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Transforming Oleochemical Landscape - The Way Forward for South East Asia PIPOC2011 17 th November 2011 Kongkrapan Intarajang, Ph.D. Group CEO EMERY OLEOCHEMICALS GROUP

Transforming Oleochemical Landscape -The Way Forward for ... · C R E A T I N G V A L U E | www. emeryoleo.com Slide 12. AGGRESSIVE ASIA CAPACITY EXPANSION Majority of global fatty

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  • Transforming Oleochemical Landscape - The Way Forward for South East Asia

    PIPOC201117th November 2011

    Kongkrapan Intarajang, Ph.D.

    Group CEO

    EMERY OLEOCHEMICALS GROUP

  • Slide 2

    Global Oleochemical Industry Overview

    • Macroeconomic overview

    • Oleochemical Industry Review

    • Key factors Affecting the Market

    Asia Oleochemical Industry Outlook

    • Background

    • Trends and Capacity Expansion

    • Market drivers and restraints

    • Key Success Factors

    Future Growth Direction for Emery Oleochemicals

    AGENDA

    C R E A T I N G V A L U E | www. emeryoleo.com

  • Slide 3

    Global Oleochemical Industry Overview

    • Macroeconomic overview

    • Oleochemical Industry Review

    • Key factors Affecting the Market

    Asia Oleochemical Industry Outlook

    • Background

    • Trends and Capacity Expansion

    • Market drivers and restraints

    • Key Success Factors

    Future Growth Direction for Emery Oleochemicals

    AGENDA

    C R E A T I N G V A L U E | www. emeryoleo.com

  • 2009

    • Global contraction.

    •Weak start to the year.

    • Initial indications of recovery by 2H.

    2010

    • Recovery momentum continued, strong business performance.

    • Chemical industry had a very positive year for earnings and debt-financing.

    WORLD ECONOMY AT A GLANCE

    Slide 4C R E A T I N G V A L U E | www. emeryoleo.com

    2011

    • Global real GDP growth expected to ease from 3.8% in 2010 to 3.2% in 2011.

    • EU continues to struggle with a faltering financial-sector and fiscal stresses.

    • US GDP growth sluggish due to economic slowdown, fiscal tightening and EU’s fiscal stress spill-over.

    • Developing economies expected to expand by at least 6.3% vs. high income economies at 2.2%.

    Source: International Monetary Fund, World Economic Outlook Database, September 2011The World Bank, Prospects for the Global Economy.Goldman Sachs, The Outlook for the US Economy, August 2011

  • WORLD GDP GROWTHEconomic activity in most developing countries has recovered

    -2.1%

    4.5%4.0%

    -2.6%

    2.6% 2.7%

    -0.8%

    4.9% 4.4%

    -4.1%

    1.7%1.9%

    EUROPEAN UNION

    LATIN AMERICA& CARRIBBEAN

    UNITED STATES

    NORTH ASIA

    2.8%

    1.9%

    4.0%

    MIDDLE EAST &NORTH AFRICA

    1.7%

    5.4% 5.9%

    ASEAN

    7.2%

    8.4% 8.5%

    DEVELOPING ASIA

    Source: International Monetary Fund, World Economic Outlook Database, September 2011The World Bank, Prospects for the Global Economy.

    -2.2%

    3.2% 3.6%

    WORLD2009

    2011

    2013

    Legend: GDP Growth

    Slide 5C R E A T I N G V A L U E | www. emeryoleo.com

    • Domestic demand in developing countries expected to drive world economic growth.

    • However, uncertain commodity & energy outlook, and lingering post-crisis difficulties in the US and EU pose downside risks.

  • GLOBAL RECOVERY LED BY DEVELOPING ASIAStronger than average recovery supported by Indian and Chinese demand growth

    Source: The World Bank, Prospects for the Global Economy

    2009

    2011

    2013

    Legend: GDP Growth

    WORLD

    9.1%9.3% 8.8%

    CHINA

    Pop. 20111,346 mil

    9.1% 8.0% 8.5%

    INDIA

    Pop. 20111,241 mil

    1.7%

    5.4% 5.9%

    ASEAN-5

    Pop. 2011438 mil

    • Intra-region trading expected to expand for 2011 and 2012.

    7.4%

    8.5% 8.2%

    EAST ASIA &PACIFIC

    • East Asia and Pacific region led global recovery in 2009 and 2010.

    • Growth rates exceed world average significantly.

    • Demand driven by strong internal demand in China, India and also ASEAN-5.

    Slide 6C R E A T I N G V A L U E | www. emeryoleo.com

    -2.2%

    3.2% 3.6%

    • ASEAN Economic Community will further spur ASEAN countries’ economic growth beyond 2015

  • OLEOCHEMICAL INDUSTRY IN REVIEWRecovery period resulting in rationalisation opportunities

    2008 2009 2010

    Year in review Market in disarray.Tough year

    continues, some recovery.

    Slow global recovery.

    Market overview

    Demand disappeared in Q4.

    US and Europe, 30% downturn in Q1 alone.

    Strong recovery momentum in Asia.

    SummaryNew capacities coming on stream.

    Large capacity overhang.

    Highest capacity utilisation in Asia.

    Asian producers also looking at European and US opportunities.

    Rationalisation activities increase, intra-Asia.

    Slide 7C R E A T I N G V A L U E | www. emeryoleo.com

    Global economic slowdown late Q3

    onwards.

    Softening demand due to economic concerns.

    ASEAN feed-integrated players enjoy higher capacity

    utilisation

    2011

    Limited rationalisationopportunities.

  • FATTY ACID SUPPLY AND DEMAND MAPUSA and Europe demand will be supplied via a combination of tallow and palm based material

    North America

    Europe

    China

    India

    South East Asia

    • Major fatty acid market demand continues to be in North America and Europe.

    • Significant fatty acid production is currently based on tallow but future expansion is expected to be veg-based.

    • China will continue to drive towards self-sufficiency.• India demand will continue to increase at a rate of more than 7% [CAGR].

    • South East Asia region will continue to be centre for palm-based fatty acids.

    Projected World Consumption CAGR [2010-2020]: 4%

    Source: The Outlook for Oleochemicals to 2020, LMC International

    Slide 8C R E A T I N G V A L U E | www. emeryoleo.com

  • KEY FACTORS AFFECTING MARKETBusinesses need to prioritise these key elements in moving forward

    Slide 9C R E A T I N G V A L U E | www. emeryoleo.com

    Market

    Forex

    Feedstock availability and

    proximity

    Government policies and regulationse.g. Bio-diesel

    Trade imbalances

    Sustainable business practices

    Green Movement

  • Slide 10

    Global Oleochemical Industry Overview

    • Macroeconomic overview

    • Oleochemical Industry Review

    • Key factors Affecting the Market

    Asia Oleochemical Industry Outlook

    • Background

    • Trends and Capacity Expansion

    • Market drivers and restraints

    • Key Success Factors

    Future Growth Direction for Emery Oleochemicals

    AGENDA

    C R E A T I N G V A L U E | www. emeryoleo.com

  • THE LAST 25 YEARS OF OLEOCHEMICAL HISTORYIncreasing pre-eminence in Asia

    Traditionally, Oleochemicals produced in North America, Western Europe and Japan

    Geographical Shift to Asia:

    • Driven by proximity to raw materials.

    • Tax incentives and breaks offered by governments.

    Ownership Shift:

    • Major soapers began exodus.

    • Traditional producers began to follow suit.

    • New ownership consisting of vertically integrated raw material based companies.

    Pre 1980’s

    1985-2000

    2000 onwards

    Big soapers drivingproduction.

    Raw Material isthe key.

    Integration.

    Slide 11C R E A T I N G V A L U E | www. emeryoleo.com

  • OLEOCHEMICAL TRENDS

    • Intra-Asian rationalisation.

    • Asian producers evaluating opportunities in Europe and North America.

    • Intra-Asian rationalisation.

    • Asian producers evaluating opportunities in Europe and North America.

    CONSOLIDATION

    • Local demand driving future growth, Asian demand for Oleochemicals expected to grow at 5-7% CAGR.

    • Specialised product portfolio requirements.

    • Local demand driving future growth, Asian demand for Oleochemicals expected to grow at 5-7% CAGR.

    • Specialised product portfolio requirements.

    ASIAN ECONOMIC GROWTH

    • Environmental awareness and sustainability practices, e.g. RSPO.

    • New uses and applications based on green products.

    • Environmental awareness and sustainability practices, e.g. RSPO.

    • New uses and applications based on green products.

    GREEN CHEMISTRY

    Slide 12C R E A T I N G V A L U E | www. emeryoleo.com

  • AGGRESSIVE ASIA CAPACITY EXPANSIONMajority of global fatty acid expansion is centred in Asia

    Slide 13

    Fatty Alcohol Current Future Expansion1

    Malaysia 525 100

    Indonesia 320 220

    China 825 0

    India 150

    Others 2 360

    TOTAL 2,180 420

    Fatty Acid Current Future Expansion1

    Indonesia 750 1,715

    Malaysia 2,110

    China 1,270

    India 220 265

    TOTAL 4,350 1,980

    C R E A T I N G V A L U E | www. emeryoleo.com

    KEY TRENDS• Fatty acid capacity growth is centred in Asia, primarily Indonesia. Growth driven by increasing demand for oleochemicals in Asia, abundance of palm oil and direction of government policies.

    • Small scale fatty acids producers will face difficulty sustaining business; size creates economies of scale necessary to survive. Large scale fatty acids producers are venturing downstream to increase captive consumption.

    • Tallow will remain an essential feedstock in the US & EU due to its local availability and its preferred use in specific industrial applications. However, veg-based feedstock will exhibit stronger growth due to its application versatility (personal care, food, pharmaceuticals, industrial etc)

    1 Source: Emery Oleochemicals Market Intelligence2 Others – Japan, Philippines, Thailand

  • OLEOCHEMICALS KEY MARKET DRIVERSWorld Oleochemicals production will continue to be dominated by Asian producers

    Rank Market Drivers Impact

    1-2 Years 3-5 Years

    1 Growing markets• Population growth impacting on future demands.• Product portfolio expansion to cater for different region needs.• Impact from critical market segments, e.g. Home and Personal Care• Proximity to customers.

    High High

    2 Raw Material availability & competitiveness• Value chain pricing back to oils and fats.• Proximity to feedstock.• Sustainable practices [RSPO].

    High High

    3 Green Movement• Continued push to replace petrochemical based solutions.• New uses and applications based on green chemicals. Low Medium

    4 Rationalisation opportunities• Stronger vertical integration.• Investment opportunities within and beyond Asia. Medium High

    DRIVERS

    Slide 14C R E A T I N G V A L U E | www. emeryoleo.com

  • THE INCREASING IMPORTANCE OF THE VALUE CHAINLong term sustainability supported by portfolio expansion

    EARNINGS STABILITY

    COMPETITIVE BARRIERS TO ENTRY

    IMPROVED EARNINGSSTABILITY

    INCREASED ENTRYBARRIERS

    HIGH

    HIGH

    LOW

    LOW

    Slide 15C R E A T I N G V A L U E | www. emeryoleo.com

  • OLEOCHEMICALS KEY MARKET RESTRAINTSHow to grow to the ‘right’ size

    Rank Market Restraints Impact

    1-2 Years 3-5 Years

    1 Long Term Viability• Competitor consolidation.• Achieving the ‘right’ size.• Strategic alliances [technology access, supply networks etc.].

    High High

    2 Consolidation of customer buying power• Limited number of end-customers.• Customers demanding global support.• Flexibility and expansiveness in product portfolio.

    Medium High

    3 Legislation and Regulations• REACh, ChAMP.• Sustainability [RSPO].• Trade Barriers.

    Medium High

    RESTRAINTS

    Slide 16C R E A T I N G V A L U E | www. emeryoleo.com

  • KEY SUCCESS FACTORS FOR AN OLEOCHEMICALS PLAYER

    Successful Oleochemicals

    Player

    Global presence/footprint

    Value chain integration

    Access to technology

    Business platform/Product Portfolio

    Slide 17C R E A T I N G V A L U E | www. emeryoleo.com

  • Slide 18

    Global Oleochemical Industry Overview

    • Macroeconomic overview

    • Oleochemical Industry Review

    • Key factors Affecting the Market

    Asia Oleochemical Industry Outlook

    • Background

    • Trends and Capacity Expansion

    • Market drivers and restraints

    • Key Success Factors

    Future Growth Direction for Emery Oleochemicals

    AGENDA

    C R E A T I N G V A L U E | www. emeryoleo.com

  • Slide 19

    Global Presence with Worldwide Distribution Network

    Over 170 Years of Oleochemicals Experience

    Shareholders with Long-TermCommitment

    C R E A T I N G V A L U E | www. emeryoleo.com

    AN INTRODUCTIONONLY OLEOCHEMICALS COMPANY WITH GLOBAL FOOTPRINT & 170YRS EXPERIENCE

  • www.emeryoleo.com

    OUR

    VISIONTo become the world leader

    in value added natural based

    chemicals.

    Slide 20C R E A T I N G V A L U E | www. emeryoleo.com

  • www.emeryoleo.com

    OUR

    MISSIONWe are committed to deliver

    innovative solutions in natural based

    chemicals to our customers and grow

    shareholder value through a market

    driven approach.

    We will accomplish this through the

    strengths of our people, partnerships,

    R&T capabilities, operational

    excellence and total integration of our

    business value chain

    Slide 21C R E A T I N G V A L U E | www. emeryoleo.com

  • Slide 221stWorld ICIS Surfactants Conference, 12-13th May 2011NEW JERSEY, USA

  • DRIVING DOWN THE VALUE CHAINLONG TERM SUSTAINABILITY SUPPORTED BY PORTFOLIO EXPANSION

    OILS AND FATS

    BASE OLEO DERIVATIVES CONCEPT MARKET

    COMMODITIES SPECIALTIES

    VERTICALINTEGRATION

    GLOBALPRESENCE

    TECHNOLOGYACCESS

    HOME AND PERSONAL WELLNESS

    BUSINESSPLATFORM

    GREEN POLYMER ADDITIVES

    Slide 23C R E A T I N G V A L U E | www. emeryoleo.com

  • C R E A T I N G V A L U E | www.emeryoleo.com