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TODAY, JUNE 16 9:00 AM LAUNCH AN EFFECTIVE JOB SEARCH 10:10 AM GET YOUR RESUME NOTICED 11:20 AM KEYS TO WRITING A WINNING COVER LETTER 1:20 PM HACKING THE HIDDEN JOB MARKET 2:30-4:00 PM RESUME & COVER LETTER REVIEW TOMORROW, JUNE 17 9:00 AM ACE THE INTERVIEW 10:10 AM VIDEO INTERVIEW IN ACTION! 11:20 AM NEGOTIATING AN OFFER 1:20 PM ASK A RECRUITER PANEL 2:30-4:00 PM LINKEDIN REVIEW HIRE ME! ACADEMY OVERVIEW: Two-day intensive series geared toward supporting Aggies in becoming job search pros Aggies are welcome to attend all workshops/events/sessions, or simply pick and choose All workshops/sessions in Zoom RSVP in Handshake to reserve a spot & receive Zoom meeting details

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Page 1: TODAY, JUNE 16 HIRE ME! ACADEMY 9:00 AM LAUNCH AN ... · 11:20 am keys to writing a winning cover letter 1:20 pm hacking the hidden job market 2:30-4:00 pm resume & cover letter review

TODAY, JUNE 169:00 AM LAUNCH AN EFFECTIVE JOB

SEARCH

10:10 AM GET YOUR RESUME NOTICED 11:20 AM KEYS TO WRITING A WINNING

COVER LETTER1:20 PM HACKING THE HIDDEN JOB

MARKET 2:30-4:00 PM RESUME & COVER LETTER REVIEW

TOMORROW, JUNE 179:00 AM ACE THE INTERVIEW 10:10 AM VIDEO INTERVIEW IN ACTION!

11:20 AM NEGOTIATING AN OFFER1:20 PM ASK A RECRUITER PANEL 2:30-4:00 PM LINKEDIN REVIEW

HIRE ME! ACADEMYOVERVIEW:T w o - d a y i n t e n s i v e s e r i e s g e a r e d t o w a r d s u p p o r t i n g A g g i e s i n b e c o m i n g j o b s e a r c h p r o s

A g g i e s a r e w e l c o m e t o a t t e n d a l l w o r k s h o p s / e v e n t s / s e s s i o n s , o r s i m p l y p i c k a n d c h o o s e

A l l w o r k s h o p s / s e s s i o n s i n Z o o m

R S V P i n H a n d s h a k e t o r e s e r v e a s p o t & r e c e i v e Z o o m m e e t i n g d e t a i l s

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530.752.2855 | icc.ucdavis.edu | South Hall

KEYS TO WRITING A WINNING COVER LETTER

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HOUSEKEEPINGT u r n o f f v i d e o & m u t e a u d i o

C h e c k i n ! E n s u r e y o u r n a m e i s d i s p l a y e d w i t h y o u r f i r s t & l a s t n a m e

U t i l i z e c h a t f e a t u r e t o a s k q u e s t i o n s / l e a v e c o m m e n t s

C o m p l e t e w o r k s h o p s u r v e y

W o r k s h o p s l i d e s w i l l b e u p l o a d e d t o h t t p : / / i c c . u c d a v i s . e d u / h i r e - m e -a c a d e m y . h t m

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WORKSHOP OVERVIEWCOVER LETTERS

OTHER PROFESSIONAL CORRESPONDENCE THANK YOU LETTERS FOLLOW-UP

CORRESPONDENCE

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COVER LETTERS—WHY WRITE ONE?

Int roduce your se l f to the o rgan i zat ion & engage the search commi t tee

Communicate your f i t & v i s ion

Demons t ra te your wr i t ing sk i l l s

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COVER LETTER STRUCTURE ONE PAGE 1 . H E A D I N G

2 . S A L U T A T I O N

3 . I N T R O D U C T O R Y P A R A G R A P H

4 . M A I N P A R A G R A P H ( S )

5 . C O N C L U D I N G P A R A G R A P H

6 . C L O S I N G

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COVER LETTER FORMATTING

STANDARD MARGINS (0.5-1 INCH),

SAME ALL AROUND

MATCH RESUME FONT & STYLE

ONE PAGE

3-5 PARAGRAPHS

SINGLE-SPACEDWITH SPACE BETWEEN

EACH PARAGRAPH

DON’T INDENT

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ONE PAGE Davis Gunrock301 Shields Ave,Davis, CA 95616(530) [email protected]

June 16, 2020

Bob MarleyHuman Resources Department National Public Radio 123 Government St. Washington, DC 20301

Y O U R C O N T A C T I N F O R M A T I O N

D A T E

E M P L O Y E R C O N T A C T

I N F O R M A T I O N

COVER LETTER CONTENT:THE HEADING

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COVER LETTER HEADING –FORMAT IN ONE OF TWO WAYS

ONE PAGE

DAVIS [email protected]   301 Shields Ave, Davis, CA    (530)752‐8001_____________________________________________________________

November 10, 2013

Bob MarleyHuman Resources Department National Public Radio 123 Government St. Washington, DC 20301

Dear Mr. Marley, 

I am very interested in the position posted on your website for thePublic and Medial Relations Specialist. I am a recent graduate of theUniversity of California, Davis with a bachelor’s of arts degree inCommunications. More information.

Body paragraph. Body paragraph. Body paragraph. Body paragraph.Body paragraph. Body paragraph. Body paragraph. Body paragraph.Body paragraph.

Concluding paragraph. Concluding paragraph. Concluding paragraph.Concluding paragraph. Concluding paragraph. Concluding paragraph.Concluding paragraph. Concluding paragraph.

Davis Gunrock301 Shields Ave,Davis, CA  95616(530) 752‐[email protected]

November 10, 2013

Bob MarleyHuman Resources Department National Public Radio 123 Government St. Washington, DC 20301

Dear Mr. Marley, 

I am very interested in the position posted on yourwebsite for the Public and Medial Relations Specialist. Iam a recent graduate of the University of California,Davis with a bachelor’s of arts degree inCommunications.

Body paragraph. Body paragraph. Body paragraph. Bodyparagraph. Body paragraph. Body paragraph. Bodyparagraph. Body paragraph. Body paragraph.

STANDARD BUSINESS LETTER FORMAT TO MATCH RESUME

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COVER LETTER CONTENT:SALUTATION

Dear Mr. Marley:A D D R E S S L E T T E R T O A

S P E C I F I C P E R S O N W H E N P O S S I B L E

POP QUIZ!

A m o n g t h e o p t i o n s b e l o w , w h i c h s a l u t a t i o n i s t h e l a s t r e s o r t ?

A . D e a r J a n e S m i t h :

B . D e a r H i r i n g M a n a g e r :

C . T o W h o m i t M a y C o n c e r n :

D . D e a r S e a r c h C o m m i t t e e :

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PREPARE TO WRITE YOUR LETTER Position title: Public Media Relations Specialist

Description: The Public Media Relations Specialist will serve as spokesperson to NPR. They will assist NPR in maintaining a positive image among the public.

Duties include: • Compose media communications to promote NPR• Establish and maintain collaborative relationships with community

representatives, consumers, and colleagues • Develop public relations strategies that will influence public opinion

Minimum qualifications: • Bachelors degree in Communications, Marketing, Journalism, or related

degree• Ability to work well with a team• Strong public speaking and written communication skills

Preferred qualification(s):• 1-2 years of experience in marketing or PR

Job Requirement/Employer Need

Example of My Qualification

Ability to work well/maintain collaborative relationships with others

Worked with ASUCD (even elected to be in leadership position)

Group projects in classes

Develop public relations strategies that will influence public opinion

Created marketing campaign to influence campus policy

Through social media marketing strategy (local KVDS community radio station)

Marketing experience Created social media marketing strategy (local KVDS community radio station)

Developed marketing campaigns (ASUCD)

Serve as spokesperson for NPR Represented student body as ASUCD Senator

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ONE PAGE BR IEFLY STATE : Pos i t ion you a re app ly ing fo r

How you found out about the pos i t ion

Why them?- S h o w t h a t y o u t o o k t i m e t o r e s e a r c h t h e c o m p a n y ;

c o m m u n i c a t e e n t h u s i a s m

Why you?- Y o u r t h e s i s s t a t e m e n t !

COVER LETTER CONTENT:INTRODUCTORY PARAGRAPH

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ONE PAGE

Should be informed by:- Job posting + company research- Your 2-3 leading qualifications that make you a

strong fit for position

EXAMPLE: “I am confident that my X, Y, Z make me a strong candidate to successfully fulfill this position.”

INTRODUCTORY PARAGRAPH: THESIS STATEMENT

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ONE PAGE

EXAMPLEINTRODUCTORY PARAGRAPH:

I am interested in the position posted on your website for the Public Media Relations Specialist. I am a recent graduate of the University of California, Davis with a Bachelor of Arts in Communications. The research I conducted during my time at UC Davis sparked my interest in the way that media is delivered through marketing and advertising. National Public Radio’s mission to create a more informed public resonates with me deeply and compliments my passion for supporting high quality journalistic programming. I am confident that my marketing interest and experience, as well as leadership skills make me an excellent addition to the Public Relations Department Team.

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ONE PAGE

SHOW, DO NOT JUST TELL Provide examples to support your thesis statement

ARTICULATE HOW YOU CAN ADD VALUE TO THE PROSPECTIVE EMPLOYER Do NOT focus on how the job will benefit you

COVER LETTER CONTENT:MAIN PARAGRAPH(S)

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ONE PAGE

EXAMPLEMAIN PARAGRAPH:Through studying abroad, I viewed American culture from a different perspective and observed media models in other countries. This increased my interest in news delivery and how it helps to inform citizens. As a senior, I was elected to the position of Senator for the Associated Students of UC Davis, and rose to the challenge of representing the study body while shaping university-wide policy. In this role, I was responsible for creating marketing campaigns to further pertinent student causes and encourage participation in remonstrating against student fee increases. Finally, as a media relations intern at the local KDVS community radio station, I developed and implemented a social media marketing strategy. Through these experiences I learned the value of effective communication through all forms of media.

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ONE PAGE

MAIN PARAGRAPH(S): ADDRESSING CONCERNS

You may addres s a sho r tcoming (e .g . , lack o f a requ i red qua l i f icat ion/ sk i l l , gap in employment ) i n you r cover le t te r : Addres s th i s i n a p ro fes s iona l and pos i t i ve way P rov ide a reason th i s w i l l no t be an i s sue i f you

a re h i red

EXAMPLE: “Although I have not used Microsoft Office Access, I have a background of using specialized database systems and I am confident I can adapt to this software very quickly.”

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ONE PAGE

COVER LETTER CONTENT:CONCLUDING PARAGRAPH

Restate your thesis

Indicate your interest in an interview - EXAMPLE: “I look forward to discussing my qualifications

with you further.”

Thank audience for their time and consideration

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ONE PAGE

EXAMPLECONCLUDING PARAGRAPH:A combination of my enthusiasm, strategic marketing knowledge, and ability to effectively serve as a spokesperson has prepared me well for the Public and Media Relations Specialist position. I have attached my resume and a list of references for your review. I look forward to discussing my qualifications with you. Thank you for your time and consideration.

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ONE PAGE

Sincerely,

Davis Gunrock

Davis Gunrock

3 - 4 s p a c e s b e t w e e n c l o s i n g a n d t y p e d n a m e

W i t h p a p e r c o p y , s i g n n a m e i n i n k

O p t i o n a l : U s e s c r i p t - l i k e f o n t t o s i m u l a t e s i g n a t u r e

COVER LETTER CONTENT:CLOSING

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COVER LETTER TIPSProof read, p roof read, p roof read!

When submi t t i ng app l icat ion mate r ia l s e lect ron ica l l y , do so as PDF a t tachment s .

Fo r add i t iona l cover le t te r he lp : Refe r to the ICC’s Career Resou rce

Manua l : h t tps : / / icc .ucdav i s .edu/se rv ices/c rm

Have i t rev iewed by an ICC career adv i so r o r peer adv i so r

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THANK YOU LETTERSend a thank you letter/email to each person after an interview Ask for a business card from

each person during the interview

Send __________ hours after the interview

within 24

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THANK YOU LETTER FORMATACCEPTABLE FORMATS: Email (formal language & tone) Hard-copy business letter sent via

postal mail Hand-written note (formal, business

tone)

HOW TO CHOOSE: Let the culture of the organization

and your relationship with the interviewers be your guide

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THANK YOU LETTER CONTENT BRIEFLY reiterate your assets &

excitement about the position

Clarify any information that you think might have been misunderstood during the interview, and include any forgotten points

Avoid generic thank you messages; try to incorporate specifics

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ONE PAGE EXAMPLETHANK YOU

LETTER

Dear Mr. Marley:

It was very enjoyable to speak with you about the assistant public relations specialist position at National Public Radio. The job, as you presented it, seems to be a very good match for my skills and interests. The creative approach to public relations that you described confirmed my desire to work with you.

In addition to my enthusiasm, I will bring to the position strong communication skills, assertiveness and the ability to encourage others to work cooperatively with clients and within the department. My artistic background will help me to work in NPR’s creative environment and provide me with an understanding of the cultural aspects of our work.

I understand your need for administrative support. My detail orientation and organizational skills will help to free you to deal with larger issues. I neglected to mention during my interview that I had worked for two summers as a temporary office worker. This experience helped me to develop my clerical skills.

I appreciate the time you took to interview me. I am very interested in working for you and look forward to hearing from you soon. Please let me know if I can provide any additional materials that may assist in the decision process.

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FOLLOW-UP CORRESPONDENCEOccasionally you won’t hear anything from the employer. Allow a reasonable amount of time before you follow up.

After submitting an application, follow up about 1.5-2 weeks later

After an interview, follow up 1 week after the date they stated they would have a decision ready - If no timeline for notification is provided,

follow up 1-2 weeks after your interview

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ONE PAGE EXAMPLEFOLLOW-UP

EMAIL

Page 28: TODAY, JUNE 16 HIRE ME! ACADEMY 9:00 AM LAUNCH AN ... · 11:20 am keys to writing a winning cover letter 1:20 pm hacking the hidden job market 2:30-4:00 pm resume & cover letter review

ANY QUESTIONS? W o r k s h o p S u r v e y T e l l u s h o w w e d i d a t h t t p s : / / u c d a v i s . c o 1 . q u a l t r i c s . c o m / j f e / f o r m / S V _ 1 T G T I W u ra l c n N Y N

F o r t h i s P o w e r P o i n tV i s i t : h t t p : / / i c c . u c d a v i s . e d u / h i r e - m e - a c a d e m y . h t m

S t a y C o n n e c t e d U C D a v i s I n t e r n s h i p a n d C a r e e r C e n t e r

A p p o i n t m e n t s w i t h C a r e e r A d v i s o r s a v a i l a b l e :V i s i t h t t p s : / / u c d a v i s . j o i n h a n d s h a k e . c o m / l o g i n

Page 29: TODAY, JUNE 16 HIRE ME! ACADEMY 9:00 AM LAUNCH AN ... · 11:20 am keys to writing a winning cover letter 1:20 pm hacking the hidden job market 2:30-4:00 pm resume & cover letter review

TODAY, JUNE 169:00 AM LAUNCH AN EFFECTIVE JOB

SEARCH

10:10 AM GET YOUR RESUME NOTICED 11:20 AM KEYS TO WRITING A WINNING

COVER LETTER1:20 PM HACKING THE HIDDEN JOB

MARKET 2:30-4:00 PM RESUME & COVER LETTER REVIEW

TOMORROW, JUNE 179:00 AM ACE THE INTERVIEW 10:10 AM VIDEO INTERVIEW IN ACTION!

11:20 AM NEGOTIATING AN OFFER1:20 PM ASK A RECRUITER PANEL 2:30-4:00 PM LINKEDIN REVIEW

Join us for the next Hire Me! Academy workshop.A l l w o r k s h o p s / s e s s i o n s i n Z o o m .

R S V P i n H a n d s h a k e t o r e s e r v e a s p o t & r e c e i v e Z o o m m e e t i n g d e t a i l s .

S e e y o u a t t h e n e x t o n e !