TNT Publishing PTY Media Pack

TNT MagaziNe ausTraliaTNT Publishing is an integrated multimedia company that communicates directly to youth and travellers in a variety of offline and online channels. TNT Magazine is Australia’s leading publication for independent travellers, established in 1990 and distributed nationally on a fortnightly basis. Packed with independent editorial comprising of everything from travel features, celebrity & band/musician interviews, visa information, recruitment and the news and sport. TNT reaches and influences the 580,000 travellers that visit Australia each year.

TNT is now more than ever heavily focused on the arts and entertainment scene happenings throughout Australia. TNT’s readers will be kept up to date with all the latest gigs/festivals/events and great eats, all located within the first section of the magazine.

Travel is at the heart of what TNT Magazine is all about, with a dedicated section for all of our travel features that provides inspiration to travellers about their next adventure. Each TNT magazine includes two Australian based features and a ‘Travel On’ feature to an international destination plus much more! TNT’s writers are located all over the world to ensure emerging, popular and off the beaten track destinations are covered providing TNT’s readers a balanced mix of ideas.

Physical distribution points include hostels, travel agents, information centres, internet cafes, bars, clubs, airports and transit

centres. Monthly special editions are also available on board Premier Motor Service coaches between Melbourne and Cairns.

TNT MagaziNe New zealaNdTNT Magazine New Zealand is targeted at the 200,000 backpackers and independent travellers who visit the country each year. Each monthly edition contains five travel features (four on New Zealand, one on Fiji), plus information on travel, jobs and events in New Zealand, including tips from other travellers. With 14,000 physical copies being distributed on the North and South Island of NZ with a further 8,000 copies on the east coast of Australia. The NZ magazine is distributed in hostels, travel agents, information centres, internet cafes, bars, clubs, airports and transit centres throughout Australia and NZ.

iNdepeNdeNT Travellers’ guide To ausTralia,New zealaNd & FijiThis full colour annual guidebook is the ultimate resource for travellers planning a trip Down Under. It includes comprehensive information on accommodation, recruitment and travel options for Australia, New Zealand and Fiji. It is distributed across the UK, Ireland, Europe and the US via outbound travel agents, airports, consulates, universities and travel shows. It is also distributed in Australia and New Zealand, with copies on-board Premier Motor Service coaches operating between Melbourne and Cairns.

November 26-December 2 2012 Issue 709 tntdownunder.com

Finding pleasure and pain in Hobart’s spectacular Museum of Old and New Art

Partying and kitesurfi ng in Egypt

HIGH AND MIGHTY

FARMING FOR BOOZE

+ NEWS & SPORT WHAT’S ONFILM REVIEWS TRAVELLERS’ TIPS

HEADS WILL ROLL

WINA SWEET BUNCH

OF TASMANIAN

TRAVEL EXPERIENCES

Hobart’s spectacular Museum of Old and New Art


The best breweries and wineries in Oz

Print

CONTACT TOBOOK NOW

For more information contact :Tom wheeler on +61 451 786 867 email [email protected] steinlauf on +61 404 371 738 email [email protected]

September 24-30 2012 Issue 700 tntdownunder.com

We scour the world’s best markets

SHOPPING AL FRESCO

We roll with the punches, and down the hills, on the thrilling Gold Coast

This is Panama: rugged and raw

LEAVE YOUR HAT ON


WINA LUXURIOUS

GOLD COAST

RUGBY SEVENS

PACKAGE

WET AND WILD!

PRODUCT OVERVIEW

October 22-28 2012 Issue 704 tntdownunder.com

Join Kimbra and friends as the Aussie festival trail kicks off for another summer

Rolling around with Rick Astley

Digging deep in Coober Pedy

NEVER GAVE US UP

TOTES UNDERGROUND


FESTIVE SEASON

WINA JAW-DROPPING

LOOT OF SOUTH

AUSTRALIAN

ADVENTURES


AAAAAAAAAAAAAAAAAAAAGGGGGGGG

A JAW-DROPPING

LLLLLLLLLLLOOT OF SOUTH

AUSTRALIAN

AAAAAAAAAAAAAAAAAAAAAAAAAAADVENTURES

October 29-November 4 2012 Issue 705 tntdownunder.com

We race up to Cairns for the total solar eclipse festival – a once in a lifetime opportunity!

Rolling the dice in Las Vegas

The best ghost tours in Oz

DOUBLE OR NOTHING

IT’S A SCREAM


THE DARK NIGHT

WINA JAW-DROPPING

LOOT OF SOUTH

AUSTRALIAN

ADVENTURES

AUSTRALIA, NEW ZEALAND & FIJI

THE INDEPENDENT TRAVELLERS' GUIDE

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prOduCT OvervieW

Product Format Freq Circulation

TNT Australia Quarto fortnightly 8,218

TNT New Zealand Quarto monthly 22,000

ITG A5 annual 100,000

Our vast collection of independent editorial is also distributed through a number of online channels. With the increasing use of the internet to research gigs, travel ideas and jobs, TNT ensures a relevant platform for advertisers on our website www.tntdownunder.com. Traffic to the website is aided by our 28,000 strong mailing lists newsletter, our 6k social media following and features relevant to local area’s highly listed on search engines. Although the vast majority of online users are already based in Australia or NZ, we also have a huge number of ‘would be travellers’ researching their trips before arriving from all over Europe, the America’s and Asia.

TNTdowNuNder.coMThe new look TNT website was launched in 2012 and houses all print features and much, much more. With weird news, a free jobs listing service, travel, emigration advice, massive competitions, ‘what’s on’ listings and travel deals - TNTdownunder.com is the one stop shop for youth and independent travellers looking for their next adventure. TNTdownunder.com has also created a social media platform for travellers, bloggers and writers called myTNT. myTNT also allows users to upload free jobs listings and get involved with our features and story’s by commenting to engage with TNT users easier.

weekly NewsleTTerDue to the huge amount of competitions and promotions TNT holds throughout the year, we have a very up to date and engaging newsletter readership of 28,000. The database is used for promoting events, online features, competitions, jobs and our online versions of our magazines and guide books. Advertising options are available within the newsletter and the database is also available for EDM’s for relevant products and/or services.

social MediaTNT Downunder has a 5,500 strong following on social media channels with around 3,000 on Facebook and 2,500 on Twitter. Our social media is used to engage with our readers for sharing our stories, images and to promote our user created content like Hot Shots (readers travel photo competition)

eMag’s Every printed product by TNT is published online in full as an emag version - viewable on issuu.com we are in the top 5 searched travel magazines and with all adverts hyperlinked directly through to the clients website it can provide a boost to a company’s SEO ranking and traffic to the landing page of choice. TNT Fortnightly magazine attracts on average over 6,000 views and the monthly New Zealand Magazine an averaging of over 30,000 views.

Travel deals A low cost and effective way to promote a great travel offer is through TNT’s Travel Deal package, this includes your logo and travel offer information communicated within the Aus/NZ magazine, TNT’s weekly e-newsletter and through the Travel Deals page on www.tntdownunder.com. This is a great opportunity to get your message out in the market through TNT’s print and online channels all at once.

September 3-9 2012 Issue 697 tntdownunder.com

State Victoria’s crowning glories

LOVE THYNEIGHBOUR

The thrills, spills and blissful chills of Mission Beach in far north Queensland

A 3,500km Indian journey on three wheels

RICKSHAWADVENTURE


WINA SNAP HAPPY

NORTHERN TERRITORY

ADVENTURE

TROPIC THUNDER

CONTACT TOBOOK NOW


17-30 December 2012 Issue 711 tntdownunder.com

Put on your dancing shoes and pucker up – we’ve got New Year’s Eve covered!

Cruising the splendid Whitsundays

Volunteering in remote Indonesia

SUNDAY SESSION

REWARD OFFERED


OUT WITH A BANG

WINAN EPIC FIVE DAY

SOUTH COAST

NSW SURFING SAFARI

14-27 January 2013 Issue 713 tntdownunder.com

The defi nitive guide to buying, selling and rocking a campervan in Australia

The best scuba diving spots in Oz

Chatting to electronic duo The Presets

INTO THE BLUE

KEYBOARD SHORTCUT


WHEELER DEALER

WINA GRIPPING

SHARK CAGE

DIVE IN SOUTH

AUSTRALIA


A GRIPPING

SHARK CAGE

DIVE IN SOUTH

AAAAAAAUSTRALIA


Bust out your best wide brim hat – we reveal the top 10 beach bars in Australia

An insider’s guide to Byron Bay

Talking punk with The Sex Pistols

TO THE LIGHTHOUSE

MIND THE BOLLOCKS


SUN, SURF + SHOTS

WINA GRIPPING

SHARK CAGE

DIVE IN SOUTH

AUSTRALIA




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Online

PRODUCT OVERVIEWprOduCT OvervieW

Product Reach Freq

www.tntdownunder.com 60,000 unique hits monthly

TNT Magazine AUS E-Mag 6-10,000 readers fortnightly

TNT Magazine NZ E-Mag 30–40,000 readers monthly

TNT e-Newsletter 28,000 subscribers weekly

ITG E-Mag 90,000 readers annual

A TypiCAl TNT reAder is...YOUNG 83% are aged between 18 and 29 years old.

PRIMARILY FROM EUROPE (71%) 28% from the UK. 13% from Ireland. 10% from Germany.

ON A WORKING HOLIDAY VISA57% on a Working Holiday Visa. 20% on a Tourist Visa. 9% on a Student Visa.

A LONG-TERM TRAVELLER /EXPATRIATE64% plan to stay more than 6 months. 34% plan to stay more than 12 months. Only 10% plan to stay less than 2 months or to gain residency/citizenship.

CASHED UP45% say they will spend over $12,000. 40% say they will spend between $2,000 to $12,000. Only 15% say they will spend less than $2000.

READY TO SPEND 75% will spend their income travelling within Australia. 37% spend $70 or more on a night out.

READY TO GET RURAL28% have already done rural work in Australia. 55% are interested in working in rural areas for three months to extend their visa by 12 months. SKILLED AND EXPERIENCED 29% have a degree. 68% have been educated to university level. 35% work in the hospitality industry.

ON-LINE & CONTACTABLE 93% access the web more than 3 times a week. 49% access the web daily. 92% use the web for checking emails and social networking sites. 88% share photos online.

NATiONWide COverAgeTNT MAGAZINE AUSTRALIADistribution is the key to the success of TNT Magazine and for this reason we have more than 700 key distribution points across Australia. With 8218 copies distributed throughout Australia every fortnight, TNT Magazine boasts comprehensive coverage nationwide. For advertisers, this means more copies in your region plus the added value of our extensive network across Australia and further online distribution globally.

TNT MAGAZINE NEW ZEALANDTNT Magazine New Zealand has a monthly circulation of 22,000 serving the estimated 200,000 independent travellers who visit on an annual basis. Distributed nationwide in major centres and key tourism destinations including Auckland, Christchurch, Rotorua and Queenstown along with 10,000 copies distributed along Australia’s East Coast.

Aus Distribution Figures

New South Wales 3,271

Queensland 2,347

Victoria 1,306

Western Australia 547

Northern Territory 353

South Australia 156

Tasmania 82

Aust. Capital Territory 52

CONTACT TOBOOK NOW


PRODUCT OVERVIEWreAdership & disTriBuTiON

Your guide to New Zealand’s best beachesSUMMER LOVIN’

CULTURE CLUB Meeting Rotorua’s Maoris

All action Auckland

SCREAM CITY

WIN!A $1,500

NORTH ISLAND

THRILL-SEEKING

ADVENTURE

Summer 2011-12 Issue 87 tntdownunder.com

LAND’S END Exploring Stewart Island

3-16 December 2012 Issue 710 tntdownunder.com

The world’s most vibrant race, The Color Run, is spreading joy through Australia

Chilling out in the majestic Port Macquarie

Fun times for Sydney tourists

SUNNY SIDE UP

HARBOUR LIGHTS


PAINT THE TOWN

WINAN EPIC FIVE DAY

SOUTH COAST

NSW SURFING SAFARI

3-16 December 2012 Issue 710 tntdtddddddoooooowowowowowowowowowwowwwwooowwowwwowowwwowoowowwowwwowwwwowowowwwowwownunnunnununnunuuuuunnuunuunuuunnnnnnnnnununnuundndndndndnddndndddndndnddnddndndnddddddndnndndndnndnddndndndndndndndnddndndnndddnddddnddnndddnndddnddnnndddereeeeeererrrrrrrrrererererrrrrrereererreerererrrerrereererrrerereerrrrrrererrrereererrrerrrr.c.c.c.ccccccc.cc.c.c.ccc.c.c.cccccccc.c.ccc.ccc.ccccccc.c.ccccccccccoomomomomomommommmomomommmmomommommoomomomomoommoomomomoomoomooomomomomommmommmmmmommmmmmmommommmoommmmmm

Your guide to hitting the white stuff in New Zealand this winterIT’S SNOWTIME!

Braving Taupo’s thrills

RUSH HOUR

WIN!CAMPERVAN

HIRE FOR FIVE DAYS

May-June 2012 Issue 89 tntdownunder.com

+ WHAT’S ON FIJI ADVENTURESABEL TASMAN SKYDIVING OVER WANAKA

We chat to the Kaiser Chiefs

RIOT SQUAD

Sampling Nelson’s wines

LORDING IT

Break out the champagne – we announce the Golden Backpack Award winners!

Chatting to indie rock outfi t The Cribs

Swimming with bull sharks in Fiji

ROCKING THE CRADLE

IN THE FLESH


BEST OF THE BEST

WINA SWEET BUNCH

OF TASMANIAN

TRAVEL EXPERIENCES

November 19-25 2012 Issue 708 tntdownunder.com

A HHHA SWEET BUNCH

OOOOOF TASMANIAN

TRAVEL EEEEXXXEXPERIENCES



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CONTACT TOBOOK NOW

Fortnightly

Full page 195mm x 270mm + 5mm bleed AU$1,495

Half page (vertical) 87mm x 245mm AU$1,165

Half page (horizontal) 175mm x 122mm AU$955

Quarter page (vertical) 87mm x 122mm AU$625

Travel deal (6th page) 54mm x 112mm AU$395

Eighth page 87mm x 60mm AU$345

Sponsor strip 175mm x 20mm AU$345

Monthly

Full page 195mm x 270mm + 5mm bleed NZ$1,695

Half page (vertical) 87mm x 245mm NZ$1,195

Half page (horizontal) 175mm x 122mm NZ$995

Quarter page (vertical) 87mm x 122mm NZ$695

Travel deal (6th page) 54mm x 112mm NZ$455

Eighth page 87mm x 60mm NZ$415

Sponsor strip 175mm x 20mm NZ$415

Monthly

Medium Rectangle, web 300 x 250 pixels AU $855

Leader Board, web 728 x 90 pixels AU$755

Banner, newsletter 468 x 60 pixels AU$995

Hyperlink text, newsletter 100 words max AU$495

Weekly

Medium Rectangle, web 300 x 250 pixels AU $295

Leader Board, web 728 x 90 pixels AU$275

Banner, newsletter 468 x 60 pixels AU$275

Hyperlink text, newsletter 100 words max AU$145

TNT Magazine Australia Online – Website and newsletter

Print sizes

Online

Online

TNT Magazine New Zealand

LEADER BOARD

BANNER

MEDIUMRECTANGLE

FULLPAGE

HALF PAGEHORIZONTAL

HALFPAGEVERT QUARTER

PAGEVERT

EIGHTHPAGE

SIxTHPAGE

SPONSORSHIP STRIP

Please refer to table for specific dimensions


IN THE FLESH Swimming with

bull sharks in Fiji

We head north to cruise around the sandy and adventurous Bay of IslandsROCK THE BOAT

WIN!A MAGIC ROADTRIP

ACROSS NEW ZEALAND

November 2012-January 2013 Issue 92 tntdownunder.com

+ WHAT’S ON QUEENSTOWN THRILLSMUSIC TRAVEL PHOTOS

Step by step on the Hobbit’s path

St b t th

JOURNEY TO MIDDLE EARTH


Strap on your skates, the Roller Derby is coming to Oz and they want you on their team!

We fi nd the world’s best surfi ng spots

Three unique sides to Adelaide

TOES ON THE NOSE

DAY BREAKERS


WHIP IT GOOD


WINA JAW-DROPPING

LOOT OF SOUTH

AUSTRALIAN

ADVENTURES


xxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxx

Finding Adelaide’s sweet spot

LET’S GET RADICAL

Australia has over 8,000 islands. We narrow it down and reveal our sexy top 10

Fast cars and seeing stars in Los Angeles

TINY IN TINSELTOWN


WINA JAW-DROPPING

LOOT OF SOUTH

AUSTRALIAN

ADVENTURES

ISLES OF WONDER


We kick off a month long celebration of all the things we love about Tasmania, baby!

Sinking a few on XXXX Island

Road tripping in Bosnia

HOUSE THAT BEER BUILT

FEAST OF THE EAST


LIGHT MY FIRE

WINA SWEET BUNCH

OF TASMANIAN

TRAVEL EXPERIENCES




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PRODUCT OVERVIEWrATe CArd & speCs Annual

Double Page Spread 290mm x 210mm + 5mm bleed AU$16,744

Full page 146mm x 210mm + 5mm bleed AU$9,300

Half page (horizontal) 95mm x 128mm AU$5,787

Half page (vertical) 62mm x 180mm AU$5,787

Quarter page (vertical) 62mm x 95mm AU$3,515

Eighth page 62mm x 47mm AU$2,121

Sponsor strip 128mm x 20mm AU$3,515

Independant Traveller’s Guide

Where is it distributed?• 50,000guidesaredistributed

throughout the UK, Ireland and Europe via outbound travel agents, Heathrow and Gatwick airports, consulates, universities and travel shows and on request from www.tntdownunder.com.

• 35,000ITGsaredistributedinAustralia, New Zealand and Fiji via visitor centres, transport hubs, travel agencies, tourism associations, accommodation providers, universities/English language schools and travel/jobs expo’s.

• SeatpocketsonallPremierMotor Service coaches from Melbourne to Cairns. Premier Motor Service operates more than 35 luxury coaches ferrying hundreds of independent travellers up and down Australia’s east coast every day. The company runs daily services from Melbourne to Cairns with drop-offs at all the main traveller hubs.

• 15,000guidesaredistributedinthe US via adventure travel operators and youth hostels.

WhY You need to be in the 2014 itG• Toeffectivelyplaceyourproduct

or service in the hands of travellers whilst they are planning their trip – before your competitors do!

• Travelguidebooks,word-of-mouthand the internet are the top three sources of information when travelling. *

• The2014ITGhasashelflifeofawhole year.

What’s in the 2013 itG?• Essentialpre-departureand

getting started sections.• State-by-stateguidestoAustralia,

New Zealand and Fiji.• Essentialinfoontravel,

accommodation, employment, study, transport and entertainment by region.

• Stopoverdestinations.

bookinG and CopY deadline:Friday, 15th November 2013.

speCial notes:• TakeadvantageoftheExportMarketDevelopment

Grant. The 2014 ITG is an eligible export promotion activity. Visit www.austrade.gov.au to find out more.

• Booknowandgetyour2014adat2013prices.

rate CardSize Rate Height x WidthDPS AU$16,744 210 mm x 290 mm (Please add 5mm bleed all around) Full page AU$9,300 210 mm x 145 mm (Please add 5mm bleed all around) Half page AU$5,787 95 mm x 128 mm (horizontal)Half page AU$5,787 190 mm x 62 mm (vertical)Quarter page AU$3,515 95 mm x 62 mmEighth AU$2,121 47 mm x 62 mmBanner AU$3,515 20 mm x 128 mm

Loadings apply for preferred positions.Rates exclude GST and are not agency commissionable * TNT Magazine October 2009 research

The IndependenT Travellers’ GuIde Is a unIque publIcaTIon ThaT many operaTors fInd Is The only off-shore markeTInG They need To do. no oTher freely dIsTrIbuTed GuIde book has The comprehensIve conTenT, dIsTrIbuTIon coveraGe, IndusTry endorsemenT and, mosT ImporTanTly, reader InTeresT of The ITG.

independent Travellers’ guide to Australia, NZ & Fiji2014

AUSTRALIA, NEW ZEALAND & FIJITHE INDEPENDENT

TRAVELLERS' GUIDE

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dON’T miss OuT - BOOK By 28Th JuNe TO geT yOur eArly Bird disCOuNT! Contact the TNT Team now for more info or to order a copy of the 2013 ITG

Ph: +61 2 8332 7500 Email: [email protected] or [email protected] www.tntdownunder.com

Documents

TNT Publishing PTY Media Pack