The Wonders of Google: Increase Web Traffic with Google Analytics

7/28/2019 The Wonders of Google: Increase Web Traffic with Google Analytics

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HOW TO USE

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SETTING UP GOOGLE

ANALYTICS


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REQUIRES 2 STEPS


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FIRST


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SET UP THE ANALYTICS

ACCOUNT


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SECOND


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TRACK THE WEBPAGE


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READY FOR THE FIRST

STEP?


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HERE GOES


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IN YOUR BROWSER, TYPE THIS


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YOU WILL SEE THIS


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DONT HAVE A GOOGLE

ACCOUNT YET?


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FOLLOW THESE STEPS TO

CREATE ONE!


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CLICK CREATE AN ACCOUNT


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YOU WILL SEE THIS PAGE


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ENTER YOUR EMAIL ADDRESS

HERE


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THEN, TYPE YOUR DESIRED

PASSWORD


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RE-TYPE YOUR PASSWORD


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CHOOSE YOUR LOCATION


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TYPE YOUR BIRTHDAY


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THEN, TYPE THE IMAGE YOU SEE

HERE


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CHECK THAT YOU AGREE TO THE

TERMS OF SERVICE


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CLICK CREATE MY ACCOUNT


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IF YOU HAVE A GOOGLE

ACCOUNT ALREADY


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JUST ENTER YOUR EMAIL


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AND PASSWORD


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THEN CLICK SIGN IN


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THIS IS THE WELCOME PAGE


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CLICK ON SIGN UP


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YOU WILL SEE THIS


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WHAT WOULD YOU LIKE TO

TRACK?


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A WEBSITE?


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OR AN APP?


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IF YOU CHOOSE WEBSITE


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IT WILL TRACK HTMLS THAT

YOU CONTROL


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IF YOU CHOOSE TO TRACK

AN APP


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YOU WILL BE ABLE TO

TRACK


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INTERACTIONS WITHIN

ANDROID OR IOS APPS


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FOR THIS TUTORIAL


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LETS TRACK A WEBSITE


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CHOOSE WEBSITE


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LETS START SETTING UP THE

WEB PROPERTIES


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TYPE THE NAME OF YOUR

WEBSITE


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TYPE THE WEBSITE URL


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CHOOSE YOUR INDUSTRY

CATEGORY


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THEN, ENTER YOUR COUNTRY


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NEXT IS TO SET UP YOUR

ACCOUNT


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TYPE YOUR ACCOUNT NAME


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CLICK ON GET TRACKING ID


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GOOGLE ANALYTICS TERMS

OF SERVICE WILL BESHOWN


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IT LOOKS LIKE THIS


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CHOOSE YOUR COUNTRY


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AND CLICK I ACCEPT


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YOU NOW HAVE A TRACKING ID!

YOU CAN ALSO TURN ON/OFF


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YOU CAN ALSO TURN ON/OFF

THESE OPTIONS


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THEN CLICK SAVE


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THIS IS YOUR TRACKING CODE


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THE TRACKING CODE IS

WHAT YOU PASTE


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IN EACH WEBPAGE THAT YOU

WANT TO TRACK


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GREAT!


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WERE DONE WITH THE 1ST

STEP!


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LETS PROCEED WITH THE

2NDSTEP

OPEN A NEW TAB IN YOUR


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OPEN A NEW TAB IN YOUR

BROWSER


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FOR THIS TUTORIAL


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ILL USE A WEBPAGE IN

WEEBLY

TYPE WWW WEEBLY COM IN
http://www.weebly.com/http://www.weebly.com/


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TYPE WWW.WEEBLY.COM IN

YOUR BROWSER

HERE IS THE NAME OF THE
http://www.weebly.com/http://www.weebly.com/


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HERE IS THE NAME OF THE

WEBSITE


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CLICK ON EDIT

HERES HOW THE WEBPAGE


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HERE S HOW THE WEBPAGE

LOOKS

ON THE UPPER PORTION OF THE


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ON THE UPPER PORTION OF THE

SCREEN


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IS THE WEBPAGE EDITOR


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LETS NOW EMBED GOOGLE

ANALYTICS INTO THE PAGE


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CLICK ON SETTINGS


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THIS IS WHAT YOULL SEE

GO TO SEARCH ENGINE


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GO TO SEARCH ENGINE

OPTIMIZATION (SEO)


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YOU WILL SEE THIS

NOW GO BACK TO GOOGLE


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NOW, GO BACK TO GOOGLE

ANALYTICS


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HIGHLIGHT THE TRACKING CODE

RIGHT-CLICK AND CHOOSE


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RIGHT-CLICK AND CHOOSE

COPY

GO BACK TO THE WEEBLY PAGE


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GO BACK TO THE WEEBLY PAGE

AGAIN


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PASTE THE TRACKING CODE


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IN THE HEADER CODE BOX


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FINALLY, CLICK SAVE!


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YOU CAN NOW TRACK

TRAFFIC INTO YOUR PAGE!


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DATA ANALYTICS IS

UPDATED EVERY 24-48HOURS


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SO BE SURE TO CHECK

AFTER A DAY OR TWO


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LETS TAKE A LOOK AT THE

PAGE WE CREATED

GO TO GOOGLE ANALYTICS


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GO TO GOOGLE ANALYTICS

CLICK ON SIGN IN


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CLICK ON SIGN IN

ENTER YOUR EMAIL


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ENTER YOUR EMAIL

AND PASSWORD


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AND PASSWORD

THEN CLICK SIGN IN


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THEN CLICK SIGN IN

YOU WILL SEE THE ACCOUNTS


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YOU CREATED

CLICK ALL WEBSITE DATA


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CLICK ALL WEBSITE DATA

YOULL SEE THE TRACKING OF


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YOUR PAGE

THIS IS THE DATE RANGE OF THE


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CAPTURED DATA

THE NUMBER OF VISITS PER


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DAY

THE PROFILE OF YOUR VISITORS


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THE PROFILE OF YOUR VISITORS

AND THEIR DEMOGRAPHICS


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AND THEIR DEMOGRAPHICS

FROM WHAT COUNTRY THEY


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CAME FROM

THE OPERATING SYSTEM AND


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SERVICE PROVIDER THEY USED

EVEN THE PROPERTIES OF THEIR


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MOBILE DEVICE!

YOU CAN ALSO DEFINE THE


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METRIC TO BE USED

OR SEE MONTHLY, WEEKLY, DAILY


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OR EVEN HOURLY VISITORS!


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WERE DONE SETTING UP

GOOGLE ANALYTICS!


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OF COURSE, IT DOESNT

STOP THERE!


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TO MAXIMIZE GOOGLE

ANALYTICS


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YOU MUST ACT ON THE DATA

COLLECTED


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EITHER IMPROVE

MARKETING INITIATIVES


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OR IMPROVE SEO

STRATEGIES!


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SO, OFF TO WORK NOW!


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TRACK YOUR WEBSITE!


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IMPLEMENT SEO TOOLS!


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INCREASE TRAFFIC!


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AND GENERATE MORE,

MORE SALES!

Documents

The Wonders of Google: Increase Web Traffic with Google Analytics