Tle agri i quarter i to iv

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2010 SECONDARY EDUCATION CURRICULUM Career Pathways in Technology and Livelihood Education

AGRI-FISHERY ARTS I

General Standard: The learner demonstrates understanding of his/her Personal Entrepreneurial Competencies (PECs), the environment and market as well as the process/production and delivery of quality products/services in growing high-value vegetables.

Quarter I and II

STAGE 1: RESULTS/OUTCOMES STAGE 2: ASSESSMENT

Standard Essential At the level of

Content Performance Understanding Question

Product/ Performance Understanding Performance

The learner demonstrates understanding of Personal Entrepreneurial Competencies (PECs):

• Characteristics

• Attributes

• Lifestyles

• Skills

• Traits

Analysis and interpretation of PECs by cluster

• achievement

• planning

• power

The learner prepares a plan of action that addresses his/her areas of development based on his/her PECs and improves further his/her areas of strength

Successful entrepreneurs continuously develop and improve their PECs

How does one ensure success in a chosen entrepreneurial career? (such as: producer of vegetables, poultry and fish products)

Plan of action addressing personal areas of development based on one’s PECs and improving further one’s areas of strength

Explanation Describe your PECs focusing on strengths and developmental areas Criteria:

• comprehensiveness (should include characteristics, attributes, etc.)

• clarity

• conciseness Interpretation Compare your PECs with those of a successful practitioner Criteria:

• objectivity

• details/focus

• conclusiveness

• illustration Application Apply one’s PECs in pursuing a chosen entrepreneurial activity Criteria:

• efficiency/effectiveness

• level of competence

• level of confidence

• attitude/behavior

Assessment of the plan of action based on the following criteria:

• comprehensive-ness

• appropriateness of strategies in terms of addressing personal areas of development based on one’s PECs and improving further one’s areas of strength

• doability

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Perspective Express your thoughts from the viewpoint of a seasoned entrepreneur the importance of PECs Criteria:

• validity

• relevance

• critical

• plausibility

• sensitivity Empathy Express your feelings if you are an entrepreneur who finds difficulty in coping with the PECs of a chosen career Criteria:

• openness

• objectivity

• sensitivity Self-Knowledge Assess, based on the results of your PECs, your level of confidence as a prospective entrepreneur in vegetable production Criteria:

• reflective/insightful

• depth

• objectivity

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The learner demonstrates understanding of environment and market

• Key Ideas - consumer’s

needs and wants

- existing industry that relates with a career choice or entrepreneurial activity; and

- product/service that satisfies the needs and wants of target customers

• Key Processes - SWOT

analysis - Opportunity

seeking and seizing

The learner formulates a business idea based on the analysis of the immediate environment and market

The needs and wants of the target market and industry help determine the product to be produced and/or service to be offered One’s choice of entrepreneurial activity is influenced by the needs and wants of consumers Seeking and responding effectively to a business opportunity are the basis for starting and maintaining successful business ventures

How does one determine the needs and wants of the target market in an immediate community, town/city and industry? How does one select an entrepreneurial activity to be pursued? How can one respond effectively to a business opportunity?

Formulation of a business idea based on the analysis of the immediate environment and market

Explanation Explain the importance of the immediate environment and market in identifying business opportunity Criteria:

• comprehensiveness

• clarity

• Coherence of ideas

• conciseness Interpretation Interpret the data gathered from the immediate environment and market in identifying business opportunities Criteria:

• reliability

• accuracy

• objectively

• relevance

• validity Application Generate business ideas from data analysis Criteria:

• appropriateness

• innovativeness

• practicality Perspective Express from the point of view of a business owner the importance of scanning the environment and market in generating business ideas

Assessment of the formulated business idea based on the following criteria:

• profitability/ feasibility

• practically

• responsiveness to consumer needs

• innovativeness

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Criteria:

• validity

• relevance

• insightful Empathy Express your feelings when entrepreneurs offer the same type of business in a certain locality and town/city Criteria:

• objectivity

• tactfulness

• persuasiveness

• sensitivity

• open-mindedness Self-Knowledge Self-assess your level of confidence in formulating business ideas Criteria:

• reflective

• insightful

• objectivity

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AGRI-FISHERY ARTS I





The learner demonstrates understanding of the process and delivery in producing high-value vegetable Key Ideas

• selecting the legal forms of business ownership

• complying with the legal requirements and regulations

• securing a capital to start the business

• choosing the business location

• designing a store layout

• applying the 4 M’s of production

• selecting the appropriate marketing strategy:

The learner applies/ follows the 4 M’s of production in determining the resources needed to produce/render a marketable product.

An efficient application of the 4 M’s of production helps one create/ produce a saleable product/service

How does one produce a marketable product and/or render service that relates with poultry production

Production plan that adheres to the “4 M’s of production” required to render a service

Explanation Prove the importance of adhering to the 4 M’s of production Criteria:

• comprehensive

• clarity

• conciseness Interpretation What are the implications when a vegetable grower deviates from the process flow? Criteria:

• insightfulness

• significance

• objectivity Application Design new ways in maximizing effectiveness and efficiency in the production process Criteria:

• appropriateness


• practicality Perspective If you own a big manufacturing business, what might be your view of the production process? Criteria:

• validity

• relevance

Assessment of the production plan shall be based on the following criteria:

• adherence to the principles of 4 M’s of production

• completeness/ thoroughness of the analysis

• practicality and profitability of the product/ service

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- product - price - promotion - distribution

• performing a simple record keeping

• bookkeeping and other financial procedures

• critical

• sensitivity Empathy What would be your imagination when workers deviate from the process flow Criteria:

• responsiveness

• openness

• objectiveness

• persuasiveness Self-Knowledge Why do you buy product/service of good quality? Criteria:

• appropriateness

• depth

• objectivity

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AGRI-FISHERY ARTS I General Standard: The learner demonstrates understanding of his/her Personal Entrepreneurial Competencies (PECs), the environment and market as well as the

process/production and delivery of high-value vegetables. Quarter 1 and 2





The learner demonstrates understanding of the concepts in producing and marketing high value vegetables

• 4M’s of producing high value vegetables

• Basic steps in starting a business

• Legal forms of business ownership

• Start-up capital

• Prepare the land for planting

• Grow seedlings

The learner produces and markets high value vegetables demonstrating successful production and marketing indices

Regular improvement in producing and marketing high value vegetables influences greater productivity and success in vegetable business

How can one become a successful vegetable grower? How do regular improvement in producing and marketing high value vegetables influences greater productivity and success in vegetable production business?

Marketable high value vegetable (Product) Production and marketing of high value vegetable (Process)

Explanation Explain common practices of growing high value vegetables Criteria:

• accurate

• in-depth

• insightful Interpretation Evaluate the cost and return of growing high value vegetables Criteria:

• meaningful

• illustrative

• significant Application Produce and market high value vegetables Criteria:

• purposeful

• efficient

• engaging Perspective Compare the profitability of producing and marketing season vegetables and high-value vegetables

Assessment of high value vegetables produced using the following criteria:

• purity

• quality

• attractiveness

• productiveness Tools: Rubrics/checklist for assessment of high-value vegetables Assessment of the cultural processes and practices of growing high-value vegetables using the following criteria:

• completeness of task

• use of tools and materials

• workmanship

• time management

• attitude in the workplace

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Criteria:

• informative

• revealing Empathy Relate the feeling of a successful vegetables grower Criteria:

• worthwhile

• gratifying

• self-actualize Self-Knowledge Reflect on the production and marketing of high-value vegetables based on your experience Criteria:

• awareness

• reflective

• insightful

Tools: Rubrics/checklist for assessment of process and practices of growing high-value vegetables Assessment for marketing the harvested vegetables using the following criteria:

• marketability

• records keeping

• product pricing

• product packaging Tools: Rubrics/checklist for assessment marketing of high-value vegetables

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AGRI-FISHERY ARTS I

General Standard: The learner demonstrates understanding of his/her Personal Entrepreneurial Competencies (PECs), the environment and market as well as the

process/production and delivery of quality products/services in poultry production. Quarter III






• Characteristics

• Attributes

• Lifestyles

• Skills

• Traits


• achievement

• planning

• power



How does one ensure success in a chosen entrepreneurial career? (such as: broiler and egg production)


Explanation Describe your PECs focusing on strengths and developmental areas Criteria:


• clarity

• conciseness Interpretation Compare your PECs with those of a successful practitioner Criteria:

• objectivity

• details/focus

• conclusiveness

• illustration Application Apply one’s PECs in pursuing a chosen entrepreneurial activity Criteria:








• doability

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Perspective Express your thoughts from the viewpoint of a seasoned entrepreneur the importance of PECs Criteria:

• validity

• relevance

• critical

• plausibility

• sensitivity Empathy Express your feelings if you are an entrepreneur who finds difficulty in coping with the PECs of a chosen career Criteria:

• openness

• objectivity

• sensitivity Self-Knowledge Assess, based on the results of your PECs, your level of confidence as a prospective entrepreneur in poultry production Criteria:


• depth

• objectivity

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AGRI-FISHERY ARTS I







needs and wants





seeking and seizing



How does one determine the needs and wants of the target market in a province and industry? How does one select an entrepreneurial activity to be pursued? How can one respond effectively to a business opportunity?


Explanation Explain the importance of the immediate environment and market in identifying business opportunity Criteria:


• clarity


• conciseness Interpretation Interpret the data gathered from the immediate environment and market in identifying business opportunities Criteria:

• reliability

• accuracy

• objectively

• relevance

• validity Application Generate business ideas from data analysis Criteria:

• appropriateness

• innovativeness

• practicality



• practically


• innovativeness

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AGRI-FISHERY ARTS I





Perspective Express from the point of view of a business owner the importance of scanning the environment and market in generating business ideas Criteria:

• validity

• relevance

• insightful Empathy Express your feelings when entrepreneurs offer the same type of business in a certain province Criteria:

• objectivity

• tactfulness

• persuasiveness

• sensitivity

• open-mindedness Self-Knowledge Self-assess your level of confidence in formulating business ideas Criteria:

• reflective

• insightful

• objectivity

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AGRI-FISHERY ARTS I





The learner demonstrates understanding of the process and delivery in poultry production Key Ideas







• selecting the appropriate marketing strategy: - product - price



How does one produce a marketable product and/or render service that relates with poultry production



• comprehensive

• clarity

• conciseness Interpretation What are the implications when a poultry raiser deviates from the process flow? Criteria:

• insightfulness

• significance


• appropriateness


• practicality Perspective If you own a big manufacturing business, what might be your view of the production process?





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- promotion - distribution



Criteria:

• validity

• relevance

• critical


• responsiveness

• openness

• objectiveness


• appropriateness

• depth

• objectivity

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AGRI-FISHERY ARTS I

General Standard: The learner demonstrates understanding of his/her Personal Entrepreneurial Competencies (PECs), the environment and market as well as the process/production and delivery of poultry meat and eggs.

Quarter 3





The learner demonstrates understanding in producing and marketing poultry products (meat and egg)

• 4M’s of poultry production

• Compute cost of production

• Basic steps in starting a business ownership

• Start-up capital

• Select breeds to raise

• Providing housing and other facilities

The learner produces and markets poultry meat and eggs demonstrating successful production and marketing indices

Applying updated technological and entrepreneurial approaches in producing and marketing poultry products (meat and eggs) simplifies poultry work and reduces production cost.

To what extent do technology and entrepreneur-ship influence success in producing and marketing poultry meat and eggs? How can one become a successful poultry raiser? How do application of updated technological and entrepreneurial approaches in producing and marketing poultry work and reduces production cost?

Marketable poultry products (Product) Production and marketing of poultry products (Performance)

Explanation Explain the activities in raising and marketing poultry products. Criteria:

• accurate

• in-depth

• insightful Interpretation Evaluate the cost and return of raising poultry Criteria:

• meaningful

• illustrative

• significant Application Produce and market poultry products Criteria:

• logical

• efficient

• effective Perspective Analyze the food efficiency of your broiler/layer

Assessment of poultry products, produced using the following criteria:

• size and weight

• production efficiency Tools: Rubrics/checklist for assessment of poultry products produced Assessment of the production of poultry products using the following criteria:

• completeness of task

• use of materials and equipment

• workmanship

• time management

• attitude in the workplace Tools: Rubrics/checklist for the assessment of production processes

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• Raise poultry (meat/eggs)

• Pricing methods of poultry products

• Market poultry products

Criteria:

• informative

• revealing

• credible Empathy Imagine what would it be like to walk in poultry raiser’s shoes who fall short of production standards? Criteria:

• open

• responsive

• tactful Self-Knowledge Self-assess your decision-making abilities in poultry raising Criteria:

• awareness

• reflective

• self-adjusting

Assessment for marketing poultry products using the following criteria:

• marketability

• profitability

• records keeping

• product pricing

• product packaging Tools: Rubrics/checklist for assessment in marketing poultry products

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AGRI-FISHERY ARTS I

General Standard: The learner demonstrates understanding of his/her Personal Entrepreneurial Competencies (PECs), the environment and market as well as the process/production and delivery of quality products/services in processing fish product.

Quarter IV






• Characteristics

• Attributes

• Lifestyles

• Skills

• Traits


• achievement

• planning

• power



How does one ensure success in a chosen entrepreneurial career? (such as: producer of fish products)


Explanation: Describe your PECs focusing on strengths and developmental areas Criteria:


• clarity

• conciseness Interpretation: Compare your PECs with those of a successful practitioner Criteria:

• objectivity

• details/focus

• conclusiveness

• illustration Application: Apply one’s PECs in pursuing a chosen entrepreneurial activity Criteria:








• doability

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AGRI-FISHERY ARTS I





Perspective: Express your thoughts from the viewpoint of a seasoned entrepreneur the importance of PECs Criteria:

• validity

• relevance

• critical

• plausibility

• sensitivity Empathy: Express your feelings if you are an entrepreneur who finds difficulty in coping with the PECs of a chosen career Criteria:

• openness

• objectivity

• sensitivity Self-Knowledge: Assess, based on the results of your PECs, your level of confidence as a prospective entrepreneur in processing fish products Criteria:


• depth

• objectivity

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AGRI-FISHERY ARTS I







needs and wants





seeking and seizing



How does one determine the needs and wants of the target market in country and industry? How does one select an entrepreneurial activity to be pursued? How can one respond effectively to a business opportunity?


Explanation: Explain the importance of the immediate environment and market in identifying business opportunity Criteria:


• clarity


• conciseness Interpretation: Interpret the data gathered from the immediate environment and market in identifying business opportunities Criteria:

• reliability

• accuracy

• objectively

• relevance

• validity Application: Generate business ideas from data analysis Criteria:

• appropriateness

• innovativeness

• practicality



• practically


• innovativeness

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AGRI-FISHERY ARTS I





Perspective: Express from the point of view of a business owner the importance of scanning the environment and market in generating business ideas Criteria:

• validity

• relevance

• insightful Empathy: Express your feelings when entrepreneurs offer the same type of business in a certain country Criteria:

• objectivity

• tactfulness

• persuasiveness

• sensitivity

• open-mindedness Self-Knowledge: Self-assess your level of confidence in formulating business ideas Criteria:

• reflective

• insightful

• objectivity

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The learner demonstrates understanding of the process and delivery in processing of fish products Key Ideas







• selecting the appropriate marketing strategy: - product - price



How does one produce a marketable product and/or render service that relates with processing of fish products



• comprehensive

• clarity

• conciseness Interpretation What are the implications when a fish processor deviates from the process flow? Criteria:

• insightfulness

• significance


• appropriateness


• practicality Perspective If you own a big manufacturing business, what might be your view of the production process?





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AGRI-FISHERY ARTS I





- promotion - distribution



Criteria:

• validity

• relevance

• critical


• responsiveness

• openness

• objectiveness


• appropriateness

• depth

• objectivity

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AGRI-FISHERY ARTS I

General Standard: The learner demonstrates understanding of his/her Personal Entrepreneurial Competencies (PECs), the environment and market as well as the process/production and delivery of common fish products.

Quarter 4





The learner demonstrates understanding of the concepts in producing and marketing fish products (bagoong, tinapa, tuyo/daing)

• Appropriate and available fish species for processing

• Regulations in putting up a fish processing enterprise

• Put up an appropriate processing stall

• Introduce innovation

The learner produces and markets process fishes demonstrating successful production and marketing indices..

Understanding production and marketing of fish products can present better opportunities for livelihood

How can knowledge in production and marketing of fish products bring better opportunities for livelihood? What makes one a good fish processor?

Marketable fish products (Product) Production and marketing fish products

Explanation Explain the different concepts of producing and marketing fish products Criteria:

• thorough

• credible

• in-depth Interpretation Illustrate appropriateness of resources and environment with the methods of processing fish suitable in the locality Criteria:

• meaningful

• conclusive

• significant Application Process and market fish products Criteria:

• productive

• efficient

• purposeful

Assessment of fish products produced using the following criteria:

• Purity

• Quality

• Attractiveness

• Originality

• Productiveness Tools: Rubrics/checklist for assessment of fish products produced Assessment of the different processes in producing fish products using the following criteria:

• Completeness of the task

• Choice of materials/ ingredients used

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• Preservatives/ dehydrating agents

• Package product

• Compute cost of production

• Market products

Perspective Analyze one’s preference of fish products Criteria:

• appropriate

• authentic

• precise Empathy Express what you consider is important as consumer of fish products Criteria:

• responsive

• perceptive

• tactful Self-Knowledge Self-assess strength and weakness of the processes of producing fish products Criteria:

• insightful

• reflective

• self-adjusting

• Product packaging

• Workmanship

• Time management

• Teamwork Tools: Rubrics/checklist for assessment of the different processes in producing fish products Assessment for marketing fish products using the following criteria:

• Marketability

• Profitability (ROI)

• Records keeping

• Product pricing

• Product packaging

Documents

Tle agri i quarter i to iv