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Better Naito NACTO ‘17
Harbor drive
Pic: BikePortland.org
Project Background
P O R T L A N D O R E G O N . G O V / T R A N S P O R T A T I O N 12
BEFORE: Waiting in line After: Waiting in line
BEFORE: Walking on Naito After: Walking on Naito
Duration
2015: Better Block PDX Pilot two weeks 2015: two more weeks w/ different festival 2016: 3-month pilot 2017: 5-month City project funded for 5 summers
95% APPROVAL RATING
RIDE REPORT BIKETOWN
62,935 TRIPS ACROSS BETTER NAITO
DIGITAL APPS
TRAFFIC COUNTS
1 in 3
GO BY BIKE northbound commuters
during peak afternoon traffic hours
TOTAL BIKE TRIPS
TOTAL MILES BIKED
TOTAL TRIPS AROUND THE EARTH
11X
Data & Feedback
• Hose counts (cars) • Volunteer counts
(people walking & biking)
• Bluetooth sensors
• Email: [email protected]
• Phone Voicemail box • Twitter: #BetterNaito • BetterNaito.com
Source: Oregonian & Inrix traffic data
Chart: BikePortland.org
Meeting City Objectives
• Safety for people walking & biking • Enhancing tourism environment & reputation • Increasing street capacity- more space for more
people • Contributing to sense of place with
placemaking elements • Strong contributor to BIKETOWN’s success
BIKETOWN Busiest station: SW Salmon & Naito (Avg. 178 rides/day) -5,332 rentals between July 19-Aug 19 (2016)
According to GPS data, Waterfront park is most popular place to ride.
6 of top 10 performing BIKETOWN stations are within 5 blocks of Better Naito
Pic: Kristadoespdx.com
Cars on Northbound Naito = 10K Pedestrians during peak festival season = 20K People in cars represent 33% of street users during peak festival season
Increasing street capacity
Fall 2016: City Council provides funding for 5 summers of Better Naito!
Draft Waterfront Schedule
24
Event SET-UP DATES EVENT DATES TAKE-DOWN DATES Shamrock Run
March 15-18 March 19 March 20
Cinco de Mayo April 28 – May 4 May 5 - 7 May 8 - 11
Doggie Dash
May 12 May 13 May 13-14
Rose Festival May 15 - May 25 Varies by Section
May 26 - June 11 Some closed dates
June 12 - 16 Varies by Section
Pride NW June 15-16 June 17 - 18 June 19-20 Blues Festival June 19 – June 29 June 30 – July 4 July 5 - 8 The Big Float July 14 July 15 July 16-17
Brewers Fest July 22 - 25 July 26 - 30 July 31 - August 1 Providence Bridge Pedal
August 13
MusicFestNW August 21-25 August 26 - 27 August 28-30
Oregon Symphony August 27 – 30 August 31 September 1 (RAIN)
Sept. 2 - 5
DragonSports September 8 September 9 - 10 September 11
Race for the Cure September 15 - 16 September 17 September 18
Duration extended to May-September
• New Local improvement district & protected bike lanes to north
• New capital project to south
P O R T L A N D O R E G O N . G O V / T R A N S P O R T A T I O N 26
Project Scope
• Waterfront event & Summer Tourism season
• April 28-Sept 30 • SW Main to NW Davis (1 mi)
Materials
P O R T L A N D O R E G O N . G O V / T R A N S P O R T A T I O N 28
Materials
P O R T L A N D O R E G O N . G O V / T R A N S P O R T A T I O N 29
Inserting permanence into a temporary project
Opportunities • Backbone of central city bike
network • Vision for permanent project • Leverage City govt resources
Challenges
• Maintenance: Cheaper & quicker for project mngrs to fix issues themselves.
• Material durability & aesthetics • Still not proven/still need data? • Needs champions • Unknown future/still controversial
Festival impacts to Tourism economy • Oregon Brewers Fest (OBF) generated an estimated
economic impact of $32.6 million. (2014 data) • 57% of OBF patrons came from out-of-town; 8% int’l • OBF patrons came from 32 states & 9 foreign countries • Visitors spent $9.1 million on accommodations & $8.2
million on food & drink • 42% of visitors reached festival using public transit • 41% attended festival for 1st time. • 21-29 yr/olds = 30% attendees • 50+ yr/olds = 25% attendees • Women = 45% of attendees
Pic: BikePortland.org
Statistics: OBF economic analysis provided by research conducted at Eastern Oregon University
