If you’re a motorcycle rider or a gearhead, you’ve heard of Jesse James. James first made a name for himself in SoCal working for hot rod designer Boyd Coddington. But it was his move to the two-wheel world that set him on a path to notoriety. His custom bikes were fresh, rugged and eminently rideable and James’s shop, West Coast Choppers, became an industry phenomenon. After years in the limelight, James moved to Texas about four years ago and scaled back his wildly popular WCC line of parts. But he’s a metal man through and through so there was no doubt he’d find outlets for his skills and interests. Read on as we learn about Jesse’s move into gun-smithing, his fervor for off-road truck racing and his opinion of today’s custom baggers. After so much media attention for so long, you moved to Texas and dropped out. Why?West Coast Choppers in California became so big. There were so many people I was like a manager and I didn’t work anymore.

That’s what put me on the map, my work and my skills, so I shut down the big operation, came here (to Texas) for a couple years and made it way smaller to get back to work. I did nothing but just work again, to rediscover sheetmetal work and blacksmithing and push forward with that.

What’s happening with West Coast Choppers now?I kinda “soft re-launched” West Coast Choppers a while ago and everything instantly sold out. So a couple months ago I re-launched a whole new site with a whole new line of parts and frames, and man, it’s like 2002 all over again! We have 50 CFL frames on order and with people in Europe building bikes we’re supplying parts for that stuff.

So WCC is growing again?I’m keeping it really small. I only have five or six guys in the bike department. We never stopped building custom bikes but we got down to only three or four a year, bikes

that were really nice and detailed, putting more labor and more skills into it.

How did you get interested in gun design and fabrication?About three years ago years ago I bought a gun off Texas Gun Trader. I met the dude in a Target parking lot in Austin and gave him six hundred bucks for a 1911 pistol. I pulled the whole thing apart and thought I could oil it up, make this part lighter, make my own grips, do a trigger job. When I posted a picture of it online it went viral. This thing I paid $600 for I turned down $35,000 for. So the light bulb went off: Maybe I should build guns!

Is the gun market different in Texas compared to California?Once I came here (to Texas) I was like a kid in a candy story. In California you can’t

SturgiS rider daily®

Continued on Page 2

SturgiS Buffalo Chip’SWolfman JaCk Stage

TonighT10:30pm .......... Mötley Crüe8:30pm ............ Alice Cooper7:00pm ........... Sweet Cyanide

Tomorrow10:30pm .......... ZZ Top8:30pm ............ Florida Georgia Line7:00pm ........... Jeremiah James Korfe

4 8tueSday

aug. 5, 2014

CatChing up With JeSSe JameS

of

Tuesday8/5

Wednesday8/6

Thursday8/7

Sturgis Local Weather

don’t miSSTORC Racing Today

Page 4Legends Ride:

Bikers Doing GoodPage 8

today’S Bike ShoWHot Bike Winner Take All / Buffalo Chip Top Builder

Page 11

today’S rideBiker Belles

Page 9

mötley CrüealiCe Cooper

SWeet Cyanide

own anything then I came here and found everything I could possibly want. Once I got all the good ones I’d always wanted I thought, “Okay so how do I scratch that itch now?” I decided I had to build them from scratch. It’s kind of like the same thing I did in the ‘90s in the motorcycle industry. I came in and did s*** a completely different way than what all the big time builders were doing. I came in with ultra high-end coach building methods and applied it to outlaw choppers, something that was lean and mean and all hand crafted. I think it kind of put that industry on its ear. ‘Till then it was all crap parts and bondo.

So there are parallels to what you’re doing now?I took what I learned at Boyds and applied that toward bikes. It’s the same with the gun industry now. I’m seeing more refined stuff, more machine work. You can make one cool part and say, okay I’m gonna sell those. But if you make a bunch of cool parts and build a gun with them then you sell the whole gun.

It’s like those El Diablo bikes, I never sold any parts for those. Same thing with the guns. If you want all this cool s*** you have to buy the whole thing. It’s a process. That’s why El Diablos are still 120-130 grand – for ones that are 15 years old. Which is unheard of but it’s adding value to what customers dig.

How do you enter a new industry like gunsmithing?I’m doing my homework on it. I worked for a week with one of the master gunsmiths in the world learning to do it right. When people buy a gun from me I want them to get one that works better, shoots better and is more accurate, more refined. That takes a mastery. Some people might have thought when I switched industries: oh, he’s just slapping his name on guns to make money. They don’t realize the work and craftsmanship involved in the stuff we build.

What do you think about big wheel baggers? I think it’s just terrible. It’s silly when white dudes copy what black dudes did; they look like Vanilla Ice. That whole scene started from Crenshaw and all the Rare Breed dudes. My whole thing with a bike is to look like a badass, you’re tucked in and riding that thing, bike and rider are one. This is like a silly trend and I’m gonna totally skip that it. I won’t contribute anything to it. Trust me, I could have been making fenders and wheels and all kinds of stuff but I’m not doing any of it.

Why not?To me there are aesthetics to consider, magic numbers and proportions for a body size, a frame size, a frame stretch, a wheel size, a wheel width. All that should be in proportion. You can push it a little bit but when you go too far it’s just dumb. Like that bike Paul Jr. built in the first build off. Yeah you’re gonna look at it but… I see a whole different serious side to building bikes and it all centers around riding, really riding; making a little rigid that works good and you can ride.

Speaking of being serious about riding, so you’re racing off-road trucks these days?I’ve been racing in the desert for a decade, I’ve been a consistent top 5 finisher. But those are thousand mile races and you have to pace yourself cause they’re like 30 hours long. These TORC trucks are geared for cornering, it’s like a sprint race.

According to BJ Birtwell, President of TORC: “The guys that race TORC are the best of the best and there’s a lot on the line for them. When they see a guy like Jesse James come in they’re certainly not going to hold anything back, they’re not going to race him politely.” What do you think about that?This kind of racing is awesome, you just kill each other. It’s so much fun and I’m excited about racing there both days.

TORC Racing is today and tomorrow, Tuesday August 5 and Wednesday August 6, at the Buffalo Chip PowerSports Complex 10:00 AM – 6:00 PM. All events at the PSC are open to the public and separately ticketed. For more information or to purchase tickets, visit www.BuffaloChip.com. Advance tickets are $15 each for TORC.See more at www.torcseries.com or www.facebook.com/torc and Twitter @TorcOffRoad.

To see the latest from West Coast Choppers and Jesse James Firearms Unlimited visit their booth located in the Buffalo Chip amphitheater at the east end, by Rat’s Hole bar. In addition to examples of JJFU custom gun work, WCC components and several of Jesse’s bikes are on display, too. You can likely pick up a WCC T-shirt, too.

DWI • DRUGS • CRIMINAL LAW

Do you need legal advice?Do you need someone to fight for you?

Call: 605-716-4968www.pedersonlawrc.com

1719 W. Main Street, Suite 307 • Rapid City

David Wilson, Auctioneer/Broker • (605) 490-9959RT Shaw, Broker Associate • (605) 490-1176

Chad Grahek, Broker Associate • (605) 391-5906990 Main Street, Sturgis SD • (605) 347-7579

Visit SturgisSD.com for complete information

4 city lotS total15,000 sq. ft. w/ 100’ of Lazelle St. vendor frontage x 150’ deep, all

zoned for Hwy. Service use. Showings scheduled for 10 am till noon onAugust 5th and 9 am till start of the Auction on August 7th

StURGiS REal EStatE aUctioNVENDiNG lotS & HoME

Thursday, August 7, 2014 at 10:00 amOn-Site, 1736 LaZelle St., Sturgis, SD

Date:

SacoRa StatioN FoR SalE!!14200 Sturgis Rd. Piedmont, SD Property includes a bar and restaurantwith full length western mural on the inside wall, RV sites, well, 17 mobilehome spaces (3 owned trailers), shop building and 2 interstate billboards(1 lighted). These are just some of the many features of this Mobile homepark and business. There is 842' of Interstate I-90 frontage. Please note:

plans are being made to rebuild the Sacora Bar.

Call Dave today 605-490-9959!MLS# 45323 $890,000

WEBSITE DOMAIN OF WWW.STURGISRALLY.COM FOR SALE!!!SturgisRally.com is currently purchased through Go-Daddy and hosted through Hostgator.com. The

seller will assist the purchaser with the transfer of site. Included in the sale is the current website con-tent. The site is a WordPress website. Site has not been blacklisted and does not have any negative

history associated with it.

SturgiS rider daily tueSday, aug. 5, 2014 page 2

SturgiS rider dailytueSday, aug. 5, 2014 page 3

You finally answered your phone! You’re so hard to keep up with. Where are you?I’m in the bathtub. Cause I let myself get pretty roughed up on my 10 days across the country on my mini bike. I’m contemplating a manicure and a pedicure.

Tell us about the trip.We left Louisville, Kentucky Sunday July 20 on a what most people would call a child’s 50cc mini bike with three gears and no clutch. We were riding 8 to 10 hours a day minimum.

You went cross-country on a three speed?Yeah and I could have used a 12-speed!

How did it do in the mountains?(Laughs.) On the overpasses it slowed, the hills it crawled, the mountains I just about had to push it.

Did you have a chase vehicle?Actually I had three. The first one was Tim Ford, he’s from Peoria, IL and rode his motorcycle south to meet me and follow me at never over 30 miles per hour. That really kept me safe and I owe him a big thank you.The other two people were Mailman and Brother Speed. They got me gasoline when I’d run out, and cold water. I had to take all back roads, no interstates, and got caught in very rural areas where there were no amenities anywhere.

Did you get rained on?We were lucky with the weather. We only had one storm and we saw a funnel cloud. But I figured I could outrun it on my mini bike. It tops out at around 30mph so I wasn’t too afraid.

How long did you expect it to take?I didn’t think we’d do more than 150 miles a day and was figuring on taking two weeks. But we were doing really good, averaging over 150 miles a day, way ahead of schedule with no breakdowns—other than my handlebars falling off. I arrived in Sturgis on Monday July 28 and consider it a complete success.

Who were your sponsors?The only sponsors I really had were my friends. They gave their time and money. Other friends who helped me were Kaelin’s Custom Cycles in Louisville, Barry Wardlaw at Accurate Engineering and Indian Larry Motorcycles. I sold Team Bean’re patches for $10 and raised about $1000. The motorcycle nomad business doesn’t pay very well.

What about breaking the record?I almost tripled the record! I’ve applied for the record throug h Guinness Book of World Records and they accepted my application. Now they just have to review the data. We had GPS tracking, three witnesses, all the proper verifications.

So what happens now in Sturgis?Now the Mayor of fun starts handing out his goodies.

What does that entail?I make sure everyone is having fun. I greet people, I shake hands, I take pictures, I do all the rides like the Legends Ride, the Biker Belles. I’ll do the Cycle Source this year that’s out at the Buffalo Chip. Anything with Buffalo Chip, I’m involved in it. I got goodies, I got stickers, I got Bean’re patches, all kind of stuff for people. If you’re not havin’ a good time I’ll make sure you do.

That could be a tall order sometimes. You know I work at some other venues but the Buffalo Chip has got to be my easiest job for the simple fact that everyone is already having a ball! I get there and everyone’s having fun so what better place to work than the funnest place on earth?

So the Chip is different?There’s a lot of bike rallies but no place do they have the amenities that Buffalo Chip does. With major concerts every night, and all you have to do is walk out your tent. All the biggest and best rides leave out of Buffalo Chip. You also have the races and hillclimbs now, the off-road races and quad races. I might even take my mini bike up there. I’ll put my red, while, and blue Evel Knievel stunt suit on and I’m gonna go out there and have some fun.

How’s the water in the tub?It’s still hot. They just don’t make bathtubs big enough though. If they had one that was six foot long I’d be set.

Follow the antics of the Buffalo Chip’s Mayor of Fun and Motorcycle Nomad Bean’re at www.EverythingBean’re.com or Everything Bean’re on Facebook

5 minuteS With Bean’rethe Buffalo Chip’S mayor of fun

The Mayor of Fun decked out as a daredevil.

SturgiS rider daily tueSday, aug. 5, 2014 page 4

In case you don’t know, TORC stands for The Off-Road Championship, and it represents over-the-top gearhead entertainment that delivers. Why else would NBC Sports be on hand shooting the races in Sturgis this year? Whether you’ve seen TORC racing before or never heard of it, trust me: you have to go. Picture this: 900 horsepower, purpose-built, half-million-dollar race trucks jumping 200 feet in the air, side-by-side, at 100 miles per hour! And this is the first time it’s been presented at a motorcycle rally. In fact, working with the Buffalo Chip, TORC pushed the limits to design and build a brand new, one-of-a-kind track at the Chip’s Power Sports Complex (PSC) specifically to show off the full capabilities of these trucks. Professional TORC track builder Jeff Nordstrom located the track on a hillside near the edge of the Chip not only to provide spectators with incredible viewing but also to challenge racers with a unique venue filled with staggering elevation changes and obstacles, making it unlike any other in the series. Running two straight days, racing commences at the PSC on August 5 and 6. Both days are points races, too, with Tuesday being Round 11 and Wednesday being Round 12 on TORC’s national roster. With only two more rounds to go, it’s almost down to the wire and these fierce competitors are driving hard. “We’re bringing a level of racing to Sturgis that this community has never seen,” said BJ Birtwell, President of TORC. “Sturgis is a national rally and there will be many people who have never

seen this type of racing before, but once you see it, you want more of it. It’s extremely addictive.” Why? “You hear the sound of the trucks, you see how far they’re flying, there’s fire coming out the exhaust; it’s a total sensory overload experience,” explained BJ. But more than that, there’s a lot of bumping and banging, too. People like to see racers go at it and you get that in TORC. They crash and roll and flip over and as long as they land on their tires they can keep going. One biker who’s passionate about off-road racing is Jesse James. James will be racing TORC at Sturgis and this is no publicity stunt. Jesse has been desert racing for over 10 years and he places consistently in the top five. “He’s the type of guy that leaves nothing on the track,” said BJ. “He’s going to mix it up with our championship contenders and it should make for a thrilling race to watch.” And that’s an important mention: championship contenders. According to BJ these racers are the best of the best and they’re in a late-season fight for the championship, so don’t expect such stalwart competitors to cut Jesse any slack; they won’t. “If Jesse’s in the way he’s gonna get pushed out of the way, they’re not going to race him politely,” said BJ. “The races at the Chip are really big ones for the racers.”

It’ll be difficult to miss TORC’s presence. You’ll hear the trucks roaring from far away and you’ll certainly notice the 40 or 50 18-wheelers rolling into the Buffalo Chip. “This is basically NASCAR on dirt, except instead of racing stock cars they’re racing off-road trucks that happen to be flying hundreds of feet in the air,” BJ said. If you’re a bike enthusiast, you love the open road, you love horsepower, and you love the sound of thunder. TORC is bringing all that to the Chip. It’s gonna be a lot of fun.

See more at www.torcseries.com or www.facebook.com/torc and Twitter @TorcOffRoad.

All events at the Buffalo Chip PowerSports Complex are open to the public and separately ticketed. For more information or to purchase tickets, visit www.BuffaloChip.com.

Advance tickets are $15 each for TORC.

torC raCing: Battle at the Chipfull Bore, flat out, even if they run over JeSSe JameS

Tuesday August 5 and Wednesday August 6

Buffalo Chip PowerSports Complex

10:00 AM Gates Open

2:00 PM Opening Ceremony

6:00 PM Event Closes

torC raCing

SturgiS rider dailytueSday, aug. 5, 2014 page 5

William G. Henderson is widely recognized as a truly innovative designer of early motorcycles and is especially well-known for his design of four-cylinder engines. He was the original owner of the Henderson Motorcycle company – which was founded in 1911. In 1917, he sold his company to Ignatz Schwinn, the owner of the Schwinn company that made bicycles and Excelsior Motorcycles. He continued to work for the company and designed motorcycles under the Excelsior Henderson name. In

1919, Henderson left the company over differences of opinion, and partnered with a wealthy financier to open the Ace motorcycle company. The foundation of the company was to be a luxury four-cylinder motorcycle with a chain drive. Henderson was careful in the production of these new Ace motorcycles not to infringe on any patents owned by his former company. Tragically, Henderson was killed after being struck by a car while test-riding a new model in 1922. He was

testing the new Ace Sport Solo – which was said to have numerous innovations and to be ahead of its time. Unfortunately, Henderson’s death began the slow decline of the company, which changed hands at least twice between 1924 and 1927. That year, the company’s remaining assets were purchased by Indian Motorcycle Company who continued to produce an inline four under the name Indian Ace until 1929 when the model was discontinued. This 1922 Ace Inline Four is owned by local Sturgis collector Junior Glover. It is on loan to the Sturgis Motorcycle Museum & Hall of Fame thanks to Mr. Glover’s generosity.

Visit the Sturgis Motorcycle Museum & Hall of Fame

At the corner of Junction and Main in Sturgis

Open 8:00 AM to 8:00 PM during the Rally

See the Museum’s Women Rider Exhibit at the Buffalo Chip Russ Brown Event Center, located at the Chip’s east gate. Free and open to the public all week. No ticket or wristband needed.

1922 aCe four

SturgiS rider daily tueSday, aug. 5, 2014 page 6

Wmdra drag raCing

There was loud applause when the Western Motorcycle Drag Racing Association (WMDRA) brought drag racing back to the Sturgis rally. According to Sandra Alberti, WMDRA’s President & Operations Director, “Our goal is simple: to promote organized dragbike events in the West where we can match our bikes, mechanical and riding skills with others, and have a good time at the track.” The third annual AMSOIL Sturgis Nationals are set for August 5 and 6 and feature competition in four professional classes and six sportsman categories. Opening Ceremonies on August 6 feature the Air Force Academy Band Wild Blue Country, who will also be performing Thursday at the Freedom Celebration Ride and the Buffalo Chip’s Freedom Celebration the same day. Drag racing legends Bonnie Truett, Pete Hill and Marion Owens have been named Grand Marshals this year and on August 6 the three will greet the crowd, sign autographs (2-3:00 PM), introduce number one qualifiers and call the bikes to the line. “Having these legends of the sport on hand really embodies what Sturgis is all about…

celebrating our sport, honoring the tradition of competition, and setting new milestones,” said Alberti. Associate sponsor S&S Cycle are holding their T124 Demo Days from 10:00 am to noon both days. “Here’s your chance to see what it’s like to run one of our big motors down the drag strip,” said S&S Racing Manager Justin Bramstedt. “We think it’s important that S&S should promote drag racing both on the professional and grass roots levels.” Sturgis Dragway is located at 20523 Hwy 79, just off Hwy 34 near the Buffalo Chip Campground. $25 for a two-day pass, gates open at noon. For more information, please visit www.westernmotodrags.com or call (208) 850-5795.

SturgiS rider daily

ContributorsChris Yushta, Jordan Axtman, Christine Paige Diers, Paul Mitchell, Aaron Packard, Jessica Nelson, Rachael Omps, Mary Panerio, Kurt Shaw, Marilyn Stemp. Other material contributed by staff of the Rapid City Journal.CirculationThe Sturgis Rider® Daily is published eight consecutive days during the Sturgis Rally. 9500 copies are distributed each day at 70 locations in the Black Hills and to campers at the Buffalo Chip.

DisclaimerThe Sturgis Rider® Daily neither endorses nor warrants the products or services of advertisers, nor does it warrant the completeness or accuracy of the data provided herein. Views expressed are not necessarily those of the publishers, advertisers, editors, contributors, or their agents. Sturgis Rider® is a registered trademark owned by Rod Woodruff. Reproduction or transmission of content herein, in whole or part, without expressed written consent is not permitted.

PRINTED IN USA

Co-PublishersSturgis Buffalo ChipRapid City Journal

EditorMarilyn Stemp

Advertising SalesRapid City JournalPaul Mitchell, Sturgis Buffalo Chip

Design and ProductionRapid City Journal

horSepoWer and hiStory

Come out to the CrossRoads tomorrow for the Cycle Source Nighttime Chopper Show. It’s free to enter your bike!

• Own one of the most special and private locations in the Black Hills located within minutes of Rapid City!• Spectacular and panoramic views of Spring Creek Canyon and over 138 acres for private hiking and horseback riding!!• The original living area of the main lodge was built in the early 1900’s constructed of local felled logs including actuallog jamming and stone fireplaces from petrified wood and local stones!

• The main lodge encompasses over 10,000 finished sq.ft. with modem additions and updates throughout!• The main lodge has five bedrooms including an expansive master suite with a dream walk-in closet and dressing area,custom travertine tiled master bath with double vanities, heated floor, fireplace, steam shower and whirlpool with aprivate family room and deck nearby with hot tub!!

• The four additional bedrooms are located in a private wing with two tiled baths, TV area and private kitchen area!• The two bedroom guest cabin with kitchen is located conveniently nearby providing private and romantic setting for your special guests!• Custom Kitchen including granite countertops, Viking appliances and formal dining area overlooking Spring Creek!• Four car attached garage with a separate Barn/work shop with 6 car lower storage!• Custom built attached pool house with a private bar and fireplace!• For more information on this beautiful property contact Torn today on MLS#116635.• Priced at $1,995,000. Virtual tour at tomrau.com!!

Experience the Magic!

TOMRAU.COM605.341.4300

CELL 605.390.2735

SturgiS rider dailytueSday, aug. 5, 2014 page 7

BlaCk hillS half mile raCing iS BaCk 2007 was the last time AMA Pro Flat Track Race was held during the Sturgis Rally. If you think that’s way too long ago, you’re in agreement with Terry Rymer, GM and co-owner of Black Hills Harley-Davidson, who’s out to change that. Rymer spearheaded the effort to bring back half-mile excitement to Sturgis this year at the Black Hills Speedway in Rapid City on Tuesday, August 5th, and no one is more pleased about it than him. “I’m looking forward to seeing not only the local race fans and rally goers but the major

motorcycle industry people in attendance as well,” he said. Sometimes referred to as dirt track racing, flat track is the oldest and most traditional form of AMA sanctioned racing. Black Hills Speedway joins the 2014 roster with the likes of Daytona International Speedway and iconic track such as Pomona and Springfield. This event, round 10 of 16 for the season, features AMA Pro Grand National Championship racing and AMA Pro Singles classes.

Rymer brought on board a slate of sponsors that include title-sponsor Dunlop Tires, Drag Specialties, Vance & Hines, Harley-Davidson, Budweiser, Law Tigers, and Black Hills H-D. A five-year agreement with the track’s owner bodes well, too. Why not catch the roar and spirit of dirt track in the Black Hills?

With Smokin’ hot-Shoe aCtion

Black Hills Speedway

Rapid City, SD

Gates open 5:00 PM

$25 in advance, $30 at gate

STURGIS RIDER DAILYSTURGIS RIDER DAILYSTURGIS RIDER DAILYSTURGIS RIDER DAILYSTURGIS RIDER DAILYSTURGIS RIDER DAILYSTURGIS RIDER DAILYSTURGIS RIDER DAILYSTURGIS RIDER DAILY TUESDAY, AUG. 5, 2014 PAGE 8 STURGIS RIDER DAILYSTURGIS RIDER DAILYSTURGIS RIDER DAILYSTURGIS RIDER DAILYSTURGIS RIDER DAILYSTURGIS RIDER DAILYSTURGIS RIDER DAILYSTURGIS RIDER DAILYSTURGIS RIDER DAILYTUESDAY, AUG. 5, 2014 PAGE 9

In this sixth year of the Biker Belles Ride, the Sturgis Bu� alo Chip once again invites both men and women to join in a day of Real Women, Real Stories and Real Fun today, Tuesday, Aug. 5. What makes this di� erent from other charity rides is its larger focus, encompassing not just a ride but a symposium, comfort zone, live and silent auctions, catered reception, fashion show and more. No question about it, women have become a force in motorcycling on many levels and the Biker Belles Ride not only recognizes this new reality but promotes and enhances women’s roles in the sport —and raises money for two women-related charities. � e Ride, presented by Harley-Davidson, starts at the Lodge at Deadwood with registration, press conference and the symposium titled “Ride On.” Participants include � lmmaker, Michelle Carpenter, who will show a clip from her new documentary about women riders, “Driven to Ride;”motivational speaker and safety expert, Cat Hammes; Team Diva owner, Diva Amy Skaling; ROAR Motorcycles

founder, Kathy Tolleson; National Online Director of Marketing & PR for Russ Brown Motorcycle Attorneys, Audrey Nesbitt; and drag racer, Andie Gaskins. A� er time at Diva Amy’s Comfort Zone and a group photo, the ride commences, led by safety expert Vicki Roberts-Sanfelipo, ending at the Bu� alo Chip with a catered reception, fashion show of Harley-Davidson Motorclothes and an auction. One featured auction item is a painting donated by Artist David Uhl entitled “Jessi.” One of the most popular of his “Women of Harley” series, it features Jessi Combs, a pivotal player in last year’s Biker Belles Ride. It’s valued at $4,850. Extend the day and stay for Mötley Crüe - � e Final Tour with Alice Cooper, and Sweet Cyanide in concert on the Bu� alo Chip’s main stage. (separate ticket required.) On stage that evening proceeds from the day’s event will be presented to the Sturgis Motorcycle Museum and Helping With Horsepower, bene� ciaries of the Biker Belles Ride. Donation

requested to join is $45. Register at www.bu� alochip.com. When women gather to support each other, their community, and larger causes the combined e� ort results in more than the sum of the parts. Be part of it today by joining the Biker Belles Ride.

SUPPORTING THE BIKER COMMUNITY

BIKER BELLES RIDE 2014

Harley-Davidson

GEICO Motorcycle

The Lodge at Deadwood

Pepsi

Russ Brown Motorcycle Attorneys

Team Diva

2014 SPONSORS

BIKER BELLES SCHEDULE

11am Registration

1pm Press Conference

2pm Symposium

3pm Group Photo

3:15pm Ride From � e Lodge of Deadwood to Bu� alo Chip

4:30pm Arrival & Group Photo at the Bu� alo Chip

5:30pm Fashion Show Reception & Celebration

7pm Essential Artists & Memorabilia Live Auction at Bu� alo Chip

10pm Presentation of Proceeds to Sturgis Motorcycle Museum & Helping with Horsepower

No doubt about it, the Legends Ride is a happening, in the full-blown 1970’s sense of the word. Each of the last seven years, as TV stars, musicians, builders and regular riders gather in Deadwood to stage the ride, there’s a palpable vibe, an earnest energy that swells to enhance this gathering. And as in each previous year, 2014 had memorable moments but one thing stayed the same: riders of every stripe had a helluva spectacular day that ended in high spirits all around. “It’s one event in Sturgis that’s guaranteed to put a good feeling in your heart and a smile on your face,” said Legends Ride founder Lon Nordby. � ere were smiles all around, too, as Chip President Rod Woodru� presented a check representing the riders’ contributions in the amount of $54,800 to Christine Paige Diers, Executive Director of the Sturgis Motorcycle Museum and Hall of Fame and Jack Lynass, President of Special Olympics Rapid City Flame.

“� e Sturgis Motorcycle Museum & Hall of Fame is honored to have been a recipient of rider contributions from the Legends Ride since its inception,” said Paige Diers. “All of the funds collected through those contributions have been placed into our building fund for future expansion of the museum.” “� e Flame Sprinter van, donated by the Legends Ride and Sturgis Bu� alo Chip, brings many smiles whenever it is in use,” said Lynass. “� e athletes are proud to ride in such a beautiful vehicle and all we hear is pleasant conversation and laughter. We have doubled our golf and ski participation all because of our ability to transport athletes.” Doing good in small ways is to be commended. But doing good loud and proud provides the same satisfaction and it’s a helluva lot more fun! � at describes the Legends Ride in a nutshell.

THE LEGENDS RIDE WHERE BIKER GENEROSITY HITS HOME

Photos by Aaron Packard.

SturgiS rider daily tueSday, aug. 5, 2014 Page 10

evel Knievel comeS to SturgiS

cycle Source run to the lineit’S a ride and rodeo, old School Style

Everyone it seems has an Evel Knievel story. And over the last year and a half, collector Lathan McKay has heard plenty of them as he pulled together the largest collection of Evel Knievel items ever assembled. The collection includes Knievel’s performance leathers, never-before-seen photographs, X-rays of Evel’s broken bones, plus his original jump bikes and personal helmets, with their original paint still in tact. Said McKay, “After years of Evel’s possessions being lost in obscurity and so many things sold, stolen or missing, the collection is coming back together.” He terms the hunt and discovery process, “Evel Archaeology.” A small part of McKay’s collection is in Sturgis at the Buffalo Chip Crossroads, to give rally goers a first hand look at some of these authentic items. The peek into this vast stash is guaranteed to whet your appetite for 2015 when the entire

collection will travel to the Buffalo Chip for display. Knievel made headlines from the mid ‘60s to the early ’80s for his daring motorcycle jumping and risk-taking attitude. A fearless man of unabashed confidence and brashness, he derived as much fame from the jumps he failed to make—and the injuries he suffered—as the many he completed. Don’t miss this chance to see genuine artifacts that belonged to the most notorious daredevil of the 20th Century—and tell your own Evel Knievel story.

collection diSPlayed at the croSSroadS

For the 8th year in a row, Cycle Source Magazine holds their annual reader ride, the Run To The Line, hosted by the Buffalo Chip. Anyone who loves the Black Hills as much as these cats do better be sure to get in line by noon today, Tuesday, August 5th, at the Buffalo Chip CrossRoads for a ride you will not forget. Cycle Source is proud to announce that this year’s epic run is sponsored by GEICO Insurance. We’ll gather at the CrossRoads then head right outta town to take in the sights that only riding in South Dakota can provide. We will stop at Spur Creek Ranch for Motorcycle Rodeo Games and Milwaukee Mike’s 2nd annual Shovel Races. Once that wraps up we head back to the Chip CrossRoads for the remaining festivities and a picnic style lunch. Join the Cycle Source staff and illustrious guests from the motorcycle industry for a perfect afternoon packed with breath taking sights and killer bikes. Each attendee will get a commemorative VIP pass from the ride and there is no cost to attend. It’s the perfect way to mark the passing of another year, with our friends, in a place we love!

Art of the Lakota & More

Within our historical building you’ll find the finestcollection of Plains Indian Arts, Crafts and Jewelry,plus Pine Art and Prints, Glassware, Pottery, Toys,an incredible selection of Native American andPioneer Books, Tapes, CDs, Videos, Out-of-PrintCollector Books and unique Craft Supplies.

Prairie edge605-342-3086 • 606 Main Street, Rapid Citywww.PrairieEdge.com • info@prairieedge.com Open 7 Days a Week

iTunesiTGoogle Play Store

Download Black Hills to Goon iTunes & Google Play Store beforeAugust 15, 2014 for your chance to win

$100

Motorcycle Ride Maps

SturgiS rider dailytueSday, aug. 5, 2014 Page 11

hot BiKe Show comBineS with toP Builder comPetitionit’S two ShowS in one! What’s better than one awesome bike show at Sturgis? How about two awesome bike shows at the same time? That’s what you get today when the Sturgis Buffalo Chip Top Builder Competition meets Hot Bike’s Winner Take All Show presented by Sailor Jerry, this afternoon, Tuesday, August 5, at the CrossRoads. For the Chip’s Top Builder Competition, builders submitted custom bikes online in two distinct classes: The Kinetik Pro Audio Class where audio prowess is king, and the Adventure Power Class where bling and radical styling rule. Fan’s voted online to create a roster of 16 finalists. Today, those finalists join the Hot Bike

show to be judged by industry experts as they compete with builders entering their customs on site for a chance at the $5000 prize. The ultimate winner also gets to participate in the 2015 Top Builder marketing campaign. Said Buffalo Chip President Rod Woodruff, “This unique event not only gives fans the chance to get an up-close-and personal look at the world’s top custom bikes but it also gives them great ideas on how to customize their own motorcycles.”The show is open to American V-Twin customs. So bring yours to the CrossRoads today and roll the dice. Someone’s going to win!

Buffalo Chip CrossRoadsTuesday, August 5Entry Fee: $40

Registration Before 1:00 PMJudging & Public Display 1-3:00 PMAwards 5:00 PM

Hot Bike Magazine Winner Take All Show presented by Sailor Jerry & Sturgis Buffalo Chip Top

Builder Competition

SturgiS rider daily tueSday, aug. 5, 2014 Page 12

The revival will occur when a 1923 Harley-Davidson J Model board track racer challenges a 1928 Indian racer during the 2014 Pappy Hoel Half Mile Classic at the Sturgis Fairgrounds — and they’ll do it without any brakes. The race is a dream come true for the Harley-Davidson rider Brittney Olsen. The 25-year-old Aberdeen native fell in love with vintage motorcycles and historic bike-building a few years ago. Her fate was sealed when her future husband, Matt Olsen, presented her with the 1923 Harley-Davidson J motor as an engagement gift. “I never thought when I was coming out here, when I was 18 and 19, that I would actually be racing the oldest motorcycle in Sturgis on that half-mile track,” Brittney Olsen said. Built by the Olsens, the vintage motorcycle she will race is a first for Olsen. It meets all the specifications for the antique motorcycles first raced on wood tracks. A person known as a pusher provides the initial thrust to start the chain-driven motor. The motor has to be pre-1929 and the tires have a smoother tread than modern motorcycles. “Similar to what they used on the wooden floor tracks, which means they don’t have the very best traction or grip, so that makes it a little complicated,” Olsen said. Handlebars have to drop below the horizontal plain of the bike.Then there’s the challenge of having no brakes, no clutch and no transmission. Speed is controlled by a decompression lever that regulates the motorcycle’s speed or a kill switch to shut down the magneto. “It makes it pretty fun,” Brittney Olsen said. Board tracks were banned decades ago, so the vintage

racers now compete on the dirt where they approach speeds in excess of 70 mph. Olsen started racing her vintage bike last year, competing in the only two events in the nation for the antique racers at Wauseon, Ohio, in July, and later this month at Davenport, Iowa. Olsen and her racing coach, Jim Wall, the vintage Indian’s rider, hope today’s contest and a second match-up during the flat-track racing Wednesday will inspire other vintage racers to compete here for the 75th Sturgis motorcycle rally next year.The vintage motorcycles will be on display beginning at 11 a.m. today, prior to the showdown race. The motorcycles will take to the track again on Wednesday, during the professional races, beginning at 11 a.m.

TORC racing begins today on the Buffalo Chip’s rugged new PowerSports Complex track, described by race drivers as a challenge they can’t wait to take on. Chip President Rod Woodruff and TORC President BJ Birtwell cut the ribbon at the new facility yesterday. Now let’s get ready to rumble!

torc riBBon cutting For vintage motorcycle enthuSiaStS,

hiStory comeS alive today in SturgiS

Brittney Olsen of Aberdeen takes to the road on a vintage motorcycle. Olsen will challenge Jim Wall and his 1928 Indian on her 1923 Harley-Davidson J Model board track racer during the Pappy Hoel Half Mile Classic Tuesday and Wednesday at the Sturgis Fairgrounds.

ALLWEEKNEXTTO

REPORTING FOR

GRILLING

COME SEE

General Wesley ClarkatThe Buffalo Chip onThursday Night

Follow us on

SturgiS rider dailytueSday, aug. 5, 2014 Page 13

cuStom BiKe Building miStaKeS5

toP

Street Chopper Show winner, John “Harpoon” Haprov. Photo by Rachel Omps.

JeFF g. holt, editor in chieF, Street choPPer magazine

Building a killer bike

takes immense patience,

knowledge, investment

and a myriad of different

talents. A competitive

custom bike builder hones

theses talents by building,

learning, and building again

and again. Just don’t run

out of steam before the

bike is done!

1. Time

2. Money

3. Talent

4. Interest

5. Desire

T124 DEMO DAYS2nd Annual

T e s t r i d e d o w n t h e Sturgis Dragway 1/8 m i l e !

Test ride a T124 equipped motorcycledown the Sturgis Dragway 1/8 mile!

Come visit us at the S&S Display during the Sturgis Rally

Fri. Aug. 1st - Sat. Aug. 9 th at 1535 Lazelle Street

S&S T124 Demo Days is open to licensed drivers 21 years of age or older. Riders must have their own safety equipment – helmets, jackets, boots, gloves, and eye protection. Anyone under the influence of drugs or alcohol will not be allowed to participate. S&S reserves the right to deny access to anyone in the interest of safety. Riders will be required to sign a liability waiver.

20523 Hwy 79, Sturgis, SD August 5th & 6th • 10:00am - Noon

For more details, visit sscycle.com/demo-days

FEEL THE POWER!

SturgiS rider daily tueSday, aug. 5, 2014 Page 14

get your drag racing on

“Drag racing has always been a major factor in the history of S&S Cycle. Drag racing is what got George J. Smith, our company founder, interested in developing go fast parts for Harley-Davidson motorcycles in the first place.” So says S&S Racing Manager Justin Bramstedt, and he makes a good point. That’s where the S&S slogan, “Proven Performance” comes from: the drag strip. If you’d like to put S&S products to the test by burning up an eighth-mile of drag strip on a hot S&S 124”-equipped V-Twin, here’s your chance. No kidding! In honor of the S&S T124 engine’s 10-year anniversary, S&S is holding T124 Demo Days Tuesday and Wednesday, August 5 and 6, from 10:00 AM to noon, in conjunction with the Western Motorcycle Drag Racing

Association (WMDRA) at Sturgis Dragway. Sturgis Dragway is located four miles from downtown at 20523 Hwy 79, just off Hwy 34 near the Buffalo Chip Campground. S&S is also a sponsor of WMDRA racing again this year. “We think it’s important that S&S should promote drag racing both on the professional and grass roots levels,” said Bramstedt. Racing kicks off at 3:00 PM, and don’t forget to visit the S&S display located at 1535 Lazelle Street all week long. The fine print: You must be at least 21 years old with a valid license to demo the S&S 124” engine bike. Riders must have their own safety equipment (helmets, jacket, boots, gloves) and eye protection. Anyone under the influence of drugs or alcohol will not be allowed to participate. S&S reserves the right to deny access to anyone in the interest of safety. Riders are required to sign a liability waiver. Pre-sign the waiver by downloading it from www.sscycle.com/demo-days. So speed demons and adrenaline junkies: step right up and show what you’ve got at Sturgis Dragway, courtesy of the crew at S&S.

S&S t124 teSt rideS

Sturgis Dragway Tuesday and Wednesday, August 5th & 6th 10:00 am to noon

SturgiS rider dailytueSday, aug. 5, 2014 Page 15

meet miSS chiPPie’S BuilderthiS zany SculPture haS a meaningFul Side, too If you’ve seen the Miss Chippie sculpture on the edge of the amphitheater at the Buffalo Chip, you’ve seen the work of stonemason Har V Wallbanger of Kooskia, Idaho. If you’re wondering about his name, here’s how he explained it: “I bang walls into place!” said Har V. In 2004 Har V mentioned to Buffalo Chip owner Rod “Woody” Woodruff that he wanted to make something for the Buffalo Chip and the bikers who camp there. “Woody gave me the go-ahead so I figured what could be better than boobies and wheels?” said Har V. Miss Chippie is surrounded by a patio of stone memorials that is added to every year. Each one is a memory or tribute and they’re all hand-carved by Har V. It’s a thoughtful display that Har V is proud to maintain, but this year will be more emotional than most. See, on Tuesday, August 5, Har V will be placing a memorial in the patio for own son, Adam, who passed away last November. As the stone is placed, Har V will also be interring some of his son’s ashes under the stone, “So he’s permanently here,” he said. That’s appropriate, too, because Har V’s son is part of the story. “He helped me with Miss Chippie. He played a major part in the project, and it says so right on the stone,” said Har V. Another milestone being marked, if you’ll excuse the term, is Miss Chippie’s 10th birthday being celebrated this year. Apart from Miss Chippie, Har V operates a business called Har V’s Wild Notions doing stone masonry work and outstanding wire sculpture. If you see him at the

Chip this week stop him and ask to see pictures of his work. Better yet, meet Har V at Miss Chippie Tuesday morning about 10:00 AM as he places his son’s stone among the others. A hand in kindness at a difficult time is small compensation for someone who has given so many Chipsters memories to cherish of their own.

Har V worked with his son to design and build Miss Chippie in 2004.

Woody and Har V.

If you’re going to tour the Northern Black Hills while you’re in South Dakota, why not ride for a good reason? The second annual Black Hills State University Jacket Ride, sponsored by Dennis Kirk®, is all about raising funds to directly benefit veterans’ scholarships. And it happens today, Tuesday, Aug. 5. The ride begins on the Black Hills State University campus in Spearfish and ends at the legendary Sturgis Buffalo Chip®. Upon arrival,

enjoy a free lunch at the CrossRoads with your fellow riders and take advantage of the opportunity to score some great door prizes. Of course, there’s plenty to do at the crossroads, too, such as Victory demo rides, an Indian motorcycle display, Evel Knievel memorabilia and much, much more. The Jacket Ride runs from 10:00 AM to 1:00 PM, with registration beginning at 8:30 AM. With the early time frame, you’ll still have

plenty of time to rock out to Mötley Crüe, Alice Cooper and Sweet Cyanide on the Buffalo Chip Main Stage! (Requires campground admission pass – sold separately.) Fifty dollars is all it takes ($25 for passengers) to enjoy this scenic ride. Better still, every dollar adds up to benefit scholarships for veterans. Find out more at www.bhsu.edu

SturgiS rider daily tueSday, aug. 5, 2014 Page 16

laSt night’S concert

A fusion of country, soul and rock was on tap last night in the Buffalo Chip Amphitheater as the Zac Brown Band rocked the house with non-stop driving beats and recognizable hits. Photo by Jordan Axtman

John Mayall. Photo by Jordan Axtman.

Top 15 GuITArISTS of All TIMeBy Rolling Stone

15. Carlos Santana14. Jeff Beck13. Jerry Garcia12. Kurt Cobain11. Kirk Hammett10. Keith Richards9. Jimmy Page8. Ry Cooder7. Stevie Ray Vaughan6. Chuck Berry5. Robert Johnson4. Eric Clapton3. B.B. King2. Duane Allman1. Jimi Hendrix

lIST luSTtour the northern BlacK hillSJacKet ride raiSeS ScholarShiPS For veteranS