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Online Brand Health Benchmark Report
The World's 10 Best Hotel Chains
Sponsored by:
Report
Introduction
Introduction
Brand Value
Context Matters
Brands Included in this Study
Research
Methodology
MethodologyOur Platform
Data Sources
Scoring Methodology
Subscore Point Contributions
Executive
Summary
Executive SummaryIndustry Leader: Marriott
Top-Ranked Brands
Sociable
Top-Line Findings
Facebook Tip
Twitter Tip
YouTube
Planning a Social Strategy
Portable
Optimizing for mobile
Shareable
Measurable
Actionable
Searchable
Key (search) takeaways for brands:
Industry Leaders
A Closer Look
Marriott#1 of 10 (Leader): Marriott
Best Western#2 of 10: Best Western
Best Western: Analysis & Recommendations
Hyatt#3 of 10: Hyatt
Iberostar#4 of 10: Iberostar
Iberostar: Analysis & Recommendations
Hilton#5 of 10: Hilton
Relais & Châteaux#6 of 10: Relais & Châteaux
Relais & Châteaux: Analysis & Recommendations
Ramada#7 of 10: Ramada
Holiday Inn#8 of 10: Holiday Inn
Holiday Inn: Analysis & Recommendations
The Ritz-Carlton#9 of 10: The Ritz-Carlton
The Ritz-Carlton: Analysis & Recommendations
Jumeirah#10 of 10: Jumeirah
About
Heardable
About HeardableFire or Paint?
Putting Brands into Context
About This Report