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Title Gucci Group - The New Family of Luxury Brands Type Article URL http://ualresearchonline.arts.ac.uk/970/ Date 2002 Citation Jackson, Tim and Haid, Carmen (2002) Gucci Group - The New Family of Luxury Brands. International Journal of New Product Development and Innovation Management, 4 (2). pp. 161-172. ISSN 15405880 Creators Jackson, Tim and Haid, Carmen Usage Guidelines Please refer to usage guidelines at http://ualresearchonline.arts.ac.uk/policies.html or alternatively contact [email protected] . License: Creative Commons Attribution Non-commercial No Derivatives Unless otherwise stated, copyright owned by the author

Title Gucci Group - The New Family of Luxury Brands · The Gucci Group is a result of a series of strate- gic takeovers. Although the need to overcome restricted growth opportunities

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Page 1: Title Gucci Group - The New Family of Luxury Brands · The Gucci Group is a result of a series of strate- gic takeovers. Although the need to overcome restricted growth opportunities

Title Gucci Group - The New Family of Luxury Brands

Type Article

URL http://ualresearchonline.arts.ac.uk/970/

Date 2002

Citation Jackson, Tim and Haid, Carmen (2002) Gucci Group - The New Family of

Luxury Brands. International Journal of New Product Development and

Innovation Management, 4 (2). pp. 161-172. ISSN 15405880

Creators Jackson, Tim and Haid, Carmen

Usage Guidelines

Please refer to usage guidelines at http://ualresearchonline.arts.ac.uk/policies.html or

alternatively contact [email protected].

License: Creative Commons Attribution Non-commercial No Derivatives

Unless otherwise stated, copyright owned by the author

Page 2: Title Gucci Group - The New Family of Luxury Brands · The Gucci Group is a result of a series of strate- gic takeovers. Although the need to overcome restricted growth opportunities
Page 3: Title Gucci Group - The New Family of Luxury Brands · The Gucci Group is a result of a series of strate- gic takeovers. Although the need to overcome restricted growth opportunities
Page 4: Title Gucci Group - The New Family of Luxury Brands · The Gucci Group is a result of a series of strate- gic takeovers. Although the need to overcome restricted growth opportunities
Page 5: Title Gucci Group - The New Family of Luxury Brands · The Gucci Group is a result of a series of strate- gic takeovers. Although the need to overcome restricted growth opportunities
Page 6: Title Gucci Group - The New Family of Luxury Brands · The Gucci Group is a result of a series of strate- gic takeovers. Although the need to overcome restricted growth opportunities
Page 7: Title Gucci Group - The New Family of Luxury Brands · The Gucci Group is a result of a series of strate- gic takeovers. Although the need to overcome restricted growth opportunities
Page 8: Title Gucci Group - The New Family of Luxury Brands · The Gucci Group is a result of a series of strate- gic takeovers. Although the need to overcome restricted growth opportunities