then and now - WordPress.com€¦ · Harley-Davidson® techs, people with Harley parts experience and anyone who had been involved with Harley to come work for him. He would teach

01 www.trdealer.comVolume 3

02www.trdealer.com Volume 3

It’s easy to see how much we’ve grown over the past 45 years if you just compare our first catalog to our current one. Everything about the catalog has changed: from the paper to the production process, from the portfolio to the printing press. Here’s a quick look at the catalog, then and now:

THEN & NOW


NEMPCO BIKER'S CHOICEPAGES 10 1984BRANDS 11 366PRODUCTS 75 30,245IMAGES BLACK & WHITE COLORBINDING STAPLED PERFECT BOUNDPRICE 50¢ FREE

1972 CATALOG

2016CATALOG


IN 1971, LARRY CUPOLA FORMED THE NEW ENGLAND MOTOR PARTS COMPANY (NEMPCO) AFTER RETURNING from the west coast and recognizing the need for a good parts distributor on the east coast. Working out of his basement in Dedham, Massachusetts, Larry built NEMPCO over the next five years before moving the company to its final location in Foxboro.

Larry followed a simple philosophy as he was building NEMPCO. He wanted Harley-Davidson® techs, people with Harley parts experience and anyone who had been involved with Harley to come work for him. He would teach them how to sell and give Harley-Davidson® riders an option when it came to the parts and accessories they needed to keep their rides running.

To start, he hired Charlie Hadayia, Sr. Known as “Charley Harley,” Charlie was the head of the outside sales team from 1974 through 1985 and made a name for himself thanks to his somewhat “aggressive” sales approach. Charlie came from the industry. He had been riding as a hobby since the age of 9 and was very familiar with Harley-Davidson® motorcycles. “I had my own small motorcycle shop for a while. When the

4 5 Y E A R S A N D C O U N T I N G

It brought new ideas, new inventions and new ways to look at the world. In 1971, a gallon of gas cost $0.40. The floppy disk was introduced by IBM. The first pocket calculator was released by Texas Instruments. The year also saw the launch of the company we now call Biker’s Choice, the trusted V-Twin aftermarket parts and accessory superstar.

1971 ROOTS RUN DEEP

Bob Kay and friends at the Laconia show.

IT HAS BEEN SAID THAT THE 1970s WAS THE BEGINNING OF TODAY’S AMERICA.

Charlie and friend Bob Kay's Fat Boy® poster bike.


TO HELP THE CONTINUAL GROWTH OF NEMPCO, BOB KAY CAME ON BOARD IN 1982 AS PLM. He started out as a customer while he was working with different motorcycle retail stores in Boston. “It was a tight knit community of motorcyclists,” Bob says. “I had just received my business degree, and I was looking for something new. Charlie got a hold of me and told me to talk to Larry. So I did. I invested in the company about a year later, took a lead position in NEMPCO and set off to help get some new, innovative product into our line,” he adds. “We were all into motorcycles and one of the best things about NEMPCO is that it was a very family-type business from the start.”

Bob is credited with developing some product lines that were “ahead of their time,” including a line of accessories for Gold Wing® models and Harley-Davidson® Touring models. While those two lines didn’t take off, there were plenty that did, including River Road®, Skid Lid® and Twin Power™, all of which are still going strong today.

“The team and the sales people were very important to Charlie, Larry and I. We did everything together and without them, we couldn’t build the company to what it became. We helped build the company’s reputation of providing quality and dependable parts and accessories because everyone of us lived the life. We all rode in one way or another, whether as a passenger, a rider or in a sidecar,” Bob says.

There were challenges in building NEMPCO into a thriving business during the ever-changing industry of the 1980s. NEMPCO focused on the quality of the product instead of the quantity of items they carried. The biggest challenge other than developing new product lines, meeting order accuracy and getting product to people on time was keeping NEMPCO in the forefront of the customers' minds.

One way they did this was through the annual Laconia, New Hampshire, motorcycle rally. This rally was a destination for everyone at NEMPCO and it started out at Bob Kay’s Victorian house in Wrentham, Massachusetts. Employees, spouses and Bob’s family would meet there for breakfast and discuss the trip, typically a two hour ride that was much longer because of “pit stops.” Non-riding employees would drive the company van with the equipment for NEMPCO and Bob’s father would ride in a sidecar with cases of beer.

“Once we got to Laconia, we would set up the NEMPCO custom bike show at The Fun Spot, an arcade and amusement area down the street from the famous Weirs Beach. It took all of us to set up the bike show, which we all staffed, in order to register entrants, pick our judges and administer the whole thing,” James Simonelli, Brand Manager for Twin Power™, recalls. “Picking the right trophy girls was also required and meant late nights in questionable establishments.

1971

1974

1982

1990

1992

BIKER'S CHOICE IS IN THE BLOOD

Trophy Girls at the Daytona Show.

Larry Cupola forms the New England Motor Parts Company (NEMPCO)

Charlie Hadayia, Sr. hired as head of the Outside Sales Team

Bob Kay hired as Product Lifecycle Manager

First NEMPCO show at the Laconia, New Hampshire, motorcycle rally

James Simonelli hired as Brand Manager for Twin Power™

Bob Kay adds new product to NEMPCO's existing product line

| Skid Lid®

| Twin Power™

| River Road®

THE EARLY YEARSHISTORY opportunity with NEMPCO came, I

closed up shop and started with them, traveling around the USA and Canada going door-to-door with a four-page, handmade catalog to build our clientele,” Charlie states.

The company continued to grow and by 1982 it was ready to look at adding product to their existing product line. “We wanted to separate ourselves from others. We came up with Biker’s Choice for the parts and Style Glide for the wheels,” Charlie says.

" We all rode in one way or another..."

1985Charlie Hadayia, Sr. departs NEMPCO


In 1982, NEMPCO launched their wholesale line of high-quality replacement motor parts for dealers. They called this line Twin Power™ and it initially acted as a separate distribution company from NEMPCO. Twin Power’s product line quickly became synonymous with quality and performance at a fair price.

“Back then, Harley-Davidson® riders were a tight knit group. They were loyal to the brand but at times found they couldn’t always afford the parts for their motorcycles,” Bob Kay says. He played on this while helping build Twin Power™ and created various kits that would work with one type of motorcycle. Each kit included parts and accessories that weren’t readily available except through Harley®. The kits were a big success and helped establish Twin Power™ as a line that focused on the quality of the materials used and the good value of the product.

NEMPCO CONTINUED TO THRIVE UNDER THE LEADERSHIP OF LARRY CUPOLA and Bob Kay. In 1985, Hadayia, Sr. departed the company for six years returning to work on product research right before Tucker Rocky expressed interest in NEMPCO and working on product research. Tucker Rocky was interested in breaking into the V-Twin market and turned to NEMPCO after a less than successful attempt on their own. They purchased NEMPCO in 1992, at which time Larry retired and Bob remained on as VP and general manager until 2002.

“Our name kept popping up thanks to the reputation we had established so Tucker Rocky opened a dialogue with us.

2016 45 YEARS STRONG

READY TO RIDE!

We went from a small, tight knit group of motorcycle enthusiasts to part of a large corporation,” Bob recalls. “We had some growing pains, like blending three different systems into one and staff training. Tucker Rocky really helped us grow and gave us the resources we needed.”

While NEMPCO was a well-recognized and respected name, it was formally changed to Biker’s Choice in 1998. “I went back into sales when Tucker Rocky bought NEMPCO. The changes that occurred from the buyout really gave the Biker’s Choice name a breath of fresh air and the lift we needed to keep it going and recognized in the industry,” says Charlie Sr.

Charlie retired when the company went computerized, but the love of Biker’s Choice remained in the family. Charles Hadayia, Jr. joined Tucker Rocky as the Director of New Business Development in 2010 and now heads Merchandising

We did the show every year and made it a premier event of the rally. We had fun, handed out trophies for all the classes and donated the proceeds to charity.”

Rocky the Rig

Laconia, New Hampshire, motorcycle rally.


In 1992, Bob brought James Simonelli aboard at NEMPCO. “James was family. We did bike shows together, other events, fundraisers for MDA where our vendors contributed prizes for handouts. It was great because we all rode and that was a bond between us,” Bob recollects fondly.

James has been around motorcycles all his life. “Bob Kay really mentored me during my time at NEMPCO and working with Twin Power™. I still live by a lot of the things he taught me and bring that experience to the table to help Twin Power™ continue to grow, to be innovative and to solve problems that keep the company moving forward,” James says.

When Tucker Rocky bought NEMPCO, they also acquired Twin Power™. Over the years, the line has lost some of its momentum, but James Simonelli who has returned to be Twin Power's Brand Manager again, and who has previously worked for S&S Cycles® and Baker™ Drivetrain, is determined to change that. “We just launched a new catalog for Twin Power™, the first in more than 20 years, and the response has been fantastic. We are really moving forward and reminding everyone that we are still here and better than ever,” says James.

MADE IN THE USATwin Power™ is dedicated to using the best materials for all of its products, including its line of lubricants designed specifically for American V-Twin engines all of which are made in the USA. “Twin Power™ oil is not just another repackaged oil, but specifically developed for its application. An oil for an air-cooled American V-Twin has unique needs. The oil must have extreme heat resistance, resistance to extreme pressure and resistance to heat cycles. This requires a completely different base stock than, say, a liquid-cooled metric engine,” says James. “The additive package chosen is also unique, including anti-friction additives, extreme pressure additives, anti-shear additives, viscosity improvers and dispersants and inhibitors to control combustion by-products. Hours of laboratory testing are required to validate the finished product to make sure it’s better than the competition. The same parameters are used in the development of all our lubricants, including transmission oil, primary oil and suspension fluids.”

When you use Twin Power™ products, you not only keep your motorcycle in top shape, you are also helping keep the American economy going. That’s something we can all take pride in.

for Tucker Rocky/Biker’s Choice as a whole, with Aaron Whitney taking on the role of V-Twin Segment Director. James Simonelli took on the role of Brand Manager for Twin Power™ in 2015.

With the release of the 2016 Biker’s Choice catalog, an additional 3,600 SKUs was added to an already impressive portfolio of parts and accessories, including items for Indian motorcycles. “Charlie and I are both proud of the history and legacy of Biker’s Choice,” says Bob Kay. “45 years is an accomplishment in today’s world, a world much different than it was when we started. We helped it grow and it’s great to see it still going strong.”

“Biker’s Choice is still following the philosophy we started with: by bikers for bikers,” says Charlie Hadayia, Sr. “That philosophy will keep the company going for at least another 45.”

YEARS OF EXPANSIONHISTORY

1991

2002

2010

2015

2016

1992

1998

Charlie Hadayia, Sr. returns after six years

Bob retires from Biker's Choice

Charles Hadayia, Jr. joins Tucker Rocky as the Director of New Business Development

James Simonelli took on the role of Brand Manager for Twin Power™

An additional 3,600 SKUs were added to the Biker’s Choice catalog

Aaron Whitney becomes Biker’s Choice Segment Manager

Tucker Rocky purchases NEMPCO

Larry retires from the company

Bob becomes VP and general manager of Tucker Rocky

NEMPCO changes name to Biker's Choice

Charlie Hadayia Sr goes back into sales

Leticia Cline


T O P O FF.

AMERICAN MADE LUBRICANTSSourced from American crude, blended and bottled in America. Specially formulated for American V-Twins. Meets or exceeds all O.E.M. specifications. t w i n p o w e r - u s a . c o m


20W50 SYNTHETICFully synthetic oil is formulated to protect American V-Twin engines from corrosion, sludge and varnish build-up.

Quart 531910Gallon 531911Retail: $14.95-50.50

PREMIUMTwin Power™ Premium Engine Oil is specially formulated to protect American V-Twin motorcycle engines operating under extreme conditions.

Quart: 531905, 531907, 531909, 531912-531913Gallon: 531906, 53190855 Gallon Drum: 531330Retail: $7.95-31.25, $1065.00

TWIN POWER™ ENGINE OIL

t h e p o w e r y o u r b i k e c r a v e s


The Defiant Pro-Cruise Helmet features the Eco-Pure liner, a microfiber-like weave material that has a softer feel and contains antimicrobial properties to maintain freshness longer between washes. It has an organic shell shape for superb energy management and aggressive shell styling, with the same attention to safety and comfort on the inside. It meets or exceeds D.O.T. and Snell standards.

Sizes: 2XS-3XLBlack Frost 814339-814346Bold Orange 811480-811485Retail: $669.95-789.95

Black Frost

Bold Orange

D E F I A N T P R O - C R U I S E R H E L M E T S


TW I S T

O R I G I N A L

Black Frost

Orange Frost

With an intermediate dual fit, the Vector 2 Twist Helmet features the SAI shield, which is 5mm longer on each side with a multidensity one-piece EPS liner that is fully removable and cheek pads. Hyper-Ridge bottom molding offers a larger, stronger opening with a new chin vent design and placement. Meets or exceeds Snell and D.O.T. standards.

Sizes: 2XS-2XLBlack Frost 814169-817175Retail: $509.95

NEW!

V E C T O R 2

Sizes: XS-2XLBlack Frost 807320-807325Orange Frost 807330-807335Retail: $639.95

P R O - C R U I S E R H E L M E T S


DALTON MEN'S JEANSA classic, five-pocket jean with rider's fit and Kevlar® protection.

Sizes: 28-38RD8020-RD8025Retail: $225.00

Black

The Clash Leather Jacket is a detailed rocker-style jacket with shorty snap collar, offset zipper and front zip pockets. Made from “Airborne” hand finished, washed and oiled/waxed top-grain cowhide (.9-1.1mm thick), it has an aggressive riding fit with rotated, pre-curved sleeves, dropped back length and relaxed collar opening.

Sizes: S-3XLBlack RD7049-RD7054Oxblood RD7055-RD7060Retail: $650.00

Back

Black Sand

Tobacco

BARFLY GLOVESThe Barfly Gloves are made of top-grain cowhide with a low-profile, hook-and-loop tab close. They feature reinforced, padded palm, pre-curved ergonomic fit and flex knuckles.

Sizes: S-2XLBlack RD7231-RD7235Tobacco RD7236-RD7240Sand RD7241-RD7245Retail: $70.00

CLASH LEATHER JACKET

ALL EXCLUSIVE!


Black

Oxblood

RIOT LEATHER JACKET

Black

RIOT GLOVESQuilted, detailed leather glove with a great fit, the Riot Gloves are made of top-grain cowhide leather construction. They have a comfort riding fit, with pre-curved grip and reinforced double layers in protective areas and feature the custom RSD embossed branding.

Women's Sizes: S-XLBlack RD7302-RD7305Tobacco RD7306-RD7309Oxblood RD7310-RD7313Retail: $70.00

Tobacco

Oxblood

The Riot Leather Jacket is made of “Blackstone” supple top-grain cowhide (0.8mm-0.9mm thickness) with shorty snap collar, offset zipper and front zip pockets. It has an aggressive riding fit with rotated, pre-curved sleeves, dropped back length and relaxed collar opening. With quilted accents, it features perforated leather interior trims and armor-ready shoulder, elbow and back protector pockets.

Women's Sizes: S-2XLBlack RD7166-RD7170Oxblood RD7171-RD7175Retail: $650.00


COLT LEATHER VEST Made from "Airborne" hand finished, washed and oiled, waxed top-grain cowhide (.9mm - 1.1mm thickness), the Colt Leather Vest has a classic riding fit with dropped back length and relaxed collar opening. It features quilted shoulder and lower back details, two-way front zipper and power-stretch side panels.

Sizes: S-3XLBlack RD7562-RD7567Retail: $380.00

RINGO TEXTILE VESTMade from water-repellent, breathable 11.5 oz. waxed cotton, this is a great fitting multipurpose quilted vest. It features a classic riding fit with dropped back length and rib knit collar. It includes an armor-ready back protector pocket.

SIZES: S-3XLRanger RD7568-RD7573Black RD7574-RD7579Retail: $220.00

Ranger

Black

DEZEL GLOVESConstructed from top-grain cowhide with flex-ribbing, reinforced and padded palm, these gloves feature a short zip/strap close, pre-curved ergonomic fit and padded finger knuckles.

Sizes: S-2XLBlack RD7216-RD7220Tobacco RD7221-RD7225Sand RD7226-RD7230Retail: $90.00

Black

Tobacco

Sand

Black

ALL EXCLUSIVE!


MOJAVE BOOTS

Whiskey

The Mojave Boots are made from 100% top-grain cowhide outer construction and feature a waterproof Hipora® liner with gusseted tongue for superior performance. These boots are built for the motorcycle rider with reinforced shank, toe box, ankle and lateral support for added protection. Vibram® soles provide superior shock absorption and feature an aggressive tread for slip-resistance and stability.

Sizes: 8-13 (including half sizes up to 12)Oxblood RD8052-RD8061Black RD8062-RD8071Whiskey RD8072-RD8081Grey RD8082-RD8091Retail: $300.00

Oxblood

GreyBlack

NEW!


The Killer jacket is made from top-grain leather and has sharp looks that reinforce its name. Designed to fit right when you go fast, the Killer has an action back to make riding a motorcycle or holding onto your girl, a comfortable way to spend a day.

Sizes: M-3XLBlack BB3193-BB3197Retail: $275.00

THE KILLER LEATHER JACKET

THE PROTECTOR LEATHER GLOVESThe Protector offers top-grain, all-leather construction along with plenty of knuckle protection and a reflective stripe up top. A comfort gel palm and underside hook-and-loop closure add to the quality.

Sizes: S-3XLBlack BB7152-BB7157Retail: $59.95

DEGREE LEATHER CHAPSBlack Brand Degree Chaps offer a classic look, easy access front pocket, an adjustable fit via back lacing and an extra-long belt. Snap closures and easily trimmed legs let you make the Degree fit perfect for years to come.


ALL NEW AND EXCLUSIVE!


THE CHARMER LEATHER JACKET

The Charmer jacket fits right off the hanger as though you’ve been wearing it for years. Built from top-grain leather, it features well-placed vents, plenty of pockets and stylish incorporation of reflective material to enhance your night safety on the bike.

Women’s Sizes: XS-2XLBlack BB3171-BB3176Retail: $300.00

HOTNESS LEATHER MOTO CHAPSMoto Chaps offer plenty of comfort and protection. Equipped with a stretch panel in the thigh, along with an inner liner that goes just past your knee, they deliver all-day comfort and good looks.

Women’s Sizes: M-2XLBlack BB3103-BB3107Retail: $200.00

CRYSTAL GLOVESCrystal gloves stand out in the crowd. Accessorized with just enough sparkle, they are terrific riding gloves with soft, top-grain leather and a snap adjustment under the stylish buckle.

Women's Sizes: S-2XLBlack BB7142-BB7146Retail: $39.95



The Guardian vest is the perfect complement to your riding gear. With a full-liner for comfort, YKK® Zipper, heavy-duty side adjustment buckles and secure zipper closure pockets, the top-grain leather Guardian will serve you well on every ride.


THE GUARDIAN LEATHER VEST

T H E A X E

THE AXE LEATHER VESTThe Axe vest has all the features a classic motorcycle vest should have. Top-grain leather construction, YKK® Zippers, side laces for a perfect fit, zippered exterior pockets, inside pockets and a full zippered inner liner for attaching patches.


BRAWLER SHORTY GLOVESThe Brawler Shorty offers plenty of knuckle protection along with all-leather construction, a reflective stripe up top and pull-tabs on the fingers to make removal easier.


CLASSIC SHORTY GLOVESAll-leather construction with top-side perforation to help your hand breathe, the Classic Shorty is the go-to fingerless glove. High-quality, hook-and-loop strap and pull tabs on the fingers for easy removal.


BARE KNUCKLE SHORTY GLOVESGet down to the basics with these Bare Knuckle Shorty gloves. All-leather construction, heavy-duty, hook-and-loop closure and pull tabs on the fingers to make them easier to remove.




THE FLOW MESH JACKET

The Flow has the right name because air flows through all of it. This polyester-mesh jacket is equipped with CE armor, plenty of pockets and a snap-in TPU liner that can stow away when things cool off.

Men's Sizes: M-3XLWomen's Sizes: XS-2XLMen's Black BB3333-BB3337Women's Black BB3341-BB3346Retail: $160.00

HIGH FLOW GLOVESUltra-cool on summer days, the High Flow gives you breathable mesh on top and sturdy leather on the palms for good grip. A solid hook-and-loop closure assures a good fit.


HIGH FLOW SHORTY GLOVESUltra-cool on summer days, the High Flow Shorty gives you breathable mesh on top and sturdy leather on the palms for good grip. Pull tabs on the fingers for easy removal.


THE COOL RIDER GLOVESUltra-cool on summer days, the Cool Rider gives you breathable mesh on top and sturdy leather on the palms for good grip. A solid hook-and-loop closure assures a good fit for a woman’s hand.

Women's Sizes: S-2XLBlack BB7102-BB7106Retail: $29.95


Flat Black

OLD IS NEW AGAIN with the Nolan N21, a minimalistic product inspired by the timeless “vintage” look. It continues the legacy of its predecessor, the N20, and is ideal for both cruiser and café racers. The Nolan Microlock® retention system, a helmet lock ring, and front air vents complete the N21.

Sizes: S-XLFlat Black 392029-392032Scratched Chrome 392033-392036Retail: $199.95-239.95

Scratched Chrome

Flat Black

Silver

The N21 Visor helmet is vintage-made-modern with a wide visor offering excellent face coverage, making it the ideal helmet for both city and out-of-town riding. The VPS sunscreen retracts into the shell, giving it a unique compact look. The streamlined shape of the shell is inspired by the timeless “vintage” look, while presenting clean and modern lines and functionality. The inner padding has been designed with meticulous attention to detail to offer the light weight expected of a shorty-style helmet, together with the close fit and stability of a full-face helmet.

Sizes: S-XLFlat Black 391997-392000Silver 392017-392020Retail: $234.95

N O L A NALL NEW AND EXCLUSIVE!

N21 DURANGO N21 VISOR


SOLID SPEEDSizes: XS-2XLMatte Black 871433-871438Gloss Black 871439-871444Retail: $189.95

CRUISE MISSLESizes: S-2XLGloss Black/Silver 878561-878565Matte Black/Orange 878556-878560Retail: $199.95

Matte Black/Orange

Matte Black

Gloss Black/Silver

Gloss Black

878556


With A.T.P.A™ advanced thermo-poly alloy shell, this helmet has a Cool-Core® removable, washable and moisture-wicking liner, Air Strike™ direct course ventilation system and drop visor design.

SS1600 H E L M E T S


Made with a cotton-poly blend frame, this shirt has removable Vault™ CE-approved shoulder and elbow protectors and removable Vault™ CE-approved spine protector. The shoulders and elbows are reinforced with Dupont™ Kevlar® fiber thread.

Sizes: S-3XLBlack 870156-870161Retail: $129.95

BlackIndigo

Made from leather and denim, the Gridlock™ gloves are equipped with a molded, high-impact knuckle protector, reinforced-leather palm and hook-and-loop cuff closure.

Sizes: S-2XLBlack 879978-879982Indigo 879983-879987Retail: $44.95


LAST MAN STANDING™ ARMORED MOTO SHIRT

GRIDLOCK™ LEATHER-DENIM GLOVES


Blue

The Soul Shaker™ Denim Vest features an enzyme-washed denim frame with a pocket for a Vault™ CE-approved spine protector.

Sizes: S-3XLBlack 870162-870167Blue 870168-870173Brown 870174-870179Retail: $99.95

BlackBrown

RUN WITH THE BULLS™ MOTO JEANSThese jeans are 12 oz. pre-distressed denim, including knee and seat reinforced with DuPont™ Kevlar® fiber. Enjoy the relaxed, boot cut fit.

Waist Sizes: 30-40Length Sizes: 30-34Blue 875905-875921Black 876600-876616Retail: $99.95

Black Blue

CRUISE MISSILE™ BOOTSHave a relaxed ride with a wide and comfortable fit. Feel secure with molded internal toe and ankle reinforcements and a reinforced toe shifter pad. Assembled with premium-leather upper, side-zip entry and a anti-slip rubber outsole.

Sizes: 8-13Black 878522-878527Retail: $139.95

SOUL SHAKER™ DENIM VEST


BATES FOOTWEAR GETS PROPS FROM MOTORCYCLE.COM

ONE OF THE NEWEST ADDITIONS TO THE TUCKER ROCKY/BIKER’S CHOICE EXCLUSIVE PRODUCT LINE, Bates Footwear, has been getting a lot of media attention. The popular line of footwear is made from high-performance, full-grain leather with Poron XRD® impact foam. They are waterproof, feature molded heel protection and toe shift reinforcement and have an oil- and slip-resistant rubber outsole. One of the biggest selling points is the lace restraint that keeps your laces where they belong and not tangled up in moving parts.

Tom Roderick over at Motorcycle.com gave the Bates Adrenaline riding boots (opposite page) a good workout, wearing them to the media day at Long Beach IMS in November and then for the next four months.

The verdict?

Roderick says they are the most comfortable riding boots he has ever owned. He was surprised at that since he admits he has larger than normal feet – "dogs" as he calls them – and fallen arches. However, he goes on to say that the boots are flexible, lightweight and great for wearing on and off the motorcycle. He wished all moto boots fit as well as Bates.

He describes the Adrenaline riding boots as looking adventurous but being perfect for the “café crowd.” Incidentally, the high-impact Poron XRD® foam protects the inside and outside of the ankle. Roderick was pretty pleased with the overall durability and construction of the boot and went on to say that visitors to Motorcycle.com will see his Adrenalines “popping up in a lot of future bike reviews” as he has no intention of retiring them any time soon.

We think that’s a great thing!

Original review can be found at: http://www.motorcycle.com/products/mo-tested- bates-adrenaline-boots


Black

The Adrenaline boot is created for the truly driven rider who is looking to maximize comfort and performance without sacrificing protection. Upper part of the boot is made with performance leather.

Sizes: 7-14 (including half sizes up to 12)BA0001-BA0013Retail: $199.95

The Beltline boot combines waterproof leather and nylon for all-weather riding. Includes a strap lace restraint for extra secure laces.

Sizes: 7-14 (including half sizes up to 12)Black BA0014-BA0026Black/Red BA0027-BA0039Retail: $194.95

Sole

Black/Red

ADRENALINE

BELTLINE


ALL BOOTS ARE MADE WITH an internal waterproofing membrane, oil- and slip-resistant rubber outsoles and poron XRD® side impact foam.

HIDDEN LACING SYSTEM allows riders to quickly and easily cinch up the laces, and also keeps them out of the way of moving parts.

HIDDEN LACING SYSTEM



Black

Grey Digi Camo

Sole Ride in style with the Marauder boot. This boot features an aggressive urban style while still incorporating protective elements, including a molded heel counter and TPU toe protection.

Sizes: 7-14 (including half sizes up to 12)Black BA0040-BA0052Grey Digi Camo BA0053-BA0065Retail: $179.95

Grey Black

Black

Black Red

The Taser is a lightweight boot with slim design that looks great both on and off the bike. This boot offers the perfect combination of great looks and even better protection. Upper part of the boot is made with performance leather.

Sizes: 7-14 (including half sizes up to 12)Grey/Black BA0079-BA0091Black BA0066-BA0078Black/Red BA0092-BA0104Retail: $174.95

TASER

MARAUDER


HIDDEN LACING SYSTEM


TIMING COVERSSDC Domed Timing Cover for EVO or Twin Cam engines. Machined aluminum and laser-etched.

BlackEvo Ripper 482237Evo Shield 482238Evo GFY 482239Evo Number 1 482240Twin Cam Ripper 482241Twin Cam Shield 482242Twin Cam GFY 482243Twin Cam Number 1 482244Retail: $60.00

DERBY COVERSThe CNC-machined 5-hole Derby Cover fits 2000 and up 5 -or 3-hole for Twin Cam or Evo. Comes in stealth black (light texture) or chrome. Made in San Diego.

Twin Cam Ripper Black 482245Twin Cam GFY Black 482246Twin Cam Number 1 Chrome 482247Twin Cam Number 1 Black 482248Twin Cam Logo Chrome 482249Twin Cam Logo Black 482250

Evo Ripper Black 482251Evo GFY Black 482252Evo Number 1 Chrome 482253Evo Number 1 Black 482254Evo Logo Chrome 482255Evo Logo Black 482256Retail: $139.00-150.00

Evo GFY

Evo Ripper

Twin Cam Shield

Ripper Black

Chrome Logo Black GFY Black Number 1

ALL NEW, EXCLUSIVE AND MADE IN USA!


FWT FORK BRACESThis is a one-piece, machined-aluminum fork brace for your 39mm narrow glide forks or 49mm mid-glide forks. Anodized black or polished, they have a small laser-etched SDC PARTS logo on the back. 39mm comes with two 5/16” -18 x 1 stainless cap screws and 49mm comes with two 3/8” -16 x 1 stainless cap screws.

39mm Fork Brace Black 48222939mm Fork Brace Polished 48223039mm Fork Brace w/Fork Boot Black 48223139mm Fork Brace w/Fork Boot Polished 482232

49mm Fork Brace Black 48223349mm Fork Brace Polished 48223449mm Fork Brace w/Fork Boot Black 48223549mm Fork Brace w/Fork Boot Polished 482236Retail: $230.00

Black

Polished



GNURLIES FOOTPEGSMachined from solid aluminum, they are knurled for super-grip and anodized black. SDC Parts logo is laser-etched on the bottom.

Black or Polished FU 482202, 482203Plain 482200, 482201Retail: $160.00 Plain images not shown

SLIM PEGSFeaturing a passenger peg design, they can be used either way. Machined from solid aluminum, they are knurled for super-grip and anodized black. SDC text logo is laser-etched on the side. 4 in. long by 1-1/8 in. tall.

Black 482204Retail: $90.00

MULE PEGSThe center of the footpeg is hollow so you are able to store your registration and insurance info, etc., inside. The peg screws closed and is sealed tight with an O-ring. The inside measures about 3.25 in. deep x 5/8 in. wide. Machined from solid aluminum, they are knurled for super-grip and anodized black.

Black 482205Retail: $185.00

MINI FLOOR BOARDMachined from solid aluminum, these mini-floor boards are super-knurled for super-grip and anodized black. Measures 4 in. long and 3.75 in. wide. Comes with all hardware.

Black 482206Polished 482207Retail: $185.00

MOTO BOARDSMachined from solid aluminum, they are super-knurled for super-grip and anodized black. These are 3.5 in. long and 2.5 in. wide. Comes with all hardware.

Black 482208Polished 482209Retail: $175.00

Black

Black

Polished

Black


SEAT SCREWSReplace your crappy seat screw with our black-anodized blank or laser-etched, machined seat screw.

Seat ScrewLogo 1/4-20 482217Blank 1/4-20 482218Circle 1/4-20 482219FU 1/4-20 482221 Ripper 1/4-20 482220Unknown 1/4-20 482222Retail: $15.00-20.00

Slotted Seat ScrewFU 1/4-20 482223Text 1/4-20 482224Blank 1/4-20 482225FU 1/4-28 482226Text 1/4-28 482227Blank 1/4-28 482228Retail: $15.00-20.00

Logo

Blank

Circle

Ripper

FU

FU Slotted

seat screws SLOTTEd screws

Text Slotted

Black Slotted

FU Slotted


FLYING SAUCER COVERThe Flying Sauce Cover is a hi-flow cover that has been machined from a solid piece of aluminum and anodized black. Also available in chrome. Inside diameter of this cover is 5.5 in. and has San Diego Customs laser-etched on the side. Made here in San Diego!

Chrome 482215Black 482216Retail: $70.00-85.00

3/4 TURN THROTTLE SLEEVEGet from cruising speed to full speed a 1/4 turn quicker. Accepts all late model-style throttle/idle cables and 1 in. aftermarket grips. Made from machined aluminum and hard black anodized.

482214Retail: $55.00

Maximize your engine’s potential with the new HPi x SDC High-Flow air cleaner. This high-flow air cleaner is equipped with a velocity stack inside to provide the air your engine needs for maximum flow and velocity. With a flow rate of 428.95cfm @ 28 in. it is proven for performance.

CV High Flow Intake Kit 482260Mikuni High Flow Intake Kit 482261Retail: $420.00

Black

HIGH FLOW INTAKE KITS



TRANSMISSION DIP STICKSTransmission Dipstick for 86-05 5-speed transmissions. Black-anodized and lazer-etched.

BlackFU 482257SDC 482258Blank 482259Retail: $45.00

BAR BAGSThe Bar Bag is made from mil-spec 600-denier water- and abrasion-resistant, lightweight ballistic nylon fabric. It features 1 and 2 in. wide nylon modified MOLLE system on the front and back panels for strap placement. Comes with four Velcro® straps for multipurpose mounting and various internal pockets and pouches.

482262Retail: $39.00

TRAVELLER BAR BAGThe Traveller Bar Bag is made from mil-spec 1000-denier water- and abrasion-resistant, lightweight ballistic nylon fabric. It features 1 and 2 in. wide nylon modified MOLLE system on the front and back panels for strap placement, allowing multiple mounting options. Comes with six Velcro® straps for multipurpose mounting.

482263Retail: $81.00

FU

SDC Blank

Black

482257


Platinum Cut

Chrome

FRONT 21 X 3.5 Platinum Cut PM0468, PM047021 X 3.5 Chrome PM0469, PM0471Retail: $1349.95-1399.95

REAR17 x 6 Platinum Cut PM047217 x 6 Chrome PM047318 x 5.5 Platinum Cut PM047418 x 5.5 Chrome PM047517 x 6 Platinum Cut PM047617 x 6 Chrome PM047718 x 5.5 Platinum Cut PM047818 x 5.5 Chrome PM0479Retail: $1349.95-1399.95

NEW!

This creation has the perfect formula of contemporary simplicity coupled with a race-inspired lightweight tapered and pocketed 5-spoke design. With engineering details that will be appreciated for decades to come, this is the one with everlasting style. Made in USA. Visit TRDealer.com for fitment.


FORMULA ROTORSNEW!

Discs are designed and matched to wheel styles for a complete custom look. Two-piece design with replaceable outer band and stainless steel offers optimal braking power with no squeal. Made in USA. Visit TRDealer.com for fitment

Front Platinum Cut PM1142Front Chrome PM1143Rear Platinum Cut PM1144Rear Chrome PM1145Retail: $329.95

Platinum Cut

Chrome


CAM AND ROCKER COVERSThe PM Scallop Cover Line will put the devil in the details from front to rear and top to bottom with every cover possible. Each Scallop cover features timeless styled, machined-cut scallops with the iconic PM logo. Visit TRDealer.com for fitment.

Rocker Box Cover Contrast Cut PM3682Rocker Box Cover Chrome PM3683Cam Cover Contrast Cut PM3684Cam Cover Chrome PM3685Retail: $329.95-499.95

NEW!

Contrast CutChrome

Chrome Contrast Cut

AIR FILTER COVERSOrder the PM Universal Super Gas Air Cleaner and then choose a design matched faceplate to complement your wheels.

Platinum Cut PM5132Chrome PM5133Retail: $95.00

Platinum CutChrome

FORMULA COVERS


CLUTCH COVERSThe PM Clutch Slave is perfectly matched to our Contour Master Cylinder for optimal clutch action.

Cable Contrast Cut PM3672Cable Chrome PM3673Hydraulic Contrast Cut PM3674, PM3676Hydraulic Chrome PM3675, PM3677Retail: $299.95-349.95

Contrast Cut

DERBY COVERSThe FORMULA Cover Line includes a cover for the Rocker Box, Cam/Timing, Derby, Inspection, Transmission, Clutch and are available in Show Chrome™ and our famous Contrast Cut™ finishes. All covers are a direct replacement for O.E. covers that are shipped with hardware and all necessary gaskets.

Contrast Cut PM3678Chrome PM3679Retail: $149.95

Contrast CutChrome

Chrome

INSPECTION COVERSThe Drive Cover Line's hot rod styling is quintessentially a big part of PM's cool blood. Speed lines start and finish fast with a modest bevel to the corners. Simple yet aggressive, bold yet elegant. Visit TRDealer.com for fitment.

Contrast Cut PM3680Chrome PM3681Retail: $99.95

Contrast Cut

Contrast CutChrome

FORMULA COVERSNEW!


T H E P A R T S Y O U R E N G I N E N E E D S

ADJUSTABLE PUSHRODSDesigned for high-stress and extreme spring pressures, these adjustable pushrods are made from hardened and tempered 4130 chromoly. Includes witness markings for quick install and precise adjustment. Visit TRDealer.com for fitment.

VH7097Retail: $229.99

PISTON KITThis piston kit features forged 2618 aluminum with moly-coated piston skirts, high-strength, lightweight chromoly wrist pin and phosphate coating to reduce micro-welding and pin galling. Precision-machined ring grooves prevent ring flutter and positive ring seal and forced pin oiling prevents scuffing at start up. Visit TRDealer.com for fitment.

VH7098Retail: $349.99

CAMSHAFTS"Bolt-In" camshafts with a silent ramp profile to eliminate valve train noise; includes high-performance inner cam bearings and gasket set. Visit TRDealer.com for fitment.

VH7099Retail: $424.99

HYDRAULIC LIFTERSTighter inner diameter grind for substantial lower leak down, these lifters feature direct lubrication to axle and roller needle bearings. Allows for use of higher spring pressure and increased RPM capability. Visit TRDealer.com for fitment.

VH7100Retail: $239.99

HIGH-PERFORMANCE 20W50 SYNTHETIC ENGINE OILFormulated for both air-cooled and liquid-cooled 4-Stroke engines. Provides high-temperature stability and superior viscometric profile.

VH7101Retail: $12.99

HIGH-PERFORMANCE 5W30 SYNTHETIC PRIMARY LUBRICATEFull-synthetic lubricant designed to maximize clutch performance and reduces wear while providing smooth operation.


HIGH-PERFORMANCE 75W140 SYNTHETIC TRANSMISSION FLUIDFull-synthetic, non-corrosive fluid that handles severe loads with maximum protection for gears.


ALL NEW AND MADE IN USA!


T W I N P O W E R™

V A L V E A N D S P R I N G K I T S

XL Spring Kit

Twin Cam Spring Kit

Evol Valve Kit

Shovelhead Valve Kit

Twin Power™ is proud to introduce a new line of high-quality USA-made valve and spring kits to the product line. These are offered as Replacement Valve Kits or Complete Engine Kits. Valve kits include four stock size valves for each application. Engine kits include four valves, a complete O.E.M. replacement-style spring kit, steel retainers and keepers and valve guide seals, where applicable. From Knuckleheads to the latest Twin Cam models, we give you everything you need in one kit. Only one part number to order for a complete cylinder head overhaul. Easy-to-order, easy-to-stock, and made in USA. Note: Dealer must install and size valve guides as necessary. Visit TRDealer.com for fitment. BLACK DIAMOND VALVESBlack Diamond™ Stainless steel valves are impregnated by a special German process to a depth of .002, with a surface build-up of .0002. This Black Diamond process improves wear properties, reduces friction and provides resistance to corrosion. Valves are lightweight, strong, one-piece forgings with profiles that provide excellent flow characteristics. SPRING KITSO.E.M.-type replacement kits are designed to give stock pressures and work with stock cam profiles. These kits are manufactured to original O.E.M. specifications using premium modern materials, design protocols and manufacturing techniques. All components are the high-quality parts you expect from Twin Power™. Valve springs are wound from super-clean chrome, silicon valve spring wire that has been heat-treated and shot-peened. The retainers, keepers and bases are designed to provide maximum mechanical strength. Beehive-style springs are supplied where applicable for stock replacement. VALVE GUIDE SEALSRed 100% Viton® valve stem seals are designed to have optimum fitment, allow maximum lift and to give maximum life. They are resistant to high temperatures, petroleum products and the corrosive gasses.

481255-481280Retail: $97.50-331.50


970 SHOCKS FOR INDIAN SCOUT The 970 Shocks for Indian Scout are designed for performance-oriented twin shock bikes and feature piggyback reservoirs, a high-pressure gas charge and deflective disc valving, all packaged in a mono-tube style body. Progressive rate springs, threaded preload adjustment and external compression adjustment knob allow for fine tuning to suit rider weight and riding style.

770605Retail: $1199.00

FORK OILRecommended for use with Progressive Suspension® fork suspension products. the Fork Oil is available in a Standard 10W Type E and Heavy-duty 20W. Our special blend formula helps provide superior damping and long lasting lubrication along with anti-foaming, anti-rust and anti-corrosion attributes. It also maintains temperature stability, minimizes fluid leakage and resists fading while preserving fork seals. Exceeds all known O.E.M. and Harley-Davidson® warranty requirements. Made in the USA.

10WT 77857720WT 778578Retail: $11.99


623394

2:1 fatshot

A chrome-plated 2:1 headpipe with huge performance gains, the 1.75 in. diameter primary pipes flow into a 2.5 in. diameter collector. It features full-coverage bright chrome heatshields and a tunable, 4 in. external disc-based muffler. Supplied with discs, closed end cap and polished trim ring.

10-16 FLH 62339112-16 Softail® 62339284-11 Softail® 62339312-16 Dyna® 62339406-11 Dyna® 623395Retail: $869.00-959.00

ALL NEW!


BR: Congrats on the win at the Inaugural Harley-Davidson® Lone Star Half-Mile at Circuit of The Americas. Was this the track that thwarted your win at the Summer X Games in 2015 and how did you feel coming back to it?

Yes. This is the track that I broke down on during the last lap of the X games last year.

I felt confident going back to it. We picked up the win, but the X Games isn’t here yet. Winning the Grand National was rewarding, and I feel really good about going into the X Games. I am looking forward to it since I’ve been dominating this track this year.

RIDER SPOTLIGHT SHAYNA TEXTER

GROWING UP IN THE MIDDLE OF AMISH COUNTRY IN THE HEART OF PENNSYLVANIA, Shayna Texter is used to the beautiful scenery and horse-drawn wagons. She’s also spent her life on the seat of a bike, starting with indoor races at the age of 3. She has long since moved on from those indoor concrete tracks to flat track racing and is taking the racing world by storm.

Beth Rauch with HardTales recently had a chance to catch up with Shayna, who is sponsored by Tucker Rocky/Biker’s Choice.

BR: How was the transition from concrete to dirt?

It wasn’t hard. I used to trail ride as a kid. My dad had a track at the back of the Harley shop in Lancaster and then on the farm he purchased.

BR: You obviously have a favorite track by now. Where is the track and what do you find so exciting about it?

Knoxville, Iowa, is my favorite track. It has a special place in my heart, as I won my first pro-race there and then my first Grand National AMA Pro Singles Main Event there the following year. I also won the AMA GNC Expert Twins Main Event in Knoxville. It also has some family history. My grandfather is in the Hall of Fame for sprint cars on turn two.

I also really like mile tracks, like Sacramento and Springfield. They really fit with my size and the type of bike I ride.

BR: 2014 was your rookie year in the GNC1 ranks. What has been the biggest challenge for you in the GNC1?

Finding a twin that fits my size. I’m the smallest rider on the circuit right now! The other challenge is building up my confidence. I still get pre-race jitters and can’t help thinking, “Holy cow, I’m racing with the best!”

BR: What’s been your greatest life achievement so far other than the race wins?

I received the Most Dedicated Rider award in 2010 and the Most Outstanding Performance award in 2011. These are special awards that were given to me out of all of the pro and experts riders. I have also won Female Rider of the Year in the amateur ranks.

BR: What inspires you to keep racing?

For me, one of the biggest things that inspires me is the other girls, the fans and other riders coming up to me and telling me that I inspire them.

BR: What are your goals coming into the 2016 season?

With a brand new team on brand new bikes, I am looking forward to getting back into the main events and becoming a contender. I’d like to get a couple top 15s this year and some top 10s.

BR: What advice would you give young women trying to break into racing?

Never give up. I’ve been through some hard times, and I never thought I would win 8 pro races. I’m still not sure how I did it, but I know I never gave up no matter what.

BR: You said you had a so-so Daytona. What happened down there?

Daytona has been okay for me, bad, so-so. It depends on the year. I’ve never went out very often in Daytona and while I’ve had a few wins there, I’ve never had the whole package. It wasn’t as rewarding getting a 4th or 9th place finish after being on the podium.

BR: What’s the next race for you and how do you feel about the track?

I’ll be racing on a new track in Arizona. No one has raced on it yet so it will be pretty interesting. The next four races are all on mile tracks. Two of them are new to me, and two of them familiar. Then I have the X Games coming up. I’m very excited. I’m going to be pretty busy from the middle of May through June.

BR: You’ve been racing since you were very young. Did you find it hard to get into a sport that was so male dominated?

I’ve been around racing all of my life. I started out competing in indoor races and, in 2003, I went full-time running the dirt tracks. I’ve always raced against guys so it wasn’t hard for me to break into the sport. When I went pro it was more challenging because the guys were more aggressive in their racing and the speed was faster. It was hard at first because I had lost my dad and he was really the one I relied on and trusted. It took time to get used to asking others, including my competitors, for advice and guidance.

FOLLOW UP ON JARED MEES

Photo courtesy of AMA Pro Flat Track.



F R E D K O D L I N S I G N A T U R E S E A T S

S O L OD Y N A X L B R E A K O U T

P A S S E N G E R2 - U P

Dyna Black 488865Dyna Brown/Black 488866Dyna Black/Red 488867

XL Black 488868XL Brown/Black 488869XL Black/Red 488870

Breakout Black 488871Breakout Brown/Black 488872Breakout Black/Red 488873Retail: $449.00-459.00

Fred and Len Kodlin, Europe’s most famous father-son custom bike builders, have combined their design vision with the handcraftsmanship of Mustang®, the world’s highest quality seat manufacturer. Whether you ride a Dyna®, Sportster®, FL or a Softail® Breakout, Kodlin and Mustang® have a custom seat for you!

Fred Kodlin seats feature panels of Alcantara® (which is used in high-end automobiles and space vehicles) for a luxurious texture, suede-like appearance and ultra-durability.

Brown/Black

Black/Red

Black/Red Black/Red

Brown 488875Black 488874Retail: $79.00

Black Black

Brown/Black Brown/Black

Brown/Black

Black 488876Brown/Black 488877Black/Red 488878Retail: $519.00

ALL NEW!

Brown

Black


F R E D K O D L I N S I G N A T U R E S E A T S

Triple stepped headers 1 .75 to 1.875 to 2.00 in. for increases of 15-18 hp and 13-15 ft. lbs. of torque. Includes a two step baffle 2.5 to 3 in. for a deep throaty sound. Combined five steps throughout for EXTREME POWER. Customizable with chrome or sculpted black tip that rotates to your preferred position to achieve the turn-out, turn-up or the turned-down look. Proudly made in the USA with 100% American Steel.

Chrome 473432Chrome/Black 473433Black/Black 473434Pitch Black 473435Black/Chrome 473436Retail: $899.99-999.99

2-into-1TURNOUT

F O R T O U R I N G M O D E L S

Chrome/Black

Chrome


N E I G H B O R H A T E R S

NEIGHBOR HATER MUFFLERS FOR DRESSERSFits 95-16 Dressers630911Retail: $420.00

Baffle 630714Retail: $39.95

NEIGHBOR HATER EXHAUSTThe new NH Series by Cobra is not for the faint of heart. These are an aggressive slip-on muffler, for those who think loud just isn't good enough. These mufflers start as round 4 in. tubes, then bell out to 4.5 in., for an aggressive and classic design at the rear. The muffler tip is then rolled to give them a clean, finished look. Internally, these NH mufflers have a spun and louvered baffle, but only for 8-inches. This is done in order to produce an aggressive, bark. At the end of the baffle is a trumpet-shaped inner tip that works in harmony with the belled end, creating a unique look. Mufflers for those riders who think that too loud is just about right. That shape adds a megaphone enhancement to the sound and the spiraled louvered core exits in a trumpet-bell shape that allows the V-Twin sound track to flow at full song. The sound quality hits the perfect Harley-Davidson® rumble that resonates deeply within every V-Twin rider. There will also be a quieter core option for those who enjoy the look, but don’t hate their neighbors. Visit TRDealer.com for fitment.

ALL NEW!


C O B R A D I S P L A YDealers must place a one-time order of $3,500 of Cobra H-D® exhaust products to receive free standing display. Display is steel and must be partially assembled at the dealership. Ships with an inital supply of Cobra catalogs and has room for one set of Cobra Head pipes so customers can see the powerport crossover. High-quality wheels with roller bearings make it easy to move, even when fully loaded. Display comes in black powder-coated steel with silk screened logos. Mufflers mount to ram-jet winds with Cobra logos. 632554 The buy in must include at least one set of each of the following part numbers to be installed on the display: 630911 NH Series slip-on mufflers 630054 909 Twins 631189 Race Pro Slip-on mufflers 631157 PowerPro slip-on mufflers 631043 PowerPort dual headpipes


V-TWIN OILA mineral 4-Stroke based engine oil suitable for all Harley-Davidson® and Metric V-Twins (European and Japanese models) specifying a grade of this type.

20W50 1 liter 43039220W50 4 liter 430393Retail: $8.95-32.95

NEW!

V-TWIN SYNTHETIC ENGINE OIL

• Synthetic Ester with Extreme Pressure (anti-wear) additives

• Delivers ultimate protection and horsepower

• Superior transmission and wet clutch performance

• For air-cooled / liquid-cooled 4T engines with wet clutches

• Longest change intervals

BIG TWINTRANSMISSION OIL

• Formulated for motorcycles with separate transmissions

and/or final drives

• Wear protection extends gear life

• Quiets gear whine and improves shifting

• Distinctive red color for easy leak detection

V-TWIN PRIMARY CHAINCASE LUBRICANT

• Formulated for primary chains and wet clutches

• Wear protection extends primary chain life

• Prevents clutch slipping and chatter for consistent engagement


API SM, Certified JASO MA2

API GL-5

All Bel-Ray® V-Twin products areformulated to exceed the demands

of all air-cooled V-Twin motors

Bulk options available

444186 1 Liter

444181 1 Liter

444148 1 Liter

MOTORSPORT CONTAINERSMade of virgin high-density polyethylene with an ergonomically contoured handle and bottom grip for easy pouring.

V-Twin Round 152036Retail: $38.95

MAX-CYCLE® ENGINE OILFor use in both air-cooled and liquid-cooled 4-Cycle engines. Provides film strength that is up to 400% stronger than the leading synthetic and mineral oil.

20W50 531215Retail: $18.99

MAX-GEAR® LUBRICANTOutperforms other gear oils because it combines the highest quality synthetic oils with Royal Purple’s proprietary Synslide® additive technology. 1 qt.75W140 531223Retail: $22.99


V-TWIN SYNTHETIC ENGINE OIL

• Synthetic Ester with Extreme Pressure (anti-wear) additives

• Delivers ultimate protection and horsepower

• Superior transmission and wet clutch performance

• For air-cooled / liquid-cooled 4T engines with wet clutches

• Longest change intervals

BIG TWINTRANSMISSION OIL

• Formulated for motorcycles with separate transmissions

and/or final drives

• Wear protection extends gear life

• Quiets gear whine and improves shifting


V-TWIN PRIMARY CHAINCASE LUBRICANT

• Formulated for primary chains and wet clutches

• Wear protection extends primary chain life

• Prevents clutch slipping and chatter for consistent engagement


API SM, Certified JASO MA2

API GL-5

All Bel-Ray® V-Twin products areformulated to exceed the demands

of all air-cooled V-Twin motors

Bulk options available

444186 1 Liter

444181 1 Liter

444148 1 Liter


AUXILIARY FUEL TANKA must-have when synchronizing carburetors. This is the perfect tool that allows tuning while the stock fuel tank is off the motorcycle. It is marked with standard and metric measurements and has over 1-1/2 liters capacity. The tank works with carbureted and fuel-injected models. With an easy to open and close fuel valve, it features a handy hook mount for simple set up and storage.

152285Retail: $49.95

FUEL LINE TOOL KITRemove and install oil or fuel lines quickly and easily. Comes with everything you need to clamp and secure oil and fuel lines! Economical and precision-made clamps hold lines where they need to be.

152173Retail: $89.95

HOSE CUTTERCut the smallest vacuum hose cleanly. This hardened, super-sharp blade cleanly slices through hoses up to 1-1/2" in diameter.

151885Retail: $17.95

HOSE REMOVAL PLIERSTake off old, tight-fitting fuel, vacuum and coolant hoses without a challenge. The BikeMaster® Hose Removal Pliers help remove hoses with no damage. Simply insert between the hose and the fitting or grip the hose and apply gentle pressure. It comes with a manufacturer's lifetime warranty.

151644Retail: $19.95


Tucker Rocky/Biker’s Choice is committed to earning our leadership position in the Powersports Industry every day by providing value-added services with courtesy and integrity. Our desire to be your trusted and reliable source for after-market parts and apparel is second to none.

Our Core Values

Integrity – We pledge that honest and ethical principles will guide our actions and decisions at all times.

Respect and Dignity – We will treat our customers, vendors and employees as we would want to be treated.

Dealer Centric – We will consider and take into account our customers’ needs while constantly striving to provide exceptional service and added value.

Teamwork – We will work with our customers to ensure their long-term success.

Accountability – We will accept responsibility for our actions and performance, if there’s an issue, we will make it right.

Continuous Innovation and Improvement – We will continually earn our future position by pioneering new solutions that provide direct benefit to our customers.

Our Service Commitment

Reliability – We will stock the products you need and that your customers demand in a Distribution Center close to you.

Timely – We will ship orders received within the published cut-offs the same day.

Quality – We will package products with the utmost care to avoid transit damage.

Protection of Confidential Information

Privacy – We will never share our customer’s confidential account information, ever, it’s as simple as that. We will respect the privacy of our customer’s information and promise that it will not be shared with any other dealer or powersports entity of any kind.

DEALER BILL OF RIGHTSWE VALUE YOUR BUSINESS – ALWAYS HAVE, ALWAYS WILL.

NOT RESPONSIBLE FOR PRINTED ERRORS

INFORMATION ABOUT FEDERAL AND STATE NOISE AND EMISSIONS LAWSFederal and state noise and emissions laws regulate modifications that affect emissions from motor vehicles, including motorcycles. Before purchasing any emissions-related products for use in California, you should carefully review the information provided herein as California law prohibits the installation and use of many after market emissions-related parts on California highways, and authorizes the recovery of substantial fines and penalties against those who violate California emissions laws. Modifications that increase vehicle emissions can be illegal in certain states in addition to California.

• The exhaust parts in this catalog are generally not legal for sale, or use in California, unless such parts are installed on vehicles that did not come originally equipped with a catalytic converter OR such parts either have received Executive Order (“EO” from CARB’s Executive Officer or are installed on racing vehicles which are never used upon California highways. Do not purchase,sell, install or use any of the exhaust parts in this catalog in California unless you have determined that on or more of these conditions apply. End use customers should check with the manufacturers of their vehicles or CARB to determine whether such vehicles came originally equipped with catalytic converters.• California law generally prohibits the removal of catalytic converters from motorcycles that are used in California. • In California, it is generally illegal to replace an OEM exhaust part that contains a catalytic converter with an after market part that does not contain a catalytic converter.• Aftermarket exhaust parts intended for installation on non-catalyst equipped motorcycles are generally presumed to be legal for sale, installation and use in California.• Aftermarket slip-on mufflers that do not contain catalytic converters are generally legal for use in California unless the muffler being replaced contained a catalyst.• Aftermarket exhaust parts that contain catalytic converters are generally illegal for sale, installation and use unless they have been exempted and certified by CARB’s Executive Officer. Lists of exempted products are available on CARB’s website and can be accessed via the hyper links provided below• California’s air pollution control requirements do not generally apply to “racing vehicles,” which are used in closed course competitions and are never used on California highways. “Add-on” and “Modified” Parts California emissions laws prohibit the installation, sale, advertising, and on- and off-highway use of any “add-on” or “modified” emissions-related part (e.g., exhaust parts or systems) on any pollution-controlled vehicle unless either (a) the part has received an exemption from the Executive Officer (“EO”) of the California Air Resources Board (“CARB”) or (b) the part is installed on a racing vehicle which is never used upon a highway. See California Vehicle Code §§ 27156 and 38391; see also 13 CCR §§ 2220-2225 (“aftermarket parts”regulations). An “emissions-related part” is defined to mean “any automotive part, which affects any regulated emissions from a motor vehicle which is subject to California or federal emissions standards.” 13 CCR § 1900(3). A “modified part” is defined to mean “any aftermarket part intended to replace an original equipment emissions-related part and which is not functionally identical to the original equipment part in all respects which in any way affect emissions, excluding a consolidated part.” 13 CCR § 1900(b)(14). An “add-on” part is defined to mean “any aftermarket part which is not a modified part or a replacement part.” A “racing vehicle” is defined to mean “ a competition vehicle not used on public highways.” California Health & Safety Code § 43001.

A “replacement part” is defined to mean “any after market part intended to replace an original equipment emission-related part and which is functionally identical to the original equipment part in all respects which in any way affect emissions.”13 CCR § 1900(b)(20). Replacement parts are presumed to be legal for use on pollution controlled vehicles and do not require CARB exemptions. See 13 CCR § 2221; see also CARB’s “Replacement Parts Guidelines – After market, Performance and Add-On Parts Regulations.”

In California, exhaust systems (headers or mufflers) intended for installation on non-catalyst equipped motorcycles are considered by CARB to be “replacement parts” and comply with emissions regulations enforced by CARB, provided that all emission controls originally connected to the exhaust manifold are reconnected to the exhaust system and are functioning properly. Similarly, “ slip-on”mufflers are generally legal for use in California as “replacement parts” unless the muffler being replaced contained a catalyst. Before purchasing any exhaust products in this catalog, check with the vehicle manufacturer to determine whether the vehicle came originally equipped with a catalytic converter. Before purchasing any slip-on muffler products in this catalog, check with the vehicle manufacturer to determine whether the OEM muffler contains a catalyst.

CARB Executive Orders The manufacturers of after market “add-on” and “modified” parts are responsible for obtaining exemptions from CARB. Any “add-on” or “modified” emissions-related parts contained in this catalog that are subject to noise or emissions laws may or may not have been evaluated and/or exempted by CARB or other applicable enforcement agencies.

For a list of CARB Executive Orders by device (except for catalytic converters), see http://www.arb.ca.gov/msprog/aftermkt/devices/amquery.php

Disclaimer As a distributor, Tucker Rocky makes no representation or warranty with respect to whether the items in this catalog are legal for sale, installation or on-highway use in California or in any other state. Customers that purchase, install, and use the emissions-related products in this catalog must comply with all applicable laws. When purchasing, installing and using add-on or modified after market parts, the purchaser is responsible for ensuring that such parts are “replacement parts,” have received CARB exemptions or will be installed on racing vehicles which are never used upon California highways. Consult with the manufacturer as to any such exemptions before purchasing any add-on or modified emissions-related parts for use in California or elsewhere.

For additional information about the sale and use of aftermarket exhaust systems in California, see the Motorcycle Industry Council’s responses to “Frequently Asked Questions about aftermarket Exhaust Systems for Motorcycles and ATVs in California.

SUPPORTING OUR DEALERS MERCHANDISING & BRAND-IN-A-BOX

Merchandising your dealership can be a fun and rewarding experience. Not only does it draw your customers in, it helps you display your products in a way that is visually appealing. Using visual merchandising solutions like the Brand-In-A-Box package helps you promote the products you carry and helps you sell them to your customers.

In the wake of so many online retailers vying for your business, you need to stay ahead of the game in order to support your dealership. Brand-In-A-Box was created to do just that, born from the need to do custom graphics in your store in a timely and affordable way. The graphics provided to you are easy-to-use, scalable to fit your walls and displays and come with everything you need to install them without the guidance of a professional installer.

Wondering what’s in a Brand-In-A-Box kit? You get a vinyl wall wrap that has the brand graphics on 2 - 4’x8’ panels. They are easy-to-install and not perma-nent, making them a breeze to move

around your dealership if you want to change the location of the display. All of the adhesives and Velcro® are provided. All you need is a wall or slot wall to put them on!

Not sure if this is the right solution for your dealership? Give your Biker's Choice representative a call. They will be able to connect you with one of our merchandis-ing specialists. Try one. Try a few. We’re sure you’ll find merchandising a breeze with one of our Brand-In-A-Box solutions.


800.347.1010 | TRDEALER.COM tuckerrocky.com

TUCKER ROCKY/ BIKER’S CHOICE4900 Alliance Gateway FreewayFort Worth, TX 76177

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