To Infinity & Beyond

March 2019

In The Beginning

Our PurposeChildren will tell you that you CAN ride on a rocket to

the moon and that the princess came for tea riding

on a unicorn. They KNOW that Santa is real.

The world around a child is full of this incredible

wonder; it’s what childhood is about.

Anything we can do to nurture this wonder in a child

and to keep it alive for as long as possible in their

lives, is our purpose.

We help children create happy memories.

We enable children to explore and challenge through

play.

We encourage children to fantasise in different

worlds: run free and wild; sit quietly counting; get

messy.

We support family life by helping families to spend

time together, by playing together: to enjoy each

other’s company; to learn, grow and bond.

UK stores

174 stores

across the UK2nd N.I.Store Opened

this week!

International

24International

Stores

The International Department

Formed In 2013

First Store Opened In

2014

Poly

350 jobs saved

Established Shopping

Centre & High Street Stores

First Store Opened In

2014

UK Retail

UK Retail Footfall down –1.1% YTD*

BREXIT impacting customer confidence

Collaboration a positive opportunity

*Jan-May - Source Spring-Board.info

vStore in Store in Matalan

Early Learning Centre

Opportunity to reignite the

brand on the UK High Street

1981 1988 1994 2000 2008 2012 2013 2014 2015 2016 2017 2018 2019

The Entertainer UK (174)

International (32)

Matalan (85)

Poly (55)

Mothercare (74)

ELC International (509)

Retail Space Growth

Interesting Facts

We sold over 1 billion loom bands at the height of the craze in

2014

Over 20% of our range is exclusive to The Entertainer,

including some of the world’s most popular toy brands

Due to our scale and sourcing expertise our products offer amazing value to consumers

Utilising Metro

Using Key Unified Comms Functions

What’s next!

To Infinity & Beyond