VMware, Inc. 3401 Hillview Avenue Palo Alto CA 94304 USA Tel 877-486-9273 Fax 650-427-5001 www.vmware.comCopyright 2016 VMware, Inc. All rights reserved. This product is protected by U.S. and international copyright and intellectual property laws. Item No: VMW-10433-eBOOK-CSTMR-SUCCESS

THE SHIFT TO DIGITALCompanies Leading the Way

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THE SHIFT TO DIGITALCompanies Leading the Way

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Our world is changing. We are in the midst of an economic and societal transformation on par with that of the Industrial Revolution. Organizations across every sector are applying digital technologies to disrupt models of business and engagement, and to reimagine customer experiences.

Built on cloud and connected through mobile platforms, new applications take full advantage of sophisticated data analytics, vast amounts of compute and storage, social networks, and global scale. With smart, mobile devices in hand, we tap into these apps to innovate new business strategies and new ways to live our lives. Its not an exaggeration to say that everything is changingthe way we build community, earn a living, access healthcare, get an educationand the possibilities are limitless.

The stories in this book bring to life the impact of the digital transformation we are experiencing. Consider a company like Medic Mobile, which harnesses ubiquitous cell-phone technology and mobile-cloud infrastructure to deliver healthcare to some of the most remote villages in the world. Or Chitale Dairy in India, which is connecting cows to the cloud to help 10,000 independent dairy farmers improve animal health while increasing dairy production.

We hope these stories inspire you, and we look forward to partnering with you on this journey of digital transformation.

PAT GELSINGER CEO, VMware

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Differentiate with Data and Apps 21SAS Software . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .22

JOIN Experience . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .24

MiFinity . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .26

California Natural Resources Agency . . . . . . . . . . . . . . . . . . . . . . . . . . .28

Create Exceptional Experiences 7Medic Mobile . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 8

University of Aberdeen . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 10

Airbus . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 12

EASY BUY . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 14

The Coca-Cola Company . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 16

LCMC Health . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 18

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Respond Instantly to Opportunities 31General Electric Corporation . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .32

Chitale Dairy . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .34

Intercontinental Hotels Group . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .36

Columbia Sportswear . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .38

Node Africa . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 40

Telekom Malaysia . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .42

Safeguard Brand and Customer Trust 45Novamedia . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .46

Armor . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .48

SugarCreek . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 50

University of York . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .52

Zettagrid . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .54

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CREATE EXCEPTIONAL EXPERIENCES | 7

CREATE EXCEPTIONAL EXPERIENCESOur customers are mobilizing everything. Healthcare. Education. Financial services. Retail. Across industries, business mobility enables organizations to engage with clients and customers, employees, and partners anytime and anywhere.

We are fueled by the belief that health workers deserve better tools, and communities deserve better care.

JOSH NESBITCHIEF EXECUTIVE OFFICER MEDIC MOBILE SAN FRANCISCO, CALIFORNIA

8 | CREATE EXCEPTIONAL EXPERIENCES

MEDIC MOBILE

Improving Access to Healthcare Medic Mobile builds mobile and Web tools to help healthcare workers deliver better quality care for patients in rural and remote locations. The companys platform and tools work on the simplest of mobile technologies: the cheap cell phones that are widely available in even the poorest countries of the world.

CHALLENGES Bring healthcare services to rural and remote locations

Build an alternative IT infrastructure

SOLUTION Cellular IT infrastructure

A mobile solution that works in any environment, with or without an Internet connection

Apps to deliver patient and healthcare services information

IMPACT Communities linked to healthcare systems

Decrease in infant mortality rates annually in Uganda with introduction of Medic Mobile

A solution used in 23 countries by over 9,000 healthcare workers who care for more than five million people

MobilityDelivered with

VMWARE WORKSTATION PLAYER

VMWARE VIRTUAL INFRASTRUCTURE EXTENSION

CREATE EXCEPTIONAL EXPERIENCES | 9

UNIVERSITY OF ABERDEEN

Redefining Higher EducationFounded in 1495, the University of Aberdeen is attended by more than 16,000 students. It ranks consistently among the top 1 percent of the worlds universities. Today the University of Aberdeen delivers a digital technology experience that modernizes learning and teaching and attracts students and staff.

CHALLENGES Meet student expectations for services and apps on any device, anywhere

Enable flexibility in how students and teachers collaborate, learn, and teach

Deliver new digital and collaborative technologies efficiently and cost-effectively

SOLUTION Secure, scalable virtual desktop solution delivered on and beyond the largest wireless

campus in Europe

Access on any device, from any location, to learning and teaching toolseven graphics

and compute-intensive applications

IMPACT An environment that attracts teaching talent

Greater access, collaboration, and an enhanced quality of education for students and teachers alike

MobilityDelivered with

VMWARE HORIZON

10 | CREATE EXCEPTIONAL EXPERIENCES

Thanks to the virtual desktop solution, students and staff now have the flexibility to work in exactly the way that suits them best, so they can get the most from their time here.

IAN ROWLEYDESKTOP SERVICES MANAGER UNIVERSITY OF ABERDEEN ABERDEEN, SCOTLAND

CREATE EXCEPTIONAL EXPERIENCES | 11

Digitalization and smart tools could drive the integration of Airbus much further. We recently decided we need one collaboration platform for the entire group. That is pretty cool. 1

TOM ENDERSCHIEF EXECUTIVE OFFICER AIRBUS TOULOUSE, FRANCE

12 | CREATE EXCEPTIONAL EXPERIENCES

AIRBUS

Collaborating on Aircraft Design Aircraft design and manufacturing is a highly specialized field, requiring the services of many organizations. To design and build its aircraft, Airbus relies on 61,000 employees at worldwide locations, as well as a network of over 2,000 suppliers.

CHALLENGES Support a specialized and complex manufacturing environment and ecosystem

Provide employee, contractor, and supplier teams with secure access to the companys core IT systems

Reduce the costs of global collaboration

SOLUTION A dedicated virtual desktop service deployed for Airbus contractors and partners

Concurrent sharing of 3D applications and authorized data and design files

Remote, secure access and collaboration enabled on any device

IMPACT Efficient, convenient, and secure collaboration with partners, without risking the loss of IP

Better operational economics, with high-performance 3D modeling enabled in the cloud and delivered to any device

Global collaboration enabled on complex engineering projects

MobilityDelivered with

VMWARE AIRWATCH

VMWARE APP VOLUMES

VMWARE HORIZON

VMWARE USER ENVIRONMENT MANAGER

CREATE EXCEPTIONAL EXPERIENCES | 13

EASY BUY

Streamlining Loan Processing EASY BUY offers financial products to consumers in Thailand through the Umay+ card, Umay+ Premiere, and the EASY BUY installment loan process. To enhance customer-service delivery and improve the employee experience, the company deployed new cloud and mobile technologies.

CHALLENGES Improve customer service delivery and customer satisfaction

Ensure information security across the organization

Improve the employee work experience with greater business mobility

SOLU