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The Waverley Novels
Around 1854 three neighbouring railway stations located in a steep, narrow valley in
the heart of Edinburgh were given the collective name Waverley, in honour of one of
the city’s and indeed Scotland’s most renowned authors, Sir Walter Scott. The name derived from his
famous series “The Waverley Novels,” that were amongst the most popular and widely read books in Europe for more than a century. Through time the land around the station became known as the Waverley Valley, a
name that holds good to this day.
The next enthralling chapter in the area’s history is about to be written.
Welcome to...
Contents
Capital Gains
Master Plan
From on High
New Waverley
Brilliant for Business
Enticingly Modern, Community Friendly
Work
Live
Shop
Relax
Stay Awhile
New Waverley by Day
New Waverley by Night
Welcome to the Neighbourhood
Colourful Characters
Get your Bearings
Getting Here
A Few Local Favourites
A Breath of Fresh Air
The Developer
Golden Opportunities
Fact File
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a brilliant new urban realm
Nestling between the majestic Salisbury Crags and monument strewn Calton Hill, a 7.5 acre site in the heart of Edinburgh’s city centre is about to undergo a dramatic metamorphosis. Located in the Old Town, on the Royal Mile, rich history combines seamlessly with cutting edge contemporary architecture to create “New Waverley” an exciting and vibrant new destination.
CAPITALGAINS...
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Accessibility was to the fore when the New Waverley master plan was conceived. Pedestrian access is provided from the Royal Mile, Cranston Street, East Market Street, New Street, Old Tolbooth Wynd and Calton Road, with numerous footpaths leading to New Waverley Square, the beating heart of the development. People are welcome to stroll through, rendezvous with friends or simply relax and take in the views, many of which are spectacular.
MASTERPLAN
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Residential
Office
Retail
Hotel 1 - Premier Inn 2 - Hub by Premier Inn
3 - Adagio Aparthotel
Affordable Housing
Residential above
ground floor retail
Office above
ground floor retail
Hotel above
ground floor retail
Boundary
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The Exchange DistrictEdinburgh International Conference Centre (EICC)Edinburgh CastleEdinburgh College of ArtNational Museum of ScotlandUniversity of EdinburghThe Old TownThe Royal MileSalisbury CragsOur Dynamic EarthPalace of HolyroodhouseThe Scottish ParliamentCalton HillCity of Edinburgh Council HeadquartersScottish Government HeadquartersWaverley StationThe Scott MonumentPrinces StreetThe New TownPrinces Street GardensRoyal Scottish AcademyNational Gallery of Scotland
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FROMONHIGH
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• £150 million groundbreaking development
• New £6.5 million civic square
• 3 brand new hotels delivering 400 bedrooms –
Premier Inn, Hub by Premier Inn and the
Adagio Aparthotel
• Over 177,000 sq ft of cutting edge Grade A
office space
• 28 new retail and leisure businesses
• 148 stunning apartments and townhouses
• 40 affordable homes
• A vibrant new community
A wonderful place to work, live,
shop, relax and enjoy life.
New Waverley Square 10 11
BRILLIANTFOR BUSINESSOver 177,000 sq ft of cutting edge office accommodation that really makes the grade - Grade A to be precise. Highly flexible, light flooded space within intelligent buildings that help to minimise costs and maximise performance.
Performance space
A mesmerising array of bar, restaurant, café and specialty food options to suit both brands and independent retailers of all sizes. From kiosks to large units, prime retail and leisure opportunities on New Waverley Square, East Market Street, New Waverley Wynd and other high profile locations within what is set to become Edinburgh’s newest, “must visit” destination.
Mouthwatering retail and leisure opportunities
Office accommodation overlooking New Waverley Square
2. Jeffrey Street viewing platform
3. Approaching New Waverley Square from East Market Street
4. New Waverley Square entrance from the Royal Mile
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Crisp modern architecture, attractive open spaces and panoramic vistas enhance the quality of life for both residents and business occupiers offering the perfect work life balance. A new destination to be enjoyed by those living and working here along with visitors, tourists and the people of Edinburgh - a vibrant new community befitting a modern capital.
ENTICINGLY MODERNCOMMUNITY FRIENDLY
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1. Calton Hill from Jeffrey Street viewing platform
2. Approaching New Waverley Square from New Waverley Wynd
3. East Market Street looking east to New Waverley Square
4. The Canongate Venture building
5. Royal Mile entrance to New Waverley
ARCHITECTUREOn East Market Street and the
sweeping curve of Jeffrey Street,
the meticulous conversion of 22
historic stone arches will give rise
to highly desirable single and
double storey retail spaces – the
perfect home for artisan products,
art galleries and niche retailers.
East Market Street Arches
East Market Street / Jeffrey Street Arches
Political Martyrs’ Monument
Governor’s House Old Calton Jail
Dugald Stewart Monument
St Andrew’sHouse
NelsonMonument
National Monument
14 15
New Waverley has been informed by intelligent design. Office space of the highest quality creates the
perfect working environment in a setting offering a relaxing backdrop to the working day.
New Waverley
where work is a pleasure
Work
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Stunning apartments and townhouses offer the opportunity to put down roots in a location rooted in history.
New Waverley
wonderful homes in a world heritage site
Live
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A destination where brands and specialty retailers mingle effortlessly with artisan products.
New Waverley
a truly unique shopping experience
Shop
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Cafés, bistros and top notch restaurants for lazy brunches, relaxing lunches or gourmet
dining experiences.
New Waverley
a great place to unwind
Relax
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For those preferring a “home from home” experience the Adagio long-stay suite hotel offers the perfect solution. Guests can enjoy all the benefits of self-catering suites with the added advantage of regular service. These tastefully decorated apartments offer spacious accommodation including fully equipped kitchens, Internet access and hotel services – everything guests need for a relaxing and enjoyable stay.
STAYAWHILE
With its brilliant location right in the centre of the capital, New Waverley is the
perfect base for those visiting on business or for pleasure. With the main business
districts and virtually all of the city’s star attractions within easy walking distance it’s the ideal choice for an overnight stopover,
a weekend break or a longer vacation. Choose from either the Premier Inn or Hub by Premier Inn where visitors will
enjoy a warm welcome and comfortable, contemporary rooms.
3 brand new hotels
STAYYOUR WAYAdagio Aparthotel
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From a breakfast snack to a business
lunch, a mocha to macchiato, the
New Waverley experience will be truly
rewarding. For food to go, or a relaxing
break, a wonderful choice of coffee
shops, bars and restaurants await.
Foodies will love our retail stores, many
of them independent, where they can
sample the finest produce from around
the globe, indulge their gastronomic
tastes or simply choose ingredients for
a meal at home.
By day
New Waverley Square
26 27
With operating hours beyond those of
the normal high street, New Waverley
shifts effortlessly from day to night,
offering a vibrant evening destination for
shopping, dining and relaxation.
Wander through the Arches and
browse the creations of artists and
artisans to find that one off treasure, then
choose from a stylish selection of bars
and eateries, many unique.
A brilliant venue to unwind after work,
kick back and relax or enjoy a pre-theatre
dinner - the perfect place to meet up with
friends or celebrate something special.
By night
New Waverley Square looking west to East Market Street 28 29
MOVERSSHAKERS
ARTISANBAKERS
Mimi’s Bakehouse, Royal Mile
CITYFLYERS
Waverley Station to Kings Cross Station, London - just over 4 hours
SOUVENIRBUYERS
Royal Mile Whiskies, Royal Mile
to the
To say that the Old Town is unique is an understatement. Its cobbled streets and medieval
architecture have rightly warranted its recognition as a UNESCO World Heritage Site. Home
to the University of Edinburgh and the city’s two most visited tourist attractions, The National
Museum of Scotland and Edinburgh Castle, the area attracts millions of visitors
from around the globe giving it a true cosmopolitan feel.
Forming the backbone of the Old Town, with
Edinburgh Castle to the west and the Palace
of Holyroodhouse to the east, lies the Royal
Mile. Ancient streets, wynds and closes fall
away north and south in a location that takes
in more historic attractions and key sites
than anywhere else in Scotland.
Bars, restaurants and cafés abound
and the cultural offer is unrivalled with a
profusion of galleries, museums and visitor
attractions all available. As you would expect
from such a dynamic destination the area
both attracts and is home to an eclectic mix
of colourful characters.
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The Scottish Parliament
POLITICALTALKERS
CITYWALKERS
Royal Mile statue of Robert Fergusson, much admired
Edinburgh poet and inspiration to Robert Burns
JAWDROPPERS
GLOBETROTTERS
ROYALGAWKERS
CELEBRITYSPOTTERS
BAR HOPPERS
CHAMPAGNEPOPPERS
32 33
BACKPACKERS
HISTORYTRACKERS
Royal Mile museum dedicated to the lives of
Edinburgh’s working classes
CULTUREVULTURES
MOVINGSCULPTURES
WINEQUAFFERS
GOURMETSHOPPERS
DEEPTHINKERS
Royal Mile statue of the celebrated Scottish philosopher, David Hume
COFFEEDRINKERS
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Walk this Way
One of the joys of the capital is getting around on
foot. Edinburgh is an extremely compact city with
most places within easy walking distance and all
of the city centre’s key retail, tourist and business
destinations easily accessible from New Waverley.
Major Bus Routes
Lothian Bus Route 35
National Cycle Route 1
Bus Stop (on Canongate)
Waverley Station
Bus Stops (on South Bridge)
Airlink Bus Stop
Princes Street
Nearest Taxi Rank
Tram Stop (St Andrew Square)
Edinburgh Bus Station
Edinburgh Castle
Walking Times 01 min
03 mins
05 mins
06 mins
06 mins
06 mins
09 mins
10 mins
13 mins
Key
Tram Route
Airport Link Bus
Taxi Rank
GET YOURBEARINGS
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and rickshaw*Easy to reach by car, bike, bus, train, tram...
Getting to and from New Waverley couldn’t
be easier given the array of transport
connections all close by. Waverley Station
transport interchange is only 4 minutes walk
away offering regular trains throughout the
Lothian region, Scotland and the UK. Trains
run every 15 minutes to Glasgow with a
journey time of 45 minutes and London’s
Kings Cross Station is just over 4 hours
away. Waverley is also home to the Airlink
bus service, with the trip to Edinburgh
International Airport taking only 30 minutes.
Numerous bus routes service Princes
Street, North Bridge, South Bridge and
Canongate, accessing all parts of the city
and a stop on the new tram route is only 9
minutes walk away at St Andrew Square.
Scheduled to come into operation in 2014,
the trams will offer a world class service
linking the city centre and the airport. Car
access is straightforward with various
arterial routes all within minutes drive time.
Car Parking
While occupiers at New Waverley will have
access to private parking, visitors can utilise
the 606 space Waverley Station car park on
New Street, directly opposite New Waverley.
GETTINGHERE
*a popular mode of transport at festival time.
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1 Walker SlaterScottish tweed, knitwear and tailoring for the modern clothing connoisseur.
2 I. J. Mellis CheesemongerAn enticing array of artisan cheeses from home and abroad.
3 Angels with BagpipesHeavenly food in an atmospheric dining room.
4 City Art CentreSix floors of galleries featuring a varied programme of exhibitions.
5 Fruitmarket GalleryWorld class contemporary art in the heart of the city.
6 The Scotsman SpaRevive, refresh and rejuvenate at this state of the art gym and spa.
11 Pancho VillasZingy margaritas and sizzling Mexican food using the finest ingredients.
12 The Canons’ GaitTraditional Scottish ales in a pub steeped in history.
13 The Fudge HouseMouthwatering fudge and tablet made by hand on the Royal Mile.
15 Clarinda’s Tea RoomSuperb home baking in a traditional tea room.
16 Café at the PalaceNo need to wait for an invite to the garden party to sample some Royal delights.
Gra
ssm
arke
t
The Royal Mile
Vict
oria
Stre
et
Cow
gate
Mar
ket S
treet
Prin
ces
Stre
et
The Mound
North BridgeSouth Bridge
Holy
rood
Roa
d
New Street
Old Tolbooth Wynd
Blackfriars Street
George IV Bridge
Edinburgh Castle
Palace of Holyroodhouse
Waverley Bridge
WaverleyStation
St Mary’s Street
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14 Sugarhouse SandwichesHomemade soup and brilliant sandwiches.
LOCALFAVOURITES
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7 Ingleby GalleryBritain’s largest contemporary gallery outside of London featuring both established and emerging artists.
8 Pinnies Artisan Shortbread ShopDelicious homemade shortbread...mmm.
9 Mimi’s BakehouseFourth generation family bakers. Scrumptious award winning cakes, cupcakes, tray bakes and scones!
10 Cranachan & CrowdiePurveyors of the finest quality Scottish food and drink.
A FEW
When you need a change of pace,
acres of green open space await
within a few minutes walk. Take the
winding steps up Jacobs Ladder
to Calton Hill for sensational city
views, head east to Holyrood Park to
admire the wildlife or west to Princes
Street Gardens to chill on the grass.
ABREATHOF FRESHAIR
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THE DEVELOPER
ARTISAN
“We now have the opportunity to create, in
the very heart of Edinburgh, one of Europe’s most
exciting and vibrant mixed-use communities,
which will set an international benchmark for
sensitive and innovative development.
The New Waverley development will balance
ambitious and flexible commercial priorities
with a genuine understanding of the area’s
community and civic context. This is a long
overdue opportunity to revitalise a strategic city
centre location between Waverley Station and the
Scottish Parliament - whilst being part of the very
fabric of the historic heart of the city.
Edinburgh’s Old Town finally has the exciting
new destination that it deserves.”
Lukas Nakos, Managing Director, Artisan
artisanrei.com
New Waverley provides a tempting
range of opportunities:
• State of the art office accommodation
• New build retail space for restaurant/
bar/café operators and brands
• Arches for artisan products, art galleries
and specialty retailers
• Stylish, contemporary apartments
and townhouses
For further details please contact
the appropriate agents:
0131 247 37000131 220 4160
Office
Retail
0131 247 37000131 220 4160
Residential
0131 247 37000131 220 4160
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Entrance to the Queen’s Gallery, Palace of Holyroodhouse
R E A L E S T A T E I N V E S T O R S
GOLDENOPPORTUNITIES
Design: Benjamin Tindall ArchitectsSculpture: Jill Watson
Scotland’s Capital
• Edinburgh population 482,640• Edinburgh city region population 1.6 million• One of the UK’s most successful and prosperous cities• Edinburgh was recently voted the “second best place to live in the UK” according to the Quality of Life Index• Edinburgh is known as “The Athens of the North” due to the preponderance of Greek inspired architecture• Seat of the Scottish Government and Scottish legal system• Edinburgh’s residents are the happiest of the largest ten cities in the UK • At the time of writing Edinburgh has 5 Michelin star restaurants and more restaurants per head than any other city in Britain• Edinburgh has the lowest level of air pollution of the ten largest UK cities over the last 2 years• The city is home to 36 international consulates
Transport
lothianbuses.com
firstgroup.com
edinburghtrams.com
nationalrail.co.uk
edinburghairport.com
Tourism
edinburgh.org
edinburghpass.com
edinburgh-festivals.com
cityofliterature.com
edinburgh-inspiringcapital.com
Business
Scottish Parliamentscottish.parliament.uk
Edinburgh City Counciledinburgh.gov.uk
Scottish Executivescotland.gov.uk
Edinburgh International Conference Centreeicc.co.uk
Edinburgh Chamber of Commerceedinburghchamber.co.uk
Scottish Enterprisescottish-enterprise.com
Finance / Business
• Edinburgh boasts more FTSE 100 companies than any other UK city outside London• Edinburgh City Region is the UK’s second largest financial centre after London• Edinburgh is the world’s 11th largest hedge fund management centre• Edinburgh is the UK’s most favoured city after London to hold an international conference• Levels of e-connectivity in Edinburgh are amongst the highest in the UK
Education / Workforce
• Edinburgh is home to 4 universities, four colleges of further education and over 100,000 students • The city has, at 47.4%, the highest proportion of residents with higher-level qualifications after Oxford and Cambridge• Nearly 50% of Edinburgh’s workforce is employed in high value knowledge jobs• Edinburgh residents have the second highest gross disposable incomes in the UK outside London
Tourism
• Edinburgh is the UK’s second largest tourist destination outside London• The city is host to Europe’s biggest New Year celebration• Edinburgh attracts over 3.5 million visitors annually• The city’s hotel occupancy is the second highest in Europe• Trip Advisor named Edinburgh one of the top 10 best destinations in the UK and one of the top 10 food and wine cities in Europe
Festivals
The world’s festival capital is home to an unparalleled calendar of events - here’s a selection:
Royal Mile
• The Royal Mile takes in more historic attractions and key sites than anywhere else in Scotland• The Royal Mile is a thoroughfare comprising 4 streets, Castlehill, Lawnmarket, High Street and Canongate, topped and tailed by Edinburgh Castle to the west and the Palace of Holyroodhouse to the east • The Royal Mile is actually more than a mile in length - it is an ‘Old Scottish Mile’ (no longer in use) that measures approximately 1.12 miles • Footfall statistics record over 4 million people on the Royal Mile annually• The Royal Mile is Edinburgh’s second busiest tourist street behind Princes Street
Useful Websites
Learn our Language
Work
Edinburgh Castle
Palace of Holyroodhouse
Royal M
ile
Canongate Kirk
Museum of Edinburgh
Scottish Parliament
The People’s Story
Scottish Storytelling Centre & John Knox House
The Writers’ Museum
Museum of Childhood
National War Museum
City Chambers
Live
Relax
Shop
enriching life
FACTFILE
Edinburgh International FestivalEdinburgh Festival Fringe Edinburgh Comedy FestivalEdinburgh International Film FestivalEdinburgh International Book festivalEdinburgh International Science FestivalEdinburgh Jazz and Blues FestivalEdinburgh Art Festival
New Waverley
• New Waverley lies at the tail of an extinct volcano that runs from Edinburgh Castle to the Palace of Holyroodhouse • Edinburgh’s Old Town, a UNESCO World Heritage Site is home to New Waverley• For those seeking office accommodation, New Waverley delivers a wide range of cutting edge, Grade A options to suit the most discerning of occupiers• For leisure operators seeking business premises, New Waverley offers a mesmerising range of bar, restaurant, café and specialty food options• For those wishing to stay, 3 brand new hotels at New Waverley deliver 400 bedrooms - Premier Inn, Hub by Premier Inn and the Adagio Aparthotel• Arches play a vital role at New Waverley - 25 in total with 22 being converted to new retail units for artisans, art galleries and niche retailers• For those wishing to set up home - 148 stunning apartments and townhouses await• Nearby Waverley Station is the UK’s second largest station in terms of area, behind London’s Waterloo Station• Waverley Station attracts over 20 million passengers annually• The station is currently undergoing a £130 million upgrade• The strategic importance of New Waverley is supported by the presence of the City of Edinburgh Council Headquarters located across New Street
Edinburgh
The Festival of PoliticsEdinburgh MelaEdinburgh International Television FestivalEdinburgh Interactive FestivalEdinburgh Military TattooScottish International Storytelling FestivalImaginate FestivalScottish Tattoo Convention
Camera Obscura
Scotch Whisky Experience
The Hub
Gladstone’s Land
National Library of Scotland
High Kirk of St Giles
Tron Kirk
Scottish Poetry Library
The Queen’s Gallery
Castlehill
Lawnm
arketH
igh Street
Canongate
All CGI’s by © Allan Murray Architects 2014Page 14 CGI’s by © Allan Murray Architects 2014 and Arches 1 - 19 elevational treatment by © Zone Architects 2013
46 47
MISREPRESENTATION ACTThese particulars do not form any part of a contract. Neither the developer, the joint agents nor any of their partners, directors or
employees are authorised to give or make any warranty or representation on behalf of any party. Whilst the information on these particulars
are given in good faith, intending purchasers or tenants must satisfy themselves independently as to the accuracy of all matters on which they
intend to rely. All negotiations are subject to contract. May 2014.
newwaverley.com