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GreeceKey indicatorsPopulation (millions), 2007............................................................................11.2Surface area (1,000 square kilometers) ......................................................132.0

Gross domestic product (US$ billions), 2007 .............................................313.8Gross domestic product (PPP, US$) per capita, 2007 ...........................29,146.3Real GDP growth (percent), 2007...................................................................4.0

Environmental Performance Index, 2008 (out of 149 countries).....................44

Travel & Tourism indicators

T&T industry, 2008 estimatesGDP (US$ millions) ...........................................................21,394...................7.8 ....................3.9Employment (1,000 jobs).......................................................496.................10.8 ....................3.0

T&T economy, 2008 estimatesGDP (US$ millions) ...........................................................47,420.................17.2 ....................3.9Employment (1,000 jobs).......................................................963.................20.9 ....................3.4

Source: World Travel & Tourism Council, TSA Research 2008

International tourist arrivals (thousands), 2007.................17,518International tourism receipts (US$ millions), 2007 .........15,513

Source: United Nations World Tourism Organization

Travel & Tourism Competitiveness Index

2009 Index......................................................................................................24 4.92008 Index............................................................................................................22 4.9T&T regulatory framework ..............................................................................18 5.5

Policy rules and regulations..........................................................................57 4.6Environmental sustainability..........................................................................47 4.8Safety and security .........................................................................................47 5.6Health and hygiene .........................................................................................19 6.4Prioritization of Travel & Tourism....................................................................3 6.1

T&T business environment and infrastructure ............................................27 4.7Air transport infrastructure ..........................................................................19 4.7Ground transport infrastructure....................................................................43 4.1Tourism infrastructure ......................................................................................5 6.7ICT infrastructure ............................................................................................40 3.8Price competitiveness in the T&T industry...............................................114 3.9

T&T human, cultural, and natural resources ...............................................27 4.6Human resources ............................................................................................44 5.3

Education and training .............................................................................53 4.9Availability of qualified labor...................................................................41 5.6

Affinity for Travel & Tourism ..........................................................................35 5.1Natural resources ...........................................................................................74 3.0Cultural resources...........................................................................................23 5.0

Note: For descriptions of variables and detailed sources, please refer to “How to the Read Country/Economy Profiles.”

Rank Score(out of 133) (1–7 scale)

International tourist arrivals (thousands)

International tourism receipts (US$ millions)

1995 1996 1997 1998 1999 2000 2001 2002 2003 2004 2005 2006 20070

5,000

10,000

15,000

20,000

1 2 3 4 5 6 7

2009–2018Percent annual growth of total (%, forecast)

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The Travel & Tourism Competitiveness Index in detail ■ Competitive Advantage ■ Competitive Disadvantage

INDICATOR RANK/133

1st pillar: Policy rules and regulations1.01 Prevalence of foreign ownership .................................64 ...■1.02 Property rights..............................................................51 ...■1.03 Business impact of rules on FDI ................................107 ...■1.04 Visa requirements* ......................................................40 ...■1.05 Openness of bilateral Air Service Agreements* ..........51 ...■1.06 Transparency of government policymaking..................99 ...■1.07 Time required to start a business*...............................57 ...■1.08 Cost to start a business* .............................................64 ...■

2nd pillar: Environmental sustainability2.01 Stringency of environmental regulation .......................67 ...■2.02 Enforcement of environmental regulation....................74 ...■2.03 Sustainability of T&T industry development.................69 ...■2.04 Carbon dioxide emissions* ..........................................99 ...■2.05 Particulate matter concentration* ................................66 ...■2.06 Threatened species* ....................................................81 ...■2.07 Environmental treaty ratification*...................................2 ...■

3rd pillar: Safety and security3.01 Business costs of terrorism .........................................56 ...■3.02 Reliability of police services .........................................63 ...■3.03 Business costs of crime and violence..........................31 ...■3.04 Road traffic accidents*.................................................73 ...■

4th pillar: Health and hygiene4.01 Physician density*..........................................................1 ...■4.02 Access to improved sanitation* ...................................39 ...■4.03 Access to improved drinking water*..............................1 ...■4.04 Hospital beds*..............................................................37 ...■

5th pillar: Prioritization of Travel & Tourism5.01 Government prioritization of the T&T industry.............20 ...■5.02 T&T government expenditure* ....................................13 ...■5.03 Effectiveness of marketing and branding.....................39 ...■5.04 T&T fair attendance*......................................................3 ...■

6th pillar: Air transport infrastructure6.01 Quality of air transport infrastructure ...........................40 ...■6.02 Available seat kilometers, domestic*...........................34 ...■6.03 Available seat kilometers, international* ......................32 ...■6.04 Departures per 1,000 population*................................31 ...■6.05 Airport density* ............................................................14 ...■6.06 Number of operating airlines*......................................19 ...■6.07 International air transport network ...............................44 ...■

7th pillar: Ground transport infrastructure7.01 Quality of roads ............................................................47 ...■7.02 Quality of railroad infrastructure...................................50 ...■7.03 Quality of port infrastructure ........................................57 ...■7.04 Quality of ground transport network ............................41 ...■7.05 Road density*...............................................................35 ...■

INDICATOR RANK/133

8th pillar: Tourism infrastructure8.01 Hotel rooms*..................................................................4 ...■8.02 Presence of major car rental companies*......................1 ...■8.03 ATMs accepting Visa cards* ........................................20 ...■

9th pillar: ICT infrastructure9.01 Extent of business Internet use...................................97 ...■9.02 Internet users* .............................................................63 ...■9.03 Telephone lines*...........................................................10 ...■9.04 Broadband Internet subscribers* .................................37 ...■9.05 Mobile telephone subscribers*....................................29 ...■

10th pillar: Price competitiveness in the T&T industry10.01 Ticket taxes and airport charges*.................................99 ...■10.02 Purchasing power parity*...........................................107 ...■10.03 Extent and effect of taxation........................................72 ...■10.04 Fuel price levels* .........................................................96 ...■10.05 Hotel price index* ........................................................83 ...■

11th pillar: Human resources11.01 Primary education enrollment* ......................................7 ...■11.02 Secondary education enrollment*................................17 ...■11.03 Quality of the educational system................................82 ...■11.04 Local availability of research and training services.......87 ...■11.05 Extent of staff training..................................................81 ...■11.06 Hiring and firing practices...........................................113 ...■11.07 Ease of hiring foreign labor ..........................................73 ...■11.08 HIV prevalence* ...........................................................49 ...■11.09 Business impact of HIV/AIDS.......................................29 ...■11.10 Life expectancy* ..........................................................12 ...■

12th pillar: Affinity for Travel & Tourism12.01 Tourism openness* ......................................................50 ...■12.02 Attitude of population toward foreign visitors..............16 ...■12.03 Extension of business trips recommended .................28 ...■

13th pillar: Natural resources13.01 Number of World Heritage natural sites* ....................23 ...■13.02 Protected areas* ........................................................108 ...■13.03 Quality of the natural environment...............................62 ...■13.04 Total known species*...................................................73 ...■

14th pillar: Cultural resources14.01 Number of World Heritage cultural sites* .....................9 ...■14.02 Sports stadiums* .........................................................34 ...■14.03 Number of international fairs and exhibitions* ............19 ...■14.04 Creative industries exports*.........................................34 ...■

Greece

* Hard data

Note: For further details and explanation, please refer to the section “How toRead the Country/Economy Profiles” at the beginning of this chapter.

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