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CITIZEN WATCH CO., LTD. (Movement Division)6-1-12, Tanashi-cho, Nishi-Tokyo-shi, Tokyo 188-8511, Japan Tel: +81-424-67-6218 e-mail: [email protected] http://miyotamovement.com ©2018 Citizen Watch Co., Ltd. (Movement Division)
Recap of Baselworld 2018
Miyota in Brief
On March 27th, this year’s Baselworld came to an end. Even though the event was two days shorter and had fewer exhibitors than in previous years, it was a great success with the first two days recording an eight percent increase in visitors. Both exhibitors and visitors expressed delight that they were able to spend more quality time in discussions compared with previous years. We met with many customers during the six day duration of Baselworld.
We were delighted to see long-time customers and as well as get acquainted with new people at Baselworld and thought this newsletter would be a great opportunity to provide a brief overview of what Miyota is all about. We have also uploaded a short film which illustrates the Miyota brand on our website. We hope you will take the time to view it.
Miyota’s booth in Hall 2.0 was surrounded by many other watch brand booths. The theme of our booth was “Convergence Point.” The layout featured main display in the center which functioned as a physical convergence point, showcasing newly introduced movements such as the mechanical movement Caliber 9039 and the slim-type AQ movement Caliber GL13. Many other movements were displayed in showcases against the wall, giving customers ample space to walk around and discover different movements. The new Miyota booth saw the highest number of visitors compared to the past 10 years at Baselworld.
The Miyota Newsletter Vol. 10 May 2018
Miyota’s Convergence Point theme booth
Top: Aerial view of the Miyota Factory built in 1959Bottom: Movement assembly line in the 1970s
About Miyota (Brand Movie) »
Miyota’s New Booth
Miyota’s heritage dates back to 1959, when Citizen Watch established a movement-making factory in the town of Miyota, Nagano prefecture, Japan. The original spirit of excellence and innovation which Miyota is known for was incorporated from the start, and since 1980 Miyota has been providing watch movements for leading brands worldwide, with the debut of Miyota’s signature model Caliber 2035 in 1981. Since then, Miyota has been updating and reimaging its successes and continues to provide movements with various designs and functions.
The Birth of Miyota
Birth of Miyota
Cal. 2035 developed
Achieved No. 1 worldwide watch production
Cal. 6P multi-function movement debuted
Cal. 0S debuted, popularizedthe chronograph-watch category
Cal. GL/GM slim-type movement debuted
Cal. Super 2035 debutedCal. 2035 Series records production of 3.6 billion units
Cal. 9015, a new series of slim mechanical movements debuted
Cal. 6S large-size chronograph movement debuted
Cal. 6S00 with day/date movement debuted
Cal. 9039 super slim mechanical movement debuted
Cal. 2035 Series Records production of 1.7 billion units (The Guinness Book)
1980
1981
1986
1989
1992
1999
2001
2005
2009
2010
2018
2017
Not only are our movements assembled in Japan, but every part used in Miyota movements is manufactured at our Japanese plants, which enables us to ensure their quality. In addition, the parts we use are primarily metal, which assures high precision, durability and ease of assembly and disassembly during maintenance and repair. The many micrometer-sized precision parts are all made using our advanced manufacturing technology including the precise molding technology only artisans can achieve. The production process is also strictly controlled using our QCD (quality, control and delivery) system. The parts are then assembled using our high-speed automatic production lines at Miyota’s Saku Factory in Nagano prefecture. This leading-edge facility was completed in 2016 and assembles precision movements at the speed of one unit per second. This efficient production of high quality movements is made possible by use of automatic assembly lines developed in-house through the extensive knowledge and experience of our skilled engineers.
CITIZEN WATCH CO., LTD. (Movement Division)6-1-12, Tanashi-cho, Nishi-Tokyo-shi, Tokyo 188-8511, Japan Tel: +81-424-67-6218 e-mail: [email protected] http://miyotamovement.com ©2018 Citizen Watch Co., Ltd. (Movement Division)
Miyota in Brief
Delivering high-quality watches to as many people as possible
This devotion was the driving force which prompted Miyota to start development of its movements. To fulfill this mission, Miyota has worked tirelessly to develop innovative movements, the hearts of watches, and lead the industry in their designs, functions and quality. Miyota has raised industry standards and set the world record for production quantity.
The Miyota Newsletter Vol. 10 May 2018
Development Philosophy
We are very fortunate to have seen so many faces at this year’s Baselworld. We hope our relationships will continue and that we can meet again at Baselworld 2019 if not sooner.
Use of All Japan-Made Parts
Miyota Chronology
Miyota’s Factories in Japan
Factories
Automatic assembly lines at Miyota Saku Factory
Miyota Saku Factory
