Upload
others
View
0
Download
0
Embed Size (px)
Citation preview
Florin RaclariuMarket Development Manager
Romania & Bulgaria
June 2016
2
We are still at the dawning of the third era…...A new economic narrative is being written
Steam and coal
Railways
Factories
Printing press – mass education
Internet, molecular biology, renewable energy sources
Super information highways
Smart “everything”
FirstThird *
Late 1900’s1760’s…….
What’s Going On? Third Industrial Revolution*
* “The Third Industrial Revolution”, by Jeremy Rifkin, President of the Foundation on Economic Trends
Electrification, comms, oil, combustion engine
New materials
Highways, automobiles
Mass production
Second
1860’s…….
Copyright © 2015 Intel Corporation
Every 100-150 Years We Hit an Accelerated Innovation Wave
Source: Internetlivestats.com; Intel 4004 photo: Hellisp / Wikipedia; Compaq portable photo: Geni / Wikipedia; iPad photo: mama_mia / Shutterstock.com; iPhone photo: ZeynepDemir / Shutterstock.com
Rise of the Connected, “as a Service” World Disrupts Entire Industries …yet, 60% of the Worlds Population are Still Unconnected
1951First Commercial Computer (Ferranti Mark 1)
1959Integrated Circuit is patented (Noyce/Kilby)
1969ARPANET
(internet forerunner) 1971
First microprocessor (Intel 4004)
1983First IBM PC compatible
laptops
1991Tim Berners Lee publishes World
Wide Web
1950 1955 1960 1965 1970 1975 1980 1985 1990 1995 2000 2005 2010 2015
“If the Internet were a movie we’d still be in the opening credits” – Gord Graylish
2010iPad launched, other Android tablets follow
2003Intel Centrino. WiFi
Hot spots. Broadband
2004Facebook launched
2007iPhone launched
1Bn
2Bn
3Bn
1997Google.com registered
Inte
rne
t U
sers
in t
he
Wo
rld
2014Machine Learning
2012Embedded Intelligence in WTC
3
Netflix
Business Model Innovation:
Economic Transformation Accelerates
Other names and brands may be claimed as the property of others.
“An economic system in which assets or services are shared between private individuals, either for free or for a fee, typically by means of the Internet.”
- The Oxford Dictionary
“The unstoppable rise of the Sharing
Economy”
4
Airbnb
Uber
Liquidspace
Kickstarter
Upwork
Feastly
LendingClub
Business Model Innovation:
The Disruptive Potential
1 Source http://www.inc.com/christine-lagorio/how-uber-hires.html2 Source https://www.uber.com/cities3 Source http://www.forbes.com/sites/chrismyers/2015/05/13/decoding-ubers-50-billion-valuation-and-what-it-means-for-you/4 Source http://time.com/3672852/uber-europe/Other names and brands may be claimed as the property of others.
5
Founded in 2009Employees - ~10001
Locations – 58 countries2
Valuation ~$50Bn3
“Uber …will eventually be cheaper to use than owning a vehicle”
“Uber plans to take 400,000 personal vehicles off the road and create 50,000 jobs in Europe this year” 4
- Travis Kalanick
Shared, autonomous vehicles could reduce new car sales 40% over next 25 years.
U B E R
And… It’s Not Without Its Teething Troubles
1 Source http://time.com/3686877/uber-lyft-sharing-economy/2 Source http://www.equaltimes.org/uber-la-cara-mezquina-de-la?lang=en#.Ve2AVvlVj3YOther names and brands may be claimed as the property of others.
6
Hot areas for debate…
Regulation Legal Tax Public Safety Insurance Social Acceptance Data Protection Data Privacy
1 2
Only 7%2
75%2
A Backdrop of Unprecedented Corporate Change
1 source: Brian Solis Future of Business2 source: Brian Solis Future of Work
7
Businesses have to re-imagine how we work: critical need to innovate and increase velocity
Gen Y will form
of workforce by 2025
of Gen Y (‘77-’94) work for F500 company, preferring start-ups
Innovation Velocity Openness
Foster and rewards innovation
Market led agilityAligning incentives
Democratize ideasand opinionsShared and connected
40%1 of top F500 in 2004 are no longer there in 2014
What’s making this all possible?
8
SMAC !!! Disrupts Traditional Business, Adds New Ones
9
• SMAC – Convergence of Social, Mobile, Analytics and Cloud
• Industry consensus – the new IT platform
• At the core of new economic models, business models and social models
• Central to the re-invention of businesses
• Threats emerge as SMAC disrupts SecuritySecurity
…At the Core of Digital Business
What does this mean for business ?
5 Key Business imperatives all organizations need to embrace
10
Data Driven On-DemandSmart WorldInnovative Workforce
Trusted
+ +++
Imperative #1
Analytics: Data is Your New Currency
Transform your business with trusted, realtime data
Data Driven
11
Reach and Connect with Customers Globally • Personalized and contextual • Real-time insights • Structured and Unstructured Data
Breakthru Innovations and Discoveries• Scalable systems on demand• High Performance & Data Intensive• Affordable
Imperative #2
IoT: Become Smart – Sense, Predict, Act
drive operational excellence and revenue growth via extended insights
Smart World
12
End-to-end Intelligence and Analytics
• Insights and predictions drive "new economy" services (industrial, transportation, smart cities)
• Safe and optimal use of resources
• Automated decision making
• Remote operation and management
Imperative #3
Cloud: Re-envision Your Data Center
Software Defined Infrastructure:
Increase agility whilst reducing operational cost
On-Demand
13
Rapid, Efficient & Agile Online Service Delivery
• Reduce time, cost and labour
• Increase agility, automation, elasticity (public/private/hybrid)
• Shift investment to business transformation
• Open & interoperable with ‘industry standard’ economics
Imperative #4
Security: Trust at the Heart of Brand Identity
14
Trusted
Guard against Fraud, IP Loss & Privacy Threats
• Headline news – Home Depot, Target, South Korea
• Big scale attacks, Crime-as-a-service, Cyber warfare
• Below the O/S, Ransom-ware
• >15Bn attack surfaces by 2020
• Outcome Based Solutions
Intel Security:
Reduce business risk and protect brand value
Imperative #5Transform the Nature/Culture of the Way We Work
Ignite innovation and productivity through transformed workplaces
Innovative Workforce
15
Increase Innovation and Business Velocity
• Optimise productivity and global collaboration
• Attract and retain the best and the brightest
• Engage Millennials and Digital Natives
• Unlock “hidden intelligence”
DEVICES
… and so on
DEVICESDATACENTER
Other brands and names are the property of their respective owners.
Data center will keep growing: Virtuous Cycle of Computing
SERVICES
1. IDC
2. MC/EDC: The Digital Universe of
Opportunities
3. Goldman Sachs
4. IMS Research
The Internet of Things is …
Home
MobileNetwork
IndustrialGateway
DC/Cloud
44ZETABYTES2
3
COST OF SENSORS
2XPAST 10 YEARS
COST OF BANDWIDTH
40XPAST 10 YEARS
COST OF PROCESSING
60XPAST 10 YEARS
50BDEVICES1
85%UNCONNECTED4
21
212BSensors
By 2020
85% of applications delivered via
Cloud
18
Unleash New Opportunities with Cloud Services
OpportunityMonetize new services
leveraging new workloads in the cloud
TransformLeverage Intel technology to drive innovation while
reducing TCO
19Document UE - Mai 2016
Opportunity: Cloud Enables New Usages
Cloud 2015Digital Services Economy
By 2020, 65-85% of apps will be delivered via cloud infrastructure2
1. Source: Intel analysis, 20152. Source: Intel analysis, 2015
66% of current cloud demand comes from consumer services1
1
Cloud 2020IoT, Big Data, and Enterprise
21
Critical Success Factors for Cloud Service Providers
Agility
“I need the ability to monitor systems and
identify when a resource reached its capacity and/or performance
limits.”
TCO
“I need to scale and maintain SLAs in the face
of growing customer demands while optimizing cost of service delivery.”
Differentiated Services
“As the digital transformation continues
to accelerate, my challenge is to extend offerings beyond the
infrastructure stack while demonstrating ROI.”
Data Center Group 228
Today’s Architecture: Legacy Infrastructure
“Human Orchestration”
Islands of Management
Resource Silos
Lots of Proprietary Platforms
Legacy & Vendor Lock-in
J
Virtualization
Service Orchestration
Compute Mgmt
Network Mgmt
Storage Mgmt
VM VM
Servers
VM VM VM VM
ProprietaryRouter
Appliance
ProprietaryFirewall
Appliance
ProprietaryVPN
Appliance
ProprietaryNAS
ProprietarySAN
ProprietaryArchive
Data Center Group 239
Software Defined Infrastructure
Centralized & Automated
Orchestrated via API
Pooled, Virtualized Resources
Runs on Intel Xeon Platforms
Accommodates Legacy
J
Service Orchestration
ComputeController
Policy-Based Automation
Self-Service Portal
NetworkController
StorageController
SecurityController
Servers
Virtualization
Infrastructure Pool
Legacy Storage
InfrastructureAttributes
Power Performance Thermals Utilization Location Latency Durability Security
Software Defined Infrastructure
SLA & EfficiencyApp Requirements
EN
TE
RP
RIS
EE
RP
CC C
N N
S S S
EN
TE
RP
RIS
EE
RP
CC C
N N
S S S
PROVISIONING MANAGEMENT
POOLED RESOURCES
Flexibility
SERVICEASSURANCE
Optimized for:
examples examples
SYSTEM
SYSTEM
SYSTEM
SYSTEM
S N C
S N C
S N C
S N C
C C
C C
COMPUTE
N N
N N
NETWORK
S S
S S
STORAGE
CO
LDS
TO
RA
GE
FIR
EW
ALL
C
N N
S S S
CC
N N
S
N
CC C
N N
S S S
EN
TE
RP
RIS
EE
RP
CC C
N N
S S S
CO
LD
ST
OR
AG
E C
N N
S S SCO
LD
ST
OR
AG
E C
N N
S S S
FIR
EW
ALL
CC
N N
SN
FIR
EW
ALL
CC
N N
S
FIR
EW
ALL
CC
N N
S
N
EN
TE
RP
RIS
EE
RP
25
Intel Datacenter Hardware Building Blocks
2 SocketDDR4 with Large Mem.
Capacity
IO
Integrated PCI Express 3.0
1/10/40 GbE Controllers Ethernet Switches
Processing & Memory
NVMStorage Intel® Solid State Drives
Enterprise SATA SSDs
3D XPoint Technology (Future)
Cloud Ethernet (Red Rock Canyon, Future)
Intel® Silicon Photonics Technology (Future)
Intel® RackscaleArchitecture (Future)
1SGDDR &
MCDRAM (future)
4+ socketsIntel® RunSure™
DDR3/DDR4 withLargest Mem. Capacity
1SDDR4
& EDRAM option
Fabrics
Intel® True Scale Fabric
Intel® Omni-Path Fabric (Future)
AcceleratorsIntel® Quick Assist
TechnologyIntel® HD Graphics
FPGA (Future)
AxxiaProcessor
Intel® Graphics Media Accelerator
Intel® Solid-State Drive Data Center Family for PCIe
Intel® Xeon® Processor E5
Intel® Xeon® Processor E7
Intel® Xeon® Processor E3
Intel® Xeon Phi™ Processor
Intel® Xeon® Processor D
Intel Atom™ Processor
1SDDR4
1SDDR4
Boards & Chassis
Announcing
Intel® SSD Data Center FamilyP3520/3320 & D3700/3600
Intel® Xeon® ProcessorE5-2600 v4 Product Family
Orchestration
Intel® Resource Director
Technology
Introducing
Performance
INTEL® XEON® PROCESSOR E5-2600 v4 PRODUCT Family
Up to
22 cores per CPU
Up to
44% increased performance1
Security
Up to
70%more encryption performance per core2
with improvedmalware protection &
key generationwith improved virtualization
Intel® SSD Data Center Family P3320 & D3700
Intel® SSD Data Center P3320 Series
Intel® SSD Data Center D3700 Series
Up to
3.45Xfaster business
analytics 1
Up to
6Xfaster response t ime
vs. SAS systems 4
Up to
6Xmore IOPS vs. SAS systems 4
I n t e l ’ s f i r s t 3 D N A N D S S D
I n t e l ’ s f i r s t d u a l - po r t P C I e S S D
Maintain
100%performance after controller fai lure 3
Up to
3.2xfaster sequential reads vs. SATA 2
Cloud
39% improvement for cloud-based image
processing2
Real World PerformanceE-commerce
70% higher throughput
(queries / second)1
Health Sciences
CT* 20% improvement for medical image
processing3
Business Analytics
39% improvement for data analytics4
Oil & Gas
EarthStudy 360* 25%improvement for
seismic processing5
Enterprise
U9* 22% improvement for cloud-based ERP7
Manufacturing
HiFUN* 44%improvement for
computational fluid dynamics6
251
Hardware
Cache
Hardware
Cache
Intel® Resource Director Technology
VM2
Hypervisor
VM1 Low Priority VM
Hypervisor
High Priority VM
Before With Intel resource director Technology
PERFORMANCE PERFORMANCE
32
Intel® Xeon® processor E7-8800/4800 v4The Foundation for Better Business Intelligence
* 8+ sockets with 3rd party node controllers
ScalablePerformance
4, 8 – 32* socketsUp to 24 Cores
Up to
1.28x1
Improvement
LargestMemory Capacity
Real-time Analytics In-Memory Computing
Virtualization
Up to
24TB2
Double the CapacityFrom Previous Generation
Reliability
Intel®Run Sure
Technology
Key Component of 70 RAS Features
Available
1 Results have been estimated based on internal Intel analysis and are provided for informational purposes only. Any difference in system hardware or software design or configuration may affect actual performance.Software and workloads used in performance tests may have been optimized for performance only on Intel microprocessors. Performance tests, such as SYSmark and MobileMark, are measured using specific computer systems, components, software, operations and functions. Any change to any of those factors may cause the results to vary. You should consult other information and performance tests to assist you in fully evaluating your contemplated purchases, including the performance of that product when combined with other products. Configurations: Baseline 4x Intel® Xeon® processor E7-8890 v3 compared to E7-8890 v4 both with 32x (Intel C++/Fortran Compiler 14.1 STREAM) or 64x (Oracle* 12c OLTP) DDR4-1600 16GB DIMMs. Intel Performance Projections as of December 2015.” For more information go to http://www.intel.com/performance/datacenter. Copyright © 2016, Intel Corporation. * Other naes and brands may be claimed as the property of others. See following slides for LINPACK, SPECint*_rate_base2006, and SPECfp*_rate_base2006 configurations.2. 8S design with latest 3DS LRDIMMs3. Up to 70% per core speed up claim based on RSA 4096 bits (Sign) (testing by Intel) with 2 x Intel® Xeon® Processor E5-2697 v3 at 21465370 cycles/op compared to 2 x Intel® Xeon® Processor E5-2699 v4 at 12961765 cycles/op. Lower is better
12TB capacity for
Intel Xeon E7 processor v3
Hardware-basedSecurity
Up to
70%
with improvedmalware protection & key
generation
M o r e e n c r y p t i o n p e r f o r m a n c e p e r c o r e 3
27
Other names and brands may be claimed as the property of othersSoftware and workloads used in performance tests may have been optimized for performance only on Intel microprocessors. Performance tests, such as SYSmark and MobileMark, are measured using specific computer systems, components, software, operations and functions. Any change to any of those factors may cause the results to vary. You should consult other information and performance tests to assist you in fully evaluating your contemplated purchases, including the performance of that product when combined with other products. For more complete information about performance and benchmark results, visit www.intel.com/E7v4records.
Server-side Java*: SPECjbb*2015 Multi-JVM Critical-jOPS
Big Data Analytics: SAP BW-AML* 4B initial records
Sales and Order Processing: 2-tier SAP* SD Standard Application Benchmark
Big Data Analytics: TPC Benchmark* H @ 3TB
Big Data Analytics: STAC-M3* In-Memory Financial Analytics
Technical Computing: SPECompG*2012
Server-side Java*: 8S SPECjbb*2015 Multi-JVM Max- and Critical-jOPS
34
Intel® Xeon® Processor E7 Family Target Segments
Business Processing – Mission CriticalHigh availability, advanced reliability, higher number of cores / threads and increased memory capacity to support the processing of larger amount and criticality of data for ERP, CRM, and OLTP
VirtualizationAdvanced reliability combined with greater performance and headroom for high-density, high-capability virtual machines
Scale Up Computing Highest memory and advanced reliability for mission-critical, data-demanding, transaction-intensive, technical computing workloads such as real-time customer transaction analysis, projections, etc …
Advanced AnalyticsHigh memory capacity, advanced reliability and top of the line performance to support real-time/advanced analytics and big data
Enterprise IT
35
Accelerating PerformanceNew Intel Xeon Phi Coprocessors designed for HPC
Customer Benefits
• Fully integrated coprocessors,
installed, tested and supported
in HPE Apollo solutions
• Accelerate application
performance, choosing the right
accelerator for each application
• Enable maximum
performance/ft2 and
performance/watt in HPE Apollo
solutions
Key features
• Support for Intel Xeon Phi
5110P and 7120p Coprocessors
in Apollo 2000 & 6000 Systems
• Unique liquid cooled support for
Intel Xeon Phi 7120D
Coprocessors in Apollo 8000
Systems
22 nm process
Coprocessor only
>1 TF DP Peak
Up to 61 Cores
Up to 16GB GDDR5
Available TodayKnights Corner (KNC)
Intel® Xeon Phi™ x100 Product Family
Knights Landing (KNL)
Intel® Xeon Phi™ x200 Product Family
Future
Knights Hill (KNH)3rd generation
14 nm process
Host Processor & Coprocessor
>3 TF DP Peak1
Up to 72 Cores
Up to 16GB HBM
Up to 384GB DDR42 memory
Integrated Fabric
Binary Compatibility w/ Xeon
10 nm process
Integrated Fabric (2nd Generation)
In Planning…
All projections are provided for informational purposes only. Any difference in system hardware or software design or configuration may affect actual performance. Over 3 Teraflops of peak theoretical double-precision performance is preliminary
and based on current expectations of cores, clock frequency and floating point operations per cycle.
What is the roadmap for Intel® Xeon Phi™ Product Family?
-or-
4
Intel is committed to a long term roadmap for the Xeon Phi product family
Network Platforms Group
011010101001100
Wireless Infrastructure
Wireless Base Station
Media Processing
Routersand Switches
NetworkSecurity
NetworkAppliances
Intelligent Edge
Intel Innovations in NetworkingAccess networks
Edge/core networks
EnterpriseIntel Quick Assist
10/40/100 Gb Intel Ethernet
Intel Ethernet Switch Silicon
Intel Quick Assist APIs
10/40/100 Gb Intel Ethernet
Data Plane Development Kit
Hyperscan
37
Intel ® VT-X
Intel® VT-d
Intel Data Direct I/O
Ethernet
Network Platforms Group
Ethernet Solutions for Network Transformation
1 billion Intel® Ethernet Ports shipped and more than 30 years of innovation
Intel® Ethernet “It Just Works” Controller and switch IP Ethernet Silicon Network Interface Cards
Ethernet solutions to enable network virtualization and new innovative architectures
Flexibility AccelerationBetterTogether
38
Network Platforms Group
VirtualRouter
VirtualVPN
VirtualFirewall
FirewallRouter VPN
NFV and SDN are Forces of Change
39
To This…
NFV and SDN Infrastructure
FROM THIs…
TEM/OEM Proprietary OS NICSilicon
SwitchSilicon
ChipsetAcceleration
x86 CPU LinuxASIC, DSP, FPGA, ASSP
Network Platforms Group
The NFV Innovation Path
*Other brands and names are the property of their respective owners
2011NFV Research Results
20129 Use Case Definitions
2013Proof-of-Concepts
20141st Commercial Deployments
2015New Deployments
vodafone
SDN Adoption Trends within Enterprise Verticals
Source: Beacon Group “ Intel SDN NFV Customer & Competitive Assessment” Nov’15 report
41
Early adopting verticals have large customer bases, data intensity, & security requirements that demand fast, scalable SDN networks
Technology-enabled competition drives Finance, eCommerce and Tech sectors to adopt SDN ahead of other sectors
Current Enterprise SDN Adoption Landscape
Characteristics of Early Adopter Enterprises
Industry Verticals
Financial Services
TechRetail,
eCommerceHealth care Transport
Manu-facturing
Hospitality
Broad customer base for services
Data Intensity
Core Operations
IOT
Big Data
Use of cloud computing
Reliance on internal DevOps
Data security requirements
Early Adopter Fast Follower Laggard
Non-Volatile Memory Solutions Group
• . 3 Drive Writes per Day
• Capacities from 80GB to 1.6TB
• 2.5”, 1.8” & M.2 Form Factors
DC S3500 Series
Optimized for Read Intensive Workloads
• 3 Drive Writes per day, 10X1
Endurance vs. S3500
• Up to Greater than 2X1 Random Write vs. S3500
• Capacities from 200GB to 1.6TB
• 2.5” & 1.8” Form Factors
DC S3610 Series
Optimized for Read Write Mixed Workloads
• 10 Drive Writes per Day, Greater than 3X1 Endurance vs. S3610
• Up to 25%1 greater Random Write vs. previous generation S3700
• Capacities from 200GB to 1.2TB
• 2.5” Form Factors
DC S3710 Series
Optimized for Write Intensive Workloads
Intel® Solid-State Drive Data Center SATA FamilyConsistently Amazing Performance Extended
The #12 deployed Data Center Family SSD expands with new offerings
New Endurance New Form Factor & Capacity
• Leading reliability and performance consistency
• Enterprise grade data protection
1. Source: Product Data Sheet located at Intel.com/ssd2. Source: IDC 2013, 2014, Q3 2014
New NANDGreater Performance
Non-Volatile Memory Solutions Group
– For Use Under NDA Only
3D Xpoint™ Technology Intel and Micron bring
technology
Intel® Optane™ Memoryproducts
44
NVM Solutions Group
Intel® Optane™ technologyUnleashing Breakthrough Performance for a New Generation of Computing
Storage. Memory. Converged.
Intel® SSDs with Intel® Optane™ technology will be first to market in 2016.
Intel® Optane™ technology =
3D XPoint™ Memory Media
Intel® Memory and Storage Controllers, hardware &
software interconnect IP
+
– For Use Under NDA Only
INTEL’s Client Nonvolatile memory evolution
Memory
StorageNVMe SSDs
based on NANDe.g. Intel® 750 Series
world’s fastest SSD
based on 3D XPoint™ Technology
Yesterday Today Near Future
based on 3D XPoint™ Technology
N/A N/ASystem acceleration for breakthrough
responsiveness
46
4 Jobs for 2016Innovate &
Growin Client
Grow Data Center
Business
Grow Revenue & Design Wins
for IOT
Drive memoryrevenue Growth
THANK YOU!