smart email newsletter for publishers

DIGITAL PUBLISHING EMAILS DON’T WORK

2

8.9%

3.1% 2.6%

2012 2013 2014

Average Click Rates in Digital Publishing Emails

* BASED ON SILVERPOP (IBM COMPANY) EMAIL MARKETING METRICS BENCHMARK STUDY 2012-2014

WHY?

3

not personal not timely too much content

4

x2 CTR x2 visit time x2 page views

5

HOW IT WORKS

Publisher adds

a few lines of HTML code

<5 minutes effort

1

6

HOW IT WORKS

Traqli tracks readers

behavior and identifies

content preferences

2

7

HOW IT WORKS

Traqli finds engaging content

using machine learning

and proprietary semantic

analysis techniques

3

8

HOW IT WORKS

Traqli assembles

personally tailored emails and

sends them at the proper time

4

9

WHERE TRAQLI IS GROWING?

10 mm readers 12 mm emails 60 mm recommendations

10

PRICING

11

HOW TO START?

Submit a request for

integration at www.traq.li