Top Tasks Management

Lisbon, May 17, 2012

Gerry McGoverngerry@customercarewords.com

www.customercarewords.com

@gerrymcgovern

@gerrymcgovern

A B

Tasks Pie ChartCountry surveys / reviews / reports

Compare country statistical data

Statistics on one particular topic

Browse a publication

online for f…

611

49

Top 25%

26-50%

51-75%

Top 20 Tasks

Tasks Total Vote% of Total Vote 31800

Cumulative Vote

Cumulative Carewords

1 Country surveys / reviews / reports 2178 7% 7% 1%2 Compare country statistical data 1960 6% 13% 3%3 Statistics on one particular topic 1869 6% 19% 4%4 Browse a publication online for free 1610 5% 24% 6%5 Working papers 1530 5% 29% 7%6 Publication by topic 1478 5% 33% 9%7 Basic facts, summaries and overviews 1379 4% 38% 10%8 Statistics on one particular country 1285 4% 42% 11%9 Statistical forecasts / projections 1210 4% 46% 13%10 Access to raw data 1051 3% 49% 14%

11

International guidelines and standards (corporate governance, tax havens, etc.) 1025 3% 52% 16%

12 Statistical sources and methods 1019 3% 55% 17%13 What's new (hot topics, recent publications, events) 1004 3% 58% 19%14 OECD policy advice by topic, country 843 3% 61% 20%15 OECD Annual Report 784 2% 64% 21%16 Publication by country 746 2% 66% 23%17 Best practice in policy implementation 739 2% 68% 24%18 Publication by title 614 2% 70% 26%19 Simple, easy-to-understand tables and graphs 613 2% 72% 27%20 News releases 542 2% 74% 29%

Top 25%

26-50%

51-75%

Bottom 20 Tasks

Tasks Total Vote% of Total Vote 31800

Cumulative Vote

Cumulative Carewords

51 Find a local library with OECD publications 92 0% 97% 73%52 How OECD interacts with non-member countries 92 0% 97% 74%53 Subscriptions to OECD services 90 0% 97% 76%54 Photos / images / videos 80 0% 97% 77%55 OECD Annual Forum / Ministerial Council Meeting 73 0% 98% 79%56 Have your say (public consultation and participation) 71 0% 98% 80%57 How OECD is funded (budget) 70 0% 98% 81%58 How peer review works 60 0% 98% 83%

59

Find OECD officials (secretary-general, directors, ambassadors) 59 0% 99% 84%

60 Acronyms, abbreviations 57 0% 99% 86%61 Personalize the website (MyOECD) 56 0% 99% 87%62 Press conferences (calendar, accreditation) 56 0% 99% 89%

63 Find a local bookshop / distributor for OECD publications 51 0% 99% 90%64 Publishing rights and permissions 45 0% 99% 91%65 What's involved in OECD membership 44 0% 99% 93%66 Secretary-General speeches and activities 39 0% 100% 94%67 Find OECD locations 38 0% 100% 96%68 Tours of the OECD 37 0% 100% 97%69 Hotels near OECD locations 24 0% 100% 99%70 Password problems 23 0% 100% 100%

SIM

PLICITY

FREQUENCY

WEB

PHONE

FACE-TO-FACE

TimeDaily Searches

50 ms None100 ms -0.2200 ms -0.29400 ms -0.59

Time ClicksTime to Click Revenue

50 ms None None None200 ms -0.30% 500 ms None500 ms -1% 1.2 sec -1.20%1 sec -2% 2 sec -2.80%2 sec -4.40% 3 sec -4.30%

2009

7 seconds To

2 seconds

7% to 12% Revenue Increase

Page 27

Task management on the website Page 28

Task management on the website Page 29

Waste and Recycling

September 2008Telephone and web transactions

Telephone 3220 90%

Web 365 10%

Total 3585 100%

Waste and Recycling

April 2009Telephone and web transactions

Telephone 1946 33%

Web 3922 67%

Total 5868 100%

Capital Cities Of Canada

Large MetroArea

FVCSPopulatedArea

Places

Slow Links

ContentToolsStuff

Useless Links

FAQSInfinity &Beyond

Tasks Pie Chart1 2

34

5678

1420

44Top 25%

26-50%

51-75%

Tasks Voting TrendsTasks

504 Voters

1008 Voters

1512 Voters

2017 Voters

1 Check symptoms 4% 5% 5% 5%2 Basic facts about conditions / diseases 4% 3% 3% 4%3 Book an appointment online 4% 3% 4% 4%

4

Get advice from a doctor / nurse (phone, website chat, email) 3% 3% 3% 3%

5 What to do based on your symptoms 3% 3% 3% 3%

6

Best place to go for help (GP, A & E, clinic, walk-in centre, pharmacist) 3% 3% 3% 3%

7 When to seek urgent medical attention 2% 3% 2% 2%8 Get your medical records online 2% 2% 2% 2%9 How a condition / disease should be treated 2% 2% 2% 2%10 What to do in a medical emergency 2% 2% 2% 2%11 Get test results online 2% 2% 2% 2%12 Opening times (GPs, clinics, chemists) 2% 2% 2% 2%13 Can I treat this myself? 2% 2% 2% 2%14 Seriousness of a condition / disease (prognosis) 2% 2% 2% 2%15 Diet, food and nutrition 2% 2% 2% 2%

16

Compare hospitals based on quality of care (infection rates, MRSA, surgical errors, death rates) 2% 2% 2% 2%

17 Contact details for hospitals, GPs, gyms, etc 2% 2% 2% 2%18 Treating common health problems at home 2% 2% 2% 2%19 Choose a GP that's right for you 1% 2% 2% 2%20 Tips for coping with a condition / disease 2% 2% 1% 2%

Top 25%

26-50%

51-75%

ChildrenTasks

1 Check symptoms 6% 4% 5%2 Basic facts about conditions / diseases 3% 4% 4%3 Book an appointment online 3% 4% 4%

4

Get advice from a doctor / nurse (phone, website chat, email) 4% 3% 3%

5 What to do based on your symptoms 4% 3% 3%

6

Best place to go for help (GP, A & E, clinic, walk-in centre, pharmacist) 2% 3% 3%

7 When to seek urgent medical attention 2% 2% 2%8 Get your medical records online 2% 2% 2%9 How a condition / disease should be treated 2% 2% 2%10 What to do in a medical emergency 3% 2% 2%11 Get test results online 2% 2% 2%12 Opening times (GPs, clinics, chemists) 1% 2% 2%13 Can I treat this myself? 2% 2% 2%14 Seriousness of a condition / disease (prognosis) 2% 2% 2%15 Diet, food and nutrition 1% 2% 2%

16

Compare hospitals based on quality of care (infection rates, MRSA, surgical errors, death rates) 2% 2% 2%

17 Contact details for hospitals, GPs, gyms, etc 1% 2% 2%18 Treating common health problems at home 2% 1% 2%19 Choose a GP that's right for you 1% 2% 2%20 Tips for coping with a condition / disease 1% 2% 2%

Top 25%

26-50%

51-75%

GenderTasks

1 Check symptoms 3% 5% 5%2 Basic facts about conditions / diseases 3% 4% 4%3 Book an appointment online 4% 3% 4%

4

Get advice from a doctor / nurse (phone, website chat, email) 3% 3% 3%

5 What to do based on your symptoms 2% 3% 3%

6

Best place to go for help (GP, A & E, clinic, walk-in centre, pharmacist) 3% 3% 3%

7 When to seek urgent medical attention 2% 2% 2%8 Get your medical records online 3% 2% 2%9 How a condition / disease should be treated 2% 2% 2%10 What to do in a medical emergency 2% 2% 2%11 Get test results online 2% 2% 2%12 Opening times (GPs, clinics, chemists) 2% 2% 2%13 Can I treat this myself? 2% 2% 2%14 Seriousness of a condition / disease (prognosis) 2% 2% 2%15 Diet, food and nutrition 1% 2% 2%

16

Compare hospitals based on quality of care (infection rates, MRSA, surgical errors, death rates) 2% 2% 2%

17 Contact details for hospitals, GPs, gyms, etc 2% 2% 2%18 Treating common health problems at home 1% 2% 2%19 Choose a GP that's right for you 2% 1% 2%20 Tips for coping with a condition / disease 2% 2% 2%

Top 25%

26-50%

51-75%

Long Term illnessTasks

1 Check symptoms 4% 5% 5%2 Basic facts about conditions / diseases 3% 4% 4%3 Book an appointment online 4% 3% 4%

4

Get advice from a doctor / nurse (phone, website chat, email) 4% 3% 3%

5 What to do based on your symptoms 3% 3% 3%

6

Best place to go for help (GP, A & E, clinic, walk-in centre, pharmacist) 2% 3% 3%

7 When to seek urgent medical attention 3% 2% 2%8 Get your medical records online 3% 2% 2%9 How a condition / disease should be treated 2% 2% 2%

10 What to do in a medical emergency 1% 2% 2%11 Get test results online 3% 2% 2%12 Opening times (GPs, clinics, chemists) 1% 2% 2%13 Can I treat this myself? 2% 2% 2%14 Seriousness of a condition / disease (prognosis) 2% 2% 2%15 Diet, food and nutrition 1% 2% 2%

16

Compare hospitals based on quality of care (infection rates, MRSA, surgical errors, death rates) 2% 2% 2%

17 Contact details for hospitals, GPs, gyms, etc 1% 2% 2%18 Treating common health problems at home 1% 2% 2%19 Choose a GP that's right for you 2% 2% 2%20 Tips for coping with a condition / disease 2% 1% 2%

Top 25%

26-50%

51-75%

Region

Tasks1 Check symptoms 5% 4% 6% 5% 4% 3% 4% 5% 5% 5%2 Basic facts about conditions / diseases 4% 2% 4% 4% 4% 5% 3% 4% 4% 4%3 Book an appointment online 3% 4% 3% 2% 3% 3% 4% 4% 4% 4%

4

Get advice from a doctor / nurse (phone, website chat, email) 3% 3% 3% 4% 4% 3% 3% 3% 4% 3%

5 What to do based on your symptoms 3% 4% 4% 4% 3% 4% 3% 3% 3% 3%

6

Best place to go for help (GP, A & E, clinic, walk-in centre, pharmacist) 1% 3% 2% 3% 3% 2% 3% 2% 2% 3%

7 When to seek urgent medical attention 3% 3% 2% 3% 2% 2% 2% 2% 2% 2%8 Get your medical records online 2% 2% 2% 2% 2% 3% 2% 2% 3% 2%9 How a condition / disease should be treated 2% 2% 2% 2% 2% 2% 2% 3% 2% 2%10 What to do in a medical emergency 2% 2% 1% 4% 2% 2% 2% 2% 2% 2%11 Get test results online 1% 3% 2% 2% 2% 2% 2% 2% 3% 2%12 Opening times (GPs, clinics, chemists) 2% 2% 2% 1% 2% 1% 2% 2% 2% 2%13 Can I treat this myself? 2% 3% 2% 2% 2% 2% 2% 2% 1% 2%14 Seriousness of a condition / disease (prognosis) 3% 2% 2% 2% 2% 3% 1% 2% 2% 2%15 Diet, food and nutrition 1% 2% 1% 3% 2% 2% 2% 1% 2% 2%

16

Compare hospitals based on quality of care (infection rates, MRSA, surgical errors, death rates) 1% 3% 2% 2% 1% 1% 2% 1% 2% 2%

17 Contact details for hospitals, GPs, gyms, etc 2% 2% 1% 1% 2% 1% 3% 2% 1% 2%18 Treating common health problems at home 3% 2% 2% 1% 2% 2% 2% 2% 2% 2%19 Choose a GP that's right for you 1% 1% 2% 2% 2% 1% 2% 1% 2% 2%20 Tips for coping with a condition / disease 2% 2% 2% 2% 1% 2% 1% 2% 2% 2%

Top 25%

26-50%

51-75%

CarerTasks

1 Check symptoms 4% 5% 5%2 Basic facts about conditions / diseases 3% 4% 4%3 Book an appointment online 2% 4% 4%

4

Get advice from a doctor / nurse (phone, website chat, email) 4% 3% 3%

5 What to do based on your symptoms 3% 3% 3%

6

Best place to go for help (GP, A & E, clinic, walk-in centre, pharmacist) 2% 3% 3%

7 When to seek urgent medical attention 2% 2% 2%8 Get your medical records online 3% 2% 2%9 How a condition / disease should be treated 2% 2% 2%

10 What to do in a medical emergency 2% 2% 2%11 Get test results online 2% 2% 2%12 Opening times (GPs, clinics, chemists) 1% 2% 2%13 Can I treat this myself? 1% 2% 2%14 Seriousness of a condition / disease (prognosis) 3% 2% 2%15 Diet, food and nutrition 2% 2% 2%

16

Compare hospitals based on quality of care (infection rates, MRSA, surgical errors, death rates) 2% 2% 2%

17 Contact details for hospitals, GPs, gyms, etc 1% 2% 2%18 Treating common health problems at home 1% 2% 2%19 Choose a GP that's right for you 2% 2% 2%20 Tips for coping with a condition / disease 2% 2% 2%

Top 25%

26-50%

51-75%

Age

Tasks1 Check symptoms 5% 5% 4% 5% 2% 3% 5%2 Basic facts about conditions / diseases 2% 4% 5% 3% 4% 3% 4%3 Book an appointment online 3% 4% 4% 4% 4% 2% 4%

4

Get advice from a doctor / nurse (phone, website chat, email) 4% 4% 3% 3% 3% 3% 3%

5 What to do based on your symptoms 3% 3% 4% 3% 3% 1% 3%

6

Best place to go for help (GP, A & E, clinic, walk-in centre, pharmacist) 3% 3% 3% 1% 2% 3% 3%

7 When to seek urgent medical attention 1% 2% 2% 3% 2% 4% 2%8 Get your medical records online 2% 2% 2% 3% 4% 3% 2%9 How a condition / disease should be treated 2% 2% 2% 3% 2% 2% 2%10 What to do in a medical emergency 2% 2% 2% 2% 2% 3% 2%11 Get test results online 2% 2% 2% 2% 3% 2% 2%12 Opening times (GPs, clinics, chemists) 2% 2% 2% 2% 1% 1% 2%13 Can I treat this myself? 3% 2% 2% 2% 1% 2% 2%14 Seriousness of a condition / disease (prognosis) 1% 1% 2% 2% 3% 2% 2%15 Diet, food and nutrition 2% 2% 2% 1% 1% 1% 2%

16

Compare hospitals based on quality of care (infection rates, MRSA, surgical errors, death rates) 1% 2% 2% 1% 3% 2% 2%

17 Contact details for hospitals, GPs, gyms, etc 2% 3% 1% 1% 1% 1% 2%18 Treating common health problems at home 2% 2% 2% 1% 2% 1% 2%19 Choose a GP that's right for you 2% 2% 2% 2% 2% 2% 2%20 Tips for coping with a condition / disease 1% 1% 2% 2% 2% 2% 2%

Top 25%

26-50%

51-75%

Occupation

Tasks1 Check symptoms 4% 5% 5% 5% 6% 4% 3% 5%2 Basic facts about conditions / diseases 3% 4% 5% 4% 4% 2% 3% 4%3 Book an appointment online 3% 5% 4% 4% 3% 4% 3% 4%

4

Get advice from a doctor / nurse (phone, website chat, email) 3% 3% 3% 4% 3% 4% 4% 3%

5 What to do based on your symptoms 3% 4% 4% 3% 3% 3% 2% 3%

6

Best place to go for help (GP, A & E, clinic, walk-in centre, pharmacist) 4% 2% 3% 3% 3% 2% 2% 3%

7 When to seek urgent medical attention 2% 2% 2% 2% 3% 2% 2% 2%8 Get your medical records online 2% 3% 2% 2% 2% 2% 3% 2%9 How a condition / disease should be treated 2% 3% 2% 2% 2% 2% 2% 2%

10 What to do in a medical emergency 2% 1% 2% 2% 2% 2% 2% 2%11 Get test results online 2% 3% 2% 2% 2% 2% 3% 2%12 Opening times (GPs, clinics, chemists) 2% 1% 2% 4% 2% 2% 1% 2%13 Can I treat this myself? 2% 2% 2% 1% 3% 2% 1% 2%14 Seriousness of a condition / disease (prognosis) 2% 2% 2% 2% 2% 1% 2% 2%15 Diet, food and nutrition 1% 2% 2% 2% 2% 2% 2% 2%

16

Compare hospitals based on quality of care (infection rates, MRSA, surgical errors, death rates) 1% 3% 2% 2% 2% 2% 2% 2%

17 Contact details for hospitals, GPs, gyms, etc 2% 2% 2% 3% 1% 2% 1% 2%18 Treating common health problems at home 1% 2% 2% 1% 2% 1% 1% 2%19 Choose a GP that's right for you 1% 2% 2% 2% 1% 2% 2% 2%20 Tips for coping with a condition / disease 2% 1% 2% 1% 2% 1% 2% 2%

Top 25%

26-50%

51-75%

During treatment for a stomach ulcer, Deborah Knifton was devastated to find out that she had stomach cancer. At the age of 40, she had surgery to remove her stomach.

ShortlistCheck symptoms

Possible complications of a condition / disease

Basic facts about conditions / diseases

How is a condition diagnosed?

Book an appointment onlineRate my hospital, GP, chemist, etc

Get advice from a doctor / nurse (phone, website chat, email) Can I get this on the NHS?What to do based on your symptoms Safe sex / family planningBest place to go for help (GP, A & E, clinic, walk-in centre, pharmacist)

Description of operation / procedure

When to seek urgent medical attention

Things to do to improve chances of recovery

Get your medical records online

Choose best place to get treatment based on what other patients say

How a condition / disease should be treated

Health issues related to age-group

What to do in a medical emergency

Compare hospitals on convenience (location, parking, public transport, visiting hours)

Get test results onlineHow different treatments work

Opening times (GPs, clinics, chemists) Cost of treatmentCan I treat this myself? Appointment remindersSeriousness of a condition / disease (prognosis) Treatment success rate

Diet, food and nutritionOther illnesses with symptoms like this

Compare hospitals based on quality of care (infection rates, MRSA, surgical errors, death rates) Compare treatment optionsContact details for hospitals, GPs, gyms, etc

Drug-free treatments (counseling, therapy, yoga)

Treating common health problems at home Reduce your riskChoose a GP that's right for you

Different types of a condition / disease

Tips for coping with a condition / disease

Find support groups, helplines

Medicine / Drug guide (side effects, interactions, pill identifier, dosage)

Travel health (emergencies, immunisation, European Health Insurance Card)

ShortlistTalk to a health professional (phone, website chat, email) Get a second opinion

Order prescription medicines online

Further research (statistics, clinical trials, books, websites)

Causes of a condition / disease

Feeling happier / overcoming sadness

Change your lifestyle (fitness, weight, smoking, drinking)

Body Mass Index (BMI) calculator

Health check up Facts on alternative medicineLook up a medical term (medical dictionary) Effects on my familyLiving with a condition / disease

Compare hospital waiting times

Avoiding and preventing disease

Myths about conditions / diseases

Find out how healthy you are Care and treatment at home

Warning signsIs a condition / disease infectious?

Screening, scans, testingOther conditions / diseases linked to a condition

Help with day-to-day management of your condition / disease News about the NHS

Risks / side effects associated with a treatment

Family history / genetic predisposition

Find specialists / consultantsCheck if a health story in the news is true

Support to lead a healthy lifestyle VaccinesFind a hospital / clinic for a particular operation or condition

Share stories / experiences with others in your situation

First Aid guideMedical equipment (devices, gadgets, aids)

What to ask my DoctorRisks associated with lifestyle

Dealing with stressGet an information prescription

Know your rightsGet news updates (email, text)

Support available (legal, benefits, costs, work, home help)

What services does my chemist provide?

Latest health news (research, expert articles, new medicines)

Learn how others changed their lifestyle

Longlist

90 days with StayQuit

Browse over a dozen doctor written and reviewed (yet easy to read) medical encyclopedias

A Guide for Healthy Nutrition

Cable Television Programs

A&E CalculatorsAccess to healthcare abroad

Calculators (Body mass index, cost of smoking)

Activity and Menu Planners

Calculators (Body mass, heart attack risk, calorie burn)

Addictions CaregivingAdults Case studiesAdvice if you've had unprotected sex or a contraception mishap

Check your symptoms and get personalised advice

Advocacy ChildrenAging Children's Health

Alcohol Choosing a Family Doctor Alcohol Chronic DiseasesAll about medicines Clinical TrialsAll A-Z topics Clinical Trials

All directoriesClinician, health professional resources

All Live Well Cold and flu adviceAllergies Commissioned services

Alphabetic List of Specific Diseases / Disorders Common health questionsAnswer Yes or No CommunityAnswers to hundreds of your common health questions Community A-ZAnswers to thousands of your common health questions Community CalendarAppointments Community Health Center

Sources for Longlist1. Organization strategy2. Stakeholder interviews 3. Examine existing website 4. Analyze top search terms5. Most visited webpages 6. Competitor or peer websites7. Relevant media 8. Customer feedback / research

ShortlistingADMIN

Managing the Longlist

• Tasks: This is where we place the task word/phrase• Overlap: This column contains task phrases that are

very similar to each other.• Class: This is the broad classification that the task

phrase fits into.• Source: This is where we got the task phrase. For

example, “Top 100 Search Results”.• Internal Source: This identifies the person who put the

task on the list. (Sometimes a number of people will be involved in the research process.)

Tasks Duplicate Class SourceInternal SourceOverlap

Class• Alternative• Causes / risk factors• Find services / experts• Live well / healthy living• News• Symptoms• Tests / diagnosis• Treatment

ClassTasks Duplicate Class Source

Appointment reminders TreatmentAvoiding and preventing disease

Live well / healthy living Net doctor uk

Basic facts about conditions / diseases

Tests / diagnosis NHSC

Best place to go for help (GP, A & E, clinic, walk-in centre, pharmacist)

Find services / experts

Body Mass Index (BMI) calculator

Live well / healthy living healthline.com

Book an appointment online Treatment

Can I get this on the NHS? Treatment

Can I treat this myself?Find services / experts

Care and treatment at home home Treatment healthfinder.gov

Overlap

ClassTasks Duplicate Class Source

Appointment reminders Treatment

Book an appointment online Treatment

Can I get this on the NHS? Treatment

Care and treatment at home home Treatment healthfinder.gov

Compare treatment options options Treatment user goals docCost of treatment Treatment CC health listDescription of operation / procedure Treatment medlineplus.gov

Effects on my family Treatment NHSCFirst Aid guide Treatment webmd.com

Overlap

ShortlistingRULES

NO BRANDS

NO GOALS

• I'd like to be happier• I'd like to have more energy• I'd like to improve my family's health• I'd like to sleep better• Live well

NO ORG WORDS

NO DEMOGRAPHICS

Tasks1 Check symptoms 3% 5% 5%2 Basic facts about conditions / diseases 3% 4% 4%3 Book an appointment online 4% 3% 4%

4

Get advice from a doctor / nurse (phone, website chat, email) 3% 3% 3%

5 What to do based on your symptoms 2% 3% 3%

6

Best place to go for help (GP, A & E, clinic, walk-in centre, pharmacist) 3% 3% 3%

7 When to seek urgent medical attention 2% 2% 2%8 Get your medical records online 3% 2% 2%9 How a condition / disease should be treated 2% 2% 2%10 What to do in a medical emergency 2% 2% 2%11 Get test results online 2% 2% 2%12 Opening times (GPs, clinics, chemists) 2% 2% 2%13 Can I treat this myself? 2% 2% 2%14 Seriousness of a condition / disease (prognosis) 2% 2% 2%15 Diet, food and nutrition 1% 2% 2%

16

Compare hospitals based on quality of care (infection rates, MRSA, surgical errors, death rates) 2% 2% 2%

17 Contact details for hospitals, GPs, gyms, etc 2% 2% 2%18 Treating common health problems at home 1% 2% 2%19 Choose a GP that's right for you 2% 1% 2%20 Tips for coping with a condition / disease 2% 2% 2%

NO TOOLS / FORMATS• Calculators • Interactive Health Tutorials • Medical Podcasts• Personal Health Tools• Picture slideshows• Podcasts• Surgery Videos • Videos

NOT TOO HIGH• Facts and Figures• Conditions• Diseases • Find services• Frequently asked health questions• Injury Prevention• Medical conditions• Mind, Body, & Spirit

NOT TOO LOW

• Emergency contraception• Nonprofit Agencies• Poems and stories about health• Cancer• Diabetes• Walk-in centres

DISEASES / CONDITIONS• Basic facts about conditions / diseases• Different types of a condition / disease • How is a condition diagnosed? • Is a condition / disease infectious?• Myths about conditions / diseases • Other conditions / diseases linked to a

condition • Seriousness of a condition / disease

(prognosis)

NO OVERLAPS

Tasks Duplicate Class SourceInternal Source

Book your GP appointment online appointment

Find services / experts patients.co.uk

Let me book an appointment appointmentFind services / experts user goals doc

Make an appointment appointmentFind services / experts mayoclinic.com

Remind me when it's time for my appointment appointment Living With user goals doc

Request an appointment appointmentFind services / experts netwellness

In researching a condition / disease what 5 factors are most important to you?

Tasks Duplicate Class SourceInternal Source

Where can I find a diabetes clinic? user goals docWhich Health Screenings Do You Need? Health.yahoo.comWomen Women familydoctor.orgWomen's health Women bbc healthWomen's Health Women webmd.comWomens Health Information Women healthsites.co.uk

Work gyms and performance NHS ChoicesWorkplace health NHS ChoicesYour guide to the science in the news NHS Choices

NO DEMOGRAPHICS

AVOID VERBS

AVOID REPETITION• Health bookshop• Health Calculators• Health check• Health Check Tools• Health directory• Health encyclopaedia• Health expert advice• Health Journals• Health Library• Health News• Health tools

Maximum 4 tasks that begin with the same word

Energy efficiency (conservation, climate change) Environment (grants, health, projects)

Events and exhibitionsFamily information service (children and parent centres, child minding)

Find a job Find my local councilFind my nearest (school, library, etc) FormsFreedom of information, privacy Funerals, burials, cremations and cemeteriesGrants, funds and awards Hospitals, health authorities

HousingLand and property (sales, charges, personal search, register)

Leisure activities (parks, open spaces, greenways) LibrariesLicences and permits Maps of Lancashire (MARIO)Markets (locations, times, types) Minorities support

NewsOlder people (residential care, day centres, services)

Parking (fines, car parks, park and ride, residents, blue badges, ParkWise) Payments to council (bills, invoices)Planning (application, advice, building control, development, permission)

Policies (equality and diversity, accessibility, social inclusion, transport, safety)

Pollution control (air, land, water, substances) Press releases (media enquiries)Procurement, tenders, contracts Ranger servicesRecords office (genealogy, family history, census, archives, ancestry) Recycling centres (sites, times)

COMPLETE

Top 20 Tasks

Tasks Total Vote% of Total Vote 16320

Cumulative Vote

Cumulative Carewords

1 Find a job 1207 7% 7% 1%2 Hospitals, health authorities 781 5% 12% 2%

3

Waste collection and management (household bins, refuse, bulky, recycling) 674 4% 16% 3%

4 Emergency services (fire, rescue, police, ambulance) 651 4% 20% 4%5 Teachers (recruitment, retention, training, courses) 625 4% 24% 5%6 Libraries 589 4% 28% 7%

7

Roads and highways faults (flooding, potholes, street lights, gritting) 494 3% 31% 8%

8 Leisure activities (parks, open spaces, greenways) 424 3% 33% 9%9 Council tax 389 2% 36% 10%

10

Culture (museums, galleries, heritage, historic buildings, sites, monuments) 378 2% 38% 11%

11 School opening (term, holiday, other closure dates) 378 2% 40% 12%12 Recycling centres (sites, times) 324 2% 42% 13%

13

Tourism (attractions, photographs, areas of outstanding natural beauty) 322 2% 44% 14%

14 Anti-social behaviour (vandalism, ASBoB) 314 2% 46% 15%

15

Timetables (public transport, journey planner, TravelWise) 305 2% 48% 16%

16 Conservation (ecology, nature, forestry, woodlands) 283 2% 50% 17%17 Childcare (safeguarding, advocacy, family support) 247 2% 51% 18%18 Street cleaning (litter, graffiti, flyposting) 243 1% 53% 20%19 School admissions, places (primary, secondary) 242 1% 54% 21%20 Maps of Lancashire (MARIO) 231 1% 56% 22%

Top 25%

26-50%

51-75%

ONE TASK• Choose a Doctor, find a clinic• Drugs info, symptom checker• Nutrition and Fitness• News and events

• Avoid acronyms• Max 7 words / 55 chars

FinalShortlistChecklist

1. No brands2. No goals3. No organization language4. No audiences, demographics 5. No tools or formats6. Not too high

7. Not too low8. Avoid verbs9. Avoid repetition10.Avoid acronyms11.Max 7 words / 55 chars12.Complete13.One task

Category Questions

Task Voting QuestionPlease look at the following list and choose ONLY the top FIVE Tasks that are of most relevance to you.

Give a score of 5 to the MOST IMPORTANT to you, 4 to the next most important, then 3, 2, and 1. Please give ONLY one score of 5, one 4, one 3, one 2, and one 1. Leave the rest blank.

Please trust your first instincts and spend no more than 5 minutes on this exercise.

Task Voting Question• Please look at the following list and choose the top FIVE most

important things to you in deciding to buy a new car.• When using a health website what 5 factors are most

important to you? Please look at the following list and choose ONLY the top FIVE Topics that are of most relevance to you.

• Please look at the following list and choose ONLY the top FIVE Topics that are of most relevance to your Business on the Enterprise Ireland website.

• Below is a list of typical IT-related challenges that organizations face. Choose the top FIVE challenges you face for which you would consider looking for support from an external company.

• Select the FIVE words or phrases from the following list that reflect the most important things to you in relation to a satellite navigation system.

89

@gerrymcgovern