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www.ncvo-vol.org.uk/sfp© The Sustainable Funding Project
the sustainable funding project‘funding in the round’
Welcome!
Sustaining yourselves to sustain others!
www.ncvo-vol.org.uk/sfp© The Sustainable Funding Project
An Introduction to Sustainable An Introduction to Sustainable FundingFunding
The Sustainable Funding Project, NCVO
www.ncvo-vol.org.uk/sfp© The Sustainable Funding Project
The ‘3 Ss’ of sustainable funding
Stable – a diverse mix of funding sources
Suitable – appropriate for the organisation Sufficient – costs are understood and covered
Planning underpins and strengthens an organisation’s sustainability
www.ncvo-vol.org.uk/sfp© The Sustainable Funding Project
Why sustainable funding? Context
Decreasing local authority funding: advocacy role = difficult to fund
Lack of clarity about who & when to support
The limitations of short-term project funding
Funds increasingly directed to frontline
One-to-one support expensive to deliver
www.ncvo-vol.org.uk/sfp© The Sustainable Funding Project
Why sustainable funding? Opportunity
Opportunity to develop user-focused services
Hunting for hidden assets
Increased contract delivery opportunities
Loans available for asset development
www.ncvo-vol.org.uk/sfp© The Sustainable Funding Project
Funding streams and relationships
Gift Economy
Grant Funding
Structured Market
Open Market
Donor Funder Purchaser Consumer
ASKING EARNING
www.ncvo-vol.org.uk/sfp© The Sustainable Funding Project
Money is just one piece of the puzzle…
www.ncvo-vol.org.uk/sfp© The Sustainable Funding Project
An Introduction to TradingAn Introduction to Trading
The Sustainable Funding Project, NCVO
www.ncvo-vol.org.uk/sfp© The Sustainable Funding Project
The More than Profit Sector!
Total income for 2004/05 was £27.7 billion*
Earned income (trading and contracting) was £13.3 billion
Increasing as a proportion:
33% in 1994/95
42% in 2001/02
48% in 2004/05
* Source: UK Voluntary Sector Almanac 2007
www.ncvo-vol.org.uk/sfp© The Sustainable Funding Project
Why trade?
Traded income is unrestricted
Independence = self-esteem
Trading builds new skills
Charging promotes appreciation of quality
Trading can reconnect us with our users
www.ncvo-vol.org.uk/sfp© The Sustainable Funding Project
Merging mission & money
Requires subsidy
Makes money
On mission
Off mission
Proceed with caution!
Majority activity Prime target
Stay out!!
www.ncvo-vol.org.uk/sfp© The Sustainable Funding Project
How?
Product - producing goods and services where they didn’t exist before (childcare, recycling);
Process - ways of working which prioritise a social element (worker co-operatives, social firms, fair trade)
Profit - trading in order to cross-subsidise social or environmental goods or services
www.ncvo-vol.org.uk/sfp© The Sustainable Funding Project
existing product
new product
existing market
new market
What? - product options
www.ncvo-vol.org.uk/sfp© The Sustainable Funding Project
How to sell - approaches to trading
Four Ways to Earn – there’s more to trading than profit!
Mission Related Trading
Contracting
Social Firms
Unrelated Trading
www.ncvo-vol.org.uk/sfp© The Sustainable Funding Project
Products and Competencies*
McDonalds
FedEx
Revlon hope
food
cosmetics
consistency
parcels logistics
* Source: Jerr Boschee
www.ncvo-vol.org.uk/sfp© The Sustainable Funding Project
Product and Market
Mission and Money
Hunting for Hidden Assets
? Why do we want to trade
? What have we got
? Who might buy it
Think about…
www.ncvo-vol.org.uk/sfp© The Sustainable Funding Project
Needs analysis:Needs analysis:
Sustainable Sun ToolSustainable Sun Tool
The Sustainable Funding Project, NCVO
www.ncvo-vol.org.uk/sfp© The Sustainable Funding Project
Where are you now?
www.ncvo-vol.org.uk/sfp© The Sustainable Funding Project
the sustainable funding project‘funding in the round’
www.ncvo-vol.org.uk/sfp 020 7520 2519
