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Trends Impacting School Libraries
The Info Needs of the
DotComs & Ferals
www.annimac.com.au
AISWA AnnimacWorkshop 11 March 2005 Futurist
Are we experiencing
the same world
as our students ?
Role of Teaching : Michael Gurstein IT Education Futurist Canada
Not to replace our basic set of skills -
3 Rs - but to add a set of complex /
conceptual skills.
We must also know how to
manage
construct
deconstruct
information and knowledge
at a conceptual level.
Michael Gurstein, ICT Education Futurist, Canada
So we can make sense of what we are doing
with ITs
So we can control ITs and how they structure our relationship with others and with the physical world
Young are developing such skills
spontaneously
and intuitively
Michael Gurstein, ICT Education Futurist, Canada
We need to catch up
or get out of their way
or help them systematize
what they sense.
What does this mean for libraries ?
First - the bigger picture …
Rate of Change
10 minutes - new technology
10 days - new product / service
10 seconds - new web site
Change we experience in one day
Our Grandparents had in one year
Younger means faster
Driving the speed of change
Technology : by 2020
70 % of job types
do not exist now because
80 % of technology
has not been imagined yet
Likely jobs in next 10 years :
• Director of Emerging Thought
• Chief Human Zookeeper
• Creative Undertaker
• Thought Jockey
• Chief Imagination Officer
• Hacker Relations Manager
• Human Interface Manager *
• Valuer of Intangible Assets * * Exists since 2003
Values & attitudes
From : Masculine old paradigm - Logical wealth driven problem focussed existing processes competitive
To : Feminine new paradigm - Intuitive
values driven create goals innovate processes cooperation
Huge Paradigm Shift in
Huge paradigm shift An Example
To create change :
Masculine old way Feminine new way
- by using fear - use hope
- using desperation - use inspiration
- go for win-lose - go for win-win
Multiple Intelligences : Eight
1. Linguistic - language2. Logical mathematical - number / reasoning 3. Spatial - physical relationship
4. Bodily kinaesthetic - body & movement 5. Musical - music
6. Interpersonal - people relationships7. Intrapersonal - self aware8. Naturist - nature / spiritual relationships
= Masculine - traditional classrooms = Feminine - business & virtual worlds
GenerationsBaby Boomers 45 - 60 yrsb 1945 – 60
Generation X 30 - 45 1960 – 75
DotComs 15 – 30 1975 – 90 first wired gen
Ferals 0 - 15 1990 – now fewest - half GenX
Boomers : (1945-60)
married/divorced empty nesters
retired/ part timersdownsizing everything
set relationshipssense of community
material statusidentity from job
medium term planning
travellers; homebodies
seek new safe experiencessecurity conscious
health conscious
defer to authority
love/hate change.
GenXers : (1960-75)
singlechildless
multicareers, SOHOsmobile nfa renters
Net datingglobal orientation: no commitment
materialism assumed identity ephemeral
short term planning
varied lifestyles: wired
risk takersquick decisions
environmental values,personal journey
deference to heroes
expect, accept change.
DotComs : (1975-90)
temporary pairinggroup socialising
no careers, own pathparental home
Net relationshipsglobal identity
non consumers
identity from activity
immediacy
wired
multichannelled multiactions
planetary mission group focus
temporary deference
need, welcome change.
Ferals :(1990-2005)
momentary relationshipsno patterns
future jobs not importantparental home
global limitless relationshipsglobal no boundaries identityglobal commitment
on consumers; global valuesidentity from self values
very immediate & long term
wired into global village
unlimited channelsunlimited expectations
planetary missionself & global group foci
no deferencemomentary respect per need
are change, live change ignore resistance
Baby Boomers 45 - 60Married or divorced Empty nestersRetired or part time workersDownsizing lives Set relationshipsSense of communityMaterial status Male Identity from jobMedium term plannersTravellers or homebodiesSeek new safe experiencesSecurity conscious Health consciousDefer to authority Love / hate change
Single Childless Net Dating Single Childless Net Dating Mobile No Fixed AddressMobile No Fixed Address Renters RentersVaried lifestyles Global i.d. Varied lifestyles Global i.d. Materialism assumedMaterialism assumedShort term planners Short term planners Multi careers SOHO Multi careers SOHO Risk takers Fast decisionsRisk takers Fast decisionsEnvironmental valuesEnvironmental valuesPersonal journeyPersonal journeyDefer to heroesDefer to heroesExpect accept changeExpect accept change
Generation Xers 30 – 45
DotComs 15 – 30Temporary pairing Group socialisingNo careers Own pathParental homeGlobal I.d. Net relationshipsNon consumers I.d. from activityWired Immediacy
Multi channeled Multi actionsPlanetary group missionTemporary deferenceNeed & welcome change
Ferals 0 – 15
No patterns Wired into global villageNo patterns Wired into global village
Global momentary limitless relationships Global momentary limitless relationships
Global i.d from self valuesGlobal i.d from self values
Parental home Future jobs unimportantParental home Future jobs unimportant
Planetary mission Non consumers Planetary mission Non consumers
Unlimited mind channelsUnlimited mind channels
Very immediate & long term views Very immediate & long term views
No deference Respect when No deference Respect when neededneeded
Live change & ignore barriersLive change & ignore barriers
Summary : Trends
huge rate of change technology driven - unimagined major shift in societal values unknowable workforce requirements relationships focussed curricula
individual responsibility individual pathways young drive change young will create their VR world
thank you WWW.ANNIMAC.COM.AU