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The specialist magazine for construction site equipment www.baumagazin.eu Das Fachorgan für Baumaschinen Baugeräte Baufahrzeuge bauMAGAZIN 07/2013 07 Juli 2013 Im Blickpunkt Fritzmeier Group: Das Herz des Kabinendesigns schlägt in Sibiu Schalung und Betonbau ULMA: Schalsysteme für die neue Leica-Zentrale Sonderteil Die Branchenspezialisten IDEEN &WEGE 2014 MEDIA PACK

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Page 1: The specialist magazine for construction site …sbm-verlag.de/wp-content/uploads/2013/10/BM_MD14...The specialist magazine for construction site equipment u r e u 3 7 3 punkt z des

The specialist magazine for construction site equipment

www.baumagazin.eu

Das Fachorgan für Baumaschinen Baugeräte Baufahrzeuge

ba

u M

AGAZ

IN 0

7/20

13

07Juli 2013

Im BlickpunktFritzmeier Group: Das Herz des

Kabinendesigns schlägt in Sibiu

Schalung und BetonbauULMA: Schalsysteme fürdie neue Leica-Zentrale

992_ENERGYA adv BAU Magazine 202x190.indd 1

05/07/13 17:45

Sonderteil Die Branchenspezialisten

IDEEN &WEGE

www.baumagazin.eu

DIE

… mit den Branchenspezialisten!

Es ist mittlerweile schon Tradition, dass das bauMAGAZIN als Ihr Fachorgan für

Baumaschinen, Baugeräte und Baufahrzeuge in seiner Juli-Ausgabe mit dem

Sonderteil „Die Branchenspezialisten“ Unternehmen explizit vorstellt, deren

High-Tech-Maschinen, Geräte und Dienstleistungen Sie als professionelle An-

wender bestimmt interessieren werden.

„Die Branchenspezialisten“ bieten Ihnen kompakte und dezidierte Informati-

onen sowie die Möglichkeit, direkt und unkompliziert Hersteller, Händler und

Dienstleister zu kontaktieren. So, wie sie es von Ihrem Kommunikationspartner

bauMAGAZIN als einer der führenden Fachzeitschriften im deutschsprachigen

Raum gewohnt sind.

… die Erfahrung der Spezialisten – von A – Z �

2014MEDIAPACK2014

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2014

Ti t l e p o r t ra i t

Wo es nach Diesel riecht und rohe Kräfte zum Einsatz kommen, fühlen wir uns zuhause. Denn wir sind die Experten

für extreme Transportlösungen. Wir wissen, welchen harten Einfl üssen Anhänger, Sattelfahrzeuge und Schwerlast-

systeme ausgesetzt sind. Wir kennen die Anforderungen, die Bauunternehmer und Schwerlasttransporteure stellen,

damit ihre Transportaufgaben sicher und funktional gelöst werden können.

Für die besten Lösungen investieren wir seit Generationen in die Entwicklung neuer Technologien und in die

Perfektionierung unseres Kundenservices. Denn eines ist klar: Wirtschaftlichkeit ist letzten Endes eine Frage der

Wertbeständigkeit, der Langlebigkeit und der Sicherheit. Und dafür stehen wir.

Investieren Sie in Ihre Zukunft. Goldhofer � Das Original.

LÖSUNGEN FÜR UNTERSCHIEDLICHSTE TRANSPORTAUFGABEN

WIRTSCHAFTLICH ROBUST.

BM_2013_07_20130714_1700_BM 12.07.13 09:50 Seite 3

www.baumagazin.eu

Februar 2013

Das Fachorgan für

Baumaschinen Baugeräte Baufahrzeuge

Im Blickpunkt

Liebherr: Eine Kran�otte für

die Fußball-WM in Brasilien

€ 5

,50

· CHF

6,6

5

ba

u M

AGAZ

IN 0

2/20

13

Februar 2013Februar 2013Februar 2013Februar 2013

Abbruch und Recycling

Bobcat: Neue Kompaktlader

der Plattform 500

3 Top-Ausgaben

zur Messe

Info Seite 23

www.baumagazin.eu

Das Fachorgan für

Baumaschinen Baugeräte Baufahrzeuge

ba

u M

AGAZ

IN 0

7/20

13

0707Juli 2013

Im Blickpunkt

Fritzmeier Group: Das Herz des Kabinendesigns schlägt in Sibiu

Schalung und Betonbau

ULMA: Schalsysteme für die neue Leica-Zentrale

992_ENERGYA adv BAU Magazine 202x190.indd 1 05/07/13 17:45

Sonderteil

Die Branchenspezialisten

IDEEN &WEGE

www.baumagazin.eu

DIE

… mit den Branchenspezialisten!Es ist mittlerweile schon Tradition, dass das bauMAGAZIN als Ihr Fachorgan für

Baumaschinen, Baugeräte und Baufahrzeuge in seiner Juli-Ausgabe mit dem

Sonderteil „Die Branchenspezialisten“ Unternehmen explizit vorstellt, deren

High-Tech-Maschinen, Geräte und Dienstleistungen Sie als professionelle An-

wender bestimmt interessieren werden.„Die Branchenspezialisten“ bieten Ihnen kompakte und dezidierte Informati-

onen sowie die Möglichkeit, direkt und unkompliziert Hersteller, Händler und

Dienstleister zu kontaktieren. So, wie sie es von Ihrem Kommunikationspartner

bauMAGAZIN als einer der führenden Fachzeitschriften im deutschsprachigen

Raum gewohnt sind.

… die Erfahrung der Spezialisten – von A – Z �

The bauMAGAZIN is published in the complete European German speaking area and offers monthly extensive information of the construction branch in the fi eld of:

• Demolition technics/deconstruction• Motorway and road building• Construction machines technics• Building site arrangements• Construction tools and construction

devices• Concrete construction and

ready-mix concrete• Bridge construction

• Vehicle technics• Gardening and landscaping• Winning of stones, earths,

chips and sand• Building construction,

work on scaffolding• Communal technics• Crane technics• Recycling

• Special civil engineering• Civil engineering• Tunnel construction / mining• Business management• Hydraulic engineering• Communal and utility vehicles

and accessories

In each edition the monthly changing topics are finished clearly structurized and published (please see the editorial topic plan). Month per month the tar-get group of the readers levels at the topic focal point of the magazine. This corresponds to our strategy, to counter spreading losses successfully.

In clear design with topic related text and picture articles as well as monthly current press announcements the bauMAGAZIN offers builders of all branches worth knowing information about construction machines, devices, accessories and vehicle technics as well as their use.A fi rst class date bank is the basic condition for our business philosophy: with currently more than 65,000 well-kept address data of the construction industry from Germany and abroad we give you the security of a high advertisement effectiveness with an unimportant spreading loss.

In every magazine you will fi nd:

• Product novelties of manufacturers and traders of the construction branch

• Construction site reports

• Branch guide with important procuration addresses

• Rental park guide post

• Second-hand machines, devices and vehicle market

• Auctions

• Business connections and job market

• Current business announcements

• Fair details and event notes

• »on-site« appointments (»on-location«)

2

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Ed i to r i a l d e p a r t m e nt / Pu b l i s h e r • An a l y s i s fo r ex te n d a n d co nte nt

1. Short characteristics The bauMAGAZIN is one of the leading trade magazines for the construction

industry. It is getting circulated all over Germany and German-speaking Euro-pean countries with a monthly edition of 18,500 units on average. The perfect target group for the divisions construction machinery, construction equipment and construction vehicles will be chosen every month related to a special topic out of a categorized data fi le of 65,000 addresses. This guarantees highest advertisement effi ciency – spreading losses are nearly impossible.

The topic preparation is effected up-to-date with product novelties, construc-tion site reports, interviews, company portraits, business news or »on-site« appointments (»on-locations«) by our editors. Furthermore you can fi nd the bauMAGAZIN at all important exhibitions reporting about the current news.

2. Memberships –3. Organ –4. Management Markus Holl, Joachim Plath5. Editorial department Michael Wulf, Thomas Schürger6. Advertisements Manfred Zwick, Pierre Borchers, Tobias Haslach, Jacqueline Zöller7. Volume/Year 18th volume, 2014

Mode of publishing monthly (11 issues including 1 douple issue Dec/Jan)

8. Publishing house SBM Verlag GmbH9. Postal address P.O. Box 25 65, 87415 Kempten, Germany

Physical address Hermann-von-Barth-Str. 2, 87435 Kempten, Germany

10. Telephone +49 (0) 8 31 / 5 22 04-0 Telefax +49 (0) 8 31 / 5 22 04-50

11. Internet www.baumagazin.eu E-mail [email protected]

12. Dates and editorial topics see enclosure 13. Subscription price annual subscription Germany: 50.50 € ( despatch and VAT included) Foreign countries: 63.-- € ( despatch included; Europe) Price per issue: 5.50 € ( order at: [email protected]) ISSN: 1610-3785

14. Extend analysis 2012 / 13 = 11 issues Magazine format DIN A 4, 210 mm wide, 297 mm high Total extend 1,846 pages = 100.0 % Editorial part 1,173 pages = 63.5 % Advertisement part 673 pages = 36.5 % thereof business directory/rental park guide 45 pages = 6.7 % used machinery market 123 pages = 18.3 % business specialist 46 pages = 6.8 % Insert 16 pcs. Bound insert 4 pcs.

15. Content analysis of the editorial part 2012 / 13 1,173 pages = 100.0 %

Construction machines / construction equipment / construction logistics / software and accessories: 618 pages = 52.7 % Technical vehicle information and accessories 122 pages = 10.4 % Fairs & dates 237 pages = 20.2 % Names & news 107 pages = 9.1 % Miscellaneous* 89 pages = 7.6 %

*) Miscellaneous contains: Table of contents, imprint, list of editorial offi ces, house advertising, testimonial

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An a l y s i s fo r e d i t i o n s a n d c i rc u l at i o n N i e l s e n

16. Editions control affi liated to IVW

17. Editions analysis Copies per issue annual average (1st July, 2012 – 30th June, 2013) based on the AMF scheme

Print run 19,000 Actually circulated issue 18,573 thereof abroad 498

Issue sold 1,863 thereof abroad 29 thereof member pieces – - Copies subscribed 1,863 - Other sales – - Single sales –

Free pieces 16,710

Residual, archive and voucher copies: 427

18. Geographical circulation analysis: Economic area Share of the actually circulated issue % copies

Inland 97.3 18,075 Abroad 2.7 498 Actually circulated issue 100.0 18,573

Economic area Share of the actually circulated issue

affi liated to IVW affi liated to IVW Breakdown of the actually circulated issue according to Nielsen areas

% Exemplare

Nielsen area 1 11.6 2,097 Schleswig-Holstein, Hamburg,

Bremen, Lower Saxony

Nielsen area 2 16,6 3,000 North Rhine-Westphalia

Nielsen area 3 a 16.0 2,892 Hessen, Rhineland-Palatinate, Saarland

Nielsen area 3 b 17.5 3,163 Baden-Wuerttemberg

Nielsen area 4 21.0 3,796 Bavaria

Nielsen area 5 5.7 1,030 Berlin

Nielsen area 6 3.1 560 Mecklenburg-Western Pomerania, Brandenburg, Saxony-Anhalt

Nielsen-Gebiet 7 8.5 1,537 Thuringia, Saxony

Actually circulated inland 100.0 18,075 Abroad 100.0 498

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An a l y s i s fo r e d i t i o n s a n d c i rc u l at i o nS h o r t Ve r s i o n • I n q u i r y m e t h o d

1. Condition of the fi le In the consignee fi le all the addresses of all consignees are collected on the

EDP. The fi le is arranged according to national consignees and consignees abroad. The addresses of the national consignees are sorted according to postcodes and the consignees abroad according to countries.

2. Mode of analysis Circulation analysis by appraisal of the fi les – total inquiry

3. Day of the listing 5th August, 2013

4. Structure of the consignees on start of the inquiry

a) Total number of consignees in the fi le 65,679

b) Structure of one issue according to circulation methods Consignee in the fi le issue sold 2,199 Consignee in the fi le regular free pieces 489 Number of consignees changing free pieces of one issue 15,885 Single sale – Advertisement copies – Actually circulated issues 18,573 Thereof abroad 498

c) Total number of consignees changing free pieces 63,480

5. Basic totality (investigated share) Actually circulated issue 18,573 = 100.00 % Not included in the inquiry Single sale, advertisement copies – = 0 % Inquiry represents the basic totality (actually circulated issue) 18,573 = 100.00 %

6. Description of the inquiry The evaluation is based on the total fi le, The investigated shares for the circu-

lation in the Federal Republic of Germany and abroad were projected on the actually circulated issue in the annual average.

7. Aiming person of the inquiry to be omitted

8. Defi nition of the reader to be omitted

9. Fluctuation margin to be omitted

10. Execution of the inquiry publisher

11. Time frame of the inquiry July 2013

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Co n s i g n e e s t ru c t u re a n a l y s i s

Department / group / class

Recipient groups/ description accor-ding to the industrial classifi cation of economic activities published by the German Statistical Offi ce

Portion in actually

distributed copies

% copies

45.21.2/45.25.4Construction engineering and scaffolding

15.4 2,860

45.21.1/ 45.25.645.23.1/45.23.2/45.23.1

Construction and civil engineering o.a.S. road construction, road and traffi c engineers, building authorities

34.1 6,333

45.21.6/45.24.045.21.7/45.25.2

Bridge, tunnel, water and sewer construction, special civil enginee-ring

5.2 966

26.6326.66

Production of ready-mixed concretefactories for concrete blocks and prefabricated components

3.1 576

45.11.114.21

Demolition and recyclingSand and gravel extraction

17.5 3,250

01.41.2/45.11.3Gardening and landscape architec-ture, agricultural technique

13.8 2,563

29.52.2/51.13/51.14/45.5/1.32/51.62

Construction machinery manufacturers, construction machinery business

10.9 2,025

Actually distributed copies (average of the year) 100.0 18,573

Recipient groups (changing monthly)

Construction and civil engineering, 34.1 % road construction 100 %

Demolition and 17.5 % recycling 100 %

Construction machinery manufacturers 10.9 % and construction machinery business 100 %

Gardening and landscape 13.8 % architecture 100 %

Construction engineering 15.4 % and scaffolding 100 %

Special civil engineering, bridge, tunnel, 5.2 % water and sewer construction 100 %

Ready-mixed concrete, factories for concrete 3.1 % blocks and prefabricated components 100 %

Statistical number of readers per company: 2.73

Readership of the bauMAGAZIN is over 65,600 readers working in the building and building industry trade. The reader group is composed of managers in compa-nies with medium to large vehicle and machinery parks.Source: The evaluation is based on the in-house recipient fi le with regular updating by the publishing company.The size of the business unit, education, age/sex as well as the size of the munici-pality have not been considered in the survey.

12. Branches / Branches of trade / Branches of study / Occupational group

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Co n s i g n e e s t ru c t u re a n a l y s i sS h o r t Ve r s i o n • I n q u i r y m e t h o d

1. Condition of the fi le: In the consignee fi le all the addresses of all consignees are collected on the

EDP. The fi le is arranged according to national consignees and consignees abroad. The addresses of the national consignees are sorted according to postcodes and the consignees abroad according to countries.

2. Examination method: Consignee structure analysis by oral enquiry with random samples.

3. Day of the fi le apraisal: 5th August 20134. Structure of the consignees on start of the inquiry:

a) Total amount of the consignees in the fi le: 65,679

b) Structure of one issue according to circulation forms:Consignee in the fi le issue sold: 2,199Consignee in the fi le regular free pieces: 489Number of the consignees changing free pieces of one issue: 15,885

Single sale: – Advertisement copies: – Actually circulated issue: 18,573 Thereof abroad: 498

c) Total amount of the consignees Changing free pieces / Change 3 times per year 63,480

5. Basic totality (investigated share): Basic totality (actually circulated issue national): 18,573 = 100.00 % Not included in the inquiry: Change 3 times per year – Inquiry represents consignee of the basic totality (actually circulated issue national): 18,573 = 100.00 %

6. Description of the random sample inquiry: Simple random choice, starting with random number every 10th address 1,200 cases = 100.00 % Address relating failures: Phone number not existing 74 cases = 6.2 % Consignee deceased or company extinct 126 cases = 10.5 % Gross random sample 1,000 cases = 83.3 %

Failures: Aiming person not met 48 cases = 4.0 % Aiming person on holiday / ill 98 cases = 8.2 % Aiming person denies the answer 24 cases = 2.0 % Analysable cases (exhaustion) 830 cases = 69.1 %

7. Aiming person of the inquiry: Asked was the personal consignee or where not given the fi rst reader in the

company.

8. Defi nition of the reader: Reader is identical with the aiming person.

9. Execution of the inquiry: Publisher with help of freelance colleagues.

10. Time frame of the inquiry: 1st – 15th July 2013 The execution and the report of this inquiry corresponds to the academic

minimum conditions of the frame scheme for advertising medium analysis.

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Ad ve r t i s m e nt s • Te c h n i c a l d e t a i l s • Pr i nt d o c u m e nt s

1. Magazine format DIN A4 210 mm wide, 297 mm high (magazine format)

2. Print space 185 mm wide x 265 mm high

Number of columns 4 columns, width of column 42.5 mm

Advertisement columns 1 column = 42.5 mm 2 columns = 90.0 mm 3 columns = 137.5 mm 4 columns = 185.0 mm

3. Printing and binding method, print documents: Sheet fed offset printing, perfect binding, submittals, able to be reproduced

with a resolution of 300 dpi, printed in Euro scale. Submittals via mail to: [email protected] or [email protected] any faults due to text and order transfer via telephone publisher does not take over any warranty. Please pay also attention to the „leafl et for elect-ronically transferred print documents“. Production of corresponding print documents on presentation of fair drawing being able to be reproduced against payment.

4. Termine Mode of publishing monthly, 11 issues (incl. 1 double issue Dec / Jan) Publishing date please see the editorial topic plan 2014 Closing date please see the editorial topic plan 2014

5. Publishing house: SBM Verlag GmbH Postal address P.O. Box 25 65, 87415 Kempten Physical address Hermann-von-Barth-Straße 2 87435 Kempten, Germany Telephone +49 (0) 8 31 / 5 22 04-0 Telefax +49 (0) 8 31 / 5 22 04-50 Internet www.baumagazin.eu E-mail [email protected]

6. Payment conditions 100 % net after receipt of invoice without deduction. With payment via bank collection or in advance 2% discount.

VAT no. DE 198 152 137

Bank details HypoVereinsbank Kempten Code no. 733 200 73 Account no. 66 90 417 187

IBAN DE14 7332 0073 6690 4171 87

SWIFT (BIC) HYVEDEMM428

Tax number 127 / 137 / 20036

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20147. Advertisement formats and prices: all prices in € (Euro) plus valid VAT

*Bleed-off advertisments plus 10 % surcharge on top of the stated prices.

Format No. of columnsAdvertisments in type area

Width x height (mm)bleed-off sizes*

plus 3 mm bleed difference

Prices

black&white 2c 3c 4c

1/8 page

1-column

2-columns

4-columns

42,5 x 130 height

90 x 65 width

185 x 32 width

55 x 146 height

102,5 x 81 width

210 x 48 width

- - - 585,–

1/4 page

1-column

2-columns

4-columns

42,5 x 265 height

90 x 130 height

185 x 65 width

55 x 297 height

102,5 x 146 height

210 x 81 width

795,– 927,50 1 060,– 1 192,50

1/3 page2-columns

4-columns

90 x 180 height

185 x 90 width

102,5 x 196 height

210 x 106 width1 080,– 1 260,– 1 440,– 1 620,–

1/2 page2-columns

4-columns

90 x 265 height

185 x 130 width

102,5 x 297 height

210 x 146 width1 590,– 1 855,– 2 120,– 2 385,–

2/3 page3-columns

4-columns

137,5 x 235 height

185 x 175 width

150 x 251 height

210 x 191 width2 115,– 2 467,50 2 820,– 3 172,50

3/4 page3-columns

4-columns

137,5 x 265 height

185 x 200 height

150 x 297 height

210 x 216 height2 385,– 2 782,50 3 180,– 3 577,50

1/1 page 4-columns 185 x 265 210 x 297 3 180,– 3 710,– 4 240,– 4 770,–

2/1 page 8-columns 2 x 185 x 265 2 x 210 x 297 6 360,– 7 420,– 8 480,– 9 540,–

Advertisements Price list no.18 valid from 1st January 2013

Basic price / mm

black&white 2c 3c 4c

3,– 3,50 4,– 4,50

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Advertisements Price list no.18 valid from 1st January 2013

8. Preferential placing: Front page, 4 colours, (200 mm wide x 190 mm high + 3mm bleed) + 1 page report „title related“, without right for rescission: 5,700.-- € 2. cover page, 4 colours: 4,950.-- € 3. cover page, 4 colours: 4,950.-- € 4. cover page, 4 colours: 4,950.-- €

9. Colour surcharges According to Euro scale included in the price (discount possible). Special colours as HKS / Pantone - price on application

10. Format surcharges Advertisements across the bound middle or bleed pages: plus 10 % of the advertisement value (bleed addition 3 mm per page). Binding positioning: plus 10 % of the advertisement value (possible from 1/4 page on).

11. Help-wanted, facility and internet advertisements Job market, business connections, used machinery market and auction / public sales: black & white advertisements per mm and column 3.00 € colour advertisements per mm and column 4.50 € In the used machinery market a discount of 20 % will be given on picture advertisements. Box number charge: 10.-- € Entry in the business directory, rental park guide per month: (for one illustration 42.5 mm wide x 30 mm high). 65.-- €

12. Affi xed post cards: Price per one thousand: 75.-- € Plus the respective postal charges

no discount possible, price is not valid for samples.

13. Discounts: In case of purchase within one insertion year (start with the appearance of the fi rst advertisement): Time scale: Quantity scale: 3 advertisements 5 % 2 pages 5 % 6 advertisements 10 % 4 pages 10 % 9 advertisements 15 % 6 pages 15 % 11 advertisements 20 % 8 pages 20 %

14. Bound inserts up to 170 g/m2

2 pages 3,290.-- € 4 pages 6,580.-- € 6 pages 9,870.-- € 8 pages 13,160.-- € Bound inserts will get discount, Discounts please see „Leafl et for bound

inserts“. Bound inserts with more pages have to be supplied correspondingly fold, however, they have to be supplied in an untrimmed way. Price upon inquiry.

15. Inserts: Inserted loosely, maximum size 200 x 290 mm Price per one thousand up to 25 g: 210.-- € Every further 5 g per one thousand: 15.-- € split edition possible from 10,000 units on with 10 % surcharge.

16. Address for shipment, Bound inserts / inserts: AZ Druck und Datentechnik GmbH Heisinger Straße 16, 87437 Kempten

Deliver memo: For SBM Verlag GmbH / bauMAGAZIN, issue no.__

All shipments free domicile

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Advertisements • Formats in the print space

1/8 high

w x h: 42,5 x 130 mm

1/8 cross

w x h: 90 x 65 mm

1/8 cross

w x h: 185 x 32 mm

1/4 high

w x h: 42,5 x 265 mm

1/4 high

w x h: 90 x 130 mm

1/4 cross

w x h: 185 x 65 mm

1/3 high

w x h: 90 x 180 mm

1/3 cross

w x h: 185 x 90 mm

1/2 high

w x h: 90 x 265 mm

1/2 cross

w x h: 185 x 130 mm

left page right page

2/1 page: w x h: 2 x 198 x 265 mm

2/3 highspecial format

Juniorpage

w x h: 137,5 x 235 mm

2/3 cross

w x h: 185 x 175 mm

3/4 high

w x h: 137,5 x 265 mm

3/4 high

w x h: 185 x 200 mm

1/1 page

w x h: 185 x 265 mm

Bleed in themiddle 3 mm, with overfl owing motive 5 mmoverlapping per page.

Advertisements in type area

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Advertisements • Formats over the print space (bleeding)

1/3 high

w x h: 102,5 x 196 mm

1/3 cross

Bw x h: 210 x 106 mm

1/2 high

w x h: 102,5 x 297 mm

1/2 cross

w x h: 210 x 146 mm

2/3 highspecial format

Juniorpage

w x h: 150 x 251 mm

2/3 cross

w x h: 210 x 191 mm

2/1 page: w x h: 2 x 210 x 297 mm

3/4 high

w x h: 150 x 297 mm

3/4 high

w x h: 210 x 216 mm

1/1 page

w x h: 210 x 297 mm

Bleed in the middle 3 mm, with overfl owing motive 5 mmoverlapping perpage.

left page right page

w x h: 55 x 146 mm w x h: 102,5 x 81 mm w x h: 210 x 48 mm w x h: 55 x 297 mm w x h: 102,5 x 146 mm w x h: 210 x 81 mm

Bleed off advertisement: all around + 3 mm

1/8 high 1/8 cross 1/8 high 1/4 high 1/4 high 1/4 cross

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Lea� et for bound inserts

13. Leafl ets – Samples The presenting of a binding sample is condition for the order acceptance and

confi rmation by the publisher. Leafl ets may only advertise for the sales pro-gramme of one advertiser. They have to be designed that way that they cannot be mixed up with the text part of the magazine.

The front page of the bound insert has to be marked.

Needed issue Upon inquiry

Supplying date Up to 7 days before publishing date

Bound insert prices: Extend Gross prices according to paper weight as from 170 g/m2 up to 170 g/m2

2 pages 3,290.-- € on request 4 pages 6,580.-- € 6 pages 9,870.-- € 8 pages 13,160.-- €

Discounts: In case of purchase within one insertion year: 3 x = 10 % 6 x = 15 % 9 x = 20 % 11 x = 25 %

Formats: 1 sheet (= 2 pages) untrimmed 303 mm high x 216 mm wide 2 sheets (= 4 pages) untrimmed 303 mm high x 432 mm wide 3 sheets (= 6 pages) untrimmed 303 mm high x 614 mm wide Bound inserts with more sheets have to be supplied correspondingly fold,

however, they have to be supplied in an untrimmed way.

Technical details The prices are valid for all bound inserts which can be processed without additional time expenditure (machine made).

a) Bound inserts with 2 pages (1 sheet) without affi xed or appending answer cards or samples.

b) Bound inserts with 2 pages (1 sheet) with affi xed or appending answer cards or samples (please see item no. 15).

c) Bound inserts with 4 or more pages (2 or more sheets) without affi xed or appending answer cards or samples.

d) Bound inserts with 4 or more pages (2 or more sheets) with affi xed or appending answer cards or samples.

With 2 sheets or more the bound insert has to be closed to the bound middle, i.e. in insert direction.

Bleed scheme bound insert in mm:

210 mm

bound3 mm

297

mm

3 mm

3 mm3 mm3 mm

210 mm210 mm

bound3 mm

bound6 mm

297

mm

297

mm

3 mm

3 mm3 mm

3 mm

3 mm3 mm

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2014

Leafl et for Inserts and affi xed post cards

14. Inserts – Samples The presenting of a binding sample is condition for the order acceptance and

confi rming by the publisher. In case of inserts with 2 pages the front page has to be marked.

Insert note An insert note can be included free of charge.

Needes issue 18,500 copies (only national issue). For fair issues upon inquiry. The equipment of the issue abroad is not possible due to the postal regulation. A partial equipment is possible. (from 10,000 units upward)

Supplying date Up to 7 days before publishing date.

Insert prices Weight of the insert price per 1,000 copies up to 25 g 210.-- € up to 30 g 225.-- € up to 35 g 240.-- € up to 40 g 255.-- € up to 45 g 270.-- € up to 50 g 285.-- €

Every further 5 g: 15.-- € Plus the respective valid postal charges (no discount possible)

Format max. 200 mm wide x 290 mm high

Technical details These prices are valid for all bound inserts which can be processed without

additional time expenditure (machine made).

a) Insert with 2 pages (1 sheet) without affi xed or appending answer cards or samples.

b) Insert with 2 pages (1 sheet) with affi xed or appending answer cards or samples (please see item no. 15).

c) Inserts with 4 or more pages (2 or more sheets) without affi xes or appen-ding answer cards or samples.

d) Inserts with 4 or more pages (2 or more sheets) with affi xed or appending answer cards or samples.

With 2 sheets or more the insert has to be closed to the bound middle, i.e. in insert direction (clip closed, maximum weight 20 g).

Minimum format: 60 x 90 mm / Maximum format: 175 x 200 mm. Other layouts only after consultation with the publisher.

15. Affi xed post cards Additional affi xings will be glued on the basic advertisement that way that they

can be peeled off without problems. For the processing can be considerated: postcards, envelopes with and without content.

Affi xed samples Samples and electronic data media will be charged as inserts. Prices and

affi xing costs on inquiry under presentation of a binding sample.

16. Address for shipmentc AZ Druck und Datentechnik GmbH Heisinger Straße 16, 87437 Kempten

Deliver memo: For SBM Verlag GmbH / bauMAGAZIN, issue no.__

All shipments free domicile

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2014

Leafl et for electronically sent print documents

1. Printing material Advertisement fi les should be transferred by e-mail, data carrier (CD/DVD)

or mail. Please indicate always the title of the magazine (“bauMAGAZIN”) and the corresponding issue.Please transfer advertisement fi les as PDF using the recommended stan-dard PDF/X-1a. All fonts being used should be embedded and if necessary converted into paths. We assume that the delivered fi les have been checked in advance by Prefl ight. Print will be done in CMYK (after ISO 12647, part 2). If special colours are used within the advertisement fi les, extra costs might occur (according to agreement). PDF-fi les which differ from the standard X1a or/and not-agreed special colours could be converted before printing. Used printing profi le: ISO Coated v2 300 (ECI).

Alternatively can be delivered on inquiry as well so-called “open” fi les for the programmes QuarkXPress, Adobe InDesign, Adobe Illustrator and Adobe Pho-toshop; extra costs might occur. Pictures and logos should be saved with EPS (Vektor), TIFF or PDF format. The picture resolution should be at least 300 dpi. All fonts being used within EPS and PDF should be embedded as well and if necessary converted into paths. Due to reasons regarding copyright and licensing law it is not possible to transfer the original documentation.

2. Colour display / supporting documents / proofsOf each page which has to be exposed we need a colour press proof or a black & white press proof per colour (indicating each colour – EURO-Skala, Pantone, HKS). Colour press proofs made by a colour copier are not binding for the print. Digital proofs are binding for contract proof advertisements according to media standard print (Ugra/FOGRA-Medienkeil).

3. WarrantiesWe can expose and print only the transferred fi les respectively the converted fi les in case of differences to the standard. For discrepancies within texts, pictures and especially colours the publisher is not assuming any liability.

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2014

Online-advertising on www.baumagazin.eu

14

2

5

4

3

*Basic price per month (start page respectivley topics)

all prices in € plus valid VAT:.

Content Banner 1Size (Pixel): 468 x 60Basic price/month*: 410,–

Content Banner 2Size (Pixel): 468 x 60Basic price/month*: 390,–

Content Banner 3Size (Pixel): 468 x 60Basic price/month*: 390,–

RectangleSize (Pixel): 230 x 230Basic price/month*: 490,–

SkyscraperSize (Pixel): 200 x 600Basic price/month*: 590,–

Look-like-you-Paketcontains the complete advertisingon the start page

Basic price/month*:1 990,–

Content Banner 11Online-advertisement on baumagazin.eu

Usage data: on request

File format banner: jpg, gif, png, Flash

Delivery address: please send your fi les the latest 5 days before the campaign starts to [email protected]

Contact person online: Jacqueline Zöller ✆ +49 (0) 831 / 522 04-0 ✉ [email protected]

Special types of advertising (detailed report, pictures, videos, links with advertising on the start page)

Online Extra referring to the front page / cover story Print (only with print)Basic price/month*: 299,–

Online Spezial (without print)Basic price/month*: 799,–

Content Banner 22

Content Banner 33

Rectangle4

Skyscraper5

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General terms

1. „Advertisement order“ in the sense of the following General Terms and Conditions is the contract for the publishing of one or more advertisements of an advertiser or other interested parties for circulation purposes.

2. In case of doubts advertisements have to be retrieved for publishing within one year after conclusion of the contract. In case the right to retrieve single advertisements is given within the scope of the conclusion the order has to be settled within one year since the appearance of the fi rst advertisement if the fi rst advertisement is retrieved and published within the period mentioned in sentence 1.

3. During conclusions the client has the right to retrieve further advertisements also beyond the amount of advertisements mentioned in the contract within the period agreed upon resp. the period mentioned in item 2.

4. In case an order is not fulfi lled due to circumstances which are beyond the control of the publisher the client has to refund the publisher the difference between the discount granted and the discount corresponding to the acutal buy-off irrespective of further possible statuto-ry duties.

5. For the calculation of the buy-off amount text-millimeter-lines are transferred in advertise-ments-millimeters corresponding to the price.

6. Orders for advertisements and external inserts which shall be published declaredly exclu-sively in certain numbers, certain issues or on certain places of the print have to be at the publisher that well timed that it will be possible to inform the client still before closing date in case the order cannot be settled that way. Rubricated advertisements will be printed in the respective rubric without any explicit agreement being necessary.

7. Advertisements which cannot be recognized as advertisements due to the editorial design are marked defi nitely as such by the publisher with the word „advertisement“.

8. The publisher reserves the right not to accept advertisement orders – also single retrieves within the scope of a conclusion – and insert orders because of their content, origin or the technical form according to consistent, objectively justifi ed principles of the publisher in case their content infringes upon laws or offi cial provisions or their publishing is unreasonable for the publisher. This is also valid for orders which are placed at branches, receiving offi ces or representatives. Insert orders are not binding for the publisher before the presentation of a sample for the insert and its approval. Inserts which give the reader the impression due to the format or design to be a component of the newspaper or the magazine or which contain external advertisements will not be accepted. The client will be immediately informed about the denial.

9. For the on time supply of the advertisement text and faultless print documents or the insert the client is responsible. For obviously improper or damaged print documents the publisher

demands immediate replacements. The publisher guarantees the usual print qualitiy for the reserved title within the scope of the possibilities given by the print documents.

10. The client has the right for abatement of the payment or a clean replacement advertisement in case of totally or partially illegible, incorrect or with an uncompleted print of the advertise-ment, however, only to the extend in which the reason of the advertisement was affected. In case the publisher lets exceed an adequate term which was allotted for him in this case or the replacement advertisement again is not correct the client has the right for abatement of the payment or for cancellation of the order. Claims for damages in positive violation of demands, defaults with the conclusion of the contract and in tort are excluded – also in case of order placed by telephone. Claims for damages in impossibility of performance and default are limited to the refund of the predictable damage and to the payment which has to be made for the corresponding advertisement or insert. This is not valid for the intent and the gross negligence of the publisher, his legal agent and his assistant. A liability of the publisher for damages due to the missing of warranted characteristics remains inviolate. In business dealings the publisher additionally is also not liable for the gross negligence of his assistant, in all other cases the liability against traders for gross negligence is limited according to the extend to the predictable damage up to the height of the corresponding advertisement fee. Complaints have to be made within four weeks after receipt of invoice and slip – besides with not obvious defects.

11. Proofs are only made on explicit inquiry. The client is responsible for the correctness of the returned proofs. The publisher considers all failures which he is informed about within the period given with the supply of the proof.

12. In case no special prescriptions concerning the size are given the usual actual print height referring to the kind of the advertisement is basis for the calculation.

13. In case the client does not pay in advance the invoice is sent immediately, however, if pos-sible fourteen days after publishing of the advertisement. The invoice has to be paid within the term which can be seen in the price list and which is running as from the receipt of the invoice besides no other payment terms or payment in advance are agreed upon in single cases. Possible discounts for early payments are granted according to the price list.

14. In case of late payment or deferral interest as well as the collection costs are charged. In case of late payment the publisher is able to postpone the further execution of the running order until payment is done and he is able to insist on advance payment for the residual advertisements. In case of existing founded doubts in the payment ability of the client the publisher has the right also during the term of an advertisement conclusion to make the appearance of further advertisements dependet on the advance payment of the amountand on the payment of the open invoice amounts regardless the originally agreed payment term.

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2014

General terms

15. The publisher supplies with the invoice on inquiry an advertisement voucher. Referring to the kind and extend of the advertisement order the advertisement cutouts, voucher pages or complete voucher numbers are supplied. In case a voucher is not available any longer it is replaced by a legally binding certifi cate of the publisher for the publishing and circulation of the advertisement.

16. The costs for the making of the print documents as well as for considerable changes inquired or caused by the client have to be borne by the client.

17. A claim for a reduction of the price with a conclusion for more advertisements can be de-rived from a reduction of the issue if in the total average of the insertion year beginning with the fi rst advertisement the average issue mentioned in the price list or in another way or – if an issue is not mentioned at all – the average sold isssue (with specialist magazines if needed the average actually circulated issue) of the calendar year passed is fallen below. A reduction of the issue is only a fault which gives the right for a price reduction if it is 20 % with an issue of up to 50 000 copies. Additionally price reductions are excluded with conclusions in case the publisher has informed the client of the reduc-tion of the issue so early that the client has been able to cancel the contract before the appearance of the advertisement.

18. With cipher advertisements the publisher uses the accuracy of a respectable merchan-diser for the keeping and on time tranfer of the offers. Registered mails and express letters related to cipher advertisements will be transported only on the ordinary postal way. The in-boxes for cipher advertisements are stored for four weeks. Letters which are not picked up within this period will be destroyed. Valuable documents will be returned by the publisher without being obliged to. The publisher reserves the right to open the incoming offers for checking reasons in the interest and for the protection of the client for the elimination of the misuse of the cipher service. For the transfer of business adver-tisements and agency offers the publisher is not obliged to. The publisher can be given the right with individual contracts the open the incoming offers instead of and with the declared interest fo the client. Letter exceeding the allowed format DIN A 4 (weight 500 g) as well as goods, books and catalogue consignments and parcels are not accepted. The acceptance and the transfer, however, can be agreed upon as an exception in case the client takes over the arising fees/costs.

19. Place of fulfi lment is the domicile of the publisher. With business dealings with traders, statutory legal persons or with special assets under public law the jurisdiction is the domicile of the publisher in case of claims. As fas as claims of the publisher are not asserted within a dunning procedure the jurisdiction with non-traders defi nes itself ac-cording to their domicile. In case the domicile or the usual habitation of the client, also

with non-traders, at the moment of the lodgment of the claim is unknown or the client has changed his domicile or usual habitation out of the scope of the law the domicile of the publisher is agreed upon as the jurisdiction.

Additional terms and conditions of the publisher:1. Cancellations of advertisement, bound insert and inser orders have to be until the closing

date. The publisher is able to charge the client with the set and productions costs having occurred.

2. The publisher can not be held liable for the loss of single inserts by sending it through the post.

3. In case faults in the print documents cannot be recognized immediately but show not before the print the client does not have any claims in case of insuffi cient print.

4. With 4c-advertisements a binding colour proof has to be supplied.5. Text part advertisements are advertisements which border on the text with at least one page.6. Placing confi rmations – besides with fi xed confi rmed preferential places – are only valid

under reserve and could be changed due to technical reasons. In such cases the publis-her cannot be held liable.

7. All current and future receivables of the agency against their client concerning the inser-tion and the possible additional costs are transferred to the publisher. The agency has the right to collect the receivables transferred as long as it follows the conventionary payment duty against the publisher. The publisher basically has the right to disclose the act of transfer and to collect the receivables themselves.

8. Advertising agencies and advertising intermediaries are not allowed to pass on the inter-mediary fees granted by the publisher to their client in total or partially.

9. The publisher stores the data being relevant in the commerce with their business part-ners because of the processing in the automated procedures.

10. In case of changes of the advertisement prices the new conditions are valid immediately also with running orders besides another agreement has explicitly been made.

11. The client alone is responsible for the content and the legal legitimacy of the text and picture documents having been made available for the insertion. It is the duty of the client to indemnify the contract from claims of third parties which accrues them from the execution of the order against the publisher also if it shoud be cancelled. The publisher is not obliged to check orders and advertisements whether rights of third parties are affected besides the advertisement infringes obviously upon competition legal rules in a gross way. Should cancelled advertisements occur also the client does not have any claims against the publisher out of it.

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Your contact persons

Bookkeeping / Sales Assistance

Markus HollSales director

✆ +49 (0) 831 / 522 04-40✉ [email protected]

Michael WulfChief editor

✆ +49 (0) 831 / 522 04-0✉ [email protected]

Manfred ZwickCustomer consultant

✆ +49 (0) 831 / 522 04-20✉ [email protected]

Pierre BorchersCustomer consultant

✆ +49 (0) 831 / 522 04-34✉ [email protected]

Jacqueline ZöllerCustomer consultant

✆ +49 (0) 831 / 522 04-21✉ [email protected]

Susanne TraubBookkeeping / Sales Assistant

✆ +49 (0) 831 / 522 04-30✉ [email protected]

Joachim PlathSales director / site manager

✆ +49 (0) 831 / 522 04-41✉ [email protected]

Thomas SchürgerEditor

✆ +49 (0) 831 / 522 04-0✉ [email protected]

Verlag GmbH

Hermann-von-Barth-Str. 287435 Kempten

✆ +49 (0) 831 / 522 04-0✉ [email protected]✪ www.baumagazin.eu

Claudia MaguireSales Assistant

✆ +49 (0) 831 / 522 04-29✉ [email protected]

Tobias HaslachCustomer consultant / assistant site manager

✆ +49 (0) 831 / 522 04-39✉ [email protected]

19

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SBM Verlag GmbHHermann-von-Barth-Straße 287435 Kempten

Postfach 25 6587415 Kempten

Tel. +49 (0) 831 / 522 04-0Fax +49 (0) 831 /522 04-50

E-Mail [email protected] www.sbm-verlag.de

Fachverlag für die Bauindustrie

992_ENERGYA adv BAU Magazine 202x190.indd 1 05/07/13 17:45