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marketing research of toilet paper
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Presentacin de PowerPoint
Toilet Tissue with Cotton ExtractVega Alcocer EkatherinaVillanueva Rivera Karla Yez Aguilar Claudia IvetteYez Guarneros DianaZaytsev Ilya
MARRIRRPPNPV
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Fixed Assets
Equipment .. $138,830,000.00Furniture .....$100,000.00Land......$192,187,800.00Total ...$331,117,800.00
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Equipment
EquipmentPriceCompressor 4 (5.8 Kg/cm2)$ 38,080,000.00 Cistern (10000 lts) $ 40,000.00 Boiler (4000 c.c) $ 2,040,000.00 Well (1.2 milion of m3) $ 350,000.00 Residual treatment plant $ 135,000,000.00 Total $ 138,830,000.00
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Land$392.22 per m2 PurpuseArea (m2) Infrastructure300,000.00Administrative Office90,000.00Parking lot and Roads100,000.00Green AreasTotal490,000.00
490,000.00 * $392.22 = $192,187,800.00
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FeedstockFeed StockSeptemberOctoberton/yearprice/yearCotton Extract $ 21,406.89 $20,899.82 32.5 $ 679,244.23 Celulose $ 11,578.69 $11,790.64 32.5 $ 383,195.80 Ammonium monophosphate $ 6,373.24 $ 6,286.10 0.15 $ 942.92 Hydrogen Peroxide $ 5,029.34 $ 5,396.66 31 $ 167,296.58 Caustic Soda $ 4,299.75 $ 3,822.00 33 $ 126,126.00 Cardboard $ 10,333.05 $ 9,325.00 35 $ 326,374.91 ChromaClear $ 98,436.89 $ 94,124.04 1.25 $ 117,655.05 Sodium Bisulfite $ 5,913.18 $ 5,640.86 13 $ 73,331.21 Total $ 1,874,166.71
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InvestmentAssetEquipment $ 138,830,000.00 Furniture $ 100,000.00 Land $ 192,187,800.00 Total $ 331,117,800.00 StartupFeedstock $ 1,874,166.71 Total $ 332,991,966.71
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ResultsYear 123456Net Sale $ 100,000,000.00 $ 100,000,000.00 $ 100,000,000.00 $ 100,000,000.00 $ 100,000,000.00 $ 100,000,000.00 Sales Cost $ 1,874,166.71 $ 1,874,166.71 $ 1,874,166.71 $ 1,874,166.71 $ 1,874,166.71 $ 1,874,166.71 Gross Utility $ 98,125,833.29 $ 98,125,833.29 $ 98,125,833.29 $ 98,125,833.29 $ 98,125,833.29 $ 98,125,833.29 Operatiing Expenses $ 29,840,578.32 $ 29,840,578.32 $ 29,840,578.32 $ 29,840,578.32 $ 29,840,578.32 $ 29,840,578.32 (EBIT) $ 68,285,254.97 $ 68,285,254.97 $ 68,285,254.97 $ 68,285,254.97 $ 68,285,254.97 $ 68,285,254.97 Utility $ 5,913,047.00 $ 5,913,047.00 $ 5,913,047.00 $ 5,913,047.00 $ 5,913,047.00 $ 5,913,047.00 Financing Cost $ 1,200,000.00 $ 200,000.00 $ 126,000.00 $ 90,000.00 $ 90,000.00 $ 70,000.00 Tax $ 20,485,576.49 $ 20,485,576.49 $ 20,485,576.49 $ 20,485,576.49 $ 20,485,576.49 $ 20,485,576.49 Net Utility $ 40,686,631.48 $ 41,686,631.48 $ 41,760,631.48 $ 41,796,631.48 $ 41,796,631.48 $ 41,816,631.48
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Cash FlowYear (n) UtilityDepreciation%Net Cash Flow0 $ -332,991,966.71 -0%-$ 332,991,966.71 1 $ 40,686,631.48 $ 11,624,751.8529% $ 52,311,383.33 2 $ 41,686,631.48 $ 9,925,388.4523% $ 51,612,019.93 3 $ 41,760,631.48 $ 7,954,406.0019% $ 49,715,037.48 4 $ 41,796,631.48 $ 5,970,947.3515% $ 47,767,578.83 5 $ 41,796,631.48 $ 3,980,631.579% $ 45,777,263.05 6 $ 41,816,631.48 $ 1,991,268.175% $ 43,807,899.65
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Financial Criteria(IRR)(NPV)(MARR)4%-$42,000,784.4412.75%
ConclusionAccording to the values of our financial criteria we noticed an opportunity for our proyect in long terms, around 8 years.To elaborate toilet tissue focous on a relative high socioeconomic level is not attractive in order to make the investment. Our NPV is negative and bigger than our cash flows and investment.
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