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Sales Training Boot Camp September 2010

Training Manual Course 1

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Sales Boot Camp

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Page 1: Training Manual Course 1

Sales Training

Boot Camp September 2010

Page 2: Training Manual Course 1

TRAINING OVERVIEW

1. Our Company: Overview of Team Velocity 2. Our History: A Timeline of Team Velocity 3. Our Mission: Overview of the Company’s Purpose and Mission 4. Our Principles: Overview of Our Guiding Principles 5. The Organization 6. The Products and Solutions: Products, Services and Solutions 7. The Industry: An Overview of the Industry We Serve, Trends, Problems and

Opportunities 8. The Marketing Strategy

 

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Our Company: Overview of Team Velocity Team Velocity is a digital targeted marketing company exclusively devoted to the automotive industry.

Founded in 2005, Team Velocity now serves OEMs, Dealerships and Associations throughout the U.S. providing data research and a broad range of targeted marketing services for sales, as well as, service marketing. Our strategy helps clients sell and service more vehicles profitably by providing a proven set of solutions that generate measurable results in all of their major profit centers: New, Used, F&I, Service & Parts.

Team Velocity utilizes a proprietary data technology, SMART (filter), which interfaces daily with its clients’ DMS and leading conquest databases to analyze historical and current data related to their sales and service transactions. This software is vital to Team Velocity’s ability to target prospects with the highest statistical probability of immediately purchasing and/or servicing their vehicle and have the overall highest lifetime value to our clients.

• Team Velocity provides an Integrated Communication Strategy to thousands of leading Automotive Dealers and Associations at the Tier II and Tier III Level

• Over 40,000 sq. ft facility in Washington DC area

• Xerox IGen3 Variable Data and Image Platform

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Our History: A Timeline of Team Velocity

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Our Mission: Overview of the Company’s Purpose and Mission

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Our Principles: Overview of Our Guiding Principles Team velocity’s core values and principles guide everything we do. The character, integrity and development of the clients and the team members we serve are more important than anything else.

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The Organizational Structure

Team Velocity 

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Our Values

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Our Clients: Some of our Top Clients

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The Products and Solutions

The Power of One

SMART, Efficient, Saves Money and Drives Results

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Service Marketing System

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The Industry: An Overview of the Industry

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The Marketing Strategy