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The Volvo Ocean Race is the world’s longest and most competitive professional sporting event. It´s also a human adventure with the power to amplify your brand across the globe, drive employee engagement and deliver business transformation. Reach your target audience Secure media return on objectives Transforming your business, amplifying your brand 2017-18 Route Lisbon Cape Town Newport Itajaí Auckland Hong Kong Guangzhou Gothenburg Cardiff The Hague Drive employee engagement and business transformation A global solution to your business needs The race visits 12 landmark cities in 5 continents Global activation opportunities over 12 months – before, during and after the race Assemble a team of international sailors to suit your business and communication needs You are the team Inspire, motivate, reward your employees Bring teams together and improve performance Involve your company in a single global initiative Target and engage decision makers, influencers and consumers Over 80% of core Race fans are ABC1 An expected 3 million on-site visitors around the world Enjoy full naming rights Team skipper and crew can provide mentorship to employees and your clients Learn how to give your team competitive edge Build client relationships Once-in-a-lifetime experiences on the water to strengthen relationships Network with 100,000 corporate VIP guests 48 hours quality time with your clients Create powerful branded content Onboard Reporters tell your story – round the world, round the clock Stunning multimedia material is royalty-free and yours to use Content marketing campaigns – exciting, raw, authentic Use our multi-platform digital channels Benefit from repeated coverage in high-value digital and traditional media Tap into the most engaged audience in sailing Contact: Email: [email protected] The Volvo Ocean Race starts from Alicante, Spain in October 2017 and will run for over eight months V O L V O O C E A N R A C E Experience the Volvo Ocean Race in this 2-minute video: Click here to view Melbourne

Transforming your business, amplifying your brand€¦ · Reach your target audience Secure media return on objectives Transforming your business, amplifying your brand 2017-18 Route

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Page 1: Transforming your business, amplifying your brand€¦ · Reach your target audience Secure media return on objectives Transforming your business, amplifying your brand 2017-18 Route

The Volvo Ocean Race is the world’s longest and most competitive professional sporting event. It´s also a human adventure with the power to amplify your brand across the globe, drive employee engagement and deliver business

transformation.

Reach your target audience

Secure media return on objectives

Transforming your business, amplifying your brand

2017-18 Route

Lisbon

Cape Town

Newport

Itajaí

Auckland

Hong Kong

Guangzhou Gothenburg

Cardiff

The Hague

Drive employee engagement and business transformation

A global solution to your business needs

The race visits 12 landmark cities in 5 continents

Global activation opportunities over 12 months – before, during and after the race

Assemble a team of international sailors to suit your business and communication needs

You are the team

Inspire, motivate, reward your employees

Bring teams together and improve performance

Involve your company in a single global initiative

Target and engage decision makers, influencers and consumers

Over 80% of core Race fans are ABC1

An expected 3 million on-site visitors around

the world

Enjoy full naming rights

Team skipper and crew can provide mentorship to employees and your clients

Learn how to give your team competitive edge

Build client relationships

Once-in-a-lifetime experiences on the water to strengthen relationships

Network with 100,000 corporate VIP guests

48 hours quality time with your clients

Create powerful branded content

Onboard Reporters tell your story – round the world, round the clock

Stunning multimedia material is royalty-free and yours to use

Content marketing campaigns – exciting, raw, authentic

Use our multi-platform digital channels

Benefit from repeated coverage in high-value digital and traditional media

Tap into the most engaged audience in sailing

Contact:Email: [email protected]

The Volvo Ocean Race starts from Alicante, Spain in October 2017 and will run for over eight months

V O L V O O C E A N R A C E

Experience the Volvo Ocean Race in this 2-minute video:

Click here to view

Melbourne