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The Young and - SPUR€¦ · Figure 2 shows the pattern of employment growth for city centers and surrounding areas for these two time periods. For brevity, we refer to city centers

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Page 1: The Young and - SPUR€¦ · Figure 2 shows the pattern of employment growth for city centers and surrounding areas for these two time periods. For brevity, we refer to city centers
Page 2: The Young and - SPUR€¦ · Figure 2 shows the pattern of employment growth for city centers and surrounding areas for these two time periods. For brevity, we refer to city centers

The Young and Restless

September 2016

Page 3: The Young and - SPUR€¦ · Figure 2 shows the pattern of employment growth for city centers and surrounding areas for these two time periods. For brevity, we refer to city centers

City Observatory

City Observatory is a virtual think tank, contributing original data-driven research and regular commentary on what matters to city success, focused on how building great places to live can attract, develop and harness talent to create widely shared opportunity.

City Observatory was founded with support from the John S. and James L. Knight Foundation.

Page 4: The Young and - SPUR€¦ · Figure 2 shows the pattern of employment growth for city centers and surrounding areas for these two time periods. For brevity, we refer to city centers

CityObservatory.org

Page 5: The Young and - SPUR€¦ · Figure 2 shows the pattern of employment growth for city centers and surrounding areas for these two time periods. For brevity, we refer to city centers

Synopsis

• Talent • Place • The new reality of economic development

• Our shortage of cities • Placemaking

Page 6: The Young and - SPUR€¦ · Figure 2 shows the pattern of employment growth for city centers and surrounding areas for these two time periods. For brevity, we refer to city centers

Talent

Page 7: The Young and - SPUR€¦ · Figure 2 shows the pattern of employment growth for city centers and surrounding areas for these two time periods. For brevity, we refer to city centers

Ed Glaeser

“At the local level, fundamentally the

most important economic

development strategy is to

attract and train smart people.”

Page 8: The Young and - SPUR€¦ · Figure 2 shows the pattern of employment growth for city centers and surrounding areas for these two time periods. For brevity, we refer to city centers

Education drives prosperity

Page 9: The Young and - SPUR€¦ · Figure 2 shows the pattern of employment growth for city centers and surrounding areas for these two time periods. For brevity, we refer to city centers
Page 10: The Young and - SPUR€¦ · Figure 2 shows the pattern of employment growth for city centers and surrounding areas for these two time periods. For brevity, we refer to city centers

Talent

Metro San Jose Rank San Francisco

Four-year adult college attainment rate 46.6% 2nd 3rd

Four-year 25-34 year-old college attainment rate 50.9% 3rd 4th

25-34 year-old college graduate share of adult population 7.5 4th 2nd

American Community Survey, 2010-14

Page 11: The Young and - SPUR€¦ · Figure 2 shows the pattern of employment growth for city centers and surrounding areas for these two time periods. For brevity, we refer to city centers

Metro totals: 25-34 BA+

Metro 2000 2012 Increase Percent

San Jose 134,357 141,942 7,585 +5.6%

San Francisco 316,327 353,165 34,771 +11.4%

Census 2000 and American Community Survey

Page 12: The Young and - SPUR€¦ · Figure 2 shows the pattern of employment growth for city centers and surrounding areas for these two time periods. For brevity, we refer to city centers

San Jose

Page 13: The Young and - SPUR€¦ · Figure 2 shows the pattern of employment growth for city centers and surrounding areas for these two time periods. For brevity, we refer to city centers

Nationally: Close-in neighborhoods growing twice as fast

0%

10%

19%

29%

38%

Metro Close-In

Page 14: The Young and - SPUR€¦ · Figure 2 shows the pattern of employment growth for city centers and surrounding areas for these two time periods. For brevity, we refer to city centers

Close-in neighborhoods: 25-34 BA+

Metro 2000 2013 Increase Percent

San Jose 11,821 18,053 +6,232 +52%

San Francisco 84,425 97,403 +12,978 +15%

Census 2000 and American Community Survey

Page 15: The Young and - SPUR€¦ · Figure 2 shows the pattern of employment growth for city centers and surrounding areas for these two time periods. For brevity, we refer to city centers

San Jose: Share 25-34 BA+

Data: American Community Survey, Map: Michelle Thong

Page 16: The Young and - SPUR€¦ · Figure 2 shows the pattern of employment growth for city centers and surrounding areas for these two time periods. For brevity, we refer to city centers

San Francisco: Share 25-34 BA+

Data: American Community Survey, Map: Michelle Thong

Page 17: The Young and - SPUR€¦ · Figure 2 shows the pattern of employment growth for city centers and surrounding areas for these two time periods. For brevity, we refer to city centers

Better educated in the center

1990 2012

Census data, courtesy Luke Juday, University of Virginia

Page 18: The Young and - SPUR€¦ · Figure 2 shows the pattern of employment growth for city centers and surrounding areas for these two time periods. For brevity, we refer to city centers

Young shifting to center

1990 2012

Census data, courtesy Luke Juday, University of Virginia

Page 19: The Young and - SPUR€¦ · Figure 2 shows the pattern of employment growth for city centers and surrounding areas for these two time periods. For brevity, we refer to city centers

Place

Page 20: The Young and - SPUR€¦ · Figure 2 shows the pattern of employment growth for city centers and surrounding areas for these two time periods. For brevity, we refer to city centers

Talent now seeks placeThinking about how you will look for and choose your next job, which of the following statements best reflects your opinion? (Asked of 1,000 25-34 year old college graduates)

Look for the best job I can find. The place where it located is pretty much a

secondary consideration.

1

0% 18% 35% 53% 70%

Look for a job in a place that I would like to live

Page 21: The Young and - SPUR€¦ · Figure 2 shows the pattern of employment growth for city centers and surrounding areas for these two time periods. For brevity, we refer to city centers

What young talent seeks

• Dense • Diverse • Interesting • Bikeable • Walkable • Transit-served

Page 22: The Young and - SPUR€¦ · Figure 2 shows the pattern of employment growth for city centers and surrounding areas for these two time periods. For brevity, we refer to city centers

The new reality of economic development:The HR Department now drives business location and expansion decisions

• Where can we find lots of talented workers? • Where can we easily attract more?

Page 23: The Young and - SPUR€¦ · Figure 2 shows the pattern of employment growth for city centers and surrounding areas for these two time periods. For brevity, we refer to city centers

“For companies hoping to hire top talent, the simple fact is that most tech workers want to live and work in the city.” Boston GLOBE, June 2014

Page 24: The Young and - SPUR€¦ · Figure 2 shows the pattern of employment growth for city centers and surrounding areas for these two time periods. For brevity, we refer to city centers

Surging City Center Job GrowthJoe CortrightDillon Mahmoudi

February 2015

cityobservatory.org

Page 25: The Young and - SPUR€¦ · Figure 2 shows the pattern of employment growth for city centers and surrounding areas for these two time periods. For brevity, we refer to city centers

Job suburbanization reversed

Page 26: The Young and - SPUR€¦ · Figure 2 shows the pattern of employment growth for city centers and surrounding areas for these two time periods. For brevity, we refer to city centers

US: Job growth centralized

14

For the purposes of our analysis, we divide our data into two time periods: 2002 to 2007 and 2007 to 2011. The former period coincides with the economic expansion following the 2001-02 national recession. The latter period measures from the economic peak through the trough of the Great Recession and the early part of the recovery from that downturn.

Figure 2 shows the pattern of employment growth for city centers and surrounding areas for these two time periods. For brevity, we refer

to city centers as the “core” and the remainder of the metropolitan area outside the core as the “periphery.” The core or city center is defined using our three-mile radius around the center of the central business district.

In the economic expansion of the middle part of the last decade, employment growth was much stronger in the periphery than in the urban core. In the aggregate, employment in the periphery of our 41 metropolitan areas expanded at an annual rate of 1.2 percent between 2002 and 2007.

Figure 2: Core and Periphery Job Growth, 2002-07 and 2007-11

1.2%

1.0%

0.8%

0.6%

0.4%

0.2%

0.0%

City Center City CenterPeriphery Periphery

2007-112002-07

PeripheryCity Center

0.1%

-0.1%

0.5%

1.2%

Aver

age

Ann

ual G

row

th

Page 27: The Young and - SPUR€¦ · Figure 2 shows the pattern of employment growth for city centers and surrounding areas for these two time periods. For brevity, we refer to city centers

“Core Values”Since 2010, nearly 500 companies expanded or relocated downtown

Reasons:

• “Attract & retain talented workers”

• Build brand & company culture

• Support creative collaboration

Page 28: The Young and - SPUR€¦ · Figure 2 shows the pattern of employment growth for city centers and surrounding areas for these two time periods. For brevity, we refer to city centers

Where do companies relocate to:

10Core Values

Walkable places;OLZL�JVTWHUPLZ�JOVZL�ULPNOIVYOVVKZ�[OH[�HYL�ZPNUPÄJHU[S`�TVYL�^HSRHISL�[OHU�[OLPY�WYL]PV\Z�SVJH[PVUZ��>L�calculated Walk Scores, Transit Scores, and Bike Scores for each company both before and after their moves �^OLYL�Z\ѝJPLU[�HKKYLZZ�KH[H�^LYL�H]HPSHISL���;OL�H]LYHNL�>HSR�:JVYL�VM�[OLZL�JVTWHUPLZ»�WYL]PV\Z�SVJH[PVUZ�was 51; the average Walk Score of the new locations is 88. Similarly, Transit Scores went from an average of 52 to 79. Bike Scores went from an average of 66 to 78.10

Cities of all sizesOur survey focused primarily on the country’s major metropolitan areas. As we noted in the introduction, there are likely many more moves not included in this survey that have happened in small towns, secondary markets within a given metro area, or in suburbs that are becoming more walkable.

+LZWP[L�[OLZL�SPTP[H[PVUZ��P[�PZ�JSLHY�[OH[�JVTWHUPLZ�HYL�TV]PUN�UV[�Q\Z[�[V�[OL�JV\U[Y`»Z�Ä]L�VY�[LU�SHYNLZ[�JP[PLZ��Our survey found that companies are also attracted to smaller and mid-size cities. Far from being limited to Boston or San Francisco, this trend is happening in over 100 cities in more than 85 metropolitan areas and in every region of the country. Appendix A on page 28 includes a full list of the cities to which companies moved.

WALK SCORE TRANSIT SCORE BIKE SCORE

Page 29: The Young and - SPUR€¦ · Figure 2 shows the pattern of employment growth for city centers and surrounding areas for these two time periods. For brevity, we refer to city centers

VC flowing to cities

San FranciscoSan JoseBoston

New YorkLos AngelesWashington

San DiegoChicagoAustinSeattle

PhiladelphiaDallas

Baltimore

Venture Capital Investment (Millions)

0 2,500 5,000 7,500 10,000

City/Walkable Suburb Other Suburb

Source: R. Florida, Startup City, 2014

Page 30: The Young and - SPUR€¦ · Figure 2 shows the pattern of employment growth for city centers and surrounding areas for these two time periods. For brevity, we refer to city centers

A shift in the Bay AreaVe

ntur

e C

apita

l Inv

estm

ent (

Milli

ons)

0

5,000

10,000

15,000

20,000

25,000

2010 2011 2012 2013 2014 2015

San Francisco MSA San Jose MSA

Source: National Venture Capital Assn.

Page 31: The Young and - SPUR€¦ · Figure 2 shows the pattern of employment growth for city centers and surrounding areas for these two time periods. For brevity, we refer to city centers

A Shortage of Cities

Page 32: The Young and - SPUR€¦ · Figure 2 shows the pattern of employment growth for city centers and surrounding areas for these two time periods. For brevity, we refer to city centers

A premium for urbanity

Page 33: The Young and - SPUR€¦ · Figure 2 shows the pattern of employment growth for city centers and surrounding areas for these two time periods. For brevity, we refer to city centers

Urban ascendance: DC

Page 34: The Young and - SPUR€¦ · Figure 2 shows the pattern of employment growth for city centers and surrounding areas for these two time periods. For brevity, we refer to city centers

Growing demand for cities

Structured Finance

www.fitchratings.com August 12, 2015

Residential Mortgage / U.S.A.

U.S. RMBS Sustainable Home Price Report Second-Quarter 2015 Update Special Report

Pace of Growth Settles In: National prices have continued to rise at a rate of approximately 3% annually, slowing to a sustainable pace after significant growth in 2013 and 2014. Early indications are again showing weakness in seasonally adjusted prices going into the summer, but Fitch Ratings views the overall economy as relatively healthy and expects continued, modest price growth for the foreseeable future.

Overvaluation Numbers Decline: With continued upward economic pressure and the pace of price  growth  slowing  in  many  cities,  Fitch’s  Sustainable  Home  Price  (SHP) model shows declines in overvaluation for a number of cities across the country. Compared with a year ago, 186 of the 379 cities analyzed are less overvalued, with the median city now 2% undervalued and only 12% of markets more than 10% overvalued. Still, some booming cities such as San Francisco continue to see prices skyrocket. Nationally, prices are 1.4% overvalued.

Mixed Signals from Jobs Reports: Unemployment rates continue to improve, reaching 5.3% nationally in June, the lowest levels since 2007, but labor force participation (LFP) remains weak, falling again to the lowest level since 1977. However, job growth has continued, and much of the decline in LFP can be attributed to an aging population with extended life expectancies. Still, some struggles remain, with high youth unemployment and involuntary part-time work levels keeping average wages stagnant.

Shift to City Centers: A demographic shift is underway across much of the country, with significant demand returning to city centers after years of suburban and exurban growth. Since the late 1990s, price growth in the inner rings of the largest U.S. cities has far exceeded that of cities in the aggregate. With few exceptions, this demand shift implies that city centers will continue to experience growth, even in regions lacking significant fundamental support, and are currently considered overvalued.

This change has a number of drivers and generates several long-term implications in the housing market, including the likelihood for home ownership rates to remain below their previous peaks, as more potential buyers opt to live in cities where rentals dominate. In this report, Fitch takes a deeper dive into these price differences and the long-term implications of the demand shift back to cities.

Stefan Hilts Director, U.S. Structured Finance, RMBS

This report provides analysis and updated values for the Sustainable Home Price model, a key input assumption in Fitch Ratings’  U.S.  RMBS  Loan  Loss  Model.  

Related Research U.S. RMBS Sustainable Home Price Report (First-Quarter 2015 Update) (March 2015) U.S. RMBS Sustainable Home Price Report (Fourth-Quarter 2014 Update) (December 2014) U.S. RMBS Sustainable Home Price Model (November 2014)

Analysts Stefan Hilts +1 212 908-9137 [email protected]

Greg Gorelik +1 212 908-0877 [email protected]

Marc Gilbert +1 212 908-0500 [email protected]

Page 35: The Young and - SPUR€¦ · Figure 2 shows the pattern of employment growth for city centers and surrounding areas for these two time periods. For brevity, we refer to city centers

Growing demand for cities

Structured Finance

www.fitchratings.com August 12, 2015

Residential Mortgage / U.S.A.

U.S. RMBS Sustainable Home Price Report Second-Quarter 2015 Update Special Report

Pace of Growth Settles In: National prices have continued to rise at a rate of approximately 3% annually, slowing to a sustainable pace after significant growth in 2013 and 2014. Early indications are again showing weakness in seasonally adjusted prices going into the summer, but Fitch Ratings views the overall economy as relatively healthy and expects continued, modest price growth for the foreseeable future.

Overvaluation Numbers Decline: With continued upward economic pressure and the pace of price  growth  slowing  in  many  cities,  Fitch’s  Sustainable  Home  Price  (SHP) model shows declines in overvaluation for a number of cities across the country. Compared with a year ago, 186 of the 379 cities analyzed are less overvalued, with the median city now 2% undervalued and only 12% of markets more than 10% overvalued. Still, some booming cities such as San Francisco continue to see prices skyrocket. Nationally, prices are 1.4% overvalued.

Mixed Signals from Jobs Reports: Unemployment rates continue to improve, reaching 5.3% nationally in June, the lowest levels since 2007, but labor force participation (LFP) remains weak, falling again to the lowest level since 1977. However, job growth has continued, and much of the decline in LFP can be attributed to an aging population with extended life expectancies. Still, some struggles remain, with high youth unemployment and involuntary part-time work levels keeping average wages stagnant.

Shift to City Centers: A demographic shift is underway across much of the country, with significant demand returning to city centers after years of suburban and exurban growth. Since the late 1990s, price growth in the inner rings of the largest U.S. cities has far exceeded that of cities in the aggregate. With few exceptions, this demand shift implies that city centers will continue to experience growth, even in regions lacking significant fundamental support, and are currently considered overvalued.

This change has a number of drivers and generates several long-term implications in the housing market, including the likelihood for home ownership rates to remain below their previous peaks, as more potential buyers opt to live in cities where rentals dominate. In this report, Fitch takes a deeper dive into these price differences and the long-term implications of the demand shift back to cities.

Stefan Hilts Director, U.S. Structured Finance, RMBS

This report provides analysis and updated values for the Sustainable Home Price model, a key input assumption in Fitch Ratings’  U.S.  RMBS  Loan  Loss  Model.  

Related Research U.S. RMBS Sustainable Home Price Report (First-Quarter 2015 Update) (March 2015) U.S. RMBS Sustainable Home Price Report (Fourth-Quarter 2014 Update) (December 2014) U.S. RMBS Sustainable Home Price Model (November 2014)

Analysts Stefan Hilts +1 212 908-9137 [email protected]

Greg Gorelik +1 212 908-0877 [email protected]

Marc Gilbert +1 212 908-0500 [email protected]

Page 36: The Young and - SPUR€¦ · Figure 2 shows the pattern of employment growth for city centers and surrounding areas for these two time periods. For brevity, we refer to city centers

Big cities dominate growth

Page 37: The Young and - SPUR€¦ · Figure 2 shows the pattern of employment growth for city centers and surrounding areas for these two time periods. For brevity, we refer to city centers

The latest news

September 13, 2016

Page 38: The Young and - SPUR€¦ · Figure 2 shows the pattern of employment growth for city centers and surrounding areas for these two time periods. For brevity, we refer to city centers

Cities lead income growth

-4.0% -2.0% 0.0% 2.0% 4.0% 6.0% 8.0%

Rural

Suburb

City

Increase in Median Income, 2014-2015

Page 39: The Young and - SPUR€¦ · Figure 2 shows the pattern of employment growth for city centers and surrounding areas for these two time periods. For brevity, we refer to city centers

A premium for city living

Edlund, Sviatchi & Machado, 2015

Page 40: The Young and - SPUR€¦ · Figure 2 shows the pattern of employment growth for city centers and surrounding areas for these two time periods. For brevity, we refer to city centers

Placemaking

Page 41: The Young and - SPUR€¦ · Figure 2 shows the pattern of employment growth for city centers and surrounding areas for these two time periods. For brevity, we refer to city centers

Walkable Neighborhoods

Page 42: The Young and - SPUR€¦ · Figure 2 shows the pattern of employment growth for city centers and surrounding areas for these two time periods. For brevity, we refer to city centers

Walkability is highly valued

Nationally, a 20-point increase in Walk Score adds $106K to a home’s value

Page 43: The Young and - SPUR€¦ · Figure 2 shows the pattern of employment growth for city centers and surrounding areas for these two time periods. For brevity, we refer to city centers

The Storefront Index

Page 44: The Young and - SPUR€¦ · Figure 2 shows the pattern of employment growth for city centers and surrounding areas for these two time periods. For brevity, we refer to city centers

The Storefront IndexSan Jose San Francisco

Page 45: The Young and - SPUR€¦ · Figure 2 shows the pattern of employment growth for city centers and surrounding areas for these two time periods. For brevity, we refer to city centers

Storefront businesses in core

San Francisco

Philadelphia

Boston

Portland

San Jose

Louisville

Cleveland

Kansas City

Oklahoma City

Detroit

Storefront businesses within 3 miles of CBD center

0 1,500 3,000 4,500 6,000

4114414826137571,131

1,6862,715

3,0845,777

Page 46: The Young and - SPUR€¦ · Figure 2 shows the pattern of employment growth for city centers and surrounding areas for these two time periods. For brevity, we refer to city centers

The Takeaway

Talent drives economies Place anchors talent Building great urban places is an essential economic strategy

Page 47: The Young and - SPUR€¦ · Figure 2 shows the pattern of employment growth for city centers and surrounding areas for these two time periods. For brevity, we refer to city centers