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Total Access Club Career Confidential Coaching Club with Peggy McKee

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Page 1: Total Access Clubd2uibt7wqz1aji.cloudfront.net/documents/12WaysTo... · • Cover Letter • LinkedIn Profile • Interview. You’re probably hopeless when it comes to social media,

Total Access Club

Career ConfidentialCoaching Club

with Peggy McKee

Page 2: Total Access Clubd2uibt7wqz1aji.cloudfront.net/documents/12WaysTo... · • Cover Letter • LinkedIn Profile • Interview. You’re probably hopeless when it comes to social media,

Today’s Agenda

Presentation – 12 Ways To Beat AgeDiscrimination In Your Job Search

Questions & Answers – LiveFeedback – How to Contact Us

Accessing this Webinar – The Archives

Page 3: Total Access Clubd2uibt7wqz1aji.cloudfront.net/documents/12WaysTo... · • Cover Letter • LinkedIn Profile • Interview. You’re probably hopeless when it comes to social media,

Administrative Reminders• All Total Access Club Presentations are Recorded:

– An Email is Sent to Notify You When the Latest Presentationis Ready

– What is Available?• Presentation PowerPoint• All TAC Presentations via Webinar Replay• Written List of Questions• Content is Searchable

• All Questions are Answered After the Presentation:– Pre-submitted Questions are Answered First

• (Due by 9:30 AM CST The Day of TAC Presentation)– Questions Submitted During the Webinar are Addressed Next– Do You Have a Question But Need to Leave--Submit It!

Page 4: Total Access Clubd2uibt7wqz1aji.cloudfront.net/documents/12WaysTo... · • Cover Letter • LinkedIn Profile • Interview. You’re probably hopeless when it comes to social media,

People Over 40 Face FrustratingChallenges in the Job Search

Today, I Am Going to Tell You How to –

Combat Biases

Work with Your Strengths

Overcome Obstacles

Page 5: Total Access Clubd2uibt7wqz1aji.cloudfront.net/documents/12WaysTo... · • Cover Letter • LinkedIn Profile • Interview. You’re probably hopeless when it comes to social media,

A Job Search Is a Sales Process

Hiring Manager

Buyer

Skills & Services

Product (You) I Want Someone with – Necessary Skills Energy, Enthusiasm,

and a Positive Attitude Solve My Problems Make Money

Page 6: Total Access Clubd2uibt7wqz1aji.cloudfront.net/documents/12WaysTo... · • Cover Letter • LinkedIn Profile • Interview. You’re probably hopeless when it comes to social media,

You Have Biases That Affect TheirPerceptions of You

• Think Like a Sales Person

• Consider What Objections TheyMight Have

• Come Up with Ways to AddressThose Objections

Page 7: Total Access Clubd2uibt7wqz1aji.cloudfront.net/documents/12WaysTo... · • Cover Letter • LinkedIn Profile • Interview. You’re probably hopeless when it comes to social media,

You won’t care about the job because you’renot climbing the career ladder anymore.

If They Doubt Your Commitment, the 2 Most Valuable ThingsYou Can Do Are:

#1

No one who brings this plan can ever beaccused of not being committed to success.

11

22

Line up excellent references that can speak to yourcharacter and your work ethic.

Come to your interview with a 30-60-90-Day Plan thatoutlines your activities and goals.

Page 8: Total Access Clubd2uibt7wqz1aji.cloudfront.net/documents/12WaysTo... · • Cover Letter • LinkedIn Profile • Interview. You’re probably hopeless when it comes to social media,

You probably aren’t up-to-date on the latestskills/technology/innovations in our industry.

Educate Yourself by:

• Taking a Class

• Reading Books

• Researching Online

#2Use the Latest Buzzwordsin Your:

• Resume

• Cover Letter

• LinkedIn Profile

• Interview

Page 9: Total Access Clubd2uibt7wqz1aji.cloudfront.net/documents/12WaysTo... · • Cover Letter • LinkedIn Profile • Interview. You’re probably hopeless when it comes to social media,

You’re probably hopeless when it comes tosocial media, smart phones, and the latestgadgets.

You MUST Have a –

• Facebook Page

• LinkedIn Profile

#3

And, you have to be active on them.

Page 10: Total Access Clubd2uibt7wqz1aji.cloudfront.net/documents/12WaysTo... · • Cover Letter • LinkedIn Profile • Interview. You’re probably hopeless when it comes to social media,

You won’t be able to take orders from ayounger boss.

Your Attitude Should be That You –

• Recognize There Is a Reason ThatPerson Is In That Position

• Are Likely to Learn Something fromThem

#4

Mention in the interview that youenjoy learning new things.

Page 11: Total Access Clubd2uibt7wqz1aji.cloudfront.net/documents/12WaysTo... · • Cover Letter • LinkedIn Profile • Interview. You’re probably hopeless when it comes to social media,

You won’t be able to keep up with theworkload.

• On Facebook, LinkedIn, Your Resume,and in Your Interviews, Mention anActive Hobby –– Dancing– Hiking– Running– Yoga– Volunteering

#5

Anything that projects an image of energy.

Page 12: Total Access Clubd2uibt7wqz1aji.cloudfront.net/documents/12WaysTo... · • Cover Letter • LinkedIn Profile • Interview. You’re probably hopeless when it comes to social media,

You probably have health problems that willtake you away from work.

• Mentioning Those Active HobbiesWill Help You Here

• If You Do Have Health Problems,Don’t Talk About Them

#6

Keep the focus on the benefits youwill bring to the job.

Page 13: Total Access Clubd2uibt7wqz1aji.cloudfront.net/documents/12WaysTo... · • Cover Letter • LinkedIn Profile • Interview. You’re probably hopeless when it comes to social media,

You’re going to cost too much because of allyour experience.

• Many Employers Will Assume That YouWon’t Work for What They’re Paying

• Reassure Them:– You Are Excited About the Work– The Money Is Secondary– There Are Other Reasons You Would Enjoy

Working Here

#7

Emphasize what a great value they’re gettingwith you because of your experience.

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Your Next Steps

Page 15: Total Access Clubd2uibt7wqz1aji.cloudfront.net/documents/12WaysTo... · • Cover Letter • LinkedIn Profile • Interview. You’re probably hopeless when it comes to social media,

Revamp your resume to MARKET your skills –not just list your job history.

• Only Include the Last 15Years of Your Experience

• Focus on ImpressiveAccomplishments –Translate Into:– Numbers– Dollars– Percentages

11

Your resume will represent your best abilities.

• Use Bullet Points

• 2 Pages Max

• Include Email Address

• Take Off Any Mention ofReferences

• Take Off the Dates of YourCollege Graduation

Page 16: Total Access Clubd2uibt7wqz1aji.cloudfront.net/documents/12WaysTo... · • Cover Letter • LinkedIn Profile • Interview. You’re probably hopeless when it comes to social media,

Psych yourself up and trick yourself out.

• Put yourself into a goodmental state by remindingyourself of the tremendousvalue you bring. You have –– More Experience– More Stability– Proven Successes– Realistic Expectations

22

Practice confident body language, and rememberto smile – on the phone and in your interviews.

• Once you’ve got your insidesin good shape, work on theoutside –– Get an Updated Hairstyle– Buy a New Suit– Shine Your Shoes

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Network like there’s no tomorrow.

• You No Doubt Have an EnormousNetwork - Tap It by:– Calling– Emailing– Messaging

• Let Them Know You’re in the JobSearch

33

The more people who know you’re looking, thefaster you can find out about new opportunities.

Page 18: Total Access Clubd2uibt7wqz1aji.cloudfront.net/documents/12WaysTo... · • Cover Letter • LinkedIn Profile • Interview. You’re probably hopeless when it comes to social media,

Contact hiring managers directly.

• Go Straight to the Decision-Maker, the HiringManager

• Start Identifying Hiring Managers inCompanies You Want to Work for and ContactThem Directly –– “You are an ABC who can do XYZ…do they know

anyone who would be interested in someone likeyou?”

44

They will see how valuable you are, muchmore than someone in HR.

Page 19: Total Access Clubd2uibt7wqz1aji.cloudfront.net/documents/12WaysTo... · • Cover Letter • LinkedIn Profile • Interview. You’re probably hopeless when it comes to social media,

Prepare for interviews like never before.

• Research the Job and the Company

• Write a 30-60-90-Day Plan

• Think About Stories You Can Tell –How You Have:– Solved Problems– Built Revenue– Produced Positive Results

55

Practice your stories and answering interviewquestions before you go.

Page 20: Total Access Clubd2uibt7wqz1aji.cloudfront.net/documents/12WaysTo... · • Cover Letter • LinkedIn Profile • Interview. You’re probably hopeless when it comes to social media,

Interviewing with a Younger Manager thatYou Can See is Uncomfortable

• Dial Down the Tension

• Smile at Them

• Let Them Know You’re ExcitedAbout the Job

• Ask Questions

Page 21: Total Access Clubd2uibt7wqz1aji.cloudfront.net/documents/12WaysTo... · • Cover Letter • LinkedIn Profile • Interview. You’re probably hopeless when it comes to social media,

If They Say You’re Overqualified

• Come Back with –

– “I do have a lot of experience, but that’sgreat news for you. You’re going to havesomeone who’s done this before, whounderstands what it takes to besuccessful and can do that again foryou.”

– “The truth is that I am overqualified forthis job. But the reasons I want it are X,Y, and Z.”

Page 22: Total Access Clubd2uibt7wqz1aji.cloudfront.net/documents/12WaysTo... · • Cover Letter • LinkedIn Profile • Interview. You’re probably hopeless when it comes to social media,

Talk About Why This Job Is a Good Fit

• Talk About Your Own PersonalReasons – Because:

– There’s No Travel

– There Is Travel

– The Commute Is Shorter

– The Work Is Something You’ve AlwaysBeen Interested In

Page 23: Total Access Clubd2uibt7wqz1aji.cloudfront.net/documents/12WaysTo... · • Cover Letter • LinkedIn Profile • Interview. You’re probably hopeless when it comes to social media,

Stay positive…Stay confident…

And stay focused on pointingout the incredible value you will

bring to this job.

You do have a lot to offer,and you will get a great job.

Page 24: Total Access Clubd2uibt7wqz1aji.cloudfront.net/documents/12WaysTo... · • Cover Letter • LinkedIn Profile • Interview. You’re probably hopeless when it comes to social media,

Best of Luck!

Page 25: Total Access Clubd2uibt7wqz1aji.cloudfront.net/documents/12WaysTo... · • Cover Letter • LinkedIn Profile • Interview. You’re probably hopeless when it comes to social media,

Q & A with Peggy McKee(LIVE)

Page 26: Total Access Clubd2uibt7wqz1aji.cloudfront.net/documents/12WaysTo... · • Cover Letter • LinkedIn Profile • Interview. You’re probably hopeless when it comes to social media,

We'd love to have your input!

All feedback from this call and all questionsfor future calls should be emailed to:

[email protected]

Page 27: Total Access Clubd2uibt7wqz1aji.cloudfront.net/documents/12WaysTo... · • Cover Letter • LinkedIn Profile • Interview. You’re probably hopeless when it comes to social media,

Thank you for attending!