This workbook belongs to · mission our missi o n a t a veda is to care f o r the w o rld we live in, fr o m the pr o duc ts we make to the ways in which we give back to s o cie ty

participant workbook

This workbook belongs to:

MISSIONOUR MISSION AT AVEDA IS TO CARE FOR THE WORLD WE LIVE IN, FROM THE PRODUCTS WE MAKE TO THE WAYS IN WHICH WE GIVE BACK TO SOCIETY. AT AVEDA, WE STRIVE TO SET AN EXAMPLE FOR ENVIRONMENTAL LEADERSHIP AND RESPONSIBILITY, NOT JUST IN THE WORLD OF BEAUTY, BUT AROUND THE WORLD.

What part of the mission resonates most with you and why?

learning objectives™

™

4 ©aveda corp | all rights reserved | aveda education | full spectrum deep™ participant workbook | 3/2012

OVERVIEW

Think about a time when you were forced to take a detour.

ALL TRUTHS ARE EASY TO UNDERSTAND ONCE THEY ARE DISCOVERED; THE POINT IS TO DISCOVER THEM.

GALILEO

5©aveda corp | all rights reserved | aveda education | full spectrum deep™ participant workbook | 3/2012

OVERVIEW

5

Think about a time when you discovered a faster route to a destination.


OVER

VIEW

START

FINISH

7©aveda corp | all rights reserved | aveda education | full spectrum deep™ participant workbook | 3/2012 7

FULL SPECTRUM DEEP™

™

MAN CANNOT DISCOVER NEW OCEANS UNLESS HE HAS THE COURAGE TO LOSE SIGHT OF THE SHORE.

ANDRE GIDE


FULL

SPEC

TRUM

DEEP

™

to brightness


FULL SPECTRUM DEEP™

™

1

2

3

DISCOVERY CONSISTS OF SEEING WHAT EVERYBODY HAS SEEN, AND THINKING WHAT NOBODY HAS THOUGHT.

ALBERT SZENT-GYORGYI


COLOR THEORY

level descriptor natural remaining pigment

complementary pigment

10 Lightest Blonde Violet

9 Very Light Blonde Yellow

8 Light Blonde Blue/Violet

7 Medium Blonde Orange Blue

6 Dark Blonde Red/Orange

5 Lightest Brown Red Green

4 Light Brown Green

3 Medium Brown Red Green

2 Dark Brown Red

1 Black Red Green


COLOR THEORY

PERMANENTLY DEEP How does a permanent hair color like Full Spectrum Deep™ affect the hair strand?


COLO

R THE

ORY s e r i e s

natural natural/natural ash matte

sh

ad

e

1212Natural

extra light blonde

12 B/Grextra light ash blonde

40 g 12Natural4 g Light Blue/Grey

12 Y/Gextra light matte blonde

40 g 12N4 g Light Yellow/Green

1010Natural

lightest blonde

10 N/Nlightest blonde40 g 10Natural

8 g Light Natural/Natural

10 B/Grlightest ash blonde


10 Y/Glightest matte blonde

40 g 10N8 g Light Yellow/Green

99Natural

very light blonde

9N/Nvery light blonde40 g 9Natural

12 g Light Natural/

9 B/Grvery light ash blonde


9 Y/Gvery light matte blonde

40 g 9Natural12 g Light Yellow/Green

88Natural

light blonde

8N/Nlight blonde

40 g 8Natural16 g Light Natural/

8 B/Grlight ash blonde40 g 8Natural

16 g Light Blue/Grey

8 Y/Glight matte blonde

40 g 8Natural16 g Light Yellow/Green

light pure tones

light natural/natural light blue/grey light yellow/green

sh

ad

e

77Natural

medium blonde

7N/Nmedium blonde40 g 7Natural

4 g Dark Natural/Natural

7 Gr/Bmedium ash blonde

40 g 7Natural4 g Dark Grey/Blue

7 G/Ymedium matte blonde

40 g 7Natural4 g Dark Green/Yellow

66Natural

dark blonde

6N/Ndark blonde

40 g 6Natural8 g Dark Natural/Natural

6 Gr/Bdark ash blonde40 g 6Natural

8 g Dark Grey/Blue

6 G/Ydark matte blonde


55Natural

lightest brown

5N/Nlightest brown40 g 5Natural

12 g Dark Natural/Natural

5 Gr/Blightest ash brown

40 g 5Natural12 g Dark Grey/Blue

5 G/Ylightest matte brown


44Natural

light brown

4N/Nlight brown

40 g 4Natural16 g Dark Natural/Natural

4 Gr/Blight ash brown40 g 4Natural

16 g Dark Grey/Blue

4 G/Ylight matte brown40 g 4Natural

16 g Dark Green/Yellow

22Natural

darkest brown

dark pure tones

dark natural/natural dark grey/blue dark green/yellow

full

spec

trum

dee

p™ shad

e cu

stom

izatio

n ch

art


COLOR THEORYgold copper red/red red/violet

12 Y/Oextra light golden blonde

40 g 12Natural4 g Light Yellow/Orange

12 O/Y extra light copper blonde

40 g 12Natural4 g Light Orange/Yellow

12 R/R extra light red/red blonde

40 g 12Natural4 g Light Red/Red

12 R/V extra light red/violet blonde

40 g 12Natural4 g Light Red/Violet

10 Y/Olightest golden blonde


10 O/Y lightest copper blonde


10 R/R lightest red/red blonde


10 R/V lightest red/violet blonde


9 Y/Overy light golden blonde

40 g 9Natural 12 g Light Yellow/Orange

9 O/Y very light copper blonde


9 R/R very light red/red blonde


9 R/V very light red/violet blonde


8 Y/Olight golden blonde


8 O/Y light copper blonde


8 R/R light red/red blonde


8 R/V light red/violet blonde


light yellow/orange light orange/yellow light red/red light red/violet

7 Y/Omedium golden blonde

40 g 7Natural4 g Dark Yellow/Orange

7 O/Rmedium copper blonde

40 g 7Natural4 g Dark Orange/Red

7 R/R medium red/red blonde

40 g 7Natural4 g Dark Red/Red

7 R/V medium red/violet blonde

40 g 7Natural4 g Dark Red/Violet

6 Y/Odark golden blonde


6 O/R dark copper blonde


6 R/Rdark red/red blonde


6 R/Vdark red/violet blonde


5 Y/Olightest golden brown


5 O/R lightest copper brown


5 R/Rlightest red/red brown


5 R/V lightest red/violet brown


4 Y/Olight golden brown


4 O/Rlight copper brown


4 R/Rlight red/red brown


4 R/V light red/violet brown


dark yellow/orange dark orange/red dark red/red dark red/violet

sh

ad

e

12

10

9

8

light pure tones

sh

ad

e

7

6

5

4

2

dark pure tones

s e r i e s


COMPONENTS

2Natural

REMEMBER! The Natural Series number does not equal the level.


COMPONENTSnatural level finder

lifting scale

1 2 3 4 5 6 7 8 9 10

f

1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20


COMP

ONEN

TS


COMPONENTS

Light Pure Tones (Levels 8-12) Dark Pure Tones (Levels 4-7)

Light Natural/Natural Dark Natural/Natural

Light Blue/Grey Dark Grey/Blue

Light Yellow/Green Dark Green/Yellow

Light Yellow/Orange Dark Yellow/Orange

Light Orange/Yellow Dark Orange/Red

Light Red/Red Dark Red/Red

Light Red/Violet Dark Red/Violet

HE WHO NEVER MADE A MISTAKE, NEVER MADE A DISCOVERY.

SAMUEL SMILES


COMP

ONEN

TS

SPECIAL EFFECTS List the different hair color effects possible with Universal ØN:

UNIV

ERSA

L ØN

with

sun

flowe

r, ca

stor

and

jojo

ba o

ils

ØN

UNIV

ERSE

Lau

x hui

les

de to

urne

sol,

de ri

cin

et d

e jo

joba

fulls

pect

rum

U.S. Patent #6,099,5911:1

net wt/poids net8.8 oz/250 g e


FORMULATION:

THE FOUR STEPS

1 2 3 4 5 6 7 8 9 10

f


FORM

ULAT

ION: T

HE FO

UR ST

EPS

formulation grid

desi

red

leve

l going darker with 5 or 10 volume color catalyst

going lighter with 20 volume color catalyst pre-lighten*

1 2 3 3.5 4 4.5 5 5.5 6 6.5 7 7.5 8 9 10

4

natu

ral l

evel

x x x x x x x 7 8 9 10 10/12† 12

3 2 2/4† 4 5 x 6 7 8 9 10 10/12† 12

2 2 2/4† 4 5 6 7 8 9 10 10/12† 12

1 2 4 5 6 7 8 9 10 10/12† 12

formulation equation

DESIRED LEVEL

DESIRED SHADE2 # NATURAL

LEVEL


FORMULATION: THE FOUR STEPS

natural remaining pigment

level descriptor natural remaining pigment

complementary pigment

10 Lightest Blonde Pale Yellow Violet

9 Very Light Blonde Yellow

8 Light Blonde Yellow/Orange Blue/Violet

7 Medium Blonde Orange Blue

6 Dark Blonde Red/Orange Blue/Green

5 Lightest Brown Red Green

4 Light Brown

3 Medium Brown

2 Dark Brown

1 Black


FORM

ULAT

ION: T

HE FO

UR ST

EPS

REMEMBER! When using the resistant formula, measure your Color Catalyst™ based on the amount of Natural Series used—not the total formula.

GIVE ME BUT A FIRM SPOT ON WHICH TO STAND, AND I SHALL MOVE THE EARTH.

ARCHIMEDES


FORMULATION: THE FOUR STEPS

™

___________ ratio

™

REMEMBER! Your Color Catalyst™ selection affects the deposit and tone control. The higher the volume, the less the deposit. The lower the volume, the higher the deposit.


FORM

ULAT

ION: T

HE FO

UR ST

EPS

FORMULATION EQUATION 1:

= Deep Hair Color

series

color ™

seriescolor

™

FORMULATION EQUATION 2:

= Deep Hair Color with Tone

1

2

3

2Natural

2Natural


FORMULATION: THE FOUR STEPSpractice

™

scenario ™

natural level:

desired level:

tone:


FORM

ULAT

ION: T

HE FO

UR ST

EPS


APPLICATION1

2

3

4

WE DON’T RECEIVE WISDOM; WE MUST DISCOVER IT FOR OURSELVES.

MARCEL PROUST


APPL

ICATIO

N

full spectrum deep™

full spectrum™ deposit-only color treatment

full spectrum deep™ + universal ØN

universal ØN + pure tone


APPLICATIONvirgin lighter


APPL

ICATIO

Nalternative virgin

lightening or coloring.

Less resistant = shade lighter More resistant = shade darker


CUSTOMIZATION

scenario

natural level:

mid-length & ends:

tone:


CUST

OMIZA

TION

Complete the Service5 Rinse and Finish

(15 Minutes)

Service Snapshot Moisture/Repair Treatment

Perform Stress-Relieving Hand Ritual4 Process

(5 Minutes, NO HEAT)

Layer Over Hair Treatment3 Apply Hair Masque

(2 Minutes)

2 Apply Hair Treatment (5 Minutes)

a b c d

Following a Color Service

Use Color Conserve™ Shampoo and pHinish™ Prior to Treatment

1 Shampoo (1 Minute)

Prepare the Hair

™ Moisturizing Treatment ™ Intensive

Restructuring Treatment

Tools™ Penetrating Moisture or

™ Penetrating Protein ™ Pad

™


TAKING IT HOMEpractice scenarios

level

look

™

4 blonde highlights

2 grey coverage

4same level with a cooler, red tone

3

honey blonde, non-brassy, multi-dimensional result


TAKIN

G IT H

OME

™.

1

2

1 I will…

2 I will…

GO DEEPER! Discover more about formulating with Full Spectrum Deep™ in the Full Spectrum™ Hair Color Professional Reference Guide.


TAKING IT HOME

35

™


TAKIN

G IT H

OME

36


TAKING IT HOME

THE REAL VOYAGE OF DISCOVERY CONSISTS NOT IN SEEKING NEW LANDSCAPES BUT IN HAVING NEW EYES.

MARCEL PROUST


TAKIN

G IT H

OME


TAKING IT HOME

MID-LENGTHS/ENDSMID-LENGTHS/ENDS

TOTAL PRICE TOTAL PRICEOPTION 1 OPTION 2

DISCOVER NEEDS

COLOR TALK PROFILE COLOR TALK PROFILEGUEST NAME: _____________________________

GUEST NAME:

DATE:

STYLIST NAME: ____________________________

OFFER SOLUTIONS

LENGTH

PRE-WORK BASE PRICE +

APPLICATION PRICE

DIMENSION DIMENSION

OPTION 1

OPTION 1

OPTION 1

OPTION 2

PREVIOUS COLOR?

TO ACHIEVE DESIRED RESULT

WHAT TYPE?

TODAY’S DESIRED RESULT

TO MAINTAIN

HOW RECENT?

TONE

LIFE STYLE/THINGS TO CONSIDER

INTENSITY

LEVEL

ANALYZE THE HAIR REALISTIC DESIRED SHADE PRICE

DETERMINE THE COLOR HISTORY

TIMEFRAME

short medium

yes no

thin medium

fi ne medium

extra longlong

thick

coarse

BHT Color CleansePLEASE NOTE:To complete a detailed hair analysis, please reference back.

USE REVERSE SIDE TO PRE-BOOK YOUR NEXT SERVICE.

new growth new growth

glossing

permanent

BHT

partial

full

custom

partial

full

custom

glossing

permanent

BHT

OPTION 2

OPTION 2

virgin virgin

Precoloration

CONDITION

DENSITY

dry weak/compromised

porous not porous

TEXTUREOPTION 1

OPTION 1

OPTION 1

OPTION 2

OPTION 2

OPTION 2

TOTAL PRICE

Length of hair ______________

BHT ___________Color Cleanse ___________Precolor ___________

ANALYSIS NEW GROWTH MID-LENGTH/ENDS DIMENSION

LEVEL OF HAIR

PERCENT OF WHITE

TONE OF HAIR

TEXTURE OF HAIR

POROSITY OF HAIR

DESIRED RESULT NEW GROWTH MID-LENGTH/ENDS DIMENSION

DESIRED LEVEL

DESIRED TONE

DESIRED INTENSITY

PRE-WORK NEW GROWTH MID-LENGTH/ENDS DIMENSION

CLEANSING FORMULA

PRECOLORATION FORMULA

FORMULA NEW GROWTH MID-LENGTH/ENDS DIMENSION

NRP AT DESIRED LEVEL

HAIR COLOR FORMULA

COLOR CATALYST™ VOLUME

PROCESSING TIME NEW GROWTH MID-LENGTH/ENDS DIMENSION

YOUR NEXT APPOINTMENT:

STYLIST RECOMMENDATIONS:

GUEST NAME:

DATE:

TIME:

STYLIST:

RETURN EVERY WEEKS

SEASONAL CHANGE FOR NEXT VISIT:

HOME CARE:

MAINTENANCE

b Soy ink on 100% post-consumer recycled paper. Please recycle. ©Aveda Corp., Minneapolis, MN 55449-7106 800.328.0849 USA / 763.951.6999 aveda.com A9AF-70-0001


TAKIN

G IT H

OME

MID-LENGTHS/ENDSMID-LENGTHS/ENDS

TOTAL PRICE TOTAL PRICEOPTION 1 OPTION 2

DISCOVER NEEDS

COLOR TALK PROFILE COLOR TALK PROFILEGUEST NAME: _____________________________

GUEST NAME:

DATE:

STYLIST NAME: ____________________________

OFFER SOLUTIONS

LENGTH

PRE-WORK BASE PRICE +

APPLICATION PRICE

DIMENSION DIMENSION

OPTION 1

OPTION 1

OPTION 1

OPTION 2

PREVIOUS COLOR?

TO ACHIEVE DESIRED RESULT

WHAT TYPE?

TODAY’S DESIRED RESULT

TO MAINTAIN

HOW RECENT?

TONE

LIFE STYLE/THINGS TO CONSIDER

INTENSITY

LEVEL

ANALYZE THE HAIR REALISTIC DESIRED SHADE PRICE

DETERMINE THE COLOR HISTORY

TIMEFRAME

short medium

yes no

thin medium

fi ne medium

extra longlong

thick

coarse

BHT Color CleansePLEASE NOTE:To complete a detailed hair analysis, please reference back.

USE REVERSE SIDE TO PRE-BOOK YOUR NEXT SERVICE.

new growth new growth

glossing

permanent

BHT

partial

full

custom

partial

full

custom

glossing

permanent

BHT

OPTION 2

OPTION 2

virgin virgin

Precoloration

CONDITION

DENSITY

dry weak/compromised

porous not porous

TEXTUREOPTION 1

OPTION 1

OPTION 1

OPTION 2

OPTION 2

OPTION 2

TOTAL PRICE

Length of hair ______________

BHT ___________Color Cleanse ___________Precolor ___________

ANALYSIS NEW GROWTH MID-LENGTH/ENDS DIMENSION

LEVEL OF HAIR

PERCENT OF WHITE

TONE OF HAIR

TEXTURE OF HAIR

POROSITY OF HAIR

DESIRED RESULT NEW GROWTH MID-LENGTH/ENDS DIMENSION

DESIRED LEVEL

DESIRED TONE

DESIRED INTENSITY

PRE-WORK NEW GROWTH MID-LENGTH/ENDS DIMENSION

CLEANSING FORMULA

PRECOLORATION FORMULA

FORMULA NEW GROWTH MID-LENGTH/ENDS DIMENSION

NRP AT DESIRED LEVEL

HAIR COLOR FORMULA

COLOR CATALYST™ VOLUME

PROCESSING TIME NEW GROWTH MID-LENGTH/ENDS DIMENSION

YOUR NEXT APPOINTMENT:

STYLIST RECOMMENDATIONS:

GUEST NAME:

DATE:

TIME:

STYLIST:

RETURN EVERY WEEKS

SEASONAL CHANGE FOR NEXT VISIT:

HOME CARE:

MAINTENANCE

b Soy ink on 100% post-consumer recycled paper. Please recycle. ©Aveda Corp., Minneapolis, MN 55449-7106 800.328.0849 USA / 763.951.6999 aveda.com A9AF-70-0001


TAKING IT HOME


TAKIN

G IT H

OME


TAKING IT HOME

full spectrum deep™ participant workbook | 3/2012

Documents

This workbook belongs to · mission our missi o n a t a veda is to care f o r the w o rld we live in, fr o m the pr o duc ts we make to the ways in which we give back to s o cie ty