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titan ppt

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CONTENTSCONTENTS

INTRODUCTIONINTRODUCTION

COMPANY GROWTHCOMPANY GROWTH

MARKET SCENERIOMARKET SCENERIO

STRAGYSTRAGY

SERVING TO THE CUSTOMERSERVING TO THE CUSTOMER

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COMPANY’S BACKGROUNG COMPANY’S BACKGROUNG

In 1984, the Tata Group and the Tamil Nadu In 1984, the Tata Group and the Tamil Nadu Industrial Development Corporation (TIDCO) Industrial Development Corporation (TIDCO) entered into a joint venture to form entered into a joint venture to form Titan IndustriesTitan Industries..

With its quartz technology and international styling, With its quartz technology and international styling, the company brought about a paradigm shift in India's the company brought about a paradigm shift in India's watch market. Having developed a clear watch market. Having developed a clear understanding of the various segments in the watch understanding of the various segments in the watch market in due course of time, Titan launched a second market in due course of time, Titan launched a second independent brand of functionally styled watches at independent brand of functionally styled watches at reasonable prices and named it "Sonata". In a few reasonable prices and named it "Sonata". In a few years, it came up with yet another brand, and this years, it came up with yet another brand, and this time, it was for the youth called "Fastrack". time, it was for the youth called "Fastrack".

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In October 2004, Titan Industries Ltd. (TIL), a In October 2004, Titan Industries Ltd. (TIL), a leading manufacturer and marketer of watches, leading manufacturer and marketer of watches, jewelry, eye wear, and other lifestyle products, jewelry, eye wear, and other lifestyle products, appointed Aamir Khan (Aamir) as the brand appointed Aamir Khan (Aamir) as the brand ambassador for its Titan range of watches.ambassador for its Titan range of watches.

With over 560 retail stores across a carpet area of With over 560 retail stores across a carpet area of over 7,09,000 sq. ft. Titan Industries has India’s over 7,09,000 sq. ft. Titan Industries has India’s largest retail network. The company has over 300 largest retail network. The company has over 300 exclusive ‘World of Titan' showrooms and over 740 exclusive ‘World of Titan' showrooms and over 740 after-sales-service centers. Titan Industries is also the after-sales-service centers. Titan Industries is also the largest jewellery retailer in India with over 110 largest jewellery retailer in India with over 110 Tanishq boutiques and Zoya stores, over 25 Gold Tanishq boutiques and Zoya stores, over 25 Gold Plus stores and over 85 Titan Eye+ stores.Plus stores and over 85 Titan Eye+ stores.

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Titan Industries is the fifth largest integrated watch Titan Industries is the fifth largest integrated watch manufacturer in the world. Presenting Titan quartz manufacturer in the world. Presenting Titan quartz watches that sported an international look, Titan watches that sported an international look, Titan Industries transformed the Indian watch market. After Industries transformed the Indian watch market. After Sonata, a value brand of functionally styled watches Sonata, a value brand of functionally styled watches at affordable prices, Titan Industries reached out to at affordable prices, Titan Industries reached out to the youth segment with Fastrack, its third brand, the youth segment with Fastrack, its third brand, trendy .The company has sold 100 million watches trendy .The company has sold 100 million watches world over and manufactures 12 million watches world over and manufactures 12 million watches every year.every year.

Titan Industries launched Tanishq, India’s most Titan Industries launched Tanishq, India’s most trusted and fastest growing jewellery brand. Gold trusted and fastest growing jewellery brand. Gold Plus, the later addition, focuses on the preferences of Plus, the later addition, focuses on the preferences of semi-urban and rural India. Completing the jewellery semi-urban and rural India. Completing the jewellery portfolio is Zoya, the latest retail chain in the luxury portfolio is Zoya, the latest retail chain in the luxury segment.segment.

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Serving To The Customers…

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Contract Manufacturing / Contract Manufacturing / Assembly Services:Assembly Services:

- Titan provides a complete complement Titan provides a complete complement of manufacturing services from of manufacturing services from prototype to production.prototype to production.

- By utilizing its considerable Supply By utilizing its considerable Supply Chain Management capability, Titan Chain Management capability, Titan provides complete turnkey services to provides complete turnkey services to its customers.its customers.

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Functional Test Development:Functional Test Development:

The Functional Test Development The Functional Test Development process includes a comprehensive process includes a comprehensive understanding of the following understanding of the following elements:elements:

−Product application and use Product application and use −Design performance requirements Design performance requirements −Tolerance issues Tolerance issues −Range of environmental requirements Range of environmental requirements −Programmable requirements Programmable requirements

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Engineering Services:Engineering Services:

Titan, has extensive experience and Titan, has extensive experience and expertise in a number of Engineering expertise in a number of Engineering disciplines in implementing cost effective disciplines in implementing cost effective solutions, providing consistent product solutions, providing consistent product manufacturing, and executing effective manufacturing, and executing effective test programs to ensure that its customers test programs to ensure that its customers receive the highest quality products. receive the highest quality products.

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Test Services :

Test engineers can develop optimal test Test engineers can develop optimal test strategy based on characteristics of strategy based on characteristics of product and how it will be manufactured. product and how it will be manufactured. Test solutions include:Test solutions include:

−Test Strategies Test Strategies −Functional Testing Functional Testing −Reliability Tests Reliability Tests −Automated Optical InspectionAutomated Optical Inspection− In-Circuit TestingIn-Circuit Testing

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•Box Build Integration:Box Build Integration:

−Titan provides value-added electronic Titan provides value-added electronic manufacturing solutions to customers.manufacturing solutions to customers.

−They offer customers many advantages, They offer customers many advantages, including faster time to market, increased including faster time to market, increased flexibility and cost reduction opportunities.flexibility and cost reduction opportunities.

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