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Trade Catalog - Octane Press Trade... · 2014-10-23 · Red Combines 1915–2015 The Authoritative Guide to International Harvester and Case-IH Combines and Harvesting Equipment •

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Page 1: Trade Catalog - Octane Press Trade... · 2014-10-23 · Red Combines 1915–2015 The Authoritative Guide to International Harvester and Case-IH Combines and Harvesting Equipment •

Trade Catalog

Page 2: Trade Catalog - Octane Press Trade... · 2014-10-23 · Red Combines 1915–2015 The Authoritative Guide to International Harvester and Case-IH Combines and Harvesting Equipment •

Red Combines 1915–2015The Authoritative Guide to International Harvester and Case-IH Combines and Harvesting Equipment

• Much-anticipated follow-upto Red Tractors 1958-2013published during the 100thanniversary of the IH combine

• In-depth behind-the-scenescoverage of how the axial flow was built and transformedthe industry

• Intense pre-sale buzz for thisbook amongst enthusiasts and core specialty retailers

SynopsisThefirstaxialflowcombinetransformedtheindustryandwashailedasthemostsignificantpieceoffarmequipmentbuiltinthe20thcentury.Theaxialflowusedadvancedtechnologytoprocesscropsfasterandmoreefficientlythananythingelseonthemarket.

TheaxialflowstartedwithresearchdonebyarogueSwedishengineerinthe1950s,wascontinuedinsecretbyagroupofdedicatedengineersfromEastMoline,Illinois,whodidtheirworkinatop-secretgaragethatonlyaselectfewwereallowedtoenter.

ThebooktellsthestoryofhowextensiveresearchanddevelopmentallowedIHtobuildanewmachinethattookthemarketbystorm.

Donewithdozensofinterviewsofengineers,salespeople,andcustomers,the

bookcapturesthebehindthescenesdramaandthecloakanddaggerencounterswithrivalcompaniespersonnelandmachines.

Thedramatictextisaccompaniedbymorethan300archivalimages,conceptdrawings,sketches,andnewphotogrpahyofthemachinesandmenatworktoday.

Media Campaign• Aggressivemassmarketandspecialty

mediacampaign,withprintandonlineadvertisementsworkinginconjunctionwithonlinephotogalleryandpromotionviasocialmedia.NotethatpublisherandCaseIHhavesignificantsocialmediaandwebsiteaudiences.

• NationalpublicitytourincludingappearancesatRedPowerRoundup2015(25,000attendance),FarmProgressDays(7,400attendance)andHuskerHarvestDays(100,000attendance).

• Aggressivesocialmedia,onlineandmarketingwithenthusiasts.

• PartnershipwithIHCCclubstopromotebookwithincollector’scircuits.

AUSTIN’S OWN WORLDWIDE TRADE PRESSW W W.OCTANEPRESS.COM • 512.334.9441

The 25th anniversary of the Magnum tractor is celebrated in this thorough history of the Magnum and the late IH tractors. With fresh perspective from the engineers, industrial designers, and others who actually built the tractors as well as more than 700 archival images, prototype drawings, and photos of restored tractors by Lee Klancher, this book provides an unprecedented history of red tractors during the past 50 years.

“This book is absolutely awesome! The detail in the text and the beauty in the photography are exquisite. This is something in which the authors can take great pride.”—Max Armstrong, host of WGN radio show, “Farm Progress America”

“The story of the 50 series and the Magnum is one that needed to be told, and this group did a great job putting it together. I’ve thoroughly enjoyed reading it.”—Dr. Glenn W. Kahle, lead engineer for the 50 series and the Magnum

“Whether you’ve always ‘bled red’ or if you’re just tickled by tractors in general, this book is a fascinating read—and a gorgeous ride.”—Michael Perry, author of Truck: A Love Story

ISBN 978-1-937747-16-9

$75.00 US / $75.00 CAN

“Being raised on the farm taught me lessons of hard work and dependability, two qualities we can also fi nd in our Case IH equipment. And you can’t beat the service we receive from our Case IH dealer who’s there for us when we need him.”—Jordy Nelson, Green Bay, Wis., professional football player

“Through the years our family has seen the toughness and durability of Case IH equipment both in the fi eld and on the track. This is why we choose Case IH tractors to compete with on the pulling track. The ruggedness and durability of our tractors help put us ahead of our competition.”—Darrin Hunt, Hunt Farms, Ky., 2012 National Tractor Pulling Association Grand National Super Farm Points Champion

“There are a lot of changes in the way things are going— we have to stay productive. We don’t want to have to run a lot of equipment, so the machines we do have, have to be reliable. We’ve got 2,500 acres in corn and soybeans, and these tractors have been bulletproof.”—Jon Thompson, Danvers, Ill.

“I’ll take the Steiger over anything. We have a 24-row planter and we haven’t had any issue with the Steiger when it comes to power not pulling down, not hesitating, even going over hilly ground. You can do just about anything with this tractor.”—Mike Daigh, Taylorville, Ill.

“We always used to be color-blind when it came to equipment, but we started going to Case IH in a big way when the Axial fl ow combines and Magnum tractors came out. We have continued to evaluate other options, but we have stayed with Case IH because of the technology and performance in the fi eld.”—Brian Hefty, Co-Host of AgPhD

“Farming in the 21st century defi nitely has its challenges with rising land prices, fuel costs,fertilizer and seed costs. We farm more land now and have to do it in a very short amount of time. That’s why we have always depended on Case IH. Now with their effi cient power technology their equipment delivers more power on less money. Operator comfort and how simple they are for anyone to run is very important when your putting in these long hours. Case IH has always been the leader of the pack in our book.” —Don and Kandi Kisky, co-hosts of Whitetail Freaks

About the AuthorsRed Tractors 1958–2013 was assembled by a team of authors and researchers. Lee Klancher contributed words and images of restored tractors, as well as directed the team. Klancher has written 20 books and hundreds of magazine features about his passions: tractors, motorcycles, world travel, and brewing beer. His writing and photography appears in Men’s Journal, Dra�, Motorcyclist and many more publications. Other contributors include Kenneth Updike, a regular contributor to Red Power and Heritage Iron who has also written several books about IH tractors; Oscar H. Will III, the editor of Grit magazine who has written several IH tractor books; Sarah Galloway, who authored a book about Australian IH tractors; Matthias Buschmann, an authority on German IH tractors who has written several books about them; Martin Rickatson, who writes regularly about tractors for UK magazines and companies; and Jean Cointe, an established expert on French IH tractors. Other contributors include researcher and author Guy Fay as well as photographer Mark Jenson.

LEEKLAN

CH

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RED

TRAC

TOR

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Printed in China

octanepress.com

THE

AUTH

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ITATIVEG

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NATIO

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HAR

VESTERAN

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1915–2015 THE AUTHORITAT IVE GUIDE TO INTERNAT IONAL HARVESTERA N D C A S E I H C O M B I N E S A N D H A R V E S T I N G E Q U I P M E N T

R ED COMBINES

LEE KLANCHERGERRY SALZMAN, KEN UPDIKE, JEAN COINTE, MATTHIAS BUSCHMANN

Book Specifications

Author:LeeKlancherandGerrySalzmanFormat:HardcoverDimensions:11.8x10.5inchesPageCount:382Publisher:OctanePressISBN-13:978-1-937747-45-9PublishDate:07/01/2015$75.00

About the Authors

Lee Klancherisawidely-publishedauthorandphotographer.HisworkhasappearedinMen’s Journal,Motorcyclist,Draft,severalpopularcalendars,andmorethan20books.

Gerry Salzmanspent26yearsatCaseIHinproductdevelopmentandwasheavilyinvolvedinthelaunchofthefirstAxial-Flowcombines.

Page 3: Trade Catalog - Octane Press Trade... · 2014-10-23 · Red Combines 1915–2015 The Authoritative Guide to International Harvester and Case-IH Combines and Harvesting Equipment •

AUSTIN’S OWN WORLDWIDE TRADE PRESSW W W.OCTANEPRESS.COM • 512.334.9441

A Year on the Farm• Blends real photos and animated

cartoons to teach children aboutfarm machinery

• Written for children ages 4-8

• Highly educational book withdetails about how food is grownfor people and animals

SynopsisA Year on the Farmofferskidsinterestedinfarmingandfarmequipmentaneducationalandentertaininglookathowtractors,combinesandotherequipmentoperateonafarm.Thebookisillustratedwithaninnovativemixofrealimagesofmachineryatworkandcartooncharacterswhonarratethetour.Thiseducationalbookdivesintohowdifferentmachineryonthefarmhelpcreatethefoodthatweeateveryday.JoinBigRed,theMagnumtractor,Tammithetiller,FrankieandFernFarmallandCoryCombineastheyworkallyearlongtohelpthefarmowner,Casey,havethebestgrowingseasonpossible.Withadetailedsidebarwalkingyouthroughthescienceofplantgrowthandaneasy-to-useglossary,childrenages4-8willwalkawaywithabetterknowledgeabouthowfarmsandthemachinesthatmakethemrun.

Book Specifications

Author:HollyDufekIllustratedby:PaulE.NunnFormat:HardcoverDimensions:9x9inchesPageCount:32Publisher:OctanePressISBN-13:978-1-937747-56-5PublishDate:01/15/2015$14.99

About the Authors

Holly DufekholdsaMaster’sDegreeinEducationandhaswrittenstoriesandarticlesforanationalcurriculumdevelopmentpublisher.ShelivesinWisconsinwithherhusband,Matt,andtheirthreechildren.

Paul E. Nunnisafull-rangeartistwhohasworkedonprojectsforDisney,WarnerBrothers,LucasArts,NickelodeonandSesameStreet.HelivesinWisconsinwithhiswife,Amy,andtheirtwochildren.

Media Campaign

• PRandreviewcopiesforagpress,smallnewspapersandtradejournals

• SocialMediaAdvertisingandextensiveposts• Reviewcopiesandcommunicationto

appropriatebloggers• PRoutreachandreviewcopiessenttotop

20children’sbookreviewersinUS• PRoutreachtotractorenthusiastmedia• Newspecialtyretailerresearchand

promotiontothem• Five-stateauthortoursummer2015

Even though all of the crops are harvested, Casey continues to carefully watch the weather forecast. The animals depend on her to keep them safe and warm during harsh winter conditions. Casey also likes to know how

much snow falls throughout the winter. Snow is good for the soil, and Casey is already planning for next spring!

WINT

ERWINT

ER Hurray! The crops are all harvested! And not too soon—it’s snowing. My team and

I have earned a break, but work on Happy Skies Farm never stops completely. In the

winter, I take care of my team and get them ready for the next year. And then there are the animals!

The animals need attention and care every day. I’d better go—can’t keep the cows waiting!

Even though all of the crops are harvested, Casey continues to carefully watch the weather forecast. The animals depend on her to keep them safe and warm during harsh winter conditions. Casey also likes to know how

much snow falls throughout the winter. Snow is good for the soil, and Casey is already planning for next spring!

Page 4: Trade Catalog - Octane Press Trade... · 2014-10-23 · Red Combines 1915–2015 The Authoritative Guide to International Harvester and Case-IH Combines and Harvesting Equipment •

Big Tractors• Blends real photos and animated

cartoons to teach children aboutfarm machinery

• Written for children ages 4-8

• Highly educational book withdetails about how food is grownfor people and animals

SynopsisBig Tractorsteacheskidsaboutatractor’sroleonthefarm,explainingwhyafarmneedsthesepowerfulmachines.Animatedcharactersandrealillustrationsshowthemachinesatwork,andalsoshowcasethefeaturesofthetractors.JoinBigRedtheMagnumtractor,SammytheSteiger,andtherestoftheirfarmequipmentfriendsworkforforthefarmer,Casey,tocompletethehardtasksonthefarm.Withadetailedsidebarwalkingyouthroughthescienceoftractorsystemsandfunctionsaswellasaneasy-to-useglossary,childrenages4-8willwalkawaywithabetterknowledgeabouthowfarmsneedbig,powerfultractorstogettheyear’sworkdone.

AUSTIN’S OWN WORLDWIDE TRADE PRESSW W W.OCTANEPRESS.COM • 512.334.9441

Book Specifications

Author:HollyDufekIllustratedby:PaulE.NunnFormat:HardcoverDimensions:9x9inchesPageCount:32Publisher:OctanePressISBN-13:978-1-937747-53-4PublishDate:04/15/2015$14.99

About the Authors

Holly DufekholdsaMaster’sDegreeinEducationandhaswrittenstoriesandarticlesforanationalcurriculumdevelopmentpublisher.ShelivesinWisconsinwithherhusband,Matt,andtheirthreechildren.

Paul E. Nunnisafull-rangeartistwhohasworkedonprojectsforDisney,WarnerBrothers,LucasArts,NickelodeonandSesameStreet.HelivesinWisconsinwithhiswife,Amy,andtheirtwochildren.

Media Campaign

• PRandreviewcopiesforagpress,smallnewspapersandtradejournals

• SocialMediaAdvertisingandextensiveposts• Reviewcopiesandcommunicationto

appropriatebloggers• PRoutreachandreviewcopiessenttotop

20children’sbookreviewersinUS• PRoutreachtotractorenthusiastmedia• Newspecialtyretailerresearchand

promotiontothem• Five-stateauthortoursummer2015

TILLUSTALK

SIZE ‘EM UPSIZE ’EM UP 13' 0"

5' 10"4' 3"6"

Happy Plants Need a Good Home.Tilling turns hard soil into a good soft home for seeds.

Hard soil acts like a brick. It does not let water, air, or plant food pass through it.

Soft soil acts like a sponge. It soaks up water, air, and plant food.

Each spring, the first thing I do is till the fields. Tilling is the action of digging into the

ground and breaking up the soil into small chunks. When the soil is broken up, water and

food can easily reach the seeds that I will plant. Farmers like me call that a good growing environment!

Let’s Till!

Hi there! My name is Tammi, and I’m in charge of tilling. My strong “f ingers” break up the

hard ground as Sammy pulls me up and down the fields. Together,

we get the job done!

That’s right, Tammi, we work as a team! I’m Sammy, the most

powerful tractor on the farm. It is hard work pulling Tillie, so it’s

good that I’m strong.

Look at me till that field!

Page 5: Trade Catalog - Octane Press Trade... · 2014-10-23 · Red Combines 1915–2015 The Authoritative Guide to International Harvester and Case-IH Combines and Harvesting Equipment •

Combines• Blends real photos and animated

cartoons to teach children aboutfarm machinery

• Written for children ages 4-8

• Highly educational book withdetails about how food is grownfor people and animals

SynopsisCombinesteacheskidsabouttheharvestthathappenseachyearonthefarm,explaininghowcombinesandtheirheadershelpmakethefoodthatweconsumedaily.Animatedcharactersandrealillustrationsshowthemachinesatwork,andalsoshowcasethefeaturesofthecombines.CodyCombine,thecornharvesterandKelliCombine,thegrainharvesterhelpthefarmer,Casey,gethercropsharvestedontime.Withadetailedsidebarwalkingyouthroughthescienceofharvestingandfunctionsofthecombineonthefarmandaneasy-to-useglossary,children4-8willwalkawaywithabetterknowledgeabouthowfarmsneedcombinesputfoodontablesWorldWide.

AUSTIN’S OWN WORLDWIDE TRADE PRESSW W W.OCTANEPRESS.COM • 512.334.9441

Book Specifications

Author:HollyDufekIllustratedby:PaulE.NunnFormat:HardcoverDimensions:9x9inchesPageCount:32Publisher:OctanePressISBN-13:978-1-937747-53-4PublishDate:06/01/2015$14.99

About the Authors

Holly DufekholdsaMaster’sDegreeinEducationandhaswrittenstoriesandarticlesforanationalcurriculumdevelopmentpublisher.ShelivesinWisconsinwithherhusband,Matt,andtheirthreechildren.

Paul E. Nunnisafull-rangeartistwhohasworkedonprojectsforDisney,WarnerBrothers,LucasArts,NickelodeonandSesameStreet.HelivesinWisconsinwithhiswife,Amy,andtheirtwochildren.

Media Campaign

• PRandreviewcopiesforagpress,smallnewspapersandtradejournals

• SocialMediaAdvertisingandextensiveposts• Reviewcopiesandcommunicationto

appropriatebloggers• PRoutreachandreviewcopiessenttotop

20children’sbookreviewersinUS• PRoutreachtotractorenthusiastmedia• Newspecialtyretailerresearchand

promotiontothem• Five-stateauthortoursummer2015

SIZE ’EM UP 16' 3"

5' 10"

6"

Let’s Harvest Corn!All summer long, my corn plants have continued to grow. Now, they are taller than I am, and the

stalks have ears of corn on them. That means it’s time to harvest. We’d better get moving before

the weather turns colder !

I’m Cody. After I cut down the stalk, I separate the tiny corn kernels from

the rest of the plant. I save the kernels in a large bin. The rest of the plant gets

chopped up and spread on the field behind me. I’m a one-stop shop!

TILLUS TALK

All Done Growing!Once the corn plant is fully grown, it has reached the end of its growing cycle.

A fully grown plant has a hairy tassel at the top of it and one or two ears of corn.

An ear of corn is made up of little kernels attached to the cob. The kernels are the seeds of the corn plant!

kernel

tassel

ear

leaf

stalk

PANTONE 318 EYE COLOR43% C, 0% M, 15% Y, 0% KR142, G219, B229 - Hex: #8EDBE5

PANTONE 187 RED0% C, 100% M, 79% Y, 20% KR196, G18, B48 - Hex: #C41230

PANTONE 7623 C12% C, 100% M, 89% Y, 52% KR122, G2, B16 - Hex: #7A0210

PANTONE 201 C12% C, 100% M, 89% Y, 32% KR156, G18, B30 - Hex: #9C121E

PANTONE 185 C2% C, 100% M, 85% Y, 6% KR200, G16, B46 - Hex: #DA1931

That corn

doesn’t stand

a chance!

Page 6: Trade Catalog - Octane Press Trade... · 2014-10-23 · Red Combines 1915–2015 The Authoritative Guide to International Harvester and Case-IH Combines and Harvesting Equipment •

Planters & Cultivators• Blends real photos and animated

cartoons to teach children aboutfarm machinery

• Written for children ages 4-8

• Highly educational book withdetails about how food is grownfor people and animals

SynopsisPlanter & Cultivatorsteacheskidsabouttheplantingseasoneachyearonthefarm,explaininghowplanters,plowsandsprayershelptogrowthefoodweconsumedaily.Animatedcharactersandrealillustrationsshowthemachinesatwork,andalsoshowcasethefeaturesofplantersandcultivators.EvantheEarly-RiserPlanter,PeterthePatriotSprayerandTammitheTillerworkhardforthefarmer,Casey,togetthespringplantingdoneintime.Withadetailedsidebarwalkingyouthroughthescienceofcultivatingthelandandplantingseedsaswellasaneasy-to-useglossary,childrenages4-8willwalkawaywithabetterknowledgeabouthowthemachinesandhardworkplanttheworld’sfieldsintheSpring.

AUSTIN’S OWN WORLDWIDE TRADE PRESSW W W.OCTANEPRESS.COM • 512.334.9441

E3400_CIH_for_kids_9x9_Book_Covers_FA2_Planters.indd 1 6/27/14 9:00 AM

Book Specifications

Author:HollyDufekIllustratedby:PaulE.NunnFormat:HardcoverDimensions:9x9inchesPageCount:32Publisher:OctanePressISBN-13:978-1-937747-55-8PublishDate:09/01/2015$14.99

About the Authors

Holly DufekholdsaMaster’sDegreeinEducationandhaswrittenstoriesandarticlesforanationalcurriculumdevelopmentpublisher.ShelivesinWisconsinwithherhusband,Matt,andtheirthreechildren.

Paul E. Nunnisafull-rangeartistwhohasworkedonprojectsforDisney,WarnerBrothers,LucasArts,NickelodeonandSesameStreet.HelivesinWisconsinwithhiswife,Amy,andtheirtwochildren.

Media Campaign

• PRandreviewcopiesforagpress,smallnewspapersandtradejournals

• SocialMediaAdvertisingandextensiveposts• Reviewcopiesandcommunicationto

appropriatebloggers• PRoutreachandreviewcopiessenttotop

20children’sbookreviewersinUS• PRoutreachtotractorenthusiastmedia• Newspecialtyretailerresearchand

promotiontothem• Five-stateauthortoursummer2015

I can plant many

rows of seeds

at one time!

SIZE ’EM UP 11' 3"11' 0"5' 10"

6"

Evan Plants the Seeds in Their New Home.

He digs a trench in the newly tilled soil. He knows just how deep to dig!

He drops one seed at a time into the trench.

He gently covers the seed with soil. The seed is nice and snug in its new home!

trench

TILLUSTALK

Time to Plant!Now that the soil is tilled, it’s time for me to plant seeds so they can grow. Planting the seeds

by hand would take a long time. Instead, I use a machine called a “planter” to do the work for me!

My name is Evan, and I plant the seeds. I work quickly and carefully! I believe that every

seed counts! I’m Big Red! I pull Evan up and down the fields while he works.

Planting is a big job, but we get it done every time, on time!

Page 7: Trade Catalog - Octane Press Trade... · 2014-10-23 · Red Combines 1915–2015 The Authoritative Guide to International Harvester and Case-IH Combines and Harvesting Equipment •

AUSTIN’S OWN WORLDWIDE TRADE PRESSW W W.OCTANEPRESS.COM • 512.334.9441

Red Tractors 1958–2013The Authoritative Guide to International Harvester and Case-IH Farm Tractors in the Modern Era

•Covers every IH and Case IH model made from 1958-2013

• Hot-selling title in it’s third printing, with more than 10,000 copies sold LTD

• Includes original design renderings and exclusive interviews

SynopsisThemodernIHandCase-IHtractorshavereceivedvirtuallynocoverageinbooks,yettheyarethemostpopularcollectiblemachinesavailabletoday.

ThisauthorizedhistoryofInternationalHarvesterandCase-IHtractorsincludesdataandphotosofeverymodelbuiltfrom1958to2013,aswellasin-depthinformationabouthowthesetractorsweredesignedandconstructed.

ThestorytracestheinnovationsandstrugglesofthefinaldaysofInternationalHarvester,andthentheexcitingstoryofthecreationoftheCase-IHMagnum,aninnovativemachinethatsignaledthebirthofanewcompany.

Awards2014GoldBenjaminFranklinAwardwinnerinHistory,and2014IPPYwinnerintransportation.

Ongoing Promotions• TractoroftheWeekpostsbeginning

October1andrunningthroughChristmas.Promotedonsocialmediaandtractorchatforums.

• Distributingfreechapterwithautomatedretweetbuttonsandothersocialmedialinks.

• ContinuingpromotiontoCaseIHdealerships.tractormuseumsandotherresellersspecializingintractoritems.

Book Specifications

Authors:LeeKlancher,KenUpdike,OscarH.Will,etal

Format:HardcoverDimensions:11.8x10.5inchesPageCount:384Publisher:OctanePressISBN-13:978-1-937747-15-2PublishDate:08/30/2013$75.00

About the Authors

Lee Klancherisawidely-publishedauthorandphotographer.HisworkhasappearedinMen’s Journal,Motorcyclist,Draft,severalpopularcalendars,andmorethan20books.

Oscar H. Will isawell-respectedauthorofbooksabouttractorsandrurallife.

Kenneth Updike isawell-respectedauthoroftractorbooksandregularcontributortoRed Powermagazine.

Endorsements

“The 384-page, six-plus-pound book is an imposing work, almost requiring a tractor to lift it.”– Ben Marks, Collectors Weekly

“RedTractors1958-2013 is without question the most comprehensive and lavish book ever produced on post-1958 IH tractors and the Case IH models that followed in 1985.”

– Rory Day, Classic Tractor Magazine

“Whether you’ve always ‘bled red’ or if you’re just tickled by tractors in general, this book is a fascinating read-and a gorgeous ride.”

– Michael Perry, author of Truck: A Love Story

Page 8: Trade Catalog - Octane Press Trade... · 2014-10-23 · Red Combines 1915–2015 The Authoritative Guide to International Harvester and Case-IH Combines and Harvesting Equipment •

AUSTIN’S OWN WORLDWIDE TRADE PRESSW W W.OCTANEPRESS.COM • 512.334.9441

Canning, Pickling and Freezing with Irma HardingRecipes to Preserve Food, Family and the American Way

• Pictorial step-by-stepinstructions outlining over 10food preservation techniques

• Over 250 recipes from acrossthe country

• Historical content fromInternational Harvester’s 1950’sfictitious spokeswoman,Irma Harding

SynopsisIrmaHardingwasthefaceofInternationalHarvester’slineofhouseholdappliances.Shequicklyfoundherplaceineverymodernhouseholdwithherquick-wittedkitchenadvice.Inthisdetailedguide,MarilynMcCrayoffersstep-by-stepinstructionsonhowtopreservefoodsforflavor,freshness,andqualitywithalittlehelpfromIrma.Produceforpreservingcanbesourcedfromyourgarden,farmer’smarket,orlocalshops.McCraycoverspreservationtechniquesfromcanningandpicklingtosmokinganddrying.Tricks,techniquesandtastyrecipesareprovidedbyfoodartisans,chefs,and

organicfarmsfromaroundthecountry.Thiscolorfulbookgivesyouthenecessarytoolstodevelopfreshandlocaleatingpracticeswithappealacrossgendersandgenerations.

Ongoing Promotions • Continuing

appearancesincommunitythroughbooksigningsandfoodfestivals.

• Promotiontofoodpreservationsgroupsthroughsocialmedia,webseriesandonlinechatforums.

• Recipeoftheweekpostingsonblogandpromotedthroughsocialmedia,specificallyPinterest.

Book Specifications

Author:MarilynMcCrayForwardby:MichaelPerryFormat:SoftcoverDimensions:6x9inchesPageCount:256Publisher:OctanePressISBN-13:978-1-937747-17-6PublishDate:06/02/2014$22.95

About the Author

Marilyn McCrayisaself-confessedfoodie.ShecookedataduderanchandservedontheRestaurantCommitteeoftheSanteFeWineandChileFestival.Herloveforfoodhasdrivenherhighinvolvementintheorganicfoodmovement.Shefrequentsthefarmer’smarketsinherhometownofAustin,Texas.McCrayisacontributortoedibleAustinandAustin Woman Magazine.

Endorsements

“Austinite Marilyn McCray has revived many of Irma Harding’s best tips, recipes and instructions…” “The book is filled with images and advertisements from Harding’s heyday, as well as instructions and tutorials for basic techniques including water-bath and pressure canning, refrigerator pickles and freezer jams.”—AddieBroyles,AustinAmericanStatesman

“Marilyn McCray’s book, revives the wisdom of this food preservation icon; it’s peppered with Irma quotes, history, old advertisements, and recipes for preserving the harvest. It’s a book both beginners and longtime food preservationists will appreciate.”—CeciliaNasti,FieldandFeastKUT

Page 9: Trade Catalog - Octane Press Trade... · 2014-10-23 · Red Combines 1915–2015 The Authoritative Guide to International Harvester and Case-IH Combines and Harvesting Equipment •

AUSTIN’S OWN WORLDWIDE TRADE PRESSW W W.OCTANEPRESS.COM • 512.334.9441

Farmall Calendar 2015• Popular farm tractor calendar

featuring vintage International Harvester machines

• Features tractors from South Dakota, Texas, Illinois and other mid-west collectors

• Features extraordinary Farmall tractors restored to their former glory

SynopsisThehistoryoftheFarmalltractoriscelebratedfor2015withsumptuousphotographyofmachinesfromtheentirehistoryofInternationalHarvester.Thisyear’sselectionsareahard-workingcropthatshowcasestherestorationworkofsomeofAmerica’sfinestrestorers,aswellasthedetectiveworkdonebydiscerningcollectorswhoacquiredthetractors.Thecalendar’soldestentryisa1919Mogul10-20,anearlythree-tonbeastthatspentmuchofitslaterlifestashedinanurbanwarehouseindowntownAustin,Texasbefore

collectorLouBuicewhiskeditawaytohisranchnearMoody,Texas.The1927FarmallRegularisanotherTexanentry,andthisonehasthedistinctionofbeingmeticulouslyrestoredbyadescendantofthegeneralsuperintendentofFarmallWorks,EzraSohner.Ezraledtheplant,incidentally,duringthetimethisparticularmachinewasrestoredbyHaroldSohnerofFredericksburg,Texas.FrankTomacwenttoextraordinary

measurestobringhisInternationalHarvesterA514dieselhome,asitwasbuiltandspentitslifeworkinginAustralia.Theunrestoredgemisapuzzlertotheeducatedeye,asthemodelwascreatedbythefamouslyindependentAustralianIHengineerswithahodge-podgeofparts.Thereareafewexamplesoftheextraordinarymachinesthatarefeaturedinthiscalendar.

Calendar Specifications

Author:LeeKlancherFormat:CalendarDimensions:17x11.5inchesPageCount:24Publisher:OctanePressImages:24ColorImagesISBN-13:978-1-937747-42-8PublishDate:08/01/2014$15.99

About the Author

Lee Klancheriswell-knownauthorandmagazinecontributorinthemotorcycletravelspace.TheauthorofThe Devil Can Ride(Motorbooks,May2010)andMotorcycle Dream Garages(Motorbooks,October2009)hascontributedwordsandimagestomorethan30booksaswellashundredsofmagazinesincludingMen’s Journal, Motorcycle Escape,andMotorcyclist.

Media Campaign

• HeavilymarketedandsoldtoInternationalHarvesterenthusiastsandcollectors.

• DebutedatRed Power Round Up 2014,thenationalconventionforInternationalHarvesterenthusiastsandcollectors.

• MarketedandsoldtoCaseIHDealershipsandInternationalHarvesterCollector’sChapters.

Page 10: Trade Catalog - Octane Press Trade... · 2014-10-23 · Red Combines 1915–2015 The Authoritative Guide to International Harvester and Case-IH Combines and Harvesting Equipment •

AUSTIN’S OWN WORLDWIDE TRADE PRESSW W W.OCTANEPRESS.COM • 512.334.9441

Irma Harding Calendar 2015• Includes 12 months of vintage

photographs in high-definition

• Includes 12 original recipe cards from Canning, Pickling and Freezing with Irma Harding with information about what fruits and vegetables are in season

• Information on Irma Harding history, memorabilia and one-of-a-kind cover artwork

SynopsisForurbanfarmers,foodies,andchefswhowanttopreservegarden-freshvegetablesathome,theIrmaHardingCalendar2015pairseachmonthwithinformationonwhathomegardentreasuretouseinyourkitchen.Eachharvest-timetipcomeswithauniquerecipefromfoodartisansandfarmsspanningthecountry.Thecalendarfeaturesperiodphotographsof1950swomenshowingofftheirInternationalHarvesterrefrigeratorsandfreezers,aswellasabriefhistoryofIrmaandherever-so-collectiblevintageappliancesandmemorabilia.Mostimportantly,thiscalendarincludes12originalrecipecardsfeaturing

jams,jelliesandpicklesfromCanning, Freezing and Pickling with Irma HardingbyMarilynMcCray.WithdetailedinstructionandbeautifulIrmaHardinggraphics,these

cardsaresizedperfectlyforyourhomeboxoffamilyrecipes.Thiscalendarandcardsetwouldfitinthekitchenofanygardeningfoodlover.

Calendar Specifications

Author:IrmaHardingFormat:CalendarDimensions:12x12inchesPageCount:24Publisher:OctanePressImages:12B&WImagesISBN-13:978-1-937747-41-1PubDate:08/01/2014$14.99

About the Author

Irma HardingwasthefictitiousspokeswomanforInternationalHarvester’slineofhomeappliancesinthe40’sand50’s.Broughttolifebyateamofhomeeconomists,IrmaHardinggaveadvice,recipesandfoodpreservationknowledgetofarmwivesthroughoutthecountry.ShehasbeenbroughtbackbyCaseIH’seffortstorevitalizethebrand.

Media Campaign

• HeavilypromotedandmarketedtoInternationalHarvesterenthusiastsandcollectors.

• DebutedatRedPowerRoundUp2014,thenationalconventionforInternationalHarvesterenthusiastsandcollectors.

• MarketedandsoldtoCaseIHdealershipsandInternationalHarvesterCollector’sChapters.

Page 11: Trade Catalog - Octane Press Trade... · 2014-10-23 · Red Combines 1915–2015 The Authoritative Guide to International Harvester and Case-IH Combines and Harvesting Equipment •

AUSTIN’S OWN WORLDWIDE TRADE PRESSW W W.OCTANEPRESS.COM • 512.334.9441

The Farmall DynastySynopsisThedevelopmentalhistoryofthetractorsbuiltbythedominantagriculturalmanufactureroftheearly20thCentury,InternationalHarvester,isdramaticallytoldinThe Farmall Dynasty.ThebooktracestheevolutionoftheFarmalltractorfromtheearlyTitansandMogulsthroughtomoderntimes.Thebookincludeswell-researchedaccountsofthedevelopmentoftheoriginalFarmall,theLetterSeries,4100,Cub,andotherlegendaryIHCtractors,withfirst-handaccountsfromfactoryengineersdescribingthechallengestheyfaced.Thisbookisanupdatedrevisionofthetextfromtherareandnowout-of-printInternational Harvester Photographic History(ISBN0-7603-0130-1).

Book Specifications

Author:LeeKlancherFormat:SoftcoverDimensions:6x9inchesPageCount:218Publisher:OctanePressISBN-13:978-0-9821733-0-5PublishDate:10/01/2008$19.95

How to Restore Tractor MagnetosVintage Tractor Electrical System Repair, Restoration and Wisdom

SynopsisNowbackinprint,How To Restore Tractor Magnetosincludessectionsonthemostcommonmagnetos,includingthosemadebyWico,AmericanBosch,InternationalHarvester,Fairbanks-Morse,Case,Eisemanandmore.Alsoincludedisvoltageregulatorfieldrepairandtesting,electricstartermotors,andwiringadvice.Yeriganaugmentsthebook’stechnicaldetailwithanecdotesaboutthetrialsandtribulationsofday-to-daylifeinhisstate-of-the-art(for1936)southMinneapoliselectricalrepairshop.

Book Specifications

Author:NeilYeriganFormat:SoftcoverDimensions:7.44x9.69inchesPageCount:184Publisher:OctanePressISBN-13:978-0-9821733-6-7PublishDate:02/01/2011$24.95

The FAR

MALL D

ynAsTy

The developmental history of the tractors built by the dominant agricultural manufacturer of the early 20th Century, International harvester, is dramatically told in The Farmall

Dynasty. The book traces the evolution of the Farmall tractor from the early Titans and Moguls through to modern times.

The book includes well-researched accounts of the development of the original Farmall, the Letter series, 4100, Cub, and other legendary IhC tractors, with first-hand accounts from factory engineers describing the challenges they faced. This book is an updated revision of the text from the rare and now out-of-print International harvester Photographic history (IsBn 0-7603-0130-1).

Lee KLAnC

heR

Us/CAn $19.95UK £14.99

1733057809829

ISBN 978-0-9821733-0-5

octanepress.com

L e e K L A n C h e R

T h e

FA R M A L LD y n A s T y

T h e FA R M A L L D y n A s T y

Page 12: Trade Catalog - Octane Press Trade... · 2014-10-23 · Red Combines 1915–2015 The Authoritative Guide to International Harvester and Case-IH Combines and Harvesting Equipment •

AUSTIN’S OWN WORLDWIDE TRADE PRESSW W W.OCTANEPRESS.COM • 512.334.9441

Oliver TractorsA Chief Engineer’s Account–1940-1970

SynopsisThis fi rst-hand account from Oliver’s chief engineer provides intimate detail on how some of the most collectible Oliver tractors were designed, built and sold. Author T. Herbert Morrell was the chief engineer for Oliver from 1944 through 1970. He was a key fi gure in the development of the Fleetline tractors, the upgraded Super series, and the all-new 1600, 1750, 1800, and 1900 tractors. This book provides a behind-the-scenes look at how these tractors were conceived and built from one of their foremost designers. The text has appeared in the book Oliver Farm Tractors (Motorbooks, Sep. 1997), and this updated rendition includes additional supporting technical data.

Book Specifi cations

Author: Herbert T. MorrellFormat: HardcoverDimensions: 6 x 9 inches Page Count: 304Publisher: Octane PressISBN-13: 978-1-937747-10-7Publish Date: 09/01/2011$50

ForwardThe First American Unassisted Expedition to the North Pole

SynopsisJohn Huston and Tyler Fish faced -50 degrees Fahrenheit temperatures and little or no sunlight during the 55 days it took them to cross 475 miles to the North Pole. The experience not only set a record, it changed the two men forever. They consumed 7,000 calories per day, carried 260 pounds of equipment each, didn’t shower for 55 days, and had to ski non-stop for the last 72 hours in order to make their destination on time. This is the story of the expedition and how it changed the two men forever.

Book Specifi cations

Author: John Huston and Tyler FishFormat: Hardcover Dimensions: 8 x 10 inchesPage Count: 176Publisher: Octane PressISBN-13: 978-1-937747-90-9Publish Date: 11/2011$39.95

Awards2012 Gold Benjamin Franklin Award winner in Sports and Recreation

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AUSTIN’S OWN WORLDWIDE TRADE PRESSW W W.OCTANEPRESS.COM • 512.334.9441

Retail Carton CartonTitle Author ISBN-13 Pub Date Price Quantity Weight

Farm and Tractor Canning, Pickling and Freezing with Irma Harding Marilyn McCray 978-1-937747-17-6 6/2/2014 $22.95 24 38

Red Combines 1915-2015 Lee Klancher 978-1-937747-45-9 6/1/2015 $75.00 4 28

Red Tractors 1958-2013 Lee Klancher 978-1-937747-15-2 9/30/2013 $75.00 4 28

Red Tractors 1958-2013: Collector’s Edition Lee Klancher 978-1-937747-16-9 9/30/2013 $250.00 3 30

Red Tractors 1958-2013: Serial Numbered Collector’s Edition Lee Klancher 978-1-937747-16-9-NUM 9/30/2013 $400.00 3 30

The Farmall Dynasty Lee Klancher 978-0-982173-30-5 10/15/2008 $19.95 n/a n/a

How To Restore Tractor Magnetos Neil Yerigan 978-0-9821733-6-7 2/1/2011 $24.95 n/a n/a

Oliver Tractors T. Herbert Morrell 978-1-937747-10-7 9/1/2012 $50.00 22 32

Childrens BooksA Year on the Farm Holly Dufek 978-1-937747-56-5 1/15/2015 $14.99 38 30

Big Tractors Holly Dufek 978-1-937747-53-4 4/1/2015 $14.99 38 30

Combines Holly Dufek 978-1-937747-54-1 6/1/2015 $14.99 38 30

Planters & Cultivators Holly Dufek 978-1-937747-55-8 9/1/2015 $14.99 38 30

Racing and Automotive Beast Jade Gurss 978-1-937747-33-6 5/25/2014 $29.95 16 19

Fast Lines Pete Lyons 978-0-982913-19-2 8/19/2011 $24.95 n/a n/a

Holman-Moody Tom Cotter, Al Pearce 978-1-937747-19-0 6/21/2013 $75.00 8 29

In the Red Jade Gurss 978-0-982913-18-5 2/26/2012 $29.95 20 26 Race to Win Derek Daly 978-1-937747-26-8 5/26/2013 $29.95 24 29

Six Seconds to Glory Hal Higdon 978-1-937747-27-5 9/4/2013 $12.95 80 25

The Jaundiced Eye Leon Mandel 978-0-982173-35-0 4/15/2010 $29.95 n/a n/a Witch Hunt Peter De Lorenzo 978-0-9821733-7-4 3/15/2011 $37.95 n/a n/a

(Continued on next page)

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AUSTIN’S OWN WORLDWIDE TRADE PRESSW W W.OCTANEPRESS.COM • 512.334.9441

Retail Carton CartonTitle Author ISBN-13 Pub Date Price Quantity Weight

Motorcycle Classic Honda Motorcycles Bill Silver 978-1-937747-06-0 8/1/2012 $40.00 32 35

Ducati Belt Drive Two-ValveTwins Motorcycle Restoration Guide Ian Falloon 978-1-937747-11-4 10/1/2012 $40.00 22 38

Harley-Davidson Jean Davidson,Family Memories Jon Davidson-Oeflein 978-1-937747-18-3 8/1/2013 $29.95 14 37

Hodaka Motorcycles Ken Smith 978-1-937747-36-7 7/1/2014 $60.00 14 35

Hodaka Motorcycles Collector’s Edition Ken Smith 978-1-937747-37-4 7/1/2014 $180.00 10 34

Lois on the Loose Lois Pryce 978-1-937747-08-4 11/1/2012 $22.95 48 31

Motorcycle Dream Garages Lee Klancher 978-0-760335-50-5 9/4/2013 $75.00 12 34

Red Tape and White Knuckles Lois Pryce 978-1-937747-13-8 3/18/2013 $24.95 44 29

The Adventurous Motorcyclists’ Lee Klancher,Guide to Alaska Phil Freeman 978-0-9829131-2-3 7/1/2012 $29.95 28 34 Triumph Bonneville & TR6 MotorcycleRestoration Guide: 1956–83 David Gaylin 978-0-982173-38-1 5/15/2011 $29.95 20 36

MiscellaneousDraw Michael J. Plautz 978-0-982913-14-7 12/15/2011 $40.00 10 34

Forward John Huston 978-1-937747-90-9 12/17/2011 $40.00 12 32

The Veil Cory Putman Oakes 978-0-982913-16-1 11/7/2011 $11.99 28 25

Calendars Adventure Motorcycle Calendar 2015 Lee Klancher 978-1-937747-38-1 $15.99 40 32

Bike EXIF Custom Motorcycle Calendar 2015 Chris Hunter 978-1-937747-39-8 $15.99 40 32

Farmall Calendar 2015 Lee Klancher 978-1-937747-42-8 $15.99 40 32

Irma Harding Calendar 2015 Irma Harding 978-1-937747-41-1 $14.99 40 32

Velocity: Vintage Auto Racing Calendar 2015 Pete Lyons 978-1-937747-40-4 $29.99 40 32

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Octane Press Discount ScheduleDiscountSchedule1–9books:40%

10–99books:50%100ormorebooks:60%

Ordersandcustomerserviceinquiriesto:Tobias [email protected],512.761.4555

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ISBN Prefixes978-0-9821733-X-X978-0-9829131-X-X978-1-937747-XX-X

ISBN TITLE AUTHORLIST PRICE

OCTANE DIRECT PRICE

40% DISCOUNT RATE

50% DISCOUNT RATE

60% DISCOUNT RATE

978-1-937747-56-5 AYearontheFarm HollyDufek $14.99 $14.99 $8.99 $7.50 $6.00

978-1-937747-17-6 Canning,PicklingandFreezingwithIrmaHarding

MarilynMcCray $22.95 $20.00 $13.77 $11.48 $9.18

978-1-937747-42-8 FarmallCalendar2015 LeeKlancher $15.99 $15.99 $9.59 $8.00 $6.40

978-0-9821733-6-7 HowToRestoreTractorMagnetos

NeilYerigan $24.95 $24.95 $14.97 $12.48 $9.98

978-1-937747-41-1 IrmaHardingCalendar2015 IrmaHarding $14.99 $14.99 $8.99 $7.50 $6.00

978-1-937747-10-7 OliverTractors T.HerbertMorrell

$50.00 $36.50 $30.00 $25.00 $20.00

978-1-937747-15-2 RedTractors1958-2013 LeeKlancher $75.00 $50.00 $45.00 $37.50 $30.00

978-1-937747-16-9 RedTractors1958-2013:Col-lector’sEdition

LeeKlancher $250.00 $175.00 $150.00 $125.00 $100.00

978-1-937747-16-9-NUM RedTractors1958-2013:SerialNumberedCollector’sEdition

LeeKlancher $400.00 $400.00 $240.00 $200.00 $160.00

978-0-982173-30-5 TheFarmallDynasty LeeKlancher $19.95 $19.95 $11.97 $9.98 $7.98