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The Walk-In Wardrobeby

An Interactive New DigitalPlatform For Bridal Designers

Page 1Introducing the

Walk-In Wardrobe

Page 2-4A complete

Digital Platform

Page 5Joining Fee and

Information

Contents

By Phone

Kerry Alley 07505145951

Sarah Walsh 07811348736

Email info@thesmarterbride.co.uk

Website www.thesmarterbride.co.uk

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Contact us

We are delighted to have included a new and exclusive section to The SmarterBride website called The Walk-In Wardrobe. This area has been purposely createdto showcase some of the biggest names in both British and International bridalfashion.

The Walk-In Wardrobe is an interactive digital platform that gives bridal designersa fresh, modern and new approach to the way they can advertise and promotetheir bridal labels and latest collections. We are offering designers an alternativeto advertising with the more conventional bridal magazines.

The past decade has seen lots of wonderful changes. The launch of the Internet,Smart phones, iPad's and of course social media have all shaped and changedthe way that we now live our day to day lives, making everything far moreaccessible. A new generation of bridal consumers are now emerging from ourever growing digital world and our Walk-In Wardrobe offers the perfect solution

Our aim is to grow and develop the Walk-In Wardrobe over the next couple ofyears so that it becomes one of the first avenues a bride or groom turns to whenplanning what to wear on their special day.

Our Walk-In Wardrobe is a complete digital platform offering several smart andsavvy ways that we will promote and advertise your bridal label and collectionsthroughout the year. Our platform includes, our website, an online look-book andsocial media marketing. Please see below more information about how we planto support and promote your label and collection over the next 12 months.The website

On our website we will create for you, your very own interactive portfolio page.Each portfolio page will include the following.

� A write up about the designer / label

� A write up about the very latest collection

� Images of your latest collection, videos of your catwalk shows and also images ofany best sellers from previous collections

� Interactive direct links to your own website and social media pages

� A full list of all your UK stockists including their address, telephone number, emailand a direct link to their own websites

These following links are of sample portfolio pages on the Walk-In Wardrobebased on 2016 collections so you will have a better understanding on how it willlook and work.

In November 2016 The Smarter Bride will publish an onlinepublication. The Walk-In Wardrobe interactive Look-Book via ISSUU will beaccessible to millions of reader from all over the world who will able to downloadour digital Walk-In Wardrobe Look-Book for free. Each designer will have theirown section within the Look-Book which will include:

● A small write up about your label/collection

● All the images from your latest collection with the names / code for each item.

● Hyperlinks to your own website and social media pages.

● And a link to all your stockist's on your portfolio page in The Walk-In Wardrobeon our website.

We will actively share your bridal label every day across our fourmain social media pages, Facebook, Twitter, Pinterest and Instragram. We willuse a verity of different content when posting about your label such as Imagesof the latest collection, Videos, Blogs, Celebrity Brides, Real Life Weddings, ExcitingNews and Sample Sales. We will also keep a close eye on your own social mediapages and share / re-tweet and like your posts regularly.

Throughout the year we will continue to promote your bridal labeland collection with various editorials. These will include any of the following.Blogs, Interviews, promotions, Sample Sales, Real Life Weddings, and Photo-Shoots. These editorials will be included on both our website and all our socialmedia pages.

Videos are becoming increasing popular across social media platformsand on websites. Not only will you be able to have videos on your portfolio pageon our website but we will also be able to share videos on our social mediaplatforms. Video blogs, Interviews, Cat Walk Shows and photo-shoot are all agreat way we can help promote you via YouTube, Vimeo, and Periscope.

We would love for you to join our Walk-In Wardrobe so we can start this excitingdigital journey with you from the beginning. Designers will need to confirm theiradvertising package with us by the 1�� September 2016 so that we will be able tocreate your Portfolio page on the website and your section within our look bookready for the launch of the new collections on 1�� November 2016.As soon as you have joined we will start promoting your label and your collectionvia our social media avenues.

Our advertising and support package for the Walk-In Wardrobe will cost £4500.00Inc VAT for a 12 month period. Throughout your 12 month membership we willnot only build a strong working relationship with you and your team but will alsoensure that The Smarter Bride/Walk-In Wardrobe represents your label and brandin a SMARTER and professional manner within this ever growing digital world.

We look forward to welcoming you to our Walk-In Wardrobe very soon.

www.thesmarterbride.co.uk