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No Class No Titles Author Advisor Item No. Year
1 658.3 A case study of organizational culture in Saigon shipyardcompany +CD Pham Thanh Huyen Ph.D. Truong Thi Lan Anh2000299 2010
2 658.827 A comparable study of university branding in HoChiMinh city Doan Thi Huong Thao MBA. Tran Tien Khoa 022000721 2012
3658
A comparative study of the management styles of American and Japanese managers in VietNam + CD Le Kim Ngan PhD Chris Chanh Hung Quach2000150 2009
4658.8
A content analysis and evaluation control in sales cycle of 3A pharmaceutical co., LTD +CD Nguyen Long Dien MBA. Nguyen Canh Tien 022000529
2011
5332.1753
A content analysis of HSBC unsecured personal installment loan and influences from inflation Le Truc Ly Nguyen Hong Anh, MBA 2000046 2008
6658.802
A content analysis of marketing strategies to upgrade the AIA brand Tran Thi Thanh Thao Le Trong Hieu, MBA 2000034 2008
7658.3
A content analysis of the employee retention in 3A Pharmaceutical Co., LTD Nguyen Linh To John Harackiewics, Ph.D. 2000037 2008
8658.04
A content analysis of the managerial styles between individualism and collectivism Nguyen Thuy Bao Tran Chris Chanh Hung Quach, PhD2000028 2008
9658.3
A descriptive analysis of current employee engagement in Vietnamese small and medium enterprises Nguyen Vo Hien Chau M.A. Albert Low 022000747 2012
10332.6322
A research into behavior of individual investors in Vietnamese stock market Nguyen Manh Tuan Ph.D Luu Trong Tuan 022000767 2012
11 378A research of what will lead international university to achieve vision and mission and application of balanced scorecard in financial and internal process perspectives +CD
Doan Thanh Phuc MBA. Nguyen Hong Anh 2000262 2010
12333.3323
A research on how location- related factors affect housing prices in Ho Chi Minh city + CD Nguyen Le Huy Nguyen Minh Tuan 2000142 2009
13659.1125
A research on the factors impacting the survival of Vietnamese Advertising agencies Mai Thi Hanh Tran Tien Khoa, MBA 2000019 2008
14658.7
A review on the current process of e- tailer's supply chain: Problems and improvement - A case study of company A Phung Khiet Nhi Dr. Nguyen Quynh Mai 022000988 2012
THESIS - SCHOOL OF ADMINISTRATION BUSINESS
Page 1
15658.827
A study of coorslight brand awareness in 365Daband project: A case study of analyzing and evaluating VAA' long - term project +CD Ta Xuan Quy Nguyen Thanh Trieu 022000431
2011
16658.83
A study of customer satisfaction: The case of Phong Vu trading & service joint stock company Nguyen Thi Ngoc Han Ph.D Nguyen Kiem Than 022000802 2012
17332.65
A study of institutional investors' behavioral biases Vietnamese stock market Nguyen Hoang Gia KhanhPhD.Vuong Duc Hoang Quan2000892 2012
18658.83
A study of marketing mix strategies for credit card product of HSBC bank in Vietnam market + CD Nguyen Hoai Tram Mr. Chris Quach 2000140 2009
19 658.827 A study of trust for domestic brands in Viet Nam Le Xuan Truc Cheah Kuan Yean, MBA 2000029 2008
20658.8342
A study of what will make salesmen satisfied in Sieu Thanh corporation +CD Mai Ngoc Anh Albert Low 022000498
2011
21658.812
A study on clients' satisfaction of distribution services : A case of herbalife Vietnam Nguyen Trung Duc PhD. Nguyen Quynh Mai 2000862 2012
22 338.47 A study on customer adoption intention of family doctor service in Ho Chi Minh City Tran Quoc Nam MBA. Le Dinh Minh Tri 022000934 2013
23658.812
A study on customer satisfaction at Saigon development corporation +CD Le Ngoc Tho Ph.D. Charles Leonard Wilson022000488
2011
24658.812
A study on customer satisfaction toward quality of airfreight forwarding service, the case of east Asia transport Co.LTD Huynh Ngoc Doan TrinhMBA. Nguyen Minh Tuan 022000715 2012
25 658.812 A study on customer satisfaction, the case ofTHEGIOIDIDONG.COM +CD Vo Le Duy Ph.D. Nguyen
Quynh Mai 2000314 2010
26658.3 A study on employee motivation factors: The case of big coffee Ltd. Pham Ngoc Mai Thao Ph.D Nguyen Quynh Mai 022000809 2012
27 658.3142 A study on internal service quality and employee job satisfaction, the case of BAOLAM security Company in Ho Chi Minh City Lai Dai Nghia MBA. Nguyen Nhu Tung 022000997 2012
28658.812
A study on service quality and customer satisfaction, the case of FAHASA bookstores in HoChiMinh city +CD Nguyen Thi Phuong AnhDr. Nguyen Quynh Mai 022000486
2011
Page 2
29 658.8343 A study on the customers' satisfaction - The case of Binh Tam LTD Company's transportation quality service
Huynh Thi Thanh Hoang PhD. Truong Quang Duoc 022001004 2012
30658.812
A study on worker's job satisfaction of garment company in Vietnam: The case study of Toan Thuy limited company Tong Thi Cat Phuong M.As Nguyen Huu Dang Khoa022000756 2012
31 333.33 Acquisition of cotec cement by Holcim Vietnam case study + CD Le Thi Quynh Nhu Robert T. Connolly, MBA 2000167 2009
32332.4
An analysis of credit control policy and receivable management: Case study of petec trading and investment corporation Huynh Ngoc Thao Dr. Nguyen Thu Hien 022000746 2012
33 658.152 An analysis of foreign indirect investment on Vietnamese stock marketNguyen Tri Thuy Tien Nguyen Canh Tien, MBA 2000027 2008
34332.12
An analysis of the determinants of interbank interest rates in Vietnam Nguyen Thi Thanh Nha Ph.D Pham Thi Thu Tra 022000719 2012
35658.4012
An analysis of the inventory policy at Tan Hung Phat mechanical Co., LTD and some suggestions for improvement + CD Vo Minh Hoang Nguyen Hoang Minh 2000127 2009
36658.3044
An analysis of the recruitment, selection, training procedures at Saigon plant protection joint stock company (SPC) and several suggestions on a new process for its improvements Pham Ngoc Ngan MBA. Nguyen Nhu Tung 2000891 2012
37658.84
An analysis of Vietnam's coffee export 2001-2010: Performance forecast and comparative advantage Nguyen Thi Boi Khanh Dr. Pham Thi Thu Tra 022000806 2012
38 332.642 An analysis on relations of price-earnings ratio and marketcapitalization to anomaly returns +CD Ton That Hue Tri MBA. Le Hong
Nhung 2000269 2010
39332.4
An analysis on the relationship between monetary variables and stock return case study in Vietnam +CD Ton Nu Ngoc Quynh MBA. Le Hong Nhung 022000503
2011
40658.15244
An analysis on working capital management practices of Hau Giang pharmaceutical joint stock company + CD Vo Tra My Nguyen Canh Tien, MBA 2000124 2009
41 658.827 An empirical evaluation of brand awareness for BGI brand +CD Lam NgocTrinh Dr. Vu The Dung 2000316 2010
42332.6
An empirical study of individual investors' behavior in Vietnamese stock market +CD Duong Huyen Phuong MBA. Le Hong Nhung 022000459
2011
43658.3044
An exploratory study on skills and characteristics of a successful salesperson Nguyen Loan Anh Dr. Pham Hong Hoa 2000888 2012
44658.4012
Analysing and building: A competitive strategy for the efficiency skills trading institute - breakthrough power Dao Thanh Trang Ph.D Nguyen Kiem Than 022000716 2012
Page 3
45332.632
Analysis of credit risk management "Case study of Asia commercial bank Vo Quynh Trang MBA. Nguyen Thi Thuy Trang2000857 2012
46658.3
Analysis of factors influencing customer intention on purchasing electronic air ticket (E-ticket) in Ho Chi Minh city Vu Thi Hanh Dung PhD. Hoang Thi Phuong Thao2000875 2011
47658.3
Analysis of human resource management practices at my Le Co.Ltd and some recommendation on polices to motivate and retain employees in my Le Co. Ltd Nguyen Hoang Anh MBA. Nguyen Nhu Tung 2000880 2012
48 332.4 Analysis of inflation and its causes in Vietnam from 1996 to 2011 Ho Thi Thao PhD. Pham Thi Thu Tra 022000755 2012
49658.8
Analysis of marketing activities for Saigon telecom service company (STS.CO) +CD Nguyen Viet Dung Associate Professor Le Nguyen Hau022000433
2011
50
332.6
Analysis on determinants impacting performance of value investing and applying the buffet model to pick future winners in the Viet Nam stock market + CD Ly Minh Hoang Robert T. Connolly, MBA 2000168 2009
51338.7
Analysis relationship concentrated ownership and corporate performance in Viet Nam Nguyen Thi Thanh NguyenVo Thi Quy 2000018 2008
52657.72
Analyze and improve the outbound inventory system of AAA Pharmaceutical Co., LTD Nguyen Thi Thanh TuyenHo Thanh Phong, Prof 2000023 2008
53 658.8343 Analyze customers' satisfaction toward service quality of bus 52 recommendation for public bus transports in HCMC Le Thi Thuy Hang Pro. Le Trong Hieu 022000999 2012
54 658.408 Analyze the implementation of corporate social responsibilityin Saigon Hi-tech park's public relation +CD Bui Thi Bich Tram MBA. Le Trong Hieu 2000305 2010
55 658.8342 Analyze the online behavior of women in VN. Apply thefindings to webtretho's marketing strategy planning +CD Pham Mai Kim Long MBA. Le Trong Hieu 2000270 2010
56658
Analyze the quality of service from the perception of end - user: Case of Co-op mart Nguyen Dinh Chieu (NDC) in Ho Chi Minh city Le Thi Hoang Vy MBA. Le Trong Hieu 022000754 2012
57 658.812Analyzing factors influence customer loyalty in mobile telecommunication services for youth customers in Ho Chi Minh City
Tran Thi Nhat Anh PhD. Nguyen Quynh Mai 022001006 2012
Page 4
58658.8342
Analyzing mother's behavior in choosing milk power for children 0-3 years old in Ho Chi Minh city Le Tuyet Mai MBA Hannah Phan 2000100 2009
59658.3111
Analyzing recruiting and training activities in Bien Hoa steel joint stock company Bui Khanh Chau Albert Low, MA 2000068 2008
60658.84
Analyzing the application of exporting and importing procedure by DHL global forwarding company in Viet Nam Le Hai Yen Mikael Knudsen, MBA 2000070 2008
61 658.83 Analyzing the customer service activities in Hung Vuong plaza Tran Hong Nhung MBA. Lê Trọng Hiếu 2000889 2012
62658.4052
Analyzing the export promotion policy with documentary credit negotiation by ASIA Commercial bank + CD Nguyen Ngoc Dieu Thi PhD. Ha Nam Khanh Giao 2000136 2009
63658.3111
Analyzing the recruitment and training activities of 3A Pharmceutical Co., LTD Ha Thuy Ngoc John Harackiewics, Ph.D. 2000045 2008
64 338.52 Application of CAPM in Vietnam stock market +CD Tran Thi Thanh Thuy Mr. Robert T. Connolly 022000482 2011
65338.456
Application of the industrial buying stages theory and industrial investment stages theory to post - investment services in Saigon Hi- Tech Park Quach Huu Hieu Le Trong Hieu, MBA 2000112 2009
66 332.63221 Application of valuation methods ( IMEXPHARM'S case) Analysis of limitations and difficulties when applying valuation methods in VietnamPham Dinh Trung Dung Dr. Pham Huu Hong Thai 2000093 2009
67 378.106 Applying balanced scorecard to IU, VNU, HCM : Customer and learning and growth perspectives +CD Nguyen Viet Quynh Nga MBA. Nguyen
Hong Anh 2000306 2010
68658.8
Applying several market timing models using moving average in to the case of Vnindex and VNGOGD99 ; and testing for their effectiveness +CD Au Tuong Vi Robert T. Connolly, MBA.022000497
2011
69658.4092
Aprropriate leadership styles and the impact of diverse culture in foreign company: Case of Tiger drylac Vietnam Co., LTD (TDV) Thai Chau Minh Trang M.As Nguyen Huu Khoa 022000731 2012
70658.812
Assessing customer satisfaction in IELTS traning centers : The segment of students in International Universities and Schools in Ho Chi Minh city +CD Bui Thi Ngoc Thao MBA. Luu Bao Huong 022000442
2011
71 658.15 Assessing efficiency of Vietnam Ngo microfinance insitutions Ho Thi Xuan Mai Dr. Vuong Hung Cuong 022000810 2012
72302.23
Assessing mass media preferences of the youth in urban Hochiminh city Le Nguyen Mien Thao Nguyen Duc Tri, Ph.D 2000041 2008
73600
Assessment of technology transfer capability and R & D capability: The case study of Vietnamese food enterprises Nguyen Khanh An Ph.D Nguyen Quynh Mai 022000799 2012
Page 5
74381.1
Assessment of the impact of online marketing strategy : A case of Huva steel building + CD Tran Thi Ngoc Cam MBA. Tran Tien Khoa 2000113 2009
75 658.812 Assessment the factors of service quality that effect customer satisfaction in online purchasing in HCMC +CD Vu Thanh Thuy Ph.D. Truong
Quang Duoc 2000278 2010
76368.32
Asset liability management : A case study of prévoir VietNam life insurance company Le Tran Chau Nguyen Canh Tien, MBA 2000058 2008
77 658.311 Attitude and practices of companies in HCMC toward people assesment product in HR recruitment and selection +CD Nguyen Vu Phuong ThanhDr. Le Nguyen
Hau 2000301 2010
78 332.63 Behavioral biases and investment performance of individual investors on Vietnam stock market Nguyen Xuan Thanh Dr. Nguyen Thu
Hien 2000290 2010
79388.3243
Bill of lading and practical experiences in solving B/L disputes Dang Mai Chi Ha Nam Khanh Giao, PhD 2000069 2008
80658.827
Brand building for Vietnamese seafood company : Case of Nhat Van seafood company Nguyen Thi Ngoc ThanhPh. D Ho thi Bich Van 2000836 2012
81658.827
Brand community of alumni and its outcomes: A study of mystery hunting program Ngo Yen Thu MBA. Tran Tien Khoa 022000664 2012
82 658.827 Brand consumer relationship: A case of Levi's brand in Vietnam Do Ngoc Chi Mai MBA.Tran Tien Khoa 022000790 2012
83 658.8 Building a brand in an emerging market - A case study of Trung Nguyen corporation +CD Le Quoc Dinh Ph.D. Ho Thi Bich Van 2000258
2009
84658.83
Building a re-positioning golden standard powder milk to capture market share Luu Huy Trim Mr. Cheah Kuan Yean 2000056 2008
85 658.15 Business analysis & valuation Gia Lai Cane Sugar thermoelectricity Joint Stock Company Do Linh Phuong MSc. Nguyen Canh Tien 022000945 2013
86 658.15 Business analysis & valuation: A case of petroVietnam drilling & well services Corporation (PVD)
Nguyen Thi Ngoc Quynh MSc. Nguyen Canh Tien 022000972 2012
87 658.15 Business analysis and valuation - Case study of Minh Phu Corporation Tran Minh Anh Tram M.Sc. Le Hong Nhung 022000995 2012
88 332.63 Business analysis and valuation (Bentre aquaproduct import and export joint stock company: ABT) +CD Le Phuong Trang Mr. Bob Connolly 2000298 2010
Page 6
89658.15
Business analysis and valuation : Case study of PetroVietnam drilling & well services corporation Ha Anh Tuan PhD. Nguyen Thu Hien 2000853 2012
90 658.15 Business analysis and valuation : The case of Duoc Hau Giang pharmaceutical joint stock company (DHG) +CD Do Pham Ngoc Tu MBA. Le Hong
Nhung 2000319 2010
91658.15
Business analysis and valuation : The case of Kinh Do corporation(KDC) +CD Tra Thi Kim Loan MBA. Nguyen Canh Tien 022000524
2011
92
658.15
Business analysis and valuation : The case of Masan group corporation (MSN)
Tran Anh Duong Dr. Nguyen Kiem Than 2000872 2012
93657.3
Business analysis and valuation : Vietnam dairy products joint stock company ( VNM) + CD Tran Thi Ngoc Hoa Nguyen Hong Anh, MBA 2000106 2009
94 658.15 Business analysis and valuation case of Minh Phuc manufacturing and trading joint stock company +CD Kieu Hanh Nguyen MBA. Nguyen
Hong Anh 2000307 2010
95658.15
Business analysis and valuation case of Tien Phong plastic joint stock company (NTP-HNX) +CD Tran Thi Dieu Nguyen MBA. Huynh Thi Ngoc Anh022000491
2011
96 332.63 Business analysis and valuation case study : Vietnam-Italy joint stock company (VISCO) +CD Vu Hai Anh Ph.D. Nguyen
Kiem Than 2000289 2010
97658.15
Business analysis and valuation of domesco medical import - export joint stock corporation (DMC) +CD Tran Thi Quynh My Ph.D. Nguyen Thu Hien 022000451
2011
98658.15
Business analysis and valuation of Dong Phu rubber joint stock company +CD Pham Minh Thien An Dr. Nguyen Thu Hien 022000523
2011
99 332.63 Business analysis and valuation of Gemadept corporation +CD Le Dang Thuy Trang MBA. NguyenCanh Tien 2000294 2010
100658.15
Business analysis and valuation of Hoa pHat group joint-stock corporation Nguyen Duc Nghia PhD. Nguyen Thu Hien 2000858 2012
101658.15
Business analysis and valuation of PetroVietnam fertilizer and chemical corporation Nguyen Thi Hong NhungPhD. Nguyen Thu Hien 2000845 2012
102657.3
Business analysis and valuation of Thanh Cong textile and garment investment trading joint stock company ( TCM - HoSE) + CD Ho Mai Phuong MBA. Nguyen Canh Tien 2000115 2009
Page 7
103 658.15 Business analysis and valuation of the Southern rubberindustry joint stock company (Casumina) +CD Vu Thanh Cong MBA. Robert Connolly 2000271 2010
104658.15
Business analysis and valuation of the Vietnam container shipping company +CD Nguyen My Duyen Ph.D. Nguyen Thu Hien 022000489
2011
105658.15
Business analysis and valuation of Viet potential development corporation +CD Nguyen Thanh Minh Ph.D. Vuong Hung Cuong 022000470
2010
106657.3
Business analysis and valuation of Vietnam dairy products joint stocks company Vinamilk ( HOSE - VNM) + CD Nguyen Thi Ngoc Thao Nguyen Canh Tien, MBA 2000120 2009
107 658.15 Business analysis and valuation on Binh Minh plastics joint stock company (BMP) +CD Nguyen Anh Huy Vu MBA. Nguyen
Canh Tien 2000308 2010
108 658.15 Business analysis and valuation Pomina steel corporation Hoang Phuoc Quan MBA. Hoang Thi Anh Ngoc2000846 2012
109 658.15 Business analysis and valuation Saigon petrolimextransportation and service joint stock company (PTS Saigon) Pham Thi Hong Anh MBA. Nguyen
Canh Tien 2000274 2010
110 658.15 Business analysis and valuation the case of Tuong Anvegetable joint stock company (TAC) +CD Tran Quoc Dung Ph.D. Nguyen Kiem Than 2000318 2010
111332.6322
Business analysis and valuation: Case of Phu Nhuan jewelry joint stock company (PNJ) Le Phuoc Quyen Anh M.A Hoang Thi Anh Ngoc022000816 2012
112658.15
Business analysis and valuation: The case of Traphaco joint stock company (TRA) +CD Tra Thi Hong Minh MBA. Le Thi Kim Chi 022000440
2011
113658.421
Business plan create an entepreneurship in beauty industry at HCMC- air beauty centre +CD Huynh Thi My Ngoc Ph.D. Nguyen Quynh Mai 022000513
2011
114 658.048 Business plan for starting up non-for-profit IU student canteen Pham Thi Hue LLM Ta Diu Thuong 022000964 2012
115 338.7 Business plan of social enterprise for a biomass briquette in Ho Chi Minh City Dang Thi Cham LLM Ta Diu Thuong 022000935 2012
116 338.7 Business process designing at Talkmore program + CD Thai Nhat Huy Nguyen Minh Tuan 2000129 2009
117658.4012
Business strategy in motilen Cantho building material joint stock company in the period of 2012-2016 Nguyen Hoang Tuan MBA. Nguyen Minh Tuan 2000882 2012
118 658 Business valuation and analysis of Hoa Sen Group (HSG-HOSE) +CD Le Van Nhat Tuan Ph.D. Nguyen
Canh Tien 2000260 2010
119658.15
Business valuation of Phat Dat real estate development corportation (Phat Dat - HOSTC : PDR) +CD Dao Manh Linh MBA. Huynh Thi Ngoc Anh022000462
2011
Page 8
120 658.15 Business valuation of VN dairy products joint stock Co.(Vinamilk - HOSE: CNM) +CD Bui Ngoc Dinh Le Van MBA. Hoang Thanh Nhon 2000313 2010
121658.8708
Buying franchise opportunities and challenges for Vietnamese SMES + CD Nguyen Thi Huong GiangTa Diu Thuong 2000160 2009
122658.4012
Cafecontrol: A problem solving approach to business strategy and financial ratios +CD Nguyen Van Thong MBA. Nguyen Thi Thuy Trang022000439
2011
123330
Can technical analysis disprove efficient market hypothesis case of VN-index Quang Sanh Vu PhD. Nguyen Kiem Than 2000868 2012
124658.4012
Capital structure and firm performance : A Saigon beer - alcohol - beverage joint stock corporation case + CD Nguyen Tuan Duy PhD. Vo Thi Qui 2000110 2009
125332.0412
Capital structure and the impact of corporate Tax: An analysis of listed firms in HOSE +CD Nguyen Thanh Huyen MBA. Nguyen Hong Anh 022000506
2011
126 331.256 Case study of performance appraisal at TANSONNHAT operation Center Tran Hoang Vuong MBA. Nguyen Nhu Tung 022000944 2012
127658.827
Central kitchen - A successful element for Vietnamese franchisors in quality control (Case study : Pho24) +CD Nguyen Thi Thuy Dung LLM. Ta Diu Thuong 022000526
2011
128659.143
Children's attitudes toward TV advertisements in Binh Dinh province +CD Nguyen Thi Ai Van Ph.D. Le Nguyen Hau 022000512
2011
129 332.6 Chossing portfolio in Vietnamese stock market + CD Dang Duy Nghia PhD. Vo Thi Qui 2000165 2009
130658.4012
Collection strategy implementation : Case of Prudential Vietnam finance company + CD Pham Ngoc Anh Uyen PhD. Nguyen Quynh Mai 2000135 2009
131658.4056
Common practices of key high tech companies in Vietnam in response to global financial crisis recommendation for Saigon High Tech Park + CD Tran Thi Xuan Trang MBA. Le Trong Hieu 2000158 2009
132332.6322
Company analysis and valuation: The HaTien 1 cement joint stock company (HT1) Nguyen Hoan Cong Robert Connolly, MBA 2000063 2008
133346.0432
Concentrated ownership and identify the problems of concentrated ownership on corporate governance Nguyen Ngoc Thuy An Vo Thi Quy 2000030 2008
134658.812
Consumer adoption on internet banking services in Ho Chi Minh city Vu Thuy Mai Uyen M.A Nguyen Thanh Trieu 022000713 2012
135658.812
Consumer attitude towards philanthropy (corporate social responsibility): A case of metro cash & carry in Ho Chi Minh city Phan Uyen Bang MA. Nguyen Huong Giang022000763 2012
Page 9
136 658.8343 Consumer awareness towards Eco-labeled products +CD Phan Thi Kim Linh Ph.D. Nguyen Quynh Mai 2000265 2010
137 658.8342 Consumer behavior of teenager toward American fast food + CD Pham Thi Duy Yen PhD. Nguyen Quynh Mai 2000149 2009138 658.8342 Consumer behavior toward themed wedding Tran Do Yen Nhi M.As Nguyen Huu Khoa 022000776 2012
139658.8342
Consumer behavior towards choosing ice cream shop and give suggestions to improve the Công Trường ice cream shop +CD Nguyen Ngoc Minh Thu MBA. Nguyen Nhu Tung 022000479
2011
140 658.8342 Consumer behaviour toward choosing TOEIC english centers +CD Trinh Thi Hoa Anh Dr. Charles Leonard Wilson 2000286 2010
141 658.8342 Consumer behaviour toward greeting cards and suggestionfor improved product strategy +CD Pham Nhu Quynh Ph.D. Nguyen
Quynh Mai 2000259 2010
142658.83
Consumer perception of Levi's: An AIDA approach analysis of the Vietnam student Nguyen Xuan Truong Ph.D. Nguyen Duc Tri 022000807 2012
143658.8343
Consumer preferences to towards foreign brand fast food in Vietnam and suggestions for marketing plan - The case of Kinh Do company +CD Duong Ngoc Quynh Associate Professor, Dr. Ho Thanh Phong022000449
2011
144658.827
Corporate branding and its impact on customer buying process in retail banking industry: Case of HSBC in Vietnam + CD Bui Phuong Thao MBA. Nguyen Trung Thang2000156 2009
145 658.401 Corporate governance and firm performance: Evidence from listed companies in Ho Chi Minh Stock Exchange (HOSE) Tran Thi Xuan Phuong PhD. Nguyen Kim Thu 022000980 2012
146658.15
Corporate governance and firm performance: The effects of CEO characteristics and ownership structure on the performance of listed Vietnamese manufacturing firms Bui Thi Anh Khoa Ph.D Pham Thi Thu Tra 022000768 2012
147332.6322
Corporate governance and the performance effectiveness of listed firms on Ho Chi Minh stock exchange (HOSE) Nguyen Thi Thanh UyenPh.D Le Vinh Trien 022000727 2012
148658.5
Creating customer value through logistics management system at 3A Pharmaceutical Co., LTD Truong Thi Mai Phuong Ho Nhut Quang, MBA 2000053 2008
149 332.632 Credit risk management at DongA Bank +CD Trinh Phuong Trang Ph.D. Chris Quach 022000465 2011
150658.049
Critical changes facing for Korean manufacturing companies doing business in Vietnam +CD Lee So Young Ph.D. Phan Trieu Anh 022000483
2011
Page 10
151 332.1 CRM in GP bank : The role of the core banking system + CD Nguyen Ngoc Thuy Vi PhD. Phan Trieu Anh 2000146 2009
152658.4092
Cultural differences in leadership of business leader in Vietnam +CD Le Xuan Tien M.A.S Nguyen Huu Khoa 022000456
2011
153 336.3 Current problems of mortage policy in Vietnam and solution +CD Nguyen Ngoc Bich Ph.D Nguyen Kiem Than 022000426 2011154 368 Customer buying behavior toward individual life insurance +CD Nguyen Phan Phuong AnhPh.D. Le Thanh Long 022000505 2011
155658.8342
Customer buying behavior toward sport utility vehicle Hyundai Santa FE +CD Tran Pham Hai Nam Dr. Le Thanh Long 022000476
2011
156658.812
Customer image on service environment in fitness industry: A case of " The gym fitness center" in Vietnam Duong Phi Long Ph.D Ho Thi Bich Van 022000770 2012
157 658.843Customer intention analysis in evaluating market opportunities for Yamaha Hoa Quang music school in the urban area of Ho Chi Minh City - The clidren from 4 - 5 years -old segment
Trieu Tien Phung PhD. Ho Nhut Quang 022001007 2012
158 658.812 Customer loyalty towards buying-in-group websites in Vietnam food Industry Tran Phuong Anh PhD. Tran Tich Phuoc 022000959 2013
159332.1
Customer perception on brand extension in banking : Case of Vietnam EXIMBANK'S retail banking extension +CD Pham Thuc Quyen Nguyen Trung Thang 022000425
2011
160658.8342
Customer perception on brand extension in banking industry case of ASLA commercial bank (ACB)'s international banking +CD Phan Thi Bich Tram Nguyen Trung Thang 022000509
2011
161658.802
Customer perception on discovery and adventurous travelling tour and its marketing strategy Pham Thanh Mai PhD. Nguyen Quynh Mai 022000705 2012
162658.812
Customer relationship management of An Lac labels joint stock company with key clients in the international business environment Nguyen Thi Ngoc Hien Ph.D. Phan Trieu Anh 022000765 2012
163658.812
Customer satisfaction in general trade distribution channel - case study at goodfood company +CD Nguyen Huu Huy Dr. Hoang Thi Phuong Thao022000437
2011
164658.812
Customer satisfaction in real estate industry, an investigation of high - class condominiums in Ho Chi Minh city +CD Tran Minh Kien Nguyen Trung Thang 022000460
2011
165332.17
Customer satisfaction of banking service: The case of commercial banksin Vietnam + CD Pham Viet Chuong PhD. Nguyen Quynh Mai 2000111 2009
Page 11
166658.812
Customer satisfaction of hair beauty service, the case of Mano Mano hair beauty salon in Ho Chi Minh city +CD Pham Hoai Thu Assoc Prof. Le Trong Hieu022000492
2011
167 658.3 Customer satisfaction of KFC in Ho Chi Minh city Phan Thi Khanh Van PhD. Nguyen Quynh Mai 2000867 2012
168658.812
Customer satisfaction of medical service. The case of 115 People hospital +CD Tran Phuong Thao Chi Ph.D. Nguyen Quynh Mai 022000480
2011
169 658.812 Customer satisfaction of Mobile telecom network service, the case of Post-paid subscriber in HCMC +CD Hoang Le Minh Prof. Ho Thanh Phong 2000273 2010
170658.812
Customer satisfaction on quality of internet service: The case of Shinhan bank Vietnam Dinh Dang Quynh MBA Le Minh Tri 022000735 2012
171 658.8343 Customer satisfaction on warranty service of Phong Vu commercial service Joint Stock Company Tran Su Sam PhD. Truong Quang Duoc 022000933 2013
172 658.8343 Customer satisfaction to footwear specialist store - case of Vascara Store Pham Ngoc Anh DBA. Nguyen Minh Tuan 022000942 2013
173658.812 Customer satisfaction toward groupon websites in Ho Chi Minh city Nguyen Ly Thanh HuyenPh.D Hoang Thi Phuong Thao022000740 2012
174658.812
Customer satisfaction toward service quality of online retailing . The case study of takeone Ltd.Co ( www.takeone.com.vn) +CD Tran Thanh Xuan MBA. Ho Nhut Quang 022000468
2011
175658.812
Customer satisfaction towards wedding planner: Case study of Vietnam Wedding planner company Khuu Nhat Anh Ph.D Vu The Dung 022000748 2012
176658.827
Customer's brand awareness and purchasing behavior of major electrical domestic appliances in Ho Chi Minh city central Nguyen Huu Hung TruongAlbert Low, MA 2000055 2008
177 658.812Customers' buy-GRID model and its implications forpromotional mix case of Minh Phuc manufacturing and trading joint stock company +CD
Dang Duy Anh Ph.D. Vu The Dung 2000283 2010
178 658.8342 Customer's purchase intention toward the application of crowdsourcing in pizza hut delivery via the webpage phd.vn Huynh Thuy An Dr. Tran Tich Phuoc 022000957 2012
179 658.8343 Customers satisfaction of Banh Pia Quang Tran in Kien Giang province Do Nguyen Anh Thu MBA. Nguyen Kiem
Than 022000954 2012
Page 12
180 658.8343 Customer's satisfaction on travel service at Saigontourist Luong Ngoc Binh MBA. Nguyen Minh Tuan 022001003 2012
181658.5752
Customers' taste and product design process at Tuan Phong Company problems and solutions Nguyen Hai Dang Nguyen Quynh Mai, Ph.D 2000071 2008
182658.152
Debt, state ownership and firm performance: The case of listed companies in Vietnam Vu Dac Quynh Trang PhD. Le Vinh Trien 022000741 2012
183 658 Decision making styles of business managers in Ho Chi Minh City Do Tien Thinh PhD. Phan Trieu Anh 022000978 2012
184 338.476151Determinants affect on turnover intention among medicalsales representatives in HCM pharmaceutical sector +CD Ta Thi Bich Ha Ph.D. Nguyen
Quynh Mai 2000293 2010
185658.1
Determinants of capital structure of HOSE listed firms in 2007 - 2008 + CD Doan Yen Chau Nguyen Thu Hien 2000108 2009
186 332.041 Determinants of captital structure of listed companies on HOSE Tran Thanh Tan M.A Hoang Thi Anh Ngoc022000815 2012
187658.8342
Determinants of customer satisfaction in retail industry : A study of coopmart + CD Do Thi Thanh Truc Le Thi Kim Chi 2000132 2009
188658.812
Determinants of customer satisfaction in travel service: The case of Vietnam travel and marketing transports company (Vietravel) in Ho Chi Minh city Dang Quynh Nhu Ph.D Ho Nhut Quang 022000784 2012
189658.812
Determinants of patients' satisfaction on service quality : A case of outpatient and inpatient Examination of medical university center
Nguyen Thanh Tra My PhD. Ho Nhut Quang 2000864 2012
190 658.812 Determinants of student's loyalty for mobile telecommunication service in Thu Duc district: The case of Mobifone Nguyen Ngoc Yen Ngan PhD. Pham Hong Hoa 022000998 2013
191658.3
Determinants of student's purchase intention towards smartphone in Ho Chi Minh city Truong Thuy Trang Assoc. Prof. Le Nguyen Hau2000870 2012
192658.827
Determinants of the brand equity: A vertification approach in the mobile phone industry Truong Ha Sy Dan PhD. Pham Hong Hoa 022000722 2012
193332.1
Determinants on deposit decision of individual customers : a case study of Eximbank - Buon Ma Thuot branch Le Duc Khanh Assoc. Prof Nguyen Minh Kieu2000842 2012
Page 13
194658.812
Determine customer awareness about tourism industry in HCMC : A case of Eco - tourism in Can Gio Huynh Thanh Nguyen PhD. Chrles Leonard Wilson2000869 2012
195 658.1 Determine to liquidity of Vietnam listed banks Nguyen Thi Thanh HuongPhD. Vuong Duc Hoang Quan2000881 2012196 658.827 Determining identity specialities Bamboo-tube rice +CD Dao Thi Thuy Van Dr. Nguyen Duc Tri 022000504 2011197 658.8 Develop STP for BOCA product line at DQ corp. + CD Nguyen Thanh Ngu Dr. Vu The Dung 2000169 2009
198658.82
Developing a promotion strategy for plusssz products, the case of tradewind Asia company +CD Dang Ho Trieu MBA. Ho Nhut Quang 022000447
2011
199658.575
Developing HMR software product strategy at Cadena company in 2008-2009 Ha Thi Tuong Vy Nguyen Duc Tri, Ph.D 2000004 2008
200658.802
Developing marketing plan for launching a new product at Hai Duong company +CD Duong Nhat Truc Ph.D. Nguyen Quynh Mai 022000457
2010
201658.8
Developing marketing strategy for villa products of real estate company in Vietnam : Case study of Saigon Peninsula group corporation Nguyen Thi Hoang OanhMBA. Nguyen Minh Tuan 2000856 2012
202332.6725
Developing regression model to forecast bancassurance demand in VietNam Le Duy Khanh Nguyen Minh Tuan, MBA 2000016 2008
203 381.1 Developing the marketing plan for recruitment service in VN - Implication of Vina HR +CD Nguyen Thi Ngoc Hang MBA. Ho Nhut
Quang 2000268 2010
204 332.178 Development of electronic banking in VietNam Pham Thuy Ngoc Uyen Chris Quach, Dr 2000061 2008
205332.3
Differences in credit approval criteria of credit personal loan between Prudential Vietnam finance company and ACB bank + CD Doan Manh Ninh PhD. Vo Thi Qui 2000107 2009
206
658.827
Differences in laptop purchasing decision of a first time users and experience users: The research of student buying first laptop for her/his first year in university and new Bachelor buying laptop for her/his first career in Ho Chi Minh city Le Hai Dang MBA. Luu Bao Huong 022000709 2012
207658.8
Distribution channel assessment of vinacafe Bien Hoa JSC: Certain recommendations for improvement Tran Mai Phuong Ta Diu Thuong 022000720 2012
208332.65
Dividend policy and changes on share price : A study on Vietnam stock market Ly Lam Vu PhD. Vuong Hung Cuong 2000851 2012
Page 14
209 659.152 Effectiveness of internet advertising in Vietnamese fashion industry : A case of 3 companies DI, Newlife and Loli&Poli +CD Do Dieu Huyen Ph.D. Charles Leonard Wilson2000296
2009
210658.827
Effects of online brand community on brand loyanty: A case on brand page of zing me socail network sites Dinh Viet Hai MBA Le Minh Tri 022000733 2012
211381.1
Empirical study of market efficiency anomalies in Ho Chi Minh stock exchange (HOSE) + CD Nguyen Duc Tien MBA. Nguyen Canh Tien 2000109 2009
212658.401
Empirical study of relationship between capital structure and firm value, measured by abnormal returns of stocks listed on HOSE + CD Nguyen Thuy Hoang VanMBA Nguyen Canh Tien 2000099 2009
213332.642
Empirical study of size effect on stock return in Ho Chi Minh stock exchange (HOSE) Nguyen Duc Loi MBA. Hoang Thanh Nhon 2000874 2012
214658.3
Employee job satisfaction survey in metro cash & carry (MCC) Vietnam Ltd. Bui Viet Ha Ph.D. Truong Thi Lan Anh022000804 2012
215
658.3
Employee retention : An study of the internship program of TRG international in Ho Chi Minh city
Nguyen Thi Ngoc Duy PhD. Phan Trieu Anh 2000878 2012
216658.3
Employee satisfaction in Phuoc Thinh paper joint stock company +CD Thai Nguyen Xuan Mai Ph.D. Nguyen Quynh Mai 022000472
2011
217 658.3142 Employee's satisfaction - Case study of Nutifood Company Nguyen Thu Ha MBA. Nguyen Minh Tuan 022000939 2012
218658.83
Enhancing customer service quality of the job site http:// vinahr.com +CD Vu Thi Thuy Duong Dr. Hoang Thi Phuong Thao022000487
2011
219332.6
Establish and evaluate feasibility of the project " Invest new container vessels for transporting goods between Cai Mep deep water port and Vietnam international container terminals" Nguyen Phuoc Thuan AnPhD. Vo Thi Qui 2000141 2009
220658
Establishing business strategies and proposing solutions for An Giang plant protection joint stock company in the period 2011- 2015 +CD Phan Ton Thuy Quynh MBA. Nguyen Minh Tuan 022000454
2011
221 658.8343 Evaluate customer satisfaction on product quality and service quality of Phu Nhuan Jewelry (PNJ) stores in Ho Chi Minh City Hoang Thi Hoang Anh Dr. Mai Ngoc Khuong 022000958 2012
Page 15
222658.15
Evaluate the performance of active strategy using technical analysis in Vietnam stock exchange market +CD Phan Huy Tam Nguyen Thi Thuy Trang 022000461
2011
223659.1
Evaluate trade promotion program of Chuong Duong beverages joint stock company +CD Hoang Vu Thi Ut Quyen Dr. Le Thanh Long 022000521
2011
224658.827
Evaluating brand name " Ky Lan Xanh - Blue Kylin" of Ha Tien 1 cement joint stock company using combination of interbrand method and jeffrey A. Dubin model Nhan Huu Hoc Nguyen Canh Tien, MBA 2000005 2008
225658.812
Evaluating employee satisfaction in Sacomreal Nam Ky Khoi Nghia company Nguyen Hoang Chung MA. Nguyen Thanh Trieu 022000791 2012
226 658.812 Evaluating employee's job satisfaction in ALA Vietnam +CD Ha Minh Thuat MBA. Nguyen Nhu Tung 022000511 2011227 658.31 Evaluating employees' satisfaction in Kim Do hotel + CD Nguyen Hoang Dung Nguyen Minh Tuan 2000152 2009
228 658.8342 Evaluating factors that affect young customers' purchase intention toward domestic and foreign apparel in Ho Chi Minh City Tran Ngoc Diem Chau PhD. Ho Nhut Quang 022000963 2013
229658.7
Evaluating service quality of customer service of logistics in maritime transport case study APL logistics Vietnam +CD Phan Thi Bich Phuong Ta Diu Thuong 022000429
2011
230 659.2 Evaluating the effectiveness of public relations program in sloving corporate critis: The case study of Dr. Thanh Tran Quynh Mai DBA. Pham Hong Hoa 022001000 2012
231658.31
Evaluating the employees' satisfaction from the human resourse policies of GTEK JSC + CD Hoang Ba Nghi PhD. Phan Trieu Anh 2000148 2009
232658.3
Evaluating the human resource management system of Anh Nhat company. LTD and proposing some impovements + CD Nguyen Xuan Ai Nhat Nguyen Minh Tuan 2000094 2009
233 658.827 Evaluating the merchandise display at coopmart Cong Quynh Le Minh Tien Ph.D. Nguyen Quynh Mai 022000712 2012
234658.3 Evaluating the satisfaction of employees at Truong Long enterprise Nguyen Nhat Truong Ph.D Phan Trieu Anh 022000777 2012
235658.3
Evaluation and improvements the human resourse management in Manh Cuong transportation and trading company +CD Bui Hoang Hai MBA. Nguyen Nhu Tung, Ph. D. Phan Trieu Anh022000458
2011
236658.18
Evaluation of forecasting models for 3A company : Applying in inventory control + CD Pham Tan Anh Khoa Phd, Nguyen Quynh Mai 2000103 2008
237332.6322
Evaluation on quality mangement ang Dielac dairy factory - Vietnam dairy products joint stock company and some improvement suggestions Nguyen Thi Thu Nga MBA. Nguyen Nhu Tung 022000732 2012
Page 16
238658.3
Examine current employee retention factors affect staff turnover in banking industry +CD Tran Thanh Thien Y Ph.D. Phan Trieu Anh 022000519
2011
239658.3
Examine the recruitment effectiveness based on job performances: The case study of techcombank in Ho Chi Minh Tran Thi Tuyet Hoa Ph.D Phan Trieu Anh 022000723 2012
240659.2
Examing how foreign companies using PR( Publics Relations) as their competitive weapons. The case of DHL, Cimigo, Sophie Paris, internship at Matterhorn communications +CD Pham Ngo Diem Ngoc Ph.D. Vu The Dung 022000502
2011
241658.87
Examining factors influencing retailer loyalty for johnson's baby bath at AAA pharmaceutical Co. + CD Vo Thi Thanh Vong Dr. Vu The Dung 2000164 2009
242 658.3 Examining recruitment activities and compensation in Nam Hoa trading and production Co., LTD +CD Nguyen Huy Hoang KimDr. Phan Trieu Anh 2000317 2010
243658.812
Examining the employees satisfaction at highlands coffee stores in Ho Chi Minh city Nguyen Nhat Minh Tam M.As Nguyen Huu Dang Khoa022000762 2012
244658.8342
Examining Vietnamese consumer behavior towards short message service (SMS) advertising +CD Ta Thao Phuong Ph.D. Vu The Dung 022000438
2011
245 642.1 Examining Vietnamese fast food market and suggestion forsetting up a domestic fast food business in HCMC +CD Nguyen Thi Thanh Van DBA. Nguyen
Minh Tuan 2000297 2010
246658.8342
Examining youths' buying behaviors in facial cleanser market and attitudes toward clean and clear + CD Hoang Yen Dr. Vu The Dung 2000163 2009
247 659Explaining the effectiveness of celebrity endorsement in advertising using AIDA model: The case study of COCA-COLA and young consumers
Bui Thi Phuong Nga MA. Nguyen Thi Huong Giang 022000971 2013
248 658.812 Exploring customer loyalty toward KFC Fast Food chain in Ho Chi Minh City
Nguyen Ngoc Quynh Anh PhD. Nguyen Van Phuong 022000928 2012
249 658.8342 Exploring factors influencing student's intention on online shopping on 123mua.vn in Ho Chi Minh City Pham Thi My Chi Dr. Vu The Dung 022000961 2013
250 659.2 Exploring social satisfaction dimensions in B2B context + CD Nguyen Le Kim Xoan Dr. Vu The Dung 2000166 2009
Page 17
251 658.3 Exploring the relationchip between career-related antecedents and career-related outcomes of job rotation at Seebest Company Ltd
Nguyen Ngoc Vuong Nhi PhD. Nguyen Quynh Mai 022000967 2012
252 382.6 Export processing in Minh Phuong company Do Dang Khoa Ha Nam Khanh Giao, PhD 2000051 2008
253658.812 Facilitators of customer adoption of Vietnamese mobile application Le Do Anh Thu Assoc. Prof. Le Nguyen Hau022000743 2012
254371
Factors affect studying quality of international university students +CD Nguyen Ngoc Tu Associate Professor, Dr. Ho Thanh Phong022000530
2011
255658.83
Factors affecting customer decision on purchasing a DSLR ( Digital single lens reflex) camera. The research of 22-40-year-old camera user in Ho Chi Minh city Nguyen Khong Thanh ThaoMBA. Luu Bao Huong 022000801 2012
256658.3
Factors affecting employee satisfaction with PTSC production services joint stock company Nguyen Thuy Van Ph.D. Nguyen Van Phuong022000987 2013
257658.812
Factors affecting employee satisfation: The case of Van Nam joint stock company Bui Thanh Hai MBA. Nguyen Minh Tuan 022000811 2012
258 658.812 Factors affecting job satisfaction: The case of U&I corp. Dang Phuong Dung MBA. Nguyen Minh Tuan 022000814 2012
259338.512
Factors affecting on the implementation of ERP systems : Case study of chains Caravelle hotel limited joint venture company Tran Nam Cuong PhD. Truong Quang Duoc 2000843 2012
260 658.4022 Factors affecting scrum team effectiveness in agile software development projects Tran Minh Trang MBA. Nguyen Nhu Tung 022000941 2012
261658.872
Factors affecting student satisfaction in online shopping in Ho Chi Minh city Nguyen Phi Ngoc Thai PhD. Ho Thi Bich Van 022000985 2012
262 658.8343 Factors affecting students' intention to purchase IPOD MP3players in HCMC - VN +CD Quach My Linh Ph.D. Nguyen
Quynh Mai 2000312 2010
263657.3
Factors affecting the choice of a depreciation method in merchandising businesses Le Khac Binh Nguyen The Nam, MBA 022000982 2012
264 658.8342 Factors affecting young customers' purchase intention toward green products in Ho Chi Minh City Truong Luu Hung Phu PhD Ho Bich Van 022000955 2013
Page 18
265658.812
Factors creating the distinction in service quality : A case of A13 cafeteria in campus of Vietnam national university - Hochiminh city
Ho Thi Thuy Phuong Ph.D Ho Thi Bich Van 2000855 2012266 658.827 Factors influencing brand loyalty towards K-DO bakery and café Dang Le Uyen Phuong MBA. Charles Leonard 022000710 2012
267 658.8343 Factors influencing on attitude towards online shopping of young consumers in Ho Chi Minh City
Tran Nguyen Quynh Khanh Vu The Dung 022000930 2012
268370
Factors influencing the university selection of international students in Vietnam : How can IU correspond with those factors? +CD Nguyen Thi Nguyet Anh MBA.Charles Leonard Wilson022000500
2011
269 658.8342 Factors influnce on customer acceptance toward SMS advertising Nguyen Van Tai Dr. Nguyen Quynh Mai 022000968 2013
270 658.8342Factors influncing consumer's trust in the context of business-to-consumer e-commerce: A study from the perspective of students in Ho Chi Minh City
Vo Bao Loc MBA. Le Dinh Minh Tri 022001001 2012
271658.812
Factors that affect customer satisfaction towards the service quality of motorbike care centers in Ho Chi Minh city Pham Quang Dung MBA. Nguyen Minh Tuan 022000984 2013
272 658.8 Factors that affect the effectiveness in managing distributionchannels at Bidiphar 1 pharmaceutical joint stock company +CD Le Thi Kim Thoa MBA. Ho Nhut
Quang 2000275 2010
273 658.872 Factors that deciding the success of viral marketing on Youtube Tran Quang Ngan MBA. Le Dinh Minh Tri 022000949 2013
274 658.827 Factors that influence the brand image transfer process in event sponsorship Dang Ngoc Duong Thi Le Trong Hieu 022000962 2013
275 658.3 Faculty and staff performance appraisal +CD Nguyen Truc Lam Associate Professor, Dr. Ho Thanh Phong022000463 2011
276332.6 FDI and its contribution to economic growth: The case in Vietnam Phan Thi Nhu Xuan Ph.D Pham Thi Thu Tra 022000725 2012
277658.152
FDI inflow into Binh Dinh province and suggestion for boosting IT Do Hien Trang Ho Nhut Quang, MBA 2000026 2008
278 657.3 Fiancial statement analysis of AAA Pharmaceutical Co, LTD + CD Dinh Thuy Minh Xuan MBA. Nguyen Canh Tien 2000121 2009
Page 19
279658.15
Financial analysis and solutions to improve the effective operation of Vietcombank Le Thi Truc Linh Nguyen Canh Tien, MBA 2000042 2008
280332
Financial analysis and valuation case study : Cuu Long fish joint stock company (ACL)- Catfish sector + CD Luong Thi Anh Dao MA Nguyen Hong Anh 2000104 2009
281657.3
Financial analysis based on investors' viewpoint domesco medical import export joint stock corporation ( DMC) - Imexpharm pharmaceutical joint stock company ( IMP) + CD Ly Hong Ngoc Anh Dr. Nguyen Thu Hien 2000162 2009
282658.15
Financial analysis of Hoa Sen group in comparison with other companies in steel industry : some implications +CD Vo Hoang Tu Ph.D.Le Vinh Trien 022000443
2011
283658.15
Financial analysis of imexpharm pharmaceultical joint stock company Tran Nhat Tu Anh Nguyen Canh Tien, MBA 2000074 2008
284658.15
Financial analysis of sacomreal in comparison with other companies in real estate industry Dang Quang Vinh MBA. Nguyen Thi Thuy Trang2000883 2012
285 658.15 Financial analysis of southern company for building material Nguyen Hai Yen John Harackiewicz, MBA 2000031 2008
286657.3
Financial analysis of Vinamilk in comparison with other companies in milk industry: some implications Nguyen Phuoc Hau Ph.D Le Vinh Trien 022000785 2011
287 305.9089 Find the talent inside each employee Pham Thanh Phuong Luu Bao Huong, MBA 2000020 2008
288658.818
Forecasting and managing the short term interest rate in KienLong bank + CD Nguyen Huyen Que Anh MBA. Nguyen Hong Anh 2000090 2009
289658.818
Forecasting and managing the short term interest rate in KienLong bank + CD Nguyen Huyen Que Anh MBA. Nguyen Hong Anh 2000098 2009
290338.544
Forecasting demand of Vietnam Car market : Using time series models and regression model + CD Nguyen Thi Van Anh Nguyen Minh Tuan 2000126 2009
291339.43
Forecasting method application and giving out the best model for the steel consumption estimation + CD Vu Thi Dieu Ly Nguyen Minh Tuan 2000155 2009
292338.19
Forecasting the demand of pork and its effect on transport at Sagrifood next year + CD Huynh Dac Linh Dr. Nguyen Thi Hong Linh2000128 2009
293332.6
Foreign direc investment in Vietnam: An overview and determinants analysis Truong Hoai Anh M.A Hoang Thi Anh Ngoc022000734 2012
294 658.827 Formulating brand strategy for Cay dua restaurant +CD Nguyen Mai Phuong ThaoPh.D. Vu The Dung 022000515 2011
295658.812
Formulating distribution strategy for KOOKIE Talkie brand - name in Ho Chi Minh city Huynh Minh Nhut Dr. Vu The Dung 022000775 2012
Page 20
296658.8
Formulating internet marketing strategy for international universityTrinh Thi Yen PhD. Vu The Dung 2000852 2012
297 658.872 Formulating Internet Marketing strategy for mystery hunting Nguyen Thai Hung PhD. Vu The Dung 022000976 2012
298 658.872 Formulating online marketing plan for Emba-MCI in 2013 Tran Dac Uy Vu PhD. Vu The Dung 022000950 2012
299658.8708
Franchise strategy for Vietnamese brands into U.S food -service market : Case study of Nhu Lan 's sandwich + CD Nguyen Thi Hong Hai Ta Diu Thuong 2000138 2009
300381.142
Gender differences in online shopping attitude: A case study of Ho Chi Minh, Viet Nam Ly My Linh Ph.D Nguyen Van Phuong 022000813 2012
301658.4
Gender diffrences in leadership style : In service sector in Hochiminh city + CD Dinh Thi Kim Huyen Luu Trong Tuan, PhD 2000130 2009
302658
HaNoi beer alcohol beverage corporation business analysis and evaluation Ta Anh Hao Cheah Kuan Yean, MBA 2000040 2008
303 658.827 Highlands coffee's success through brand positioning Nguyen Thi Thanh Thao Tran Tien Khoa 2000101 2009304 658.8 Highschool stress prevention by social marketing Nguyen Phuong Ngoc HanNguyen Duc Tri, Ph.D 2000007 2008
305658.4
How corporate culture influences to the employees' behavior of an organization: Case study of VNG corporation Vu Duc Duy Nguyen Huu Dang Khoa, MA022000794 2012
306332.6322
How exit and position sizing strategies affect the success of investors and traders in hose Nguyen Tai Quang Khai Vo Thi Quy 2000067 2008
307 658.802How integrated marketing communication (IMC) can improvethe communication planning process of marketing plan acase of profiles international Vietnam +CD
Nguyen Ngoc Bich HanhMBA Cheah Kuan Yean 2000280 2010
308368.0065
How to develop an insurance program in more effective ways to rationalize the internal and external forces, typically applied to petrovietnam insurance joint stock corporation (PVI) Do Minh Thi Nguyen Minh Tuan, MBA 2000038 2008
309 659.152 How to develop: A new program on television Pham Hoang Phuc John Harackiewics, PhD 2000048 2008
310657.72
How to improve inventory management : A case study - 3A Pharmaceutical Co., LTD Ha Huong Nam Mikael Knudsen, MBA 2000006 2008
311658.8
How to improve merchandise display in Coopmart Dinh Tien Hoang in Ho Chi Minh city Nguyen Thi Kim Hue MBA. Cheah Kuan Yean 2000893 2012
Page 21
312658.8
How to promote Saigon Com Tam to foreign travelers: Case of Com Tam Moc Nguyen Thanh Hang Dr. Pham Hong Hoa 022000758 2012
313658.3
How VURV technique can improve and benefit nestle VN e-recruitment + CD Le Truong Thao Nhi Cheah Kuan Yean, MBA 2000131 2009
314658.812
Identify major factors that could influence customer satisfaction in co.opmart Long Xuyen - An Giang Le Quang Nhut Khanh Ph.D. Ho Thi Bich Van 022000711 2012
315658.812
Identify potential customers and suggestion for brand positioning to the crescent mall, district 7, Ho Chi Minh city +CD Hoang Thi Thanh HuyenPro. Le Trong Hieu 022000485
2011
316332.632
Identify the determinants to credit risk in the Vietnamese banking sector To Thi Hoa Dr. Vuong Duc Hoang Quan2000854 2012
317 658.314 Identifying work-related factors contributing to voluntaryemployee turnover - A case study : ABBOT Vietnam +CD Ho Ngoc Bich Dr. Phan Trieu Anh 2000288 2010
318332.65
Illogical elements in residential real estate market in HoChiMinh city and solutions +CD Trinh To Kim Ph.D. Nguyen Kiem Than 022000444
2011
319 378.1 Impact of brand building activities to the image perceptionin university education : Case of IU-VNU, HCMC +CD Nguyen Ly Ai Vy MBA. Nguyen Trung Thang2000309 2010
320 658.152 Impact of capital structure on firm performance: An empirical study of listed manufacturing companies in Vietnam Ngo Cong Thien PhD. Pham Thi Thu Tra 022000965 2012
321658.827
Impact of corporate brand on customer purchasing decision in education: Case of ILA - English center in Vietnam + CD Nguyen Ha Thanh Nguyen Trung Thang 2000153 2009
322332.6322
Impact of earning announcement on stock prices in Vietnam securities market Nguyen Duc Quoc Vu MBA. Nguyen Thi Thuy Trang022000759 2012
323 658.8342 Impact of E-commerce on Vietnamese consumer behavior towards Vietnamese clothing Ha Nguyen Chau Thy Dr. Tran Tich Phuoc 022000938 2013
324 338.6046 Impact of industrial policy on the dynamics of comparative advantage empirical evidence from Japan & South Korea
Nguyen Huynh Long Hung PhD. Pham Thi Thu Tra 022001005 2013
325332.6322
Impact of M & A announcements on Vietnamese stock market during the years 20 Nguyen Ngoc Van KhanhPh.D Le Vinh Trien 022000771 2012
326332.65
Impact of oil price changes on Vietnam stock market : Case study from hose Tran Hua Thuy Tram Ph. D. Duong Nhu Hung 2000841 2012
Page 22
327658.82
Impact of the sales promotion on purchase intention of Vietnam woman + CD Le Minh Phong PhD. Le Nguyen Hau 2000170 2009
328658.827
Impacts of brand on consumer's purchasing decision in cell phone industry. The case of medium and high income students in HoChiMinh city +CD Tran Thi Hong Hanh MBA. Luu Bao Huong 022000528
2011
329 332.6322 Impacts of dividend policies on stock price volatility on HOSE Pham Thanh Truc Robert T. Connolly MBA. 022000744 2012
330332.6
Impacts of FDI on the economic growth of Ho Chi Minh city : The period 1988-2010 Ho Ngoc Hong Phuong PhD. Ho Nhut Quang 2000860 2011
331 332.65 Impacts of foreign flows on Vietnamese stock market +CD Nguyen Thi My Linh MBA. Le Hong Nhung 022000508 2011332 658.4013 Implementing GSP in 3A Pharmaceutical company Mao Tieu Qui Ho Thanh Phong, Prof 2000010 2008
333658.3
Implications of employee satisfaction & employee competencies in HRM practices in small and medium sized enterprises- Case study Viet potential development corporation +CD Le Trung Hoang Tuyen Dr.Charles Leonard Wilson022000522
2011
334658.802
Implimencation to a marketing strategy. A case of wild beach resort and spa +CD Chu Quang Duy Ph.D.Nguyen Quynh Mai 022000469
2011
335332.77
Import letter of credit at SACOMBANK Binh Thanh branch + CD Nguyen Thanh Mai PhD. Ha Nam Khanh Giao 2000143 2009
336 658.84 Import procedure at AAA pharmaceutical Co., LTD Le Minh Ngọc Ha Nam Khanh Giao, PhD 2000073 2008
337658.3
Improvement of human resource management at Vietinbank - HoChiMinh city branch +CD Tran Thi Hoang Dung MBA. Nguyen Minh Tuan 022000527
2011
338658.3
Improvement of motivation methods on creative employees at NCT corporation Ly Chau An Ph.D Phan Trieu Anh 022000779 2012
339658.872
Improvement of warehouse management in Co.opmart Ly Thuong Kiet +CD Nguyen Bao Uyen Vy Associate Professor, Dr. Ho Thanh Phong022000484
2011
340 658.7 Improving purchasing process of Scavi Viet Nam Dinh Phuoc Hoa Nguyen Minh Tuan, MBA 2000011 2008
341658.562
Improving quality assurance department in 3A Pharmaceutical Co., LTD Truong Hoang Minh Nguyen Quynh Mai, Ph.D 2000014 2008
342 658.15 Improving sales for Dong Phu rubber joint stock company Hoang Dinh Phi Hai Assoc. Prof. Ho Thanh Phong2000837 2012
343659.1
Improving sales performance through distribution channel and promotion strategy at Nam Hung Long company +CD Pham Quynh Trang Ph.D. Truong Quang Duoc022000481
2011
344658.818
Improving sales performance through product and promotion strategies at AAA Pharma LTD CO Nguyen Ngoc Qui MBA. Ho Nhut Quang 2000096 2009
Page 23
345658.812
Improving service quality at Tam Phuoc industrial park: The case of Tin Nghia industrial park development joint - stock company (Dong Nai province) Nguyen Thi Thanh Tra Ph.D Ho Nhut Quang 022000795 2012
346658.3
Improving the human resource management of ASIA shoes private enterprise +CD Nguyen Thi Hong Mi MBA.Nguyen Minh Tuan 022000466
2011
347 381.1 Improving the performance of purchasing order department in Saigon CO.OP's distribution center +CD Pham Thanh Dung Assoc. Prof. Ho
Thanh Phong 2000264 2010
348658.785
Improving warehouse management in 3A pharmaceutical Co.,LtdPham Thi My M.A. Nguyen Nhu Tung 2000890 2012
349658.15
Influece of social perceptions of businesses on entrepreneurship of the youth in Vietnam Phan Truong Giang PhD. Nguyen Quynh Mai 022000704 2012
350332.6
Influence of corporate reputation in individual investors' stock buying process in Ho Chi Minh city + 2CD Vo Thuy Tien Nguyen Trung Thang 2000097 2009
351381.142
Intention on shopping via internet : A study of Vietnamese students + CD Nguyen Minh Ngoc Dr. Le Nguyen Hau 2000105 2009
352332.6323
Interest rate movement impacts on Dong A bank performance Nguyen Thi Bao Tran Vo Thi Quy 2000033 2008
353 658.4013 Internal control procedure and its benefits Nguyen Thi Thuy Tien Nguyen Hong Anh, MBA 2000049 2008
354 332.17 International payments at BIDV-east Saigon brand +CD Nguyen Thuy Lien MBA. Ho NhutQuang 2000311 2010
355658.812
Investigating factors behind consumer - buying behavior toward imported powdered milk for children under five years old in HoChiMinh city Nguyen Thi Truc PhuongPhD. Luu Trong Tuan 2000887 2012
356331.11
Keeping high performing people stay with an organization. Case study of Saigon3 joint stock company +CD Nghiem Xuan Luc Ph.D. Phan Trieu Anh 022000478
2011
357 658.3 Level of job satisfaction of workers at VNPT HCM group Nguyen Hoang Nam TranDr. Pham Hong Hoa 022000991 2013358 370.113 Logigear corporation training and development program Doan Thi Minh Thi Nguyen Minh Tuan, MBA 2000036 2008359 658.5 Logistic decision for Saigon Co.op Phan Truong Quoc Assoc. Prof. Ho Thanh Phong2000877 2012
360339.5
Macroeconomic determinants affecting the growth of foreign currency loans in Vietnam Pham Thuy Duong Assoc. Pro. Nguyen Minh Kieu2000838 2012
361 658.827 "Made in China" impacts students ' purchasing decisions +CD Tran Nhat Cuong Ph.D. Le Vinh Trien 022000477 2011
Page 24
362 658.812 Male purchase intention for men's skin care products in Vietnam Le Nguyen Trong Anh PhD. Ho Thi Bich Van 022000946 2012
363659.1 Managers' expectations toward new graduates in advertising industry Nguyen Hoang Phuong Ph.D Phan Trieu Anh 022000778 2011
364332.642
Market reaction of stock splits and stock dividends evidence from Ho Chi Minh stock exchange Nguyen Truong Vinh PhatMBA. Hoang Thi Anh Ngoc2000866 2012
365 658.8343Market research about direct-to-consumer advertising (print media) influences on customer attitude toward over-the-counter "Skin-repair" product: The case of Physiogel Barnd in Ho Chi Minh City
Nguyen Thuy Quoc Huong
MA. Nguyen Thi Huong Giang 022000936 2012
366381
Market research about food court tenants for shopping center project invested by Tafoco Truong Thuy Ngoc TramM.A. Nguyen Nhu Tung 2000876 2012
367 658.83Market research about the impact of using corporate social responsibility's element - Philanthropy appeal in TVC on consumer's attitude towards Vinamilk brand
Ngo Hoang Ha Linh MA. Nguyen Thi Huong Giang 022000931 2012
368658.83
Market research on consumer behavior of nylon flower products in Ho Chi Minh city Le Do Quyen Dr. Phan Trieu Anh 022000990 2012
369658.802
Marketing plan of celano 400ml ICE cream of Kido company in Ho Chi Minh city market Nguyen Ngoc Thuan PhD. Hoang Thi Phuong Thao2000861 2011
370658.8
Marketing research for the real estate market - the office market in Ho Chi Minh city +CD Do Thi Bich Ngoc Dr. Nguyen Kiem Than 022000494
2011
371658.8 Marketing strategy of SAPUWA (Saigon pure water private factory) Nguyen Thuy Tien Ta Diu Thuong 022000780 2012
372658.827
Measure brand awareness and develop integrated marketing communication brand to improve the brand awareness - Case study : bridal cookie brand +CD Nguyen Thi Phuong Mai MBA. Ho Nhut Quang 022000441
2010
373 658 Measure service quality of Dam Sen water park corporation Nguyen Hoang Kim Dr. Le Thanh Long 022000803 2012
374658.83
Measure to push up consumption of the guide magazine - Japanese version Nguyen Nu Tuong Vy Nguyen Quynh Mai, Ph.D 2000022 2008
Page 25
375658.84
Measure Vertical linkage effectiveness between fish farmers and processing/export enterprises in pangasius hypophthalmus (Tra catfish) industry in An Giang province Huynh Thi Ngoc Dien Ph.D Nguyen Van Phuong 022000739 2012
376 658.812 Measurement of customer satisfaction in Vietnam airlines +CD Le Thi Thuy Trang MBA. Nguyen Minh Tuan 022000471 2011
377658.7
Measures of improving the efficiency of the Tra fish supply chain management- The case of QVD aquaculture +CD Bui Quoc Bao Loc MBA. Nguyen Huu Dang Khoa022000520
2011
378 658.827 Measuring brand equity: The case of smartphone brands Tran Duc Trung Dr. Ho Thi Bich Van 022000956 2012
379658.827 Measuring corporate reputation the case of PEPSICO Vietnam +CD Nguyen Huu Diem HuongPh.D. Nguyen Duc Tri 022000455
2011
380 658.827 Measuring customer based brand equity: The case of highlands coffee in Ho Chi Minh City Nguyen Son Tung PhD. Nguyen Van Phuong 022000977 2012
381 658.8343Measuring customer satisfaction towards service quality of north-America International English School - 3/2 Branch (Nies-3/2 Branch)
Huynh Thi Ha Hoang PhD. Ho Thi Bich Van 022000975 2013
382 658.812 Measuring service quality of terraverde Vietnam Phan Dinh Thang Dr. Pham Hong Hoa 022000773 2012
383 370.154 Measuring student satisfaction with the undergraduate program of the School of Business at International University Nhu Duy Tung M.As Nguyen Huu Khoa 022000953 2013
384 370.154 Measuring the customer satisfaction of English training Center Ho Chi Minh City: The case of reliable English School Nguyen Huu Hung Ph.D Ho Nhut Quang 022000960 2012
385 658.3142Measuring the relationship between employee job satisfaction and employee engagement in industrial areas - Export processing Zones, HCMC
Thai Cong Tien Dr. Mai Ngoc Khuong 022000994 2013
386 381 Merchandising in modern trade case of Dutch Lady Vietnam +CD Nguyen Ngoc Quoc Ph.D. Nguyen Quynh Mai 2000302 2010
387332.1
Merger in banking system: Case study of Shinhan Vietnam bank limited and Shinhan Vina bank Dinh Dang Phuong QuynhPh.D Le Vinh Trien 022000717 2011
388 658.314 Method to motivate employees at Tien Hung trading corporation +CD Nguyen Anh Thu Ph.D. Nguyen Minh Tuan 2000267 2010
Page 26
389338.5
Micro- finance : How to identify the poor households?: Applying " Participatory wealthy ranking (PWR)" method in the case of Tien Giang Women's Union Luu Vo Ngoc Minh Luu Bao Huong, MBA 2000003 2008
390332
Microfinancing patterns and practices : from global approach to local recommendations for Vietnam +CD Doan Truc Uyen Dr. Nguyen Kiem Than 022000473 2010
391 658.5 Minimizing logistics cost in AAA Pharmaceutical Co., LTD Vu Thi Anh Dao Ho Thanh Phong, Prof 2000008 2008
392332.7
Modeling altman's credit risk model for more applicable in Vietnam + CD Nguyen Thi Thuy Tien MBA. Nguyen Hong Anh 2000118 2009
393 658.8343 Most important factors affecting purchasing decision of smart phone by 18-30 years old customers in Ho Chi Minh City Le Ngoc Thu Nguyet PhD. Nguyen Kiem Than 022000948 2012
394658.3
Motivation factors for higher work performance: Case study of Vinh An limited company Mao Vinh Phu Ph.D. Nguyen Kiem Than 022000772 2012
395 658.834 Motivations toward luxury apparel consumption: An assessment on young generation in Ho Chi Minh City Le Nguyen Bao Chau PhD. Phan Trieu Anh 022000974 2012
396658.812
Needs satisfaction as a way used to motivate employees: The case study of Phuc Tien company Vu Thi Phuong Nam Cheah Kuan Yean 022000736 2012
397658.3
Non monetary motivation factors impacting employee engagement in Thanh Cong textile garment investment traiding joint stock company (TCG) Phan Thi Thuy Hang PhD. Nguyen Kiem Than 2000884 2012
398 658.3111 Online recruitment in HCMC : Key trends and recommendation for better utilization +CD Dao Kim Phung Dr. Phan Trieu Anh 2000304 2010
399 658 Organizational culture lessons from AAA Pharmaceutical limited company + CDHoang Mai Thy PhD.Phan Trieu Anh 2000139 2009400 332.0412 Ownership structure, capital structure and firm performance Duong Dieu Phuong PhD. Nguyen Quynh Mai 022000706 2012
401658.4
Ownership structure, corporate governace and corporate performance : The case of Vietnam + CD Pham Ngoc Thien ThanhDr. NguyenThu Hien 2000161 2009
402381.142
Perceived risks and benefits of consumers upon online trading: An empirical investigation of computer market in HoChi Minh city +CD Pham Thi Thao Ly Ph.D. Nguyen Duc Tri 022000514
2011
403658.812
Perception of quality & satisfaction: A survey on IU's students, employees and high school students Nguyen Tran Nguyen KhaiAssos.Prof. Ho Thanh Phong022000797 2012
Page 27
404332.6322
Performance of mimickers of insider trading in HOSE stock exchange Nguyen Quan Vu Ph.D Nguyen Thu Hien 022000792 2012
405658
Planning a development strategy for Mekong production trading joint stock company in period 2011-2015 +CD Phan Nguyen Ngoc Van Associate Professor, Dr. Ho Thanh Phong022000432
2011
406659.143
Product placement: A study of audience's attitude in the context of vietnamese TV dramas Nguyen Ngoc Bang ChauPh.D Vu The Dung 022000752 2012
407658.001
Proposing an effective management methodology for R & D projects: A case study for analyzing the project RISC SG - 8V1 ICDREC- IT PARK - VNU + CD Ho Huu Tien Assoc.Prof. Ho Thanh Phong2000144 2009
408332.46
Qualitative approach to understanding the current monetary policy in Vietnam in the period 2007-2008 Huynh Hanh Phuc Ho Nhut Quang, MBA 2000035 2008
409 332.6 Que Vo ICD at Que Vo Bac Ninh Mai Trung Tu Tran Tien Khoa, MBA 2000065 2008410 658.812 Rapport and relationship building for sales people Khuu Minh Thinh Luu Bao Huong, MBA 2000072 2008
411332.65
Reaction of Vietnamese stock market to dividend announcements +CD Hua Thi Ngoc Thao MBA. Le Thi Kim Chi 022000475
2011
412 332.72 Real estate credit of HSBC bank (Vietnam) Ltd, currentproblems and solutions +CD Vo Minh Tam Ph.D. Nguyen Minh Tuan 2000282 2010
413 658.152 Receivable management at AAA Pharmaceutical Co. LTD Nguyen Thi Hoai Vu Vo Thi Quy 2000054 2008
414 332.31 Recommendations to improve credit risk management at Agribank +CD Hoang Thi Phuong DungDr. Chris Quach 2000287 2010
415 332.15 Recommendations to minimize the risk of international payment through L/C for commercial banks in Vietnam +CD
Nguyen Truong Thi Kieu Oanh
Chris Chanh Hung Quach 2000300 2010
416 658.3111 Recruitment process and strategy : Case study trust bank + CD Nguyen Thi Ngoc Giau PhD. Nguyen Quynh Mai 2000154 2009
417658.827
Reinforcing brand building the case of Anh Thao flower company Langbiang flowers +CD Vi Minh Hong Ph.D. Ho Thi Bich Van 022000518
2011
418 658.812Relationship between customer's expectation on own-brand food quality of retail brand and customer's purchase intention - The case of METRO cash & carry Vietnam
Nguyen Van Tuan Ph.D. Ho Nhut Quang 022000929 2013
419658.045
Relationship between institutional ownership and firm performance the case of Vietnam Van Thi Ngoc Dung PhD. Le Vinh Trien 2000879 2012
420 332.65 Relationship between interest rate and Vietnamese stock market Nguyen Quynh Anh MBA. Nguyen Thi Thuy Trang2000840 2012
Page 28
421804.678
Relationship between job facets satisfaction and workplace internet abuse - Vietnam organizations +CD Pham Thao Vy MBA. Nguyen Nhu Tung 022000501
2011
422 370.154 Relationship between the training service quality and the learner's satisfaction and further studying intention Huynh Thi Kieu Trang PhD. Ho Nhut Quang 022000940 2012
423 658.152 Relationship between working capital management and profit ability: A case of food and drink industry in Vietnam Tran Thi Lan Phuong PhD. Pham Thi Thu Tra 022000979 2013
424659.1
Research facebook's influence on buying decisions of young women in HoChiMinh city (focus on fashion products) +CD Pham Huynh Kim KhanhPh.D. Ho Thi Bich Van 022000517
2011
425659.19
Research on advertising demand for the english guide magazine - Vietnameconomic times Dinh Thi Thuy Duong Ho Nhut Quang, MBA 2000021 2008
426 658.834 Research on consumers' tastes a successful coffee shop in HCMC +CD Ngo Thi Phuong Thao MBA. Ho Nhut
Quang 2000263 2010
427332.1
Research on Customer demand for currency derivative (Forex derivative) services provided by the Southern commercial joint stock bank and suggestions for promotion program Dao Minh Triet Ho Nhut Quang, MBA 2000050 2008
428658.812
Research on customer satisfaction towards dental service quality: The case of call dental clinic Nguyen Phan To Chan Ph.D Ho Nhut Quang 022000718 2012
429 658.15 Revaluation of Nam Long investment cop. +CD Le Thi Kim Tuyen MBA. Hoang Thanh Nhon 2000310 2010
430658.3222
Reward references of salespeople : How do financial and non-financial compensation rate Nguyen Van Tha Dr. Pham Hong Hoa 2000865 2012
431 332.1788 Risk in issuing and using credit card in Viet Nam Nguyen Thi Ha Ngan Chris Quach , PhD 2000024 2008
432 624 Risks assessment and management in construction projects : The case of CS5 +CD Phung Thuy Bich Hoa Ph.D. Truong
Quang Duoc 2000281 2010
433658.8
Sales strategy for mediterranean shipping company: The case of MSC Vietnam Nguyen Hoang Huy Dr. Nguyen Kiem Than 022000786 2012
434 338.14 Scarity of raw shrimp production for Vietnam's export activity - Causes and solutions +CD Le Ngoc Ha Dr. Nguyen Duc
Tri 2000285 2010
435658.812
Service convenience and customer satisfaction : A study at foodcomart convenience stores in Ho Chi Minh city Ha Thi Phuong Thao Assoc. Prof Le Nguyen Hau2000886 2012
Page 29
436658.812
Service quality and customer satisfaction in coffee shop-based service industry : A case study of many different tastes company Dang Thi Thanh Dieu MBA. Le Trong Hieu 2000885 2012
437658.812
Service quality and customer satisfaction of Nnice karaoke system in Ho Chi Minh city Nguyen Thi Thanh PhD. Hoang Thi Phuong Thao2000871 2012
438658.812
Service quality and customer satisfaction on study abroad consultancy center. The case study of istudent +CD Do Lam Kieu Chinh Dr. Nguyen Quynh Mai 022000450
2010
439658.562
Service quality improvement to increase competitive advantages of B2B firm, case study of stanbee ltd., in Vietnam Nguyen Huong Ly Assoc. Prof. Ho Thanh Phong022000769 2012
440 658.812 Service quality in post office - Case of Buon Me Thuot post +CD Nguyen Thi Nhu Hoa Ph.D. Nguyen Minh Tuan 2000277 2010
441658.812
Service quality toward customer satisfaction on fashion retailing system in Vietnam, the case of Ninomaxx (Viet fashion company) in Ho Chi Minh city Nguyen Tuong Dat PhD. Ho Nhut Quang 2000847 2012
442658.785
Solutions to solve present problems and improve warehouse management in Dai An Phu pharmaceutical joint stock company +CD Nguyen Nu Phuong HanhAssociate Professor, Dr. Ho Thanh Phong022000448
2011
443 658.402 Staffing for new start-up company - Hoang Duc Gia limited Vo Hoang Duc PhD. Truong Thi Lan Anh 2000850 2012444 658 Start a business for crochet products in Vietnamese market +CD Nguyen Thi Cam Van M.A.S Nguyen Huu Khoa 022000452 2011445 658.8708 Starting a business from scratch vs. buying a franchise which one is more optimum ? Case study : Xoi Bar versus Pho 24 + CDDo Hoang Trang Ta Diu Thuong 2000137 2009
446332.6322
Stock dividend announcements and stock prices: Empirical investigating in Ho Chi Minh stock exchange Phan Thi Bich Lieu Vuong Hung Cuong Ph.D 022000708 2011
447332.6322
Stock price reaction to merger and acquisition announcements in Vietnam's stock market: A case study of HoChiMinh stock exchange and HaNoi stock exchange from 2007 to March, 2012 Dao Thi Thanh Trang Ph.D Nguyen Minh Kieu 022000738 2012
448658.401
Strategies for restaurants in Ho Chi Minh city increase sale volume by group buying business model +CD Nguyen Tan Manh Cheah Kuan Yean 022000490
2011
449658.827
Strengthening brand awareness through brand elements: The case of Zing me socail network Nguyen Thi Phuong ThaoPh.D Ho Nhut Quang 022000766 2012
450 659.144 Students' attitude toward SMS advertising + CD Nguyen Thi Thom PhD. Le Nguyen Hau 2000145 2009
451658.812
Students's satisfaction on MBA program's quality: A comparison between Vietnamese and english programs Nguyen Pham Hong NgocPh.D. Nguyen Quynh Mai 022000750 2012
452658.812
Study about customer satisfaction and service quality: Case study of Vietnam - Singapore industrial park in Binh Duong province Tu Khanh Ngoc Ph.D Hoang Thi Phuong Thao022000757 2012
Page 30
453659.2
Studying advertising and sales promotion activities of Tiger beer in Ho Chi Minh city: The case of Vietnam brewery limited company Tran Ngoc An Ph.D Ho Nhut Quang 022000800 2011
454658.8342
Studying consumer buying behavior at supermarkets in HCMC: A comparision of Co.opmart Nguyen Kiem and Big C Hoang Van Thu +CD Nguyen Thi Mai Linh Dr. Hoang Thi Phuong Thao022000493
2011
455 658.787 Studying of factors affect inventory level in Unilever VN +CD Pham Quynh Trang Prof. Ho Thanh Phong 2000303 2010
456 658.8342 Studying the impact of charity guilt appeals advertising in TVC on consumer's purchasing intention
Nguyen Thi Phuong Linh MBA. Le Dinh Minh Tri 022000970 2012
457659.1
Studying the impact of humor appeal in TVC on consumer's attitude towards beer brand: The case of Heineken beer Chau Nguyen Hai Dang M.A Nguyen Thi Huong Giang022000812 2012
458659.112
Studyng advertising's influences on the consumes decision making process : The case study of Vietnamobile Pham Thi Huyen Tram MA. Nguyen Thi Huong Giang2000863 2012
459658.802
Suggestions on new market penetration marketing strategies : The case of Thai Binh shoes +CD Tran Hong Ngoc Ph.D Nguyen Quynh Mai 022000464
2011
460 658.827 Suggestions to brand positioning at 3A brand development Pham Nguyen Thuy Tu MBA. Ho Nhut Quang 2000091 2009
461 339.48 Suggestions to improve consumption of products of SABECO in Cambodia +CD Pham Minh Tuan Dr. Phan Trieu Anh 2000261 2010
462332.1753
Suggestions to Indovina bank- head office on consumer lending Dao Hoang Bich Thuy Nguyen Minh Tuan, MBA 2000002 2008
463 658.514 Teamwork: The new competitive business strategy Nghiem Thanh Thao Ph.D Phan Trieu Anh 022000788 2012
464338.7
Tenimex's import activities : A case study of streamlining business process Le Thi Thu Nga PhD. Phan Trieu Anh 2000095 2009
465332.63228
Test of Fama - French three - factor model on HASTC : Factors affect to stock returns + CD Nguyen Lan Huong Dr. Nguyen Thu Hien 2000119 2009
466 338.52 Test of the relationship between liquidity and stock returns in HCM stock exchange (hose) +CD Nguyen Thi Diem Anh Dr. Nguyen Thu
Hien 2000292 2010
467 338.9 Testing Fama French three factor model: A study of listed companies in Ho Chi Minh Stock Exchange (HOSE) Ta Vu Ngoc Thanh PhD. Nguyen Kim Thu 022000969 2012
468332.6322
Testing multi -factor asset pricing models in frontier markets: Vietnam stock market Nguyen Thuy An M.A. Robert t. Connolly 022000753 2012
Page 31
469 658.575 Testing product features (close beta version) on focus groupfor the online business start-up, Docsach102.com +CD Phan Thi Bich Phuong Dr. Vu The Dung 2000279 2010
470658.155
Testing profitability from technical trading rules in Vietnamese stock market - An empirical study of Ho Chi Minh stock exchange (Hose) Tran Thi Nu PhD. Nguyen Kim Thu 2000859 2011
471338.52
Testing the capital asset pricing model (CAPM) in the context of Vietnam stock market Truong Tuan Ky Ph. D. Michael Cain 2000839 2012
472 332.642 Testing the weak-form efficiency in VietNam 's Stock market : An empirical study of the Hochiminh stock exchange ( HOSE) + CDHua Thanh Tu Robert T. Connolly 2000147 2009
473332.6322
Testing weak - form efficiency of Ho Chi Minh stock exchange (HOSE) Bui Duy Thanh Dr. Nguyen Kim Thu 022000793 2012
474 332.041 The ability of getting capital from banks of small and medium enterprises + CDDinh Thi Thuy Hong PhD. Vo Thi Qui 2000134 2009475 658.8 The analysis of marketing mix strategy in VietNam bank for industry and trade (VIETINBANK)Luu Tuyet Phi Nguyen Hong Anh, MBA 2000017 2008
476 658.83 The application of bluprint and means-end theory in designing the self-baking service of Yum! Shop Le Thi Thu Thao Ph.D Mai Ngoc Khuong 022000932 2011
477332.12
The application of CAMELS to evaluate the bank's performance. A case of MHB +CD Cao Le Phuong Quynh MBA. Nguyen Canh Tien 022000436
2011
478 658.827 The applications of " Focus" direction (by al ries) in brand management of Toyota motor Vietnam + CDHa Thanh Loan MBA. Cheah Kuan Yean 2000122 2009
479658
The association between audit quality and work load compression : An empirical study at grant Thornton (Vietnam) LTD +CD Le Thai Thanh MBA. Nguyen Hong Anh 022000430
2011
480 658.152 The capital structure management of a textile and garment SME SCAVI VietNam corporationTran Nhu Minh Triet Nguyen Hong Anh, MBA 2000043 2008
481658.812
The casual relationships between service quality, brand image, customer satisfaction and customer loyalty on the Honda VietNam company Dinh Ho Quang Vinh Ph.D. Nguyen Van Phuong022000989 2013
482 658.88 The credit risk management of Asia Commercial Bank + CD Nguyen Thi Thien HuongPhD. Mr. Chris Quach 2000151 2009
483331
The determinants of newscomer's performance at work in Ho Chi Minh city +CD Nguyen Ngoc Mai Vy Nguyen Thanh Trieu 022000435
2011
484 658.8 The determinants of Vietnam black market exchange rate +CD Tran Thi Kim Cuong Ph.D. Vuong Hung Cuong 022000496 2011
485658.84
The effect of supply and demand factors on rice export in the case of Binh Tay Co.LTD +CD Dang Vo Thanh Huong MBA. Nguyen Huu Khoa 022000516
2011
486 332.642 The effectiveness of carhart's four-factor model on HCM stock exchange +CD Pham Ngoc Tram Anh Dr. Nguyen Thu
Hien 2000291 2010
Page 32
487658.301
The effectiveness of recruitment assessment tools at manpower Vietnam Nguyen Thi Quynh Lien M.A. Albert Low 2000849 2012
488658.812
The effects of perceived service quality and perceived price fairness on business student satisfaction: The case of international university Nguyen Lam Ngoc Nhu MBA. Nguyen Minh Tuan 022000817 2012
489658
The effects of pre-privatization managers on the relationship between state ownership and firm performance Nguyen Thi Thu Tam Ph.D Le Vinh Trien 022000787 2012
490 659The effects of Vinamilk's advertising and public relation on repurchase intention through brand awareness and consumer's perception
Bui Thi Ngoc Giau PhD Mai Ngoc Khuong 022000966 2012
491658.8
The efficiency of implementing word of mouth marketing in My Duc ceramics limited company's marketing strategy +CD Ngo Thi Hanh Phuc Albert Low 022000495
2011
492331
The employability skills in the perception of Vietnamese students of business in the workplace +CD Mieu Tieu My Ph.D. Truong Quang Duoc022000434
2011
493 658.4056 The formula for handling the product - related crisis to Vietnamese enterprise + CDNguyen Vuong Anh PhuongDr. Vu The Dung 2000114 2009
494382.6
The garments exporting to the U. S market : Case study of Nha Be corporation Tran Phan Ngoc Anh MBA. Nguyen Huu Khoa 2000873 2012
495 658.827 The impact of brand equity on customer in Vietnamese jewelry industry - Case of Doji Gold & Gems Group Nguyen Thi Hong Phuc MBA. Nguyen Nhu Tung 022001002 2012
496658.827
The impact of brand equity on young male purchase intention towards men's skin care products Phung Thi Diem Tram Ph.D. Ho Thi Bich Van 022000729 2012
497658.827
The impact of brand pages on social networking sites: A case study brand page of Megastar on Zingme Le Dong Minh Ph.D Pham Hong Hoa 022000714 2012
498 658.827 The impact of brand personality in tablet user's loyalty: A case study in Ho Chi Minh City Tran Khai Hoan PhD. Mai Ngoc Khuong 022000973 2012
499 658.152 The impact of capital structure on firm performance in seafood processing industry in Vietnam Do Dang Hoang Nam PhD. Le Vinh Trien 022000952 2012
500659.1
The impact of corporate brand on customer buying decision in advertising industry: A case of Grey group Vietnam Bui Thi Huong Lan Nguyen Trung Thang MBA.022000745 2012
Page 33
501658.827
The impact of corporate brand on customer buying decision in Vietnam advertising industry: A view from experts Nguyen Thi Thao PhuongMBA. Nguyen Trung Thang022000730 2012
502332.6322
The impact of dividend announcement on stock prices in Ho Chi Minh stock exchange (HOSE) Lam Dieu Linh PhD. Micheal Cain 022000796 2012
503 302.2 The impact of effective internal communication on employee performance improvement: The case in Scavi Joint Stock Company Nguyen Huong Giang PhD. Nguyen Kiem Than 022000937 2013
504332.6322
The impact of inflation to the stock market in Vietnam and recommendations Duong Van Nhat Vuong Hung Cuong Ph.D 022000751 2012
505332.6322
The impact of price limit on the stock behaviors: Evidence from Ho Chi Minh stock exchange (HOSE) Nguyen Tran Phuong TramDr. Duong Nhu Hung 022000783 2012
506658.827
The impact of social media use on brand awareness of online shopping company in VietNam - A case study of Tiki.vn company Nguyen Vu Bao Quyen M.A.s Nguyen Huu Khoa 022000992 2012
507 658.401The impact of well-built corporate governance system on financial performance of listed companies on Ho Chi Minh Stock Excahnge (HOSE)
Nguyen Ngoc Hoang Nam PhD. Le Vinh Trien 022000927 2012
508 658.3111The important effects of emotional associations in Kellermodel customer-based brand equity on recruitment of rightfresh graduates in Vietnamese companies +CD
Le Phan Phuong Thao MBA. Cheah Kuan Yean 2000276 2010
509658.8342
The influence of culture on consumer behavior in purchasing Kid's foreign brand clothes in Ho Chi Minh city Nguyen Tam Khanh M.As Nguyen Huu Khoa 022000774 2012
510658.872
The influence of perception of students about online shopping retailers' ethics intention to purchase in Ho Chi Minh city Doan Thi Ngoc Bich Dr. Nguyen Van Phuong 022000781 2012
511659.1
The influences of children and advertising on mother's decision in buying products for children in Ho Chi Minh city Nguyen Vu Phuong Thy Ph.D. Nguyen Quynh Mai 022000986 2012
512658.812
The insight of forums users and the opportunity for organizations to approach customers by using forums Pham Dac Nhan Tran Tien Khoa 2000133 2009
513337
The international trade between Vietnam - Japan and its impact on Vietnam's economic growth +CD Vu Huy Hoang MBA. Ho Nhut Quang 022000467
2011
Page 34
514 658.32The link between compensation and affective commitment to organization: A study on information - technology employees in Ho Chi Minh City
Doan Thi Diem Phuong MBA. Nguyen Nhu Tung 022000943 2012
515332.6322
The liquidity of Viet Nam stock market determinants and implications: Case study of Ho Chi Minh stock exchange Nguyen Thi Lan Anh Robert T. Connolly MBA. 022000805 2012
516332.041
The optimal captital structure in practices case study Khang An joint stock company real estate investment +CD Vo Dinh Trieu Dang Ph.D Ha Nam Khanh Giao 022000427
2011
517658.812
The perception of customers about the online retailers' service in VietNam Pham Minh Quoc Tuan Dr. Nguyen Van Phuong 022000983 2012
518332.1
The relationship between bank credit growth and economic growth : The case of Vietnam Pham Thanh Huyen PhD. Nguyen Kiem Than 2000844 2012
519332.62
The relationship between capital structure and financail performance case of chosen listed companies on HOSE Nguyen Van Vinh Ph.D Nguyen Van Phuong 022000749 2012
520 371.1 The relationship between extracurricular activities and IU student's achievements Nguyen Xuan Hoa PhD. Phan Trieu Anh 022000996 2012
521332.6322
The relationship between firm growth, liquidity, capital structure and firm performance: Evidence from companies listed in Ho Chi Minh stock exchange (HOSE) Bui Thi Minh Thao PhD. Phuong Van Nguyen 022000764 2012
522658.045
The relationship between state ownership, foreign ownership and corporate governance in listed firms of Vietnam Ngo Nguyen Minh Hang PhD. Le Vinh Trien 2000848 2012
523332.6322
The relationship between stock market development and economic growth in Vietnam Nguyen Vu Hong Minh Ph.D. Vuong Hung Cuong 022000728 2012
524332.65
The relationship between stock market performance and economic growth : the case of Vietnam +CD Nguyen Thi Quynh UyenMBA. Nguyen Canh Tien 022000507
2011
525332.6322
The relationship between stock price and trading volume: The case of Ho Chi Minh stock exchange's sector indices Nguyen Thi Hoa PhD. Duong Nhu Hung 022000724 2012
526658.045
The relationship of ownership structure and firm performance : A case of listed companies on HOSE +CD Phan Thi Kim Cuong M.Sc Hoang Thi Anh Ngoc022000453
2011
527 381.1 The role of advertisement, sponsorshipand brand equitytowards consumer preferences a case of Heineken +CD Tran Kim Sang Ph.D. Nguyen
Quynh Mai 2000272 2010
Page 35
528 388.4132The strong and weak points in distribution system for commercial cars of Truong Hai auto company in the southeast region +CD
Nong Ngoc Duy Ph.D. Ho Thi Bich Van 2000284 2010
529 659.2 The study of consumer attitudes towards the display advertising Vo Thi Minh Hien MBA. Le Dinh Minh Tri 022000789 2012
530658.812
The study of customer satisfaction in case of Yofana (Frozen Yogurt Store) www.yofana.com +CD Do Nguyen Tuan Khoi Ph.D. Ho Thi Bich Van 022000510
2011
531658.812
The study of customer satisfaction in the case of vietnamsach.com.vn Bui Le Minh Phuong Ph.D Nguyen Quynh Mai 022000798 2012
532362
The study of factors influencing: The choice of FV hospital as destination choice for medical tourism Nguyen Huynh Quoc NhutM.B.A Tran Tien Khoa 022000761 2012
533 332.642 The study of industry's performance size factor and seasonal effects in hose +CD Nguyen Thi Kim Thao MBA. Le Hong
Nhung 2000295 2010
534332.452
The study of measure and manage exchange rate risk to Vietnamese government debt Huynh Ha Hanh Dung Ph.D. Vuong Hung Cuong 022000445
2011
535332.452
The study of relationship between exchange rate and inflation in Vietnam +CD Phuong Hoang Giang MSc. Le Hong Nhung 022000446
2011
536658.7
The study on expanding chain of stores of urban station take - away coffee in Ho Chi Minh city Nguyen Thi Phuong HangNguyen Quynh Mai, Ph.D 022000782 2012
537658.812
The study on the satisfaction of foreigner tourists for tourism service quality in Ho Chi Minh city Tran Nhat An M.A Nguyen Huu Dang Khoa022000726 2012
538658.812
The willingness of customer to purchase for online copyrighted music: A case in VietNam Nguyen Luan Dr. Tran Tich Phuoc 022000981 2012
539 388.112 Transport performance and cost in logistics of 3A Pharmaceutical Co., LTDNguyen Thi Anh Thu Dr. Chuck Wilson 2000032 2008
540658
Understanding cross - cultural management of foreign companies in Vietnam : Case study of Mercedes - Benz Vietnam limited company +CD Duong Thi Van Thao MBA. Albert Low 022000428
2011
541658.872
Understanding customer satisfaction toward online banking service in banking industry in Ho Chi Minh city Dao Thi Binh Yen M.A Nguyen Thi Huong Giang022000993 2012
542332.6322
Understanding the affection of lending rate to the real estate companies in HOSE and generating: The reasonable plan for these companies Nguyen Thi Phuong LoanNguyen Thi Thuy Trang 022000808 2012
Page 36
543 658.812 Understanding the behavior intention to use ATM services of students at National University Dormitory Dang Thi Kim Ngan DBA. Pham Hong Hoa 022000951 2012
544658.8
Understanding the influence of company's marketing mixes on consumer decision making process toward choosing convenient stores: A case study of " shop and go" stores in Ho Chi Minh city Luong Khanh Nhu MA. Nguyen Huong Giang022000760 2012
545658.812
Using queuing theory to optimize waiting lines at supermarkets + CD Nguyen Quoc Thang MBA. Tran Tien Khoa 2000123 2009
546658
Using servprer model to mearsure service quality of cultural tour of Dat Nuoc Viet company Tran Trinh Phuong Ph.D Le Thanh Long 022000742 2012
547 658.8343 Using servqual model to access customer satisfaction in BHD cinema Lam Phuong Linh Dr. Pham Hong Hoa 022000947 2012
548 381Van-sales model and it's differences with the tranditional presales case of Vietnam dairy joint-stock company (Vinamilk)+CD
Nguyen Thuy Anh Thu Ph.D. Ho Thi Bich Van 2000266 2010
549657.8333
Vietnam accounting standards application benchmarking international accounting standards and how it impacts on foreign investors' decision making + CD Dinh Thi Thuy Van Phd.Vo Thi Qui 2000116 2009
550 338.83 Vietnam merger and acquisition characteristics and issues + CD Nguyen Thi Thanh Thuy Dr. NguyenThu Hien 2000159 2009
551658.152
Vietnam's economy in the time of EU debt crisis: An analysis of export and FDI in relation with EU Hoang Kim Ngan Ph.D Pham Thi Thu Tra 022000737 2012
552 381.3 Visual merchandising : A case of Wellcome supermarket + CD Bui Nguyen Xuan Ha Cheah Kuan Yean 2000171 2009
553332.0412
Working capital management - Case study American standard Vietnam incorporation +CD Nguyen Dang Khoa MBA. Nguyen Hong Anh 022000499
2011
554658.314
Workplace environment and its impact on employees' motivation : The case of Hoang Anh construction and housing development company + CD Nguyen Duy Khuong PhD. Phan Trieu Anh 2000157 2009
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