2.45 2.28
o2 x 15maxI2/1VBA 2 x 34o
No visible spot
Visual impact diagram
Acc
en
tfa
cto
r
2
5
1015
30
50
100
Eh(lx)25 50 100 250 5001000
4m3m
2m
1m
:egaP.V.B gnithgiL spilihP0.2.3.5 scirtemotohP XuLuclaC 2/5
Accent Lighting - Spots
TrueFashion COMPACT ST710T L105 1xLED20S/830 12
1 x 2000 lm
LVM1756000 2017-07-27
Light output ratio 1.01Service upward 0.00Service downward 1.01
Imax 31513 cd
VBA o2 x 33BS (1/2Imax)
o2 x 5BS (1/2E0)
o2 x 5
K3
(cd) L.O.R.= 1.000o
180o
30oo
30
60oo60
90oo90
120oo120
10000
20000
30000
40000
Cartesian intensity diagram
(cd
)
0
8000
16000
24000
32000
40000
-60o
-40o
-20o
0o
20o
40o
60o
Beam diagram
hh(m)
(m) (lx) VBA1/2Imax
1/2E0
E0 d(m)
K3
1.0
2.0
3.0
4.0
5.03.0 2.0 1.0 0.0 1.0 2.0 3.0 (m)
1.0 31513 1.27 0.19 0.19
1.5 14006 1.91 0.28 0.28
2.0 7878 2.55 0.38 0.37
2.5 5042 3.19 0.47 0.46
3.0 3501 3.82 0.57 0.56
3.5 2572 4.46 0.66 0.65
4.0 1970 5.10 0.76 0.74
4.5 1556 5.73 0.85 0.83
o2 x 5maxI2/1VBA 2 x 33o
Visual impact diagram
Acc
en
tfa
cto
r
2
5
1015
30
50
100
Eh(lx)25 50 100 250 5001000
4m3m
2m
1m
TrueFashion COMPACT ST710T L105 1xLED27S/830 18
1 x 2700 lm
LVM1757300 2017-07-27
Light output ratio 1.00Service upward 0.00Service downward 1.00
Imax 17519 cd
VBA o2 x 35BS (1/2Imax)
o2 x 8BS (1/2E0)
o2 x 8
K3
(cd) L.O.R.= 1.000o
180o
30oo
30
60oo60
90oo90
120oo120
5000
10000
15000
20000
Cartesian intensity diagram
(cd
)
0
4000
8000
12000
16000
20000
-60o
-40o
-20o
0o
20o
40o
60o
Beam diagram
hh(m)
(m) (lx) VBA1/2Imax
1/2E0
E0 d(m)
K3
1.0
2.0
3.0
4.0
5.03.0 2.0 1.0 0.0 1.0 2.0 3.0 (m)
1.0 17519 1.40 0.30 0.29
1.5 7786 2.10 0.44 0.44
2.0 4380 2.80 0.59 0.58
2.5 2803 3.50 0.74 0.73
3.0 1947 4.20 0.89 0.88
3.5 1430 4.90 1.03 1.02
4.0 1095 5.60 1.18 1.17
4.5 865 6.30 1.33 1.31
o2 x 8maxI2/1VBA 2 x 35o
Visual impact diagram
Acc
en
tfa
cto
r
2
5
1015
30
50
100
Eh(lx)25 50 100 250 5001000
4m3m
2m
1m
:egaP.V.B gnithgiL spilihP0.2.3.5 scirtemotohP XuLuclaC 3/5
Accent Lighting - Spots
TrueFashion COMPACT ST710T L105 1xLED27S/830 24
1 x 2700 lm
LVM1757600 2017-07-27
Light output ratio 0.99Service upward 0.00Service downward 0.99
Imax 10785 cd
VBA o2 x 35BS (1/2Imax)
o2 x 13BS (1/2E0)
o2 x 12
K3
(cd) L.O.R.= 1.000o
180o
30oo
30
60oo60
90oo90
120oo120
2500
5000
7500
10000
12500
15000
Cartesian intensity diagram
(cd
)
0
3000
6000
9000
12000
15000
-60o
-40o
-20o
0o
20o
40o
60o
Beam diagram
hh(m)
(m) (lx) VBA1/2Imax
1/2E0
E0 d(m)
K3
1.0
2.0
3.0
4.0
5.03.0 2.0 1.0 0.0 1.0 2.0 3.0 (m)
1.0 10785 1.40 0.45 0.43
1.5 4793 2.10 0.68 0.64
2.0 2696 2.80 0.90 0.85
2.5 1726 3.50 1.13 1.06
3.0 1198 4.20 1.35 1.28
3.5 880 4.90 1.58 1.49
4.0 674 5.60 1.80 1.70
4.5 533 6.30 2.03 1.91
o2 x 13maxI2/1VBA 2 x 35o
Visual impact diagram
Acc
en
tfa
cto
r
2
5
1015
30
50
100
Eh(lx)25 50 100 250 5001000
4m3m
2m
1m
TrueFashion COMPACT ST710T L105 1xLED27S/830 30
1 x 2700 lm
LVM1757800 2017-07-27
Light output ratio 1.00Service upward 0.00Service downward 1.00
Imax 8635 cd
VBA o2 x 34BS (1/2Imax)
o2 x 15BS (1/2E0)
o2 x 14
K4
(cd) L.O.R.= 1.000o
180o
30oo
30
60oo60
90oo90
120oo120
2000
4000
6000
8000
10000
Cartesian intensity diagram
(cd
)
0
2000
4000
6000
8000
10000
-60o
-40o
-20o
0o
20o
40o
60o
Beam diagram
hh(m)
(m) (lx) VBA1/2Imax
1/2E0
E0 d(m)
K4
1.0
2.0
3.0
4.0
5.03.0 2.0 1.0 0.0 1.0 2.0 3.0 (m)
1.0 8635 1.35 0.54 0.51
1.5 3838 2.02 0.82 0.76
2.0 2159 2.70 1.09 1.01
2.5 1382 3.37 1.36 1.27
3.0 959 4.05 1.63 1.52
3.5 705 4.72 1.90 1.77
4.0 540 5.40 2.17 2.02
4.5 426 6.07 2.45 2.28
o2 x 15maxI2/1VBA 2 x 34o
Visual impact diagram
Acc
en
tfa
cto
r
2
5
1015
30
50
100
Eh(lx)25 50 100 250 5001000
4m3m
2m
1m
:egaP.V.B gnithgiL spilihP0.2.3.5 scirtemotohP XuLuclaC 4/5
Accent Lighting - Spots
TrueFashion COMPACT ST710T L105 1xLED27S/830 36
1 x 2700 lm
LVM1758000 2017-07-27
Light output ratio 1.01Service upward 0.00Service downward 1.01
Imax 7623 cd
VBA o2 x 34BS (1/2Imax)
o2 x 17BS (1/2E0)
o2 x 16
K4
(cd) L.O.R.= 1.000o
180o
30oo
30
60oo60
90oo90
120oo120
2000
4000
6000
8000
10000
Cartesian intensity diagram
(cd
)
0
2000
4000
6000
8000
10000
-60o
-40o
-20o
0o
20o
40o
60o
Beam diagram
hh(m)
(m) (lx) VBA1/2Imax
1/2E0
E0 d(m)
K4
1.0
2.0
3.0
4.0
5.03.0 2.0 1.0 0.0 1.0 2.0 3.0 (m)
1.0 7623 1.35 0.62 0.57
1.5 3388 2.02 0.92 0.85
2.0 1906 2.70 1.23 1.14
2.5 1220 3.37 1.54 1.42
3.0 847 4.05 1.85 1.71
3.5 622 4.72 2.15 1.99
4.0 476 5.40 2.46 2.28
4.5 376 6.07 2.77 2.56
o2 x 17maxI2/1VBA 2 x 34o
Visual impact diagram
Acc
en
tfa
cto
r
2
5
1015
30
50
100
Eh(lx)25 50 100 250 5001000
4m3m
2m
1m
TrueFashion COMPACT ST710T L105 1xLED27S/830 60
1 x 2600 lm
LVM1758200 2017-07-27
Light output ratio 0.99Service upward 0.00Service downward 0.99
Imax 3449 cd
VBA o2 x 34BS (1/2Imax)
o2 x 28BS (1/2E0)
o2 x 25
K4
(cd) L.O.R.= 1.000o
180o
30oo
30
60oo60
90oo90
120oo120
1000
2000
3000
4000
Cartesian intensity diagram
(cd
)
0
800
1600
2400
3200
4000
-60o
-40o
-20o
0o
20o
40o
60o
Beam diagram
hh(m)
(m) (lx) VBA1/2Imax
1/2E0
E0 d(m)
K4
1.0
2.0
3.0
4.0
5.03.0 2.0 1.0 0.0 1.0 2.0 3.0 (m)
1.0 3449 1.35 1.08 0.93
1.5 1533 2.02 1.62 1.39
2.0 862 2.70 2.16 1.86
2.5 552 3.37 2.70 2.32
3.0 383 4.05 3.24 2.79
3.5 282 4.72 3.78 3.25
4.0 216 5.40 4.33 3.71
4.5 170 6.07 4.87 4.18
o2 x 28maxI2/1VBA 2 x 34o
Visual impact diagram
Acc
en
tfa
cto
r
2
5
1015
30
50
100
Eh(lx)25 50 100 250 5001000
4m3m
2m
1m
1716 1716
Retail lighting
TrueFashion
Photometric details
Photometric details
TrueFashion Mini ST700T TrueFashion Compact ST711T
TrueFashion Compact ST710T ST720T/ST721T Highlight/EasyAim
This diagram applies for:Luminaire: L105 1xLED27S/830
This diagram applies for:Luminaire: L105 1xLED27S/830
Wide beam Very wide beam
This diagram applies for: Luminaire: 1xLED-XNB/PW9
Extra narrow beamNarrow beam Medium beam
This diagram applies for:Luminaire: 1xLED17S/PW9 WB
This diagram applies for:Luminaire: L105 1xLED27S/830
This diagram applies for:Luminaire: L105 1xLED27S/830
Narrow beam Wide beam
Narrow beam
This diagram applies for:Luminaire: 1xLED17S/PW9 NB
This diagram applies for the following: Luminaire: L105 1xLED20S/830
This diagram applies for the following: Luminaire: L105 1xLED20S/830
Wide beam
162
168
4219
6
45
TILT
x
PAGE 2
1918 1918
Dimensional drawings
TrueFashion Mini (ST700T) Compact size with driver in Track (ST712T)
TrueFashion Compact L-Hinge (ST711T)
TrueFashion Highlight (ST721T/ST720T)TrueFashion Compact (ST710T)
Retail lighting
TrueFashion
Dimensional drawings
2120 2120
Retail lighting
TrueFashion
Main specifications
Lumen package
Color temp. (K) Weight P. nom
Driver type
Beam angle (CLM-Collimator, FR-Reflector)
12 18 24 30 36 60
LED17S
PW9-3000 0,52 24,0W PSU/PSD CLM CLM
PW9-3500 0,52 24,0W PSU/PSD CLM CLM
PW9-4000 0,52 24,0W PSU/PSD CLM CLM
CRW 0,52 24,0W PSU/PSD CLM CLM
Lumen package
Color temp. (K) Weight P. nom
Driver type
Beam angle (CLM-Collimator, FR-Reflector)
12 18 24 30 36 60
LED20S
830 0,61 26,0W PSU/PSD FR
CRW 0,61 27,0W PSU/PSD FR
PW9-3000 0,61 26,5W PSU/PSD FR
PW9-3500 0,61 26,5W PSU/PSD FR
PW9-4000 0,61 26,5W PSU/PSD FR
LED27S
830 0,61 23,5W PSU/PSD FR FR FR FR FR
CRW 0,61 36,0W PSU/PSD FR FR FR FR FR
PW9-3000 0,61 29,5W PSU/PSD/PSD-VLC FR FR FR FR FR
PW9-3500 0,61 27,5W PSU/PSD FR FR FR FR FR
PW9-4000 0,61 26,5W PSU/PSD FR FR FR FR FR
Lumen package
Color temp. (K) Weight P. nom
Driver type
Beam angle (CLM-Collimator, FR-Reflector)
12 18 24 30 36 60
LED20S
830 0,61 26,0W PSU/PSD FR
CRW 0,61 27,0W PSU/PSD FR
PW9-3000 0,61 26,5W PSU/PSD FR
PW9-3500 0,61 26,5W PSU/PSD FR
PW9-4000 0,61 26,5W PSU/PSD FR
LED27S
830 0,61 23,5W PSU/PSD FR FR FR FR FR
CRW 0,61 36,0W PSU/PSD FR FR FR FR FR
PW9-3000 0,61 29,5W PSU/PSD/PSD-VLC FR FR FR FR FR
PW9-3500 0,61 27,5W PSU/PSD FR FR FR FR FR
PW9-4000 0,61 26,5W PSU/PSD FR FR FR FR FR
HausingLumen package
Driver type
Color temp. (K) Weight P. nom
ST720T LED-XNB PSU/PSD PW 9-3000 1,9 19,2W
ST721T LED-XNB PSD PW 9-3000 2,2 17,6W
TrueFashion Mini (ST700T)
TrueFashion Compact (ST710T)
TrueFashion Compact L-Hinge (ST711T)
TrueFashion Highlight (ST721T/ST720T)
Specifications
IP2018 LEDs50Hz60Hz
220V240V
indoor GLOWWIRE
650 °CIK02
Max.40 °CMin.10 °C
IP2018 LEDs50Hz60Hz
220V240V
indoor GLOWWIRE
650 °CIK02
Max.40 °CMin.10 °C
IP2018 LEDs50Hz60Hz
220V240V
indoor GLOWWIRE
650 °CIK02
Max.40 °CMin.
-10 °C
IP2018 LEDs50Hz60Hz
220V240V
indoor GLOWWIRE
650 °CIK02
Max.40 °CMin.10 °C
2322 2322
Retail lighting
TrueFashion
Range offerRange offer
Mini
Compact L-Hinge
Highlight
Barndoor
EasyAim
Compact
Designation EOC 12nc
ST700T LED17S/PW9-3000 PSU CLM18 WH 871869939181200 910500465134
ST700T LED17S/PW9-3000 PSU CLM30 SI 871869939203100 910500465148
ST700T LED17S/PW9-3500 PSU CLM18 BK 871869939204800 910500465149
ST700T LED17S/PW9-4000 PSU CLM18 WH 871869939205500 910500465150
ST700T LED17S/CRW PSU CLM18 WH 871869939527800 910500465221
ST700T LED17S/PW9-3000 PSD CLM18 WH 871869939528500 910500465222
ST700T LED17S/PW9-3000 PSD CLM30 BK 871869939529200 910500465223
Designation EOC 12nc
ST711T LED27S/PW9-3000 PSU FR24 WH 871869939181200 910500465237
ST711T LED27S/PW9-3000 PSU FR24 BK 871869939203100 910500465238
ST711T LED27S/PW9-3000 PSU FR24 SI 871869939204800 910500465239
Designation EOC 12nc
ST720T LED-XNB/PW9-3000 PSU CLM6 SI 871869939219200 910500465164
ST720T LED-XNB/PW9-3000 PSD CLM6 BK 871869939220800 910500465165
Designation EOC 12nc
ST710Z BD BK 871869939218500 910500465163
Designation EOC 12nc
ST721T LED-XNB/PW9-3000 PSD CLM6 WH 871869939221500 910500465166
Designation EOC 12nc
ST710T LED20S/830 PSU FR12 WH 871869939206200 910500465151
ST710T LED27S/830 PSU FR24 WH 871869939207900 910500465152
ST710T LED20S/PW9-3000 PSU FR12 BK 871869939208600 910500465153
ST710T LED27S/PW9-3000 PSU FR18 WH 871869939209300 910500465154
ST710T LED27S/PW9-3000 PSU FR24 WH 871869939210900 910500465155
ST710T LED27S/PW9-3000 PSU FR30 BK 871869939211600 910500465156
ST710T LED27S/PW9-3000 PSU FR36 SI 871869939193500 910500465146
ST710T LED27S/PW9-3000 PSU FR60 WH 871869939212300 910500465157
ST710T LED20S/PW9-3500 PSU FR12 BK 871869939213000 910500465158
ST710T LED27S/PW9-3500 PSU FR24 WH 871869939187400 910500465140
ST710T LED20S/PW9-4000 PSU FR12 BK 871869939214700 910500465159
ST710T LED27S/PW9-4000 PSU FR24 WH 871869939215400 910500465160
ST710T LED20S/CRW PSU FR12 BK 871869939216100 910500465161
ST710T LED27S/CRW PSU FR18 WH 871869939217800 910500465162
ST710T LED27S/PW9-3000 PSD-VLC FR24 WH 871869939188100 910500465141
ST710T LED20S/PW9-3000 PSD FR12 WH 871869939530800 910500465224
ST710T LED27S/PW9-3000 PSD FR24 BK 871869939531500 910500465225
www.philips.comDecember 2017
©2017 Philips Lighting Holding B.V. All rights reserved. This document contains information relating to Philips Lighting product portfolio. Note that the information provided is subject to change. Philips Lighting does not give any representation or warranty as to the accuracy or completeness of the information included herein and shall not be liable for any action in reliance thereon. The information presented in this document is not intended as any commercial offer and does not form part of any quotation or contract. Trademarks are the property of Koninklijke Philips N.V., Philips Lighting Holding B.V. or their respective owners.