Downtown Raleigh, North Carolinais home to Red Hat, Citrix, Lulu.com and Bandwidth and was recently named “One of the country’s top tech hot spots” by Forbes Magazine and “America’s Best City” by Businessweek.com

All Things Open is the largest “open” technology event on the East Coast of the United States.

The fifth year of All Things Open will again feature some of the top technologists and deci-sion makers, as well as nearly every major technology com-pany in the country, to discuss the topics of open source, open technology, and the open web in the enterprise. The two days will feature traditional session talks and keynotes from some of the most well known experts and thought leaders in the open space today.

The conference will take place in downtown Raleigh, NC at the world-class Convention Center. As one of the three corners of the Research Triangle Region, Raleigh is home to tech com-panies like Red Hat, Citrix, Bandwidth, Lulu and many others. In addition, the Research Triangle Park, one of the nation’s largest and most prestigious R&D business parks with more than 170 global companies and 36,000+ technology workers, is only a short drive away. Promi-nent Fortune 100 multi-national

operations, university spin-outs, and start-up businesses in more than a dozen pioneering indus-tries, including biotechnology, information technology, and clean technologies, all call RTP home.

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Raleigh Convention CenterThe Raleigh Convention Center will again serve as the host location

Raleigh Marriott HotelThe world-class Marriott City Center will again serve as host hotel

Expected Attendance: 3,000 +

from all over the Southeast, the U.S.and the world

A T T E N D A N C E

Sunday, October 22 – move in and early registration

Monday, October 23 – keynotes, track sessions, networking

Tuesday, October 24 – keynotes, track sessions, networking

F O R M A T

More than 170 global companies and 36,000 tech workers call the RTP home. Major research universities surround the area, including NC State, Duke University, UNC Chapel Hill, Wake Forest, the Wake Tech system, and more.

R T P

Nearly 20 tracks will be featured each day:• Developer – UI/UX/Design, Mobile,

Front & Back-End Development

T R A C K S

• DevOps• Operations&Administration• Cloud• BigData• Machine Learning • Databases• Blockchain• OpenData/Open Government• Community• Hardware/IoT• Business• Education

Raleigh was just named the 8th friendliest city in the U.S by Travel & Leisure magazine and the Best Big City in the Southeast by Money magazine

countries were represented, including India, China, Norway, South Korea, Germany, Mexico, the UK, Romania, Ireland, Venezuela, and many more.

Jono Bacon and Jeremy King Jeremy King, CTO of Walmart Labs, talks “The Power of Open Source” with Jono Bacon

Start-Up Pitch CompetitionFour world-class companies competed in the Start-Up Pitch Competition

In 2016, the fourth year of the event, more than 2,400 from 32 states and 19 countries attended and participated, including nearly every major technology company in the country and some of the most well known thought leaders in the world. More than 250 organizations were represented as well as 18 col-leges and universities. Attendees included technologists of all types, including developers, programmers, designers, scientists, engineers, database and system administra-tors, cloud and big data specialists, and many, many more.

Attendees also included decision makers of all types as nearly 41% either make or influence decisions in their respective organizations. Just a few included CEOs, CTOs, CIOs, CFOs, founders, entrepreneurs, project managers, and many, many more.

In addition, both regional and national tech media outlets covered the event and were media partners, including Opensource.com, DZone, Changelog Podcast, Cloudcast pod-cast, O’Reilly, Pragmatic Bookshelf, The Research Triangle Park, and many more.

REVIEW OF 2016Attendee

breakdown

ATTENDEES

Developers, programmers,UI/UX/designers

45%

Architects, engineers,

scientists, data & sys admins

21%

CEO, CTO, CIO, & IT

managers

16%Other (analysts, community managers, open data/gov, mar-keting, biz dev)

10%

Education (university professors/staff, students)

8%

Overflow crowds of more than 2,000 attendees watched keynotes over both days

of attendees either make or influence decisions in their organizations

institutions of higher education participated, including Duke, UNC Chapel Hill, Wake Forest, NC State, EmoryUniversity, Clemson Univer-sity, Southern California, and many more

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41%

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2017 SPONSORSHIP PACKAGES*Allpackageslistedbelowareavailable.However,pleasenoteweareflexibleandopentocustomization

ALLTHINGSOPEN.ORG

Pre-Event • Company logo and link on event website • Sponsor designation on virtual marketing materi-

als and press releases • Access to event Press List 2-3 weeks prior to conference

At Event • Sponsor booth both days of conference • Opportunity to choose booth location • Your choice of a Tier 2 marketing opportunity • Guaranteed speaking slot on Case Study/Demo track

Pre-Event • Company logo and link on event website • Sponsor designation on virtual marketing materials

and press releases • Access to event Press List 2-3 weeks prior to conferenceAt Event • Sponsor booth both days of conference • Opportunity to choose booth location • Your option of a Tier 3 marketing opportunity • Name and logo on printed schedule • Conference registration for 15 attendees • Exhibit table passes for up to 5 • Additional 50% discount code for 5 attendees • Seating for 5 at Monday evening Speaker/Spon-

sor Dinner • Name and logo on main event signage • Logo included on digital event signage • Option to place marketing materials in conference bags • Access to contact info on opt-in attendee list

Pre-Event • Company logo and link on event website • Sponsor designation on virtual marketing materials

and press releases • Access to event Press List 2-3 weeks prior to conferenceAt Event • Sponsor booth both days of conference • Opportunity to choose booth location • Name and logo on printed schedule • Conference registration for 8 attendees • Exhibit table passes for up to 4 • Seating for 3 people at Monday evening Speaker/

Sponsor Dinner • Name and logo on main event signage • Option to place marketing materials in conference bags

Onsite • One conference registration – for person at booth only • Exhibit table passes for two (2) • Table/booth in Exhibit area

Pre-Event • Company logo and link on event website • Access to event Press List 2-3 weeks prior to conferenceAt Event • Sponsor booth both days of conference • Name on printed schedule • Conference registration for 5 attendees • Exhibit table passes for up to 3 • Seating for 2 people at Monday evening Speaker/

Sponsor Dinner • Name on main event signage • Option to place marketing materials in conference bags

B R O N Z E S P O N S O R $2,500

G O L D S P O N S O R $10,000 S I L V E R S P O N S O R $5,000

E X H I B I T T A B L E $1,500

P L A T I N U M S P O N S O R $15,000

P R E S E N T I N G S P O N S O R $35,000

• Name and logo on printed schedule • Conference registration for 20 attendees • Exhibit table passes for up to 6 • Additional 50% discount code for 10 attendees • Seating for 8 people at Monday evening Speaker/

Sponsor Dinner • Name and logo on main event signage • Logo included on digital event signage • Option to place marketing materials in conference

bags • Access to contact info on opt-in attendee list

*IncludesallbenefitsofaPLATINUMsponsorshipPLUS… • Your choice of a Tier One marketing option listed on page 5 • Your choice of a Tier Three marketing option listed on page 5 • Guaranteed speaking slot for your company on a

track of your choice • Hanging Banner: Premium location in the lobby by registration • Logo on all marketing materials prior, during and

after the event

• Premium location on all screens and signage • Your logo placed on hanging video monitors lo-

cated throughout Convention Center. • Conference registration for 35 attendees • Exhibit table passes for up to 10 • Additional 50% discount code for 18 attendees

Limit two (2)

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SPONSORSHIP OVERVIEWPRESENTING PLATINUM GOLD SILVER BRONZE

$35,000 $15,000 $10,000 $5,000 $2,500

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33 3

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20 15 8 5

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10 6 5 4 3

10 8 5 3 2

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Price in USD

Choice of Tier 1 marketing option

Guaranteed speaking slot on Case-Study/Demo track

Logo on hanging monitors around convention center

Access to press list

Seats at Speaker Sponsor Dinner

Choice of Tier 2 marketing option

Hanging banner in lobby

Conference registrations

Exhibit booth

Name & logo on event signage

Place marketing materials in conference bags

Guaranteed speaking slot on track of your choice

Priority location on all screens & signage

Sponsor designation on marketing materials

Name & logo on printed schedule

Premium location on all screens & signage

Company logo on website

Exhibit table passes

Additional 50% discount codes

Choose booth location

Logo on digital signage

Access to opt-in attendee list

Choice of Tier 3 marketing option

TIER 1 OPPORTUNITIESLanyard Sponsorship $5,000 You provide the lanyard with your company name and logo, we give them to every attendee to wear for both days of the conference. Nearly 2,500 attended in 2016, 3,000+ are expected in 2017.Name Tag $5,000 Place your logo on every name tag distributed to attendees. A very visible opportunity. Nearly 2,500 attended in 2016, 3,000+ are expected in 2017.Conference Bag $5,000Have your logo on the conference bag handed out to every attendee. Provides some of the best exposure available. Nearly 2,500 attended in 2016, 3,000+ are expected in 2017. Morning Coffee Breaks $5,000 We put your name on the coffee provided to attendees each morning of the event, October 23 and October 24. Includes signage and thank you’s from organizers from main stage. In 2016, 2,000 cups were served each day of the event resulting in significant traffic and exposure.Monday Social $5,000Place your name on the largest social we host each year. This follows the first day of programming and takes place at Jimmy Vs. We reserve the entire location for only All Things Open attendees. In 2016 more than 500 attended - the exposure and goodwill created was tremendous. Mobile App $5,000Put your name and logo on the mobile application. In 2016 the app was downloaded more than 1,500 times and traffic was tremendous throughout the event. Visibility will be very high.Speaker/Sponsor Dinner $5,000Each year we bring all speakers and sponsors together for a wonderful dinner and drinks. Help us make this possible and put your name on it. Includes signage and a speaking opportunity at the dinner.

TIER 2 OPPORTUNITIESWater $3,500 You provide the water bottle, we distribute them to attendees and place signage promoting your company by every water station throughout the Convention Center. These stations are used extensively over both days of the event.Training Room + Promotion $2,500 - $3,500 We provide the room, you deliver a half-day or full-day training session. Includes promotion to attendees prior to event via blog post announcement and tweets.Session Track $2,500 Sponsor a track and have your name name on it - includes your logo on room signage. In addition, you serve as emcee of the track (briefly introduce speakers and yourself/company). Extremely visible to everyone in attendance. Welcome Social $2,500Sponsor the Welcome Social on Sunday evening, October 22 and welcome everyone to the event. Always a highlight and an opportunity for excellent early recognition. Gets the conference off to an excellent start as hundreds attend. Includes physical and digital signage.Send-Off Social $2,500Sponsor the last official event of the conference and leave attendees with your name top-of-mind. More than 300 attended in 2016. Includes promotion throughout the conference, physical signage and electronic signage. Takes place on Tuesday evening, October 24.Featured Lunch Session $2,500Host your own session over lunch on Monday, October 23. Will be one of approximately 6 featured, which will increase likelihood of excellent attendance and exposure.

MARKETING AND PROMOTIONAL OPPORTUNITIES

The audience was large and very diverse overboth days

Breakout rooms often hosted 175+ attendees

Traffic was heavy and consistent in exhibit areas

Scott Hanselman of Microsoft delivered a day two keynote to an overflow crowd of 2,000+

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MARKETING AND PROMOTIONAL OPPORTUNITIES

The Give-One/Take-One sticker table was very popular

Some of the top experts in the world participated, including day one keynote speakers Jim Whitehurst (CEO, Red Hat), Neha Narkede (Co-founder & CTO, Confluent), Mark Hinkle (VP Mar-keting, Linux Foundation), Jeremy King (CTO, Walmart Labs), and Jono Bacon (author, open source community leader).

Multiple women in computing organizations participated and were well represented, including GirlDevelopIT and Women Who Code

Mitchell Hashimoto, Founder & CTO of HashiCorp opened day two with an amazing keynote

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TIER 3 OPPORTUNITIESInternet Lounge Area $1,500Sponsor one of three highly visible work areas where attendees will relax, network, and catch up on work. Located in one of three strategic areas on the main floor - behind registration area in main lobby and just outside session rooms on each side of the Convention Center. These are very high traffic areas.Internet Lounge Area $1,500Sponsor one of three highly visible work areas where attendees will relax, network and catch up on work. Located in one of three strategic areas on the main floor - behind registration area in main lobby and just outside session rooms on each side of the Convention Center. These are very high traffic areas.Internet Lounge Area $1,500Sponsor one of three highly visible work areas where attendees will relax, network and catch up on work. Located in one of three strategic areas on the main floor - behind registration area in main lobby and just outside session rooms on each side of the Convention Center. These are very high traffic areas.Sticker Table $1,500Put your name on the very popular Give-One/Take-One sticker table. Includes signage, exhibit table and pre-event blog post/tweet. In main lobby of the Convention Center, a very high traffic area.Conference Bag Insert $1,500 Place an item of your choice (must not exceed width, height and weight limits) in the conference bag. For those wanting to place an item in bag only. In 2016 1,500 conference bags were distributed. More than 2,500 are expected in 2017.

ADDITIONAL OPPORTUNITIESUnderrepresented Scholarships $5,000Every year, we make scholarships available to groups supporting traditionally underrepresented populations, including females and other minorities. Groups we partner with include GirlDevelopIT, Women Who Code, and more. Includes signage and thank you’s at the conference, as well as email thank you to all scholarships recipients that you will be copied on.Student Scholarships $5,000Every year we make scholarships available to students from some of the RTP and surrounding areas top universities, including Duke, NCState, Wake Forest, UNC Chapel Hill, North Carolina A&T, Wake Technical College, UNC Charlotte, Clemson University, and more. Includes signage and thank you’s, as well as email thank you to all attendees that you will be copied on. Also includes a meet-up at the conference (we provide space and promotion).Conference Tshirt $7,500 We’ll place your logo on 1,000 shirts distributed to attendees, sponsors, and speakers. The shirt has become highly sought after and is a marketing piece that keeps on working. The shirt will be cool and made of very nice material, something people will actually wear over and over. Includes 1,000 shirts distributed during early registration and at the event, as well as electronic signage at the conference. Also includes pre-event blog post and tweet promotion.

Todd LewisConference Chair

todd@allthingsopen.org(803) 240-1213

PLEASENOTEthisisaneditablePDFformwhichcanbefilledoutusingAdobe® Acrobat®

TOTAL AMOUNT DUE: $

Description: ____________________________________

Fee: $ ____________

Additional Marketing Opportunities

Your Company Contact Information (Please complete form below and return)

Contact Name __________________________________ Company Name _____________________________

Street Address ________________________________________________________________________________

City, State _____________________________________ Zip Code ___________________________________

Phone Number _________________________________ Fax Number ________________________________

E-mail Address _________________________________ Web Site Address ___________________________

Other Contact Info ______________________________

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-Complete,scanandemail this form to:-Forfurtherinformationor questions contact:

Payment InformationSelect your sponsorship type:

☐ Presenting $35,000

☐ Platinum $15,000 ☐ Gold $7,500 ☐ Silver $5,000 ☐ Bronze $2,500 ☐ Exhibit Table $1,500

Payment options:

☐ Check - Please forward an invoice☐ Will pay by credit card - Contact Todd Lewis directly at 803-240-1213 to make payment

Cancellation PolicyCancellation for sponsor/exhibitors will only be accepted in writing via email (sent to info@allthingsopen.org, subject line “Cancellation”) or letter. This correspondence must be received no later than Friday,September152017 to be eligible for a partial refund (to be determined by All Things Open management). No refunds will be given for cancellations of a sponsorship/exhibitor table after this date.

Name: _____________________________________

Date: _____________

Signature: __________________________________

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