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Ashley LondonDec. 2nd 2009PRCA 3339Public RelationPublications
1. Creating my business card and letterhead was something I can use beyond the classroom
2. Characteristics of GenerationsIn Advertising
World War II Baby Boomers
Generation X Generation Y
Blue ~the safest color to use in publications
Red~attracts readers
more than any other color
Green~is dominant readers cannot reach closure
Yellow ~emphasizes, appearing to move “forward” and “jumps” at the reader
#3 How readers see color
#4 How to get a project printed at the Eagle Print shop•The Eagle Print Shop services include regular copies, color copies, class notes, FAX service, lamination, screen printing, Georgia Southern business cards, name badges, banners & posters. Supplies such as scantrons, blue books, pens and pencils are also available.
•Presentations can be covered and bound in plastic (Cerlox) binding or coil binding - the newest process available, machine binding with cloth tape as part of the copying process.
•Hours: M-F 8am to 5pm
•Random- Print shop is open to alumni and their business if they are the owner
#5 Blogging
How to Blog Where to Blog How to get people to read
#6 How to create a Brochure
The importance of Text AlignmentJustify- the standard for newspapers (even spaces)
Align Left- most readable typeset
Align right-opposite of align left and hard to read
Centered- also difficult to read because it is hard to find the beginning of sentence
#7 Importance of Typeset
#8 A COOL place to get COOL FONTSDafont.com
Cool Font
Cool Font
Cool Font/
Cool Font
#9 How to Maximize your account!!
Staying up to date ( assignments, PR world, news, classmates)
How to advertise your published work (blogs, article, etc.)
Connect with publishers and PR firms
Learn more about companies you are interested in by “following them
10. Compfight.com to get photos and be able to reference them to the owner