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Page 1: Towards a New ASEAN-JAPAN Partnership · 2016-08-08 · 7 Nissan P. T. Nissan Motor Indonesia Oct 95 USD 56 75% Grand Livina, Livina, X-TRAlL, 50 1083 Serena, March, Juke 8 ... 11
Page 2: Towards a New ASEAN-JAPAN Partnership · 2016-08-08 · 7 Nissan P. T. Nissan Motor Indonesia Oct 95 USD 56 75% Grand Livina, Livina, X-TRAlL, 50 1083 Serena, March, Juke 8 ... 11

In 2010, ASEAN marked record-high automobile

production and sales volumes. Indeed, ASEAN represents

one of the fastest-growing production bases and

automobile markets in the world. Japanese auto

manufacturers achieved a total production of 2,712,132

units, sold 2,071,858, and exported 922,599 units. These

activities were supported by 103,460 direct employees at

65 JAMA member factories and facilities in addition to an

even greater number of workers in related industries.

Building on this progress, further improvements in

competitiveness will be essential in helping the ASEAN

automobile industry achieve continued growth. Enhanced

market integration will be especially vital. Building on the

AFTA, in May 2010 the ASEAN Trade in Goods Agreement

(ATIGA) entered into force, allowing free movement of

goods within ASEAN as well as introducing new policies

not yet su�ciently speci�ed within the existing AFTA-CEPT,

including elimination of nontari� measures, trade

facilitation, Rules of Origin re�nements, and the

establishment of provisions on standards, technical

regulations and conformity assessment procedures. ATIGA

is anticipated to contribute signi�cantly to the realization

of the ASEAN Economic Community (AEC) by 2015.

Within the AEC context, promoting harmonization and

mutual recognition of automotive technical standards is an

important issue for the automobile industry. ASEAN has

devoted a great deal of attention to the establishment of

the ASEAN Mutual Recognition Arrangement (MRA) ,

anticipated in 2012. Concepts like the Single Window

System (enhancing simpli�cation of customs procedures)

and a pilot project covering self-declaration of origin have

Hand in Hand Towards a New ASEAN-JAPAN Partnership

Foreword

02

been highlighted as important topics and are currently

being discussed. Beyond looking forward to future

progress on these important matters, JAMA continues to

actively cooperate towards the goal of enhanced market

integration.

In conclusion, on behalf of the Japanese automobile

industry, JAMA would like to thank the governments and

the people of ASEAN countries for their heart-warming

support and thoughtful messages regarding the Great

East Japan earthquake that took place in March this year.

Supply chain disruptions caused by this major disaster not

only a�ected the Japanese automobile industry, but that

of ASEAN as well. Thankfully, the a�ected industries are

making speedy recoveries due to the hard work of

everyone involved. Throughout this earthquake disaster,

we, the Japanese automobile industry, have been

reassured of the deep KIZUNA, or bond, obtaining

between ASEAN and Japan.

We deeply cherish this bond, and will continue to make

ever-greater e�orts towards further deepening the

partnership between ASEAN and Japan.

About JAMA

Foreword

Contents

About JAMA

Production Facilities in ASEAN

in 2010 & Related Data

by Country

02

03

04

Statistics

JAMA Activities in ASEAN

JAMA Members’ Recent

Activities in ASEAN

10

12

15

03

Contents

Established in 1967, the Japan Automobile Manufacturers Association, Inc. (JAMA) is a nonpro�t industry association currently comprised of fourteen manufacturers of passenger cars, trucks, buses and motorcycles in Japan.

The globalization of auto manufacturing contributes signi�cantly to local and national economies around the world. As directions in auto manufacturing increasingly in�uence the world we live in, JAMA takes its role and mission ever more seriously, acting not only to promote increased environmental protection and greater road safety but also to enhance the international business environment.

ObjectivesTo promote the sound development of the automobile industry and contribute to social and economic welfare.

Activities

• Conducts studies and surveys related to automobile production, distribution, trade and use.

• Assists in the rationalization of automobile production, and helps establish policy for the development, improvement and promotion of production technology.

• Establishes and promotes policies related to automobile trade and international exchange.

• Engages in public interest, international cooperation and other activities involved in meeting its organizational objectives.

Chairman

Toshiyuki Shiga (COO, Nissan Motor Co., Ltd.)

Overseas O�ces

North American O�ce (Washington, D.C., U.S.A.)

European O�ce (Brussels, Belgium)

Singapore O�ce

Beijing O�ce (People’s Republic of China)

Page 3: Towards a New ASEAN-JAPAN Partnership · 2016-08-08 · 7 Nissan P. T. Nissan Motor Indonesia Oct 95 USD 56 75% Grand Livina, Livina, X-TRAlL, 50 1083 Serena, March, Juke 8 ... 11

Indonesia

Production Facilities in ASEAN in 2010& Related Data by Country

Automobile Production Companies Components Manufacturing Companies

04

1115

13

Manufacturer Company Name Est. Capitalization Equity Products Annual Prod. Employees (x 1 milliion) Stake Cap. (x 1,000)

1 Daihatsu P. T. Astra Daihatsu Motor Jan 92 INR 894,370 61.75% Terios, Xenia, 330 8,112 Gran, Max, Luxio

2 Hino P.T. Hino Motors Manufacturing Dec 82 USD 47.8 90% Trucks and buses – 380 Indonesia

3 Honda P. T. Honda Prospect Motor Feb 99 USD 70 51% Jazz, CR-V, Freed 50 2,800

4 Isuzu P.T. Isuzu Astra Motor Indonesia Apr 08 INR 92,000 45% Medium Duty Trucks, Light 75 511 Duty Trucks, Small-Sized Buses, Panther Wagon and Trucks

5 Mitsubishi P.T. Krama Yudha Ratu Motor

Jun 73 IDR 12,000

0% Colt T120SS, L300 140 1,329

6 Mitsubishi 0% Canter, FUSO Fuso

7 Nissan P. T. Nissan Motor Indonesia Oct 95 USD 56 75% Grand Livina, Livina, X-TRAlL, 50 1083 Serena, March, Juke

8 Suzuki P. T. Suzuki Indomobil Motor 1990 USD 45 90% Grand Vitara, APV, Carry, 120 4,200 Futura, Swift, SX4

9 Toyota P. T. Toyota Motor Manufacturing Apr 71 INR 19,524 95% Innova, Fortuner,Engines 100 5,774 Indonesia

10 UD Trucks P. T. Astra Multi Trucks Indonesia Apr 96 INR 62,840 12.5% Trucks and buses 4.8 80

11 Honda P.T. Honda Precision Parts Jul 02 USD 64 100% Automatic transmissions – 1,640 Manufacturing and engine valves for automobiles

12 Isuzu P. T. Mesin Isuzu Indonesia Feb 83 INR 13,200 68.1% Diesel engines 50 264 and related parts

13 Isuzu P. T. Asian Isuzu Casting Center Apr 97 USD 44.5 77.5% Casting parts 26.8 tons 477

14 Mitsubishi P. T. Mitsubishi Krama Yudha

Aug 73 IDR 11,451

0% Pressed parts and engines – –

Motors & Manufacturing 15 Mitsubishi 32.3% Engine, Body parts – 1,091 Fuso

Malaysia05

Automobile Production Companies

Manufacturer Company Name Est. Capitalization Equity Products Annual Prod. Employees (x 1 milliion) Stake Cap. (x 1,000)

1 Daihatsu Perodua Manufacturing Feb 93 RM 140 – Alza, Myvi, Viva 230 7,686(1)

Sdn. Bhd.

2 Honda Honda Malaysia Sdn. Bhd. Nov 00 RM170 51% City, Civic, Accord, CR-V 40 1,790

3 Isuzu Isuzu Hicom Malaysia Sdn. Bhd. Jul 96 RM 100 51% Medium Duty Trucks, Light 12 455 Duty Trucks, Small-Sized Buses and Pick-Up Trucks

4 Mazda Inokom Corporation Sdn Bhd Aug 97 – 0% Mazda 3 – –

5 Mitsubishi Mercedes-Benz Malaysia Jan 05 RM 134.7 0% Canter, FUSO 60 300 Fuso Sdn. Bhd.

6 Nissan Tan Chong Motor Assemblies Aug 76 RM 1 – Serena, Sentra, Latio, Frontier, 65 1,984 Sdn. Bhd. Urvan, Sylphy, X-Trail, Grand Livina, Teana

7 Toyota Assembly Services Sdn. Bhd. May 68 RM 7.5 0% Hiace, Hilux, Vios, Innova, 61 2,768 Fortuner

(1) Inclusive of Perodua Engine Manufacturing Sdn Bhd.

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The Philippines

Production Facilities in ASEAN in 2010& Related Data by Country

Automobile Production Companies Components Manufacturing Companies

06

Manufacturer Company Name Est. Capitalization Equity Products Annual Prod. Employees (x 1 milliion) Stake Cap. (x 1,000)

1 Hino Pilipinas Hino Inc. Mar 75 PHP 187.5 15% Trucks and Buses – 200

2 Honda Honda Cars Philippines Inc. Oct 90 PHP 1,030 74.24% City, Civic 15 630

3 Isuzu Isuzu Philippines Corporation Aug 95 PHP 1,000 35% Assembly of Buses and Small and Medium-Sized CVs 15 502

4 Mazda Ford Motor Co. Philippines Inc. Feb 04 – 0% Mazda3 36 –

5 Mitsubishi Mitsubishi Motors Philippines

Jan 87 PHP 1,640

51% Delica, Adventure, Lancer Ex

Corporation

6 Mitsubishi 0% Canter, FUSO 30 1,385

Fuso

7 Nissan

Nissan Motor Philippines, Inc. Jun 83 PHP 1,845 5.36% Sentra, X-TRAIL, Grand Livina 30

278

8 Universal Motors Corporation Jan 72 PHP 154 0% Frontier, Patrol, Urvan 116

9 Toyota Toyota Motor Philippines Corp. Aug 88 PHP 1,549 34% Innova, Vios 25 1,413

10 UD Trucks Columbian Motors Corp. Dec 81 PHP 1,538 1.55% Trucks and Buses 0.4 61

11 Honda Honda Parts Manufacturing Corp Dec 92 PHP 810.8 100% Manual transmissions – 380 Automobile service parts (Mainly stamped parts including the bulkhead)

12 Isuzu Isuzu Autoparts Manufacturing Nov 96 PHP 442 100% Transmissions 248 390 Corporation

13 Mitsubishi Asian Transmission Corp. – PHP 420 79.4% Processing and assembly – 410 of transmissions

14 Toyota Toyota Autoparts Philippines Inc. Aug 90 PHP 1,000 95% Transmissions, Continuous – 878 velocity joints

14

Thailand07

Automobile Production Companies Components Manufacturing Companies

Manufacturer Company Name Est. Capitalization Equity Products Annual Prod. Employees (x 1 milliion) Stake Cap. (x 1,000)

1 Hino Hino Motors Manufacturing May 62 THB 2,500 80% Trucks and Unit Production – 1,400 (Thailand) Ltd. for Toyota

2 Honda Honda Automobile Dec 00 THB 5,460 88.99% City, Jazz, Civic, Accord, 240 4,400 (Thailand) Co., Ltd. CR-V, BRIO

3 Isuzu Isuzu Motors Co., (Thailand) Ltd. Apr 66 THB 8,500 71.1% Large and Small-Sized CVs 220 3,673 and Pick-Up Trucks

4 Mazda Auto Alliance (Thailand) Co., Ltd. Nov 95 THB 8,435 50% Mazda BT-50, Mazda 2, 275 5,813 Mazda 3, Ford Ranger, Ford Everest, Ford Fiesta

5 Mitsubishi Mitsubishi Motors Jan 87 THB 7,000 100% Triton, Lancer, Pajero Sport, 190 4,181 (Thailand) Co., Ltd. Lancer Ex

6 Mitsubishi TC Manufacturing and Assembly 2009 THB 100 0% CANTER, FM, FN and FV – – Fuso (Thailand) Co., Ltd.

7 Nissan Nissan Motor (Thailand) Co., Ltd. Sep 77 THB 1,930.91 75% Frontier Navara, Teana, 200 1,731 Tiida, March

9 Suzuki Suzuki Motor (Thailand) co., Ltd Aug 11 THB 5682 100% Suzuki Passenger Vehicle 10 (First year) 800

10 Toyota Toyota Motor Thailand Co., Ltd. Oct 62 THB 7,520 86.4% Camry, Corolla, Hilux, Yaris, 563 15,182 Vios, Wish, Fortuner

11

Isuzu

Isuzu Engine Manufacturing Co., Jul 87 THB 1,025 57.3% Diesel engines – 1,094 (Thailand) Ltd.

12 Thai International Sep 87 THB 100 56.4% Forging of press molds, – 628 Die Making Co., Ltd. Press processing

13 IT Forging (Thailand) Co., Ltd. Dec 94 THB 700 59.6% Forged parts – 277

14 Mitsubishi MMTH Engine Company Limited May 88 THB 20 100% Engines – 514

15

Toyota

Siam Toyota Jul 87 THB 850 96% Engines, Engine parts – 2,357 Manufacturing Co., Ltd.

16 Toyota Auto Body Feb 78 THB 10 0% Stamped parts – – Thailand Co., Ltd.

THAILAND

Myanmar

Anda

man

Is.

Laos

Cambodia

Bangkok

S o u t h C h i n a S e a

G u l f of M a r t a b a n

1615

Ayutthaya

PathumthaniBangkokSamrong-TaiLadkrabang

Samutprakarn

Chonburi

Pluak Daeng

Rayong

1

2

3

4

5

6

7 8

9

11

12

13

14

10

Page 5: Towards a New ASEAN-JAPAN Partnership · 2016-08-08 · 7 Nissan P. T. Nissan Motor Indonesia Oct 95 USD 56 75% Grand Livina, Livina, X-TRAlL, 50 1083 Serena, March, Juke 8 ... 11

Quang Nam

Vietnam

Production Facilities in ASEAN in 2010& Related Data by Country

Automobile Production Companies

08

(1) Inclusive motorcycle business.

Manufacturer Company Name Est. Capitalization Equity Products Annual Prod. Employees (x 1 milliion) Stake Cap. (x 1,000)

1 Hino Hino Motors (Vietnam) Ltd. Jun 96 USD 8.11 51% Trucks and buses – 80

2 Honda Honda Vietnam Co., Ltd. Mar 96 USD 62.9 42% Civic, CR-V 10 8,500(1)

3 Isuzu Isuzu Vietnam Co., Ltd. Oct 95 USD 15 35% Medium Duty Trucks, 5 260 Light Duty Trucks

4 Mazda Vina Mazda Automobile Sep 10 VND 0% Mazda 2 10 300 Manufacturing Co., Ltd 100 billion 5 Mitsubishi Vina Star Motors Corporation Apr 94 USD 16 25% Assembly of Grandis & Zinger

5 330 6 Mitsubishi 0% Canter Fuso

7 Suzuki Vietnam Suzuki Corporation Apr 95 USD 59 76% Carry, APV 6 270

8 Toyota Toyota Motor Vietnam Co., Ltd. Sep 95 USD 49.14 70% Camry, Corolla, Hiace, 20 1,289 Inova,Vios

Hainan

Hong Kong

Manufacturer Company Name Est. Capitalization Equity Stake Function Employees (x 1 milliion)

1 Honda Singapore Safety Driving 1983 SGD 2 27.5% Education at the time of obtaining 280 Centre Ltd. motorcycle riding or automobile driver's licenses and safety training for companies and communities.

2 Honda Bukit Batok Driving Centre 1988 SGD 5 26% Education at the time of obtaining 390 motorcycle riding or automobile driver's licenses and safety training for companies and communities.

3 Isuzu Isuzu Motors Asia Ltd. 1996 USD 187 100% Buying and selling of complementary 13 parts in the region. Works as holding company for regional business entities and their management.

4 Nissan NISSAN Asia Pacific Pte. Ltd. 2005 USD 10 100% Regional marketing and sales, 23 franchise management (training, CS improvement, VI compliance), public relations and order processing center (production orders).

5 Toyota Toyota Motor Asia Pacific 1990 SGD 6 100% Support of marketing operations 308 Pte. Ltd.(1) in Asia (excluding China).

Singapore09

Other Facilities

(1) Initially established as Toyota Motor Management Sevice Singapore Pte Ltd. which was changed to its actual name in 2001.

Page 6: Towards a New ASEAN-JAPAN Partnership · 2016-08-08 · 7 Nissan P. T. Nissan Motor Indonesia Oct 95 USD 56 75% Grand Livina, Livina, X-TRAlL, 50 1083 Serena, March, Juke 8 ... 11

Statistics

10 11

0

400,000

600,000

800,000

1,000,000

1,200,000

1,400,000

1,600,000

1,800,000

2,000,000

2,200,000

2,400,000

2,500,000

2,600,000

2,700,000

200,000

1,242,278

1995

1,307,269

1996

1,217,850

1997

405,148

1998

738,053

1999

997,940

2000

1,096,065

2001

1,273,082

2002

1,471,998

2003

1,748,939

2004

2,027,123

2005

1,859,391

2006

2,076,965

2007

2,308,011

2008

1,971,589

2009

2,712,132

2010

Automobile Production of JAMA Members in ASEANA record high of total 2,712,132 units of passenger cars, trucks and buses were produced in 2010, an increase of 38% from the previous year.

JAMA Members’ Automobile Sales by CountryOut of the overall 2.7 million new passenger cars, trucks and buses sold in ASEAN in 2010, about 76% of the total 2 million units were contributed by JAMA member companies and their ASEAN counterparts. JAMA member companies and their local partners will continues their e�ort to play the key role in the ASEAN market.

728,101

399,946

135,296

746,100

45,04216,883

0

100,000

Indonesia Malaysia Philippines Thailand Vietnam Singapore

200,000

300,000

400,000

500,000

600,000

700,000

800,000

Number of Jobs and Facilites Contributed by JAMA Members and Their A�liates in ASEANIn 2010, total 103,460 people were employed through 65 facilities of JAMA members and their ASEAN counterparts. Creation of continuous job opportunities by JAMA members shall contribute the economic growth of ASEAN.

56

50

58

65 6163 62

70

10,000

0

20,000

30,000

40,000

50,000

60,000

70,000

80,000

90,000

100,000

49,87160,773

68,29178,305

85,49188,866

89,269103,460

65

60

50

40

30

20

10

0

No. of facilitiesEmployment

2003 2004 2005 2006 2007 2008 2009 2010

Automobile Export of JAMA Members in ASEANAnother record high of total 922,599 vehicles were exported by JAMA member companies and their ASEAN counterparts in 2010, an almost double-fold increase from previous year. 75% of the total 692,628 units were intra-ASEAN exports, whereas, 25% of the total 229,971 units were bound for outside ASEAN. Exports by JAMA members are expected to continue to climb since AFTA took place.

1995 1996 1997 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010

200,000

100,000

0

300,000

400,000

500,000

600,000

700,000

900,000

800,000

33,806 42,37073,990 92,523

127,733 126,037110,252

139,096

212,014

263,923

405,511

562,284

653,636

749,537

922,599

556,943

Page 7: Towards a New ASEAN-JAPAN Partnership · 2016-08-08 · 7 Nissan P. T. Nissan Motor Indonesia Oct 95 USD 56 75% Grand Livina, Livina, X-TRAlL, 50 1083 Serena, March, Juke 8 ... 11

13

JAMA Technical Experts Working Together with ASEAN Partners Towards More Comprehensive Certi�cation Systems and Safety / Environmental Regulations

Harmonization of Technical Regulations and Mutual Recognition of Approval (MRA)

To further promote auto industry development, JAMA advocates the harmonization of technical regulations and Mutual Recognition of Approval (MRA) based on the United Nations WP29 (World Forum for Harmonization of Vehicle Regulations) 1958 Agreement, the only international agreement providing a legal basis for auto parts and systems. Under MRA, contracting parties agree to mutually recognize each other’s approvals without the need for re-certi�cation.

JAMA has been putting in great e�ort to promote the 1958 Agreement in concert with the Japanese Government in the past decade through the AAF/TC3-JAMA Meeting1, Asian RACE meeting, JASIC Asia Govern-ment and Industry Meeting2, ACCSQ-APWG Meeting3, as well as others. In 2006, Thailand and Malaysia successfully acceded to the 1958 Agreement, and other ASEAN countries have started to form national committees to work towards accession.

In anticipation of the worldwide trend heralded by the 1958 Agreement’s extension of MRA from auto parts/systems to whole vehicles, in collaboration with the Japanese Government JAMA has been promoting the concept of International Whole Vehicle Type Approval (IWVTA) during WP29 discussions. JAMA experts provided discussion updates for ASEAN industry members during the 13th AAF/TC3-JAMA Meeting in November 2010. As ASEAN seeks to make use of the 1958 Agreement’s UNECE regulations in the development of its own MRA for parts and systems, such information will be valuable to ASEAN members should they expand their MRA to whole vehicles in future.

Safety and Environmental Regulations

The development of harmonized certi�cation systems in turn requires the harmonization of vehicle safety and environmental regulations.

Although ASEAN governments aim to adopt the UNECE regulations annexed to the 1958 Agreement as a basis for harmonizing safety regulations, some regulations may be unsuitable for the ASEAN climate and thus require review. In view of assisting countries in their adoption of UNECE regulations, JAMA experts have worked to provide information to industry associations and authorities through the presentation of updated studies on UNECE regulations suitable for adoption within ASEAN.

Based on such studies, the AAF/TC3 has presented an updated roadmap for the adoption of UNECE Regulations. Based on the outcome of the 12th ACCSQ-APWG held in Manila last November, thirteen regulations from Step 1 and 2 of the roadmap have been agreed to by ASEAN Members States (AMSs) for adoption by 2015. Two other regulations from Step 2 are under consideration by AMSs as well. In addition to this, during the July 2011 AAF/TC3-JAMA Special Meeting, JAMA experts provided ASEAN automobile industry members with general recommendations regarding the ASEAN MRA Draft expected to be �nalized in 2012 and speci�c recommendations on versions of the 19 UNECE regulations to be adopted under the ASEAN MRA Draft.

Environment (Exhaust Emissions and Fuel Properties)

To promote air quality improvement in ASEAN countries, JAMA fuel experts have drafted speci�cations for Euro 4 fuels along with biofuel speci�cations for both ethanol and FAME4 that take into consideration Southeast Asian climates and vehicle usage. In March 2010, these speci�cations were discussed and endorsed by AAF/TC3 members in the form of the AAF/TC3 Fuel Specs. In the same Meeting, AAF/TC3 members agreed to work towards promoting the adoption of Euro 4 emission regulations by 2016 and the availability of Euro 4 fuels in the market prior to this date. To assist with campaigns in each ASEAN member country intended to promote the AAF/TC3 Fuel Specs, JAMA experts have joined with local technical experts of each AAF/TC3 member association, visiting respective authorities and stakehold-ers in order to explain and promote the Fuel Specs. For instance, in June and July 2011 JAMA experts joined automotive association members in the Philippines and Malaysia to seek support from oil industry representatives and concerned authorities. Oil industry participants and authorities from both Philippines and Malaysia have all agreed to consider adoption of the AAF Fuel Specs.

1ASEAN Automotive Federation/Technical Committee 32Japan Automobile Standards Internationalization Center3ASEAN Consultative Committee for Standard and Quality- Automotive Product Working Group4Fatty Acid Methl Ester

Supporting Trade Liberalization and Investment

JAMA advocates the establishment of economic partnership agreements (EPAs) with ASEAN countries and the region as a whole. It is

believed that such agreements will e�ectively complement multilateral trade, investment liberalization, and other trade agendas

under the World Trade Organization (WTO).

The government of Japan has already concluded bilateral EPAs with Singapore, Thailand, Malaysia, Indonesia, Brunei, Philippines and

Vietnam. Furthermore, a multilateral EPA with ASEAN as a whole has also been signed as well.

JAMA is con�dent that expanded trade and investment between Japan and ASEAN countries as facilitated by EPAs will strengthen

the inter-relationships with these countries and thereby promote the further development of ASEAN’s automotive sector as a whole.

So far, through collaborations, information exchange and understanding the needs of each party with concerned parties, JAMA has

been able to work towards achieving the agreed terms under the EPA for automobile industry sector. Where necessary, JAMA will also

engage in activities that will further enhance the content and convenience of the Agreement.

Promoting Regional Integration

Strengthening international competitiveness is necessary for the development of the ASEAN automotive industry. To achieve this, it

is important to remove tari� and non-tari� barriers, and integrate ASEAN as a single market. Owing to the sincere e�orts by the

governments of ASEAN, the ASEAN Free Trade Area (AFTA) was �nally established in 2010 by ASEAN 6, and signi�cant progress has

been made in regional integration towards the creation of the ASEAN Economic Community (AEC).

As a part of its e�orts to support the strengthening of the competitiveness of the ASEAN automotive industry and regional integra-

tion, JAMA has been participating in the AEM-METI Economic and Industrial Cooperation Committee Working Group on Automobile

Industry (AMEICC-WGAI) meetings since its inception in 1998.

Since then, under a co-operative regional policy known as the AMEICC Automobile Initiative, JAMA has been contributing actively in

the promotion of regional integration and competitiveness of the automotive industrial sector in ASEAN. The Initiative also includes

the improvement of ASEAN Industrial Cooperation (AICO) and Common E�ective Preferential Tari� (CEPT) schemes that contribute to

the successful realization of AFTA today.

Although tari� barriers have �nally been removed from ASEAN 6 with the establishment of AFTA, to further promote the competitive-

ness of ASEAN’s automobile industry, JAMA feels that there are three more important aspects that need to work in order to enhance

further regional integration:

1. Harmonization of technical regulations and promotion of Mutual Recognition of Approval.

2. Improvements in fuel properties and harmonization of fuel speci�cations.

3. Strengthening of supporting industries and human resources and others.

JAMA will continue to work towards achieving these objectives pro-actively.

JAMA Activities in ASEAN

12

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JAMA Members’ RecentActivities in ASEAN

15

Mitsubishi 2008 Thailand Production of Pajero SportMitsubishi Motor (Thailand) invested about 8 billion yen for the production of Pajero Sport, which began in July.

2009 Philippines Production of Lancer ExMitsubishi Motors Philippines Corporation (MMPC) invested 400 million yen to launch the production of the Lancer Ex in December.

2012 Thailand Establishment of New Factory in Laem ChabangMitsubishi will build its third auto plant in Laem Chabang, Thailand, with operations beginning in 2012.

Nissan 2008 Thailand Participation in the Eco-Car Project Having quali�ed for the Eco-Car Project, Nissan expected its annual production capacity to expand from the current 140,000 units to reach 200,000 units annually in 2010.

2008 Vietnam New Joint Venture Nissan established Nissan Vietnam Co., Ltd (NVL) a joint-venture company, and started its distributing operation in December.

2010 Thailand Production of All-New March

New/Additional InvestmentAutomaker Year Country

Honda 2008 Philippines New Safety Driving Center In April, Honda opened the Honda Safety Driving Center (HSDC) for automobile and motorcycle driving / riding instructions to impart proper skills for speci�c road conditions in the Philippines. With all programs handled by well-trained instructors, HSDC promoted tra�c safety education to deliver safety with every vehicle.

2008 Thailand Second Auto PlantHonda began production at its second auto plant in Thailand in October with an investment of more than 6.2 billion Baht. Besides an annual production capacity of 120,000 units and an employment of about 2,200 persons at full capacity, the new plant reduced the use of volatile organic compounds by 50% and cut CO2 emissions by 10% compared with 2005 standards.

2010 Singapore New Safety Driving Center Established for Multiple Vehicle Types: First Full-Scale Circuit in Asia In June, Singapore Safety Driving Centre Ltd. (SSDC), a Honda-a�liated company, relocated and opened a new safety driving center with the �rst full-scale multi-story driving circuit in Southeast Asia. This new facility is the only safety driving center inSingapore able to provide training and testing for riders and drivers of all types of vehicles, from motorcycles to heavy vehicles including crane trucks. Since its establishment in 1983 as the very �rst safety driving center in Singapore, SSDC has trained more than 250,000 riders and drivers.

Isuzu 2008 Indonesia Increase of EquityIn April, Isuzu raised its corporate equity in P.T.Pantja Motor from 12.5% to 44.94%, changing the company name to P.T.Isuzu Astra Motor Indonesia and strengthening its commercial vehicle operations.

Mazda 2008 Malaysia Reorganization of Sales NetworkTying up with a new distributor, Bermaz Motor Sdn. Bhd, in February, Mazda expanded its model line-up and reorganized its sales network in Malaysia for future business expansion.

2010 Thailand New Investment for Next Generation Pickup Truck In Aug 2010, Mazda announced that Auto Alliance Thailand (AAT) will invest 350 million US dollars in the production of a Next Generation Pickup Truck.

In March 2010, Nissan Motor Thailand started production of the all-new March, a global compact vehicle that is the �rst model to be sold under Thailand’s “eco-car” program. Total 27,600 units were sold in 2010 and acclaimed as Thailand’s “Car of the year 2010”.

Promoting the ASEAN MRA and Global Mutual Recognition of Whole Vehicle Type Approvals

Recent years have seen increasing societal demands on automobile performance aimed at addressing global warming and air pollution issues as well as enhancing safety for passengers and pedestrians on a global scale. In order to best respond to these demands, continued harmonization of worldwide standards for vehicles and parts as well as the advancement of the ASEAN Mutual Recognition Arrangement (MRA) agreement between regional importers and exporters are becoming increasingly important.

JAMA Activities in ASEAN

14

In 1958, an agreement on world-wide harmonization of technical regulations for automobiles and mutual recognition of approval of vehicle structures and equipment relating to safety and the environment was adopted by the United Nations (known as the ‘1958 Agreement’). At present, 57 countries and one region have acceded to the Agreement, with 127 standards (UNECE Regulations) already developed under its auspices. In addition, further e�orts towards global harmonization and mutual recognition are currently being undertaken within the World Forum for Harmonization of Vehicle Regulations (UNECE/WP29). As part of its plans for achieving economic integration by 2015, ASEAN is currently working toward establishing an ASEAN MRA to promote harmonization and mutual recognition of motor vehicles within the ASEAN region. This arrangement will initially target mutual ASEAN recognition of 19 UNECE regulations set forth in the 1958 Agreement.

As part of intensifying e�orts toward global harmonization and mutual recognition, the Japanese government submitted a proposal for an "International Whole Vehicle Type Approval (IWVTA)” system at the United Nations Economic Commission for Europe / World Forum for Harmonization of Vehicle Regulations (UNECE/WP29) March 2010 meeting, where it was agreed to by member countries.

This proposal was based on the 1958 Agreement, also known as the "Agreement Concerning the Mutual Recognition of Type Approvals for Wheeled Vehicles, Equipment, etc.,” and advances mutual recognition, currently at the equipment and parts level, to approval of the “whole vehicle.” A concrete roadmap for IWVTA infrastructure development will be determined at the November 2011 UNECE/WP29 meeting.

Promotion of harmonization and mutual recognition will facilitate the manufacture of safe, environmentally friendly vehicles and strengthen international competitiveness in ASEAN countries where the growth of motorization is substantial. In view of this, JAMA seeks to actively cooperate in e�orts to establish the ASEAN MRA.

More e�cient internationaldistribution of vehicle More e�cient vehicle inspectionMore e�cient regulating formulation & upgrading

Bene�ts to the Government Bene�ts to Industry

A more e�cient, simpler certi�cation procedure

Safer & environmentally friendlier vehiclesWider choice of vehiclesLower vehicle prices

Bene�ts to Users

The 1958 Agreement and ASEAN MRA

IWVTA will promote harmonization and approval of technical standards more easily at a higher level.

UN/ECE/WP29

ASEAN MRA

1958 Agreement

127 ECE Regulationsapproved for MRA

Components Approval

Syatems Approval

Tire, lights, glass, mirror, horn & etc

Exhaust emission, noise, EMC & etc.

19 Regulations2015 implementation

Current Status

+

Mutual recognition of approvalfor vehicle systems and

components

Vehicle type approvals obtainedseparately in each country

Aim of IWVTA

Mutual recognition of whole-vehicle-based approval

MarketA

MarketB

MarketC

MarketE

MarketD

IWVTA will promote international harmonizationand recognition of leading-edge vehicle

technical regulations

More e�cient & speedier vehicle developmentGreater e�ciency in obtainingtype approval

Enhanced productivity and reduce vehicle development cost, also promoting innovations in safety and environmental technologies.

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2010 Thailand Export of March Started (2010, Thailand)Nissan Motor Thailand (NMT) started export of its all-new March global compact vehicle in Jun 2010. NMT built 89,000 units of this model in 2010 for sale to domestic markets as well as export to mainly Japan, as well as Asia and Oceania.

Toyota 2009 Thailand Production of Camry HybridAs part of Toyota’s e�ort to further popularize hybrid vehicles worldwide, it began

producingthe Camry Hybrid at Toyota Motor Thailand (TMT) in July 2009, with a production plan of 900-1,000 units monthly.

2009 Indonesia Small Truck Production RestructuredToyota restructured Indonesian small truck production in December 2009.

2010 Thailand Prius Production Started in ThailandToyota Thailand started producing the Prius in October 2010.

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Automaker Year Country

Isuzu 2010 Thailand Transferring of R&D for pick-upsTo meet Thailand’s demand for pick-ups – the largest market for light duty pick-up truck – Isuzu transferred its core development of next generation pick-ups from Japan to Thailand in April. The management team for this product was also transferred to Isuzu’s operation in Thailand as well to facilitate swift supply to the market.

Technology Transfer

Automaker Year Country

Automaker Year Country

Training and Human Capital Development

Mitsubishi 2008 Malaysia Technology CollaborationMitsubishi signed a contract for the technology collaboration with Proton in December.

Nissan 2008 Indonesia, Showcasing technology Malaysia, Together with its local operations, Nissan launched the “Nissan Singapore Technology Square (NTS)” in Indonesia, Malaysia and Singapore. NTS is a series of events showcasing how Nissan’s automotive

technologies address environment and safety issues and promote innovation. As part of Nissan’s support towards education, the event has been held in collaboration with local schools.

Fuji Heavy 2008 Singapore After-sales Service Training CenterIndustries Fuji Heavy Industries (FHI) established Subaru Academy (Motor

ImageAcademy) in Singapore to build up a world-class after-sales service. The new center conducts both theoretical and practical training onservice techniques, sales methods and service management for its service technicians from Singapore, Malaysia, Thailand, Indonesia, Philippines, Taiwan, Hong Kong and China.

2010 Indonesia, Supporting Students, Showcasing TechnologyPT Nissan Motor Indonesia (NMI) presented its “Nissan Design Square” (NDS) event in Jakarta, Dec 2-3 2010. In addition to introducing car design and clay modeling to 300 design majors at the University of Pelita Harapan, the event also showcased advanced Nissan design.

Toyota 2009 Thailand Supporting Thai Government-Run Driving SchoolsToyota has o�ered strong support to Thai government-run driving schools, ranging from knowledge and experience regarding safe driving and Japan’s driver licensing system to the sending of instructors to Thailand to enhance local curricula through lessons on emergency braking techniques. In addition to this, Toyota has worked to help Thai drivers gain �rst-hand experience with anti-lock brake (ABS) systems. Toyota will continue its support for Thai government-led tra�c safety initiatives through Toyota Motor Thailand Co., Ltd (TMT) in future.

Honda 2007 - Malaysia Human Resource DevelopmentIn partnership with the United Nations Development Program Malaysia, Honda Malaysia announced the inception of the Honda Dreams Fund in January 2007, which annually provides full scholarships to 20 Malaysians 17-24 years of age who lack funds for higher education. Through the Fund, Honda seeks to foster human capital development in Malaysia by helping promising young people to achieve their dreams.

JAMA Members’ RecentActivities in ASEAN

16

Automaker Year Country

Daihatsu 2009 Indonesia Launch of LuxioTo ful�ll Indonesia’s MPV market demand. PT Astra Daihatsu Motor (ADM), a Daihatsu joint-venture company launched the new Luxio in Feb 2009.

2009 Malaysia Launch of AlzaPerodua (a Daihatsu joint-venture company) launched its Alza inNovember 2009 to address the needs of the growing market for compact cars in Malaysia. The research and development of this model was led by Malaysia’s Perodua, based on a Japanese compact car – Boon Luminous.

2010 Indonesia Achievement of 2 million units’ productionPT Astra Daihatsu Motor (ADM), successfully attained two million units’ production in October 2010, and held an o�cial ceremony marking this milestone on November 24th. Daihatsu’s Indonesian operations began in 1978, and ADM has become the largest car manufacturer in Indonesia through its production of Daihatsu and Toyota vehicles. ADM production volume has grown rapidly, reaching the 2 million units milestone in 33 years.

Production, Sales and Export

Honda 2009 Indonesia Launch of FreedP.T. Honda Prospect Motor started production and sales of Freed in June and exported it to other Southeast Asia regions by the end of 2009. Indonesia was the �rst country besides Japan where the Freed was produced and sold.

2011 Thailand Launch of BrioIn March, Honda Automobile (Thailand) Co., Ltd. launched the Honda BRIO in Thailand. BRIO meets the eco-car standards established by the Thai government, and went on sale in late May, priced at 399,900 baht. The BRIO is equipped with a 1.2-liter, 4-cylinder i-VTEC engine o�ering outstanding fuel economy of 5 liters/100km with Euro 4 compliance.

Nissan 2009 Thailand Launch of TeanaNissan Motor (Thailand) launched Teana, its all-new flagship luxury sedan, in March 2009.Teana is manufactured at the Bangna Trad plant and is exported to Indonesia and Oceania.

2010 Vietnam Launch of Grand Livina MPVNissan Vietnam Co.Ltd (NVL) launched the Nissan Grand Livina MPV, the �rst locally assembled Nissan vehicle o�ered in the country.

Isuzu 2009 Thailand Achievement of 1 Million Units’ ProductionIsuzu’s D-Max cumulative sales in Thailand reached 1 million vehicles in 2009.

Mazda 2010 Thailand Mazda 2 Production Started in ThailandMazda Thailand started production of the Mazda 2 Hatchback 5-door in October 2009 and the Sedan in March 2010.

2010 Indonesia Launch of Mazda 2 in IndonesiaSales of the Thailand-made Mazda 2 Hatchback and Sedan started in November 2009 and April 2010, respectively, in Indonesia.

2010 Malaysia Launch of Mazda 2 in MalaysiaSales of the Thailand-made Mazda 2 began in April 2010 in Malaysia.

Mitsubishi 2009 Philippines Production exceeded 500,000 unitsPhilippines MMPC exceeded a total production of 500,000 units in Dec 2009.

2011 Vietnam Production of Pajero Sport BegunVina Star Motors started production of the Pajero Sport in July 2011.

2012 Thailand Launch of First Eco-CarIn March 2012, Mitsubishi Motors (Thailand) will launch its �rst eco-car approved by the Thai government.

Mitsubishi 2007 - 2010 Indonesia Achievement of 100 Thousand Units’ ProductionFuso Mitsubishi Fuso Truck and Bus Corporation’s production of Colt Diesel

LDVs and bus chassis has reached 100 thousand units in three years.

2009 Thailand Mitsubishi FUSO TCIL Announces Agreement on Truck Production and Distribution in

ThailandMitsubishi Fuso and Tan Chong International Limited (TCIL) announced an agreement on truck production and distribution in Thailand. The agreement, which took e�ect in Jan 2010, is intended to expand business in Thailand and build a base for further Southeast Asian ventures.

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Automaker Year Country

Toyota 1992 – Philippines Medical Dental Outreach To help give the immediate community a better quality of life, Toyota Motor Philippines Corporation through its social and humanitarian arm Toyota Motor Philippines Foundation, Inc. (TMPF), holds Medical and Dental Outreach Program (MDOP) twice a year to support residents of Parañaque City, Metro Manila and Santa Rosa City, Laguna. The activity is conducted through collaborative e�orts of its institutional partners from local hospitals and pharmaceutical companies. Together, they provide free direct health care services and medicines. This social contribution activity raises people’s awareness in healthcare, and has made a large contribution to improving healthcare service in the area.

2009 Thailand Supporting safety initiativesUpon a request by the Thai Government, Toyota Motor Corporation (TMC), together with Toyota Motor Thailand Co., Ltd. (TMT), contributed to the improvements of the Center of Driving Instruction and Skill Development for Drivers, a state-run driving school in Bangkok by providing information and training derived from Toyota Safety Education Center “mobilitas” in Japan. This marked the �rst time “mobilitas” has provided direct support to a driving school outside Japan.

2010 Philippines Signing Ceremony for Tree-Planting in Northern PhilippinesIn September 2010, Toyota held a signing ceremony to mark the start of Phase II of the Philippine Penablanca Sustainable Reforestation Project, a tree-planting campaign in the northern Philippines.

Nissan 2010 Indonesia Truck Donated to Assist With Mount Merapi EvacuationPT. Nissan Motor Indonesia donated a Frontier pick-up truck to help transport people and goods away from dangerous areas after the eruption of Indonesia’s Mount Merapi in October 2010. Employee volunteers visited the evacuation center near Yogyakarta and helped to distribute food and daily necessities.

2006 - Vietnam, Awarding scholarships Cambodia, The Honda foundation inaugurated the Honda YES (Young Engineers and Scientists) Award in Laos Vietnam, Cambodia, Laos. This award grants scholarships to students who have excelled in the

area of science and technology.

Isuzu 2009 Philippines Support for educationThe Philippines, Isuzu helped to open an Auto Mechanics Vocational school in Leyte Island, Tacloban, providing it with �nancial and training assistance as well as transfer technology.

2009 Philippines Educating Expert Mechanics in the PhilippinesSince Nov 2008, Isuzu has been conducting educational aid programs at the TESDA (Technical Education and Skills Development Authority) vocational school for auto mechanics in Tacloban. Scholarship recipients, typically underprivileged youths, are sent to boarding school for 2 years in order to obtain national certi�cation as auto mechanics at the NC1-4 level. Isuzu also contributed to operational expenses and transferred technology know-how in hopes of developing a new generation of expert mechanics in the Philippines.

For more information, see: http://www.isuzu.co.jp/company/eco/sociality/community/contribution.html

Mazda 2009 Thailand Donation of computersMazda donated computers to HIV orphans and bereaved families through the Chiangmai Hiroshima Friendship Group.

2009 Thailand Donation of fundsMazda and Thai journalists joined hands to donate money to the Christian Foundation for the Blind in Thailand (CFBT).

JAMA Members’ RecentActivities in ASEAN

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Social ContributionAutomaker Year Country

Daihatsu 2009 – 2010 Indonesia Support for a �sh farming program ADM assisted local residents in Sukaluyu by providing a �sh farming program to improve regional self-reliance.

2009 Indonesia Funds Donated For Padang Earthquake ReliefIn November 2009, Daihatsu and ADM contributed JPY 2 million (approximately IDR 200 million) to aid Padang earthquake relief e�orts.

2010 Malaysia Eco-Challenge Eco-Car Race Helps Cultivate Skilled WorkersPerodua supported and conducted an eco-car race (titled Eco-Challenge) for students at higher learning institutions in Malaysia. The event is intended to help cultivate a future generation of skilled workers.

Hino 2006 - 2010 Indonesia Donation to victims of Earthquake/Tsunami/Volcanic eruptionIn response to natural disasters, Hino Indonesia supported victims by providing funds and assistance through Indonesian Red Cross.

2007 - 2011 Indonesia Donation of Vehicle for Mobile Library and Support for Educational ActivitiesHino donated a custom built vehicle to the Emmanuel Foundation for use as a mobile library to deliver books to under privileged children.

In addition through NGOs: Yayasan Orangutan Indonesia (Yayorin), WWF and other Government agencies, Hino mobile library / Multi media vehicles supports educational activities, including the promotion of environment and wildlife conservation for students in local communities.

2008 - 2011 Indonesia Tree PlantingIn partnership with Yayasan Tanam Pohon Indonesia, Hino Indonesia planted 3,000 trees in industrial estate of Kota Bukit Indah & 5,000 trees in Sentual on the outskirts of Jakarta. 1,500 trees were also planted together with the Government of Purwakarta District in Cantayan & Hino plans to plant 6000 trees in Kalimantan with WWF – Indonesia in near future.

Honda 1999 - Thailand Funding green initiativesIn 1999, the Honda Group Companies in Thailand worked with leading environmental NGOs and government ministries to initiate the Honda School Environment Project, in which all Thai elementary and secondary schools are invited to submit an environmental conservation and sustainable development project plan. Honda funds the best projects, and the winning team receives the prestigious King’s Cup. Since 1999, Honda has funded the green initiatives of 681 schools across Thailand.

2009 Indonesia Donation of Educational Library For Orphans and the UnderprivilegedAn educational book library was donated to Rumah Gemiland Indonesia, a training center for orphans and underprivileged to empower them to increase knowledge and skills.

2009 - 2011 Indonesia Donation of Vehicle for Mobile Eye Clinic and Health CheckupsHino donated vehicle with custom built rear body as clinic for John Fawcett Foundation for use as Mobile Eye Clinic to provide free treatment and surgery to underprivileged people in Bali and Lombok areas.

A similar program was also conducted for examining women and children in villages surrounding Purwakarta with Hino mobile clinic donated to local government.

2011 Indonesia Vehicle Donated for Mobile Blood BankIn 2011 Hino donated a vehicle for use as a Mobile Blood Bank, enabling the Indonesian Red Cross (PMI) to reach more donors in Jakarta and Bandung to donor blood from road side.