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The VCU Project: Virtual Colleges and Universities in Transition SHEEO Professional Development Conference August 15, 2002

The VCU Project: Virtual Colleges and Universities in Transition

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The VCU Project: Virtual Colleges and Universities in Transition. SHEEO Professional Development Conference August 15, 2002. Higher Education in Transition. The Organization Life Cycle. Administrative Proliferation. Decline. Differentiation of Functions. Maturity. Rational Systems. - PowerPoint PPT Presentation

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Page 1: The VCU Project: Virtual Colleges and Universities in Transition

The VCU Project:Virtual Colleges and Universities in Transition

SHEEO Professional Development Conference

August 15, 2002

Page 2: The VCU Project: Virtual Colleges and Universities in Transition

The Organization Life Cycle

Kanter, Stein, Jick (1992)The Challenge of Organizational Change

Higher Education in Transition

Entrepreneurial

Maturity

Founding

Growth

RationalSystems

Differentiationof Functions

Administrative Proliferation

Decline

Page 3: The VCU Project: Virtual Colleges and Universities in Transition

Venture Units

The system should provide for new pilot or demonstration sites to be established within the system that are separate, preferably isolated from, other units so as to increase the chances for innovation and improvement.

Terrence J. MacTaggart (1996)Restructuring Higher Education:

Page 4: The VCU Project: Virtual Colleges and Universities in Transition

Why a VCU?

We have launched…a number of such experiments, aimed at understanding and possibly defining the nature of higher education in the twenty-first century.”

Katz (1999)Dancing With the Devil

Page 5: The VCU Project: Virtual Colleges and Universities in Transition

Understanding VCU Success

“It is questionable how far these consortial efforts, as currently constructed, can go toward meeting their key goal(s)…”

Carol TwiggThe Learning MarketSpace

January 1, 2002

Page 6: The VCU Project: Virtual Colleges and Universities in Transition

VCU Project Goals

Determine and describe the types of VCU models in use by states

Identify and understand statewide goals for VCUs

Determine and describe major successes, failures, and unexpected outcomes

Page 7: The VCU Project: Virtual Colleges and Universities in Transition

Principle Investigators

Rhonda M. EpperDirector of Online Program Development, Community College of Denver

Myk GarnChief Academic Officer, Kentucky Virtual University

Research assistance provided by:

Susan Winter, SHEEO Webmaster/Policy Analyst

Page 8: The VCU Project: Virtual Colleges and Universities in Transition

Advisory Team

Fred HurstDean of Distance Learning, Northern Arizona University

Sally JohnstoneExecutive Director, WCET

Val LewisCommissioner, Connecticut Department of Higher

Education

Paul LingenfelterExecutive Director, SHEEO

Tad PerryExecutive Director, South Dakota Board of Regents

Page 9: The VCU Project: Virtual Colleges and Universities in Transition

VCU Project Phases

VCU Literature Review

2002 SHEEO/WCET VCU Survey

Follow-up interviews

SHEEO Report

WCET – Hewlett Edutools Policy Page

Page 10: The VCU Project: Virtual Colleges and Universities in Transition

Research Questions

Are virtual universities meeting statewide goals for which they were created?

What are the advantages and disadvantages of different organizational models?

What are the major successes, failures, and unexpected outcomes of virtual universities?

What is the long-term future of virtual universities?

Page 11: The VCU Project: Virtual Colleges and Universities in Transition

Pew Symposium

“Expanding Access to Learning:

The Role of Virtual Universities”

July 18-19, Aspen, Colorado

Monograph to be published based on meeting

Page 12: The VCU Project: Virtual Colleges and Universities in Transition

Literature Review

100+ studies, articles, state reports

15-20 core resourcesGoals, mission, organizational structure, financial models, collaboration models, policies that enable VCU to operate effectively in a state

Ways to describe VCUs: Taxonomies

Page 13: The VCU Project: Virtual Colleges and Universities in Transition

Taxonomies

David Wolf/Sally Johnstone

Burke Smith

Fred Hurst

NGA Report “State of E-Learning”

Page 14: The VCU Project: Virtual Colleges and Universities in Transition

Types of VCUs

Wolf/Johnstone TaxonomyChange Magazine, July/August 1999

Three types of non-consortia VCUs

Four types of consortia VCUs

Page 15: The VCU Project: Virtual Colleges and Universities in Transition

Consortia VCUs

Work with accredited institutions, may or may not have physical campuses, have centralized or coordinated services, and have differing degrees of articulation between participating institutions.

Page 16: The VCU Project: Virtual Colleges and Universities in Transition

Our Definition of VCU

The VCU Project will focus on entities and endeavors that operate primarily within single states and that were founded by, or comprise membership of, the state's public higher education institutions. These models appear to occur in two VCU forms - systemwide and statewide.

Page 17: The VCU Project: Virtual Colleges and Universities in Transition

Goals of VCUs

Expand access

Increase economic development

Improve transfer among institutions

Reduce costs

Provide for a better educated workforce

Improve responsiveness of institutions to state’s needs

Page 18: The VCU Project: Virtual Colleges and Universities in Transition

Funding Models of VCUs

Direct state appropriation

Fees from services to provider institutions

Tuition/fees charged by VCU

Partial tuition (e.g., split with provider)

FTE funding from state

Membership fees

Donations/partnerships with private sector

Page 19: The VCU Project: Virtual Colleges and Universities in Transition

Services Provided

Library services

Online catalog

Online application

Online registration

E-commerce

Bookstore

Technical help desk

Academic help desk (e.g., tutoring)

Online financial aid

Coordination of test sites and proctoring

Marketing

Faculty/staff training and development

Course hosting

Internet Service Provider (ISP)

Page 20: The VCU Project: Virtual Colleges and Universities in Transition

Market Drivers

Audience (Adult Education, Continuing Education, Professional Development, Traditional Academic, Workforce Development, Developmental Education, High School)

Sector/Credential (Certificate, AA/S, BA/S, MA/S, PhD)

Primary/Emerging Disciplines

External Competition

Page 21: The VCU Project: Virtual Colleges and Universities in Transition

Barriers and Unexpected Outcomes

Barriers:Political struggles among institutionsFixation with institutional needs

Unexpected Outcomes:Growth in enrollmentsCommitment to collaborationStudent services became more seamless as a result of VCU.

Page 22: The VCU Project: Virtual Colleges and Universities in Transition

Enabling Policies

“Home College” model

Common course numbering

Statewide or systemwide articulation

Clear policies on intellectual property rights

Common tuition (e-rate) for online courses

Joint program development

Revenue/cost sharing agreements

Page 23: The VCU Project: Virtual Colleges and Universities in Transition

For More Information

Contact:

Rhonda Epper - [email protected]

Myk Garn - [email protected]

Page 24: The VCU Project: Virtual Colleges and Universities in Transition

Future of VCUs

“At a certain point in history, they may have been the lubricant needed for a massive shifting of the gears in higher education. For state virtual universities, the moment may be passing.”

-- Julie Porosky, MarylandOnline

The notion that VCUs are not needed is “likely to be a ‘cover argument’ by individual campuses to avoid collaboration. . . Following this path would lead to destructive competition, poorly served students, and very unhappy stakeholders and funders.”

-- Jack Wilson, UMassOnline

Quotes from Pew Symposium, July 2002