Facilitates modernization by education of youth and changing values

Create favorable image for destination

FOREXIncrease government revenues

Employment Opportunities

Justifies environment protection and improvement

Provides tourist and recreational facilitiesRequires development of Infrastructure

Increases IncomesDiversify the economy

Increase GDP

Why study?

Optimizing Visitor Satisfaction

Better Living standards

CulturalEconomic PhilosophySocial

Development program that is consistent with

Appropriate for areaInfrastructure development

Goals of Tourism Planning

What are its scale, size, market, character, and purpose? Formulate objectives. Without a set of objectives, the development concept has no direction. The objectives must be comprehensive and specific and should include a timetable for completion.

Define the system

Fact finding,research,provides basic data that are essential to developing the plan.Gather Data

This step produces a set of conclusions and recommendations that leads to making or conceptualizing a preliminary plan

Analyze and interpret

Alternatives are considered and alternative physical solutions are drawn up and tested.Create preliminary Plan

Approve of the Plan

Phase that typically includes a definition of land use; plans for infrastructure facilities such as roads, airports, bike paths, horse trails, pedestrian walkways, sewage, water, and utilities; architectural standards; landscape plans; zoning and other land-use regulations; and economic analysis, market analysis, and financial programming.

Create Final Plan

Provides mechanisms that give continuing feedback on the tourism project and the levels of consumer satisfaction achieved.

Implement the plan

Steps in Planning

Tourism planning at the international level involves more than one country and includes areas such as international transportation services, joint tourism marketing, regional tourism polices and standards, cooperation between sectors of member countries, and other cooperative concerns.

International

National tourism policy, structure planning, transportation networks within the country, major tourism attractions, national level facility and service standards, investment policy, tourism education and training, and marketing of tourism.

National

Tourism planning at the regional level generally is done by provinces, states, or prefectures involving regional policy and infrastructure planning, regional access and transportation network, and other related functions at the regional level.

Regional

Tourism planning at the local level involves subregions, cities, towns, villages, resorts, rural areas and some tourist attractions. This level of planning may focus on tourism area plans, land use planning for resorts, and planning for other tourism facilities and attractions.

Local Community

Site planning refers to planning for specific location of buildings and structures, recreational facilities, conservation and landscape areas and other facilities carried out for specific development sites such as tourism resorts and may also involve the design of buildings, structures, landscaping and engineering design based on the site plan.

Site

Levels of Tourism Planning

Creation and maintenance of Infrastructure

Promotional Efforts

Land use (Zoning)

Political aspects of Tourism development

Conduct continual, detailed study of transport used for tourism with a view toward planning necessary improve-ments and extensions.

Improve road frontier posts, extending their capacity to ensure smoother crossings, organizing easier movement of in- and outgoing tourist flows.

Provide adequate airport services and installations to meet demand. The rapid progress of technology in air transport makes reasonable forecasts possible.

Extend car services (with and without drivers) for tourists who arrive by air or sea.

Plan for ports and marinas equipped for tourism.Improve rail transport for travelers on lines between the boundary and the main tourist centers and regions as well as short-distance services in these regions of maximum tourist influx.

Establish a national or international plan of roads relevant to tourism, building new roads if necessary, improving those in a deficient state, and improving road sign systems.

Transportation

Financing

Accommodations must be properly placed in the regional plan. Accommodations

Should be created to keep abreast of socioeconomic developments in the various market countries or areas to provide a reasonably early forecast of the size, type, and structure of probable tourism demand.

Tourism Body

DEVELOPMENT OF TOURIST POTENTIAL

Tourism Planning