Navigation

Social Media

Scrolling

Avoid TMI

Simplicity

Call To Action

Don't get too fancy with your navigation. Keep it simple and intuitive. Don't confuse your users -- they hate having to figure out how to navigate your site.

Users can't read your content if it blends into the background color. Also note that people scan until they find what they want.

If you’re going to integrate social feeds into your website, make sure they serve a purpose and aren’t just noise.

Users prefer scrolling to clicking, especially on mobile or slow internet connections. Users hate to wait.

Clutter distracts and ultimately frustrates your reader. Good information architects anticipate user needs and desires and put the right content up front.

Don't oversell your content or get too flashy. Users are very good at ignoring anything that begins to resemble an ad.

Big, bold calls to action tend to result in actions. Don’t make your user hunt for your "buy now" or “contact us” button.

This is taking forever! I don’t have time for this!

This is impossible to read. I’m gonna try a different site.

This Twitter feed takes up half the page!

Oh boy! I think I’m lost!

This information overload is giving me a headache.

Gosh, this page is full of ads.

People learn how to navigate your site because they spend 99% of their time on other sites. Users have expectations regarding content, navigation, look and feel, and calls to action. Consider these seven tips and tricks as you build a happy user experience into your site.

This is such a hassle, I’ll just go to the store.

The User Exper ience

Design your website around easy user interaction and guide users to the information they want. Once you've done the hard work of getting them to your site, make sure they'll be happy to stay.

Contrast Counts