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Tsinghua - Santander World Challenges of 21 st Century Program

the Santander Tsinghua-Innovation.2016

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Page 1: the Santander Tsinghua-Innovation.2016

Tsinghua - Santander World Challenges of 21st Century Program

Page 2: the Santander Tsinghua-Innovation.2016

Introduction

Background

Theme

Purpose

Features

Participants

Sponsors

Co-organizer

Schedules

Index Tsinghua – Santander World Challenges of 21st Century Program

Page 3: the Santander Tsinghua-Innovation.2016

Background

Page 01 29 Jan Tsinghua – Santander World Challenges of 21st Century Program

TSINGHUA maker

movement

Digital Social

Innovation Education

Global Innovation

Collaboration

Page 4: the Santander Tsinghua-Innovation.2016
Page 5: the Santander Tsinghua-Innovation.2016

创意 Concept

原型 Prototype

产品 Product

产业与商业 Business

清华大学 University

企业专家+创业导师

Guru & Mentor

创新者+创客

Innovator & Maker

周末工作坊 Design Now

短期孵化 3Ms

Incubation 开放社区

Open

community 孵化平台

Incubator

Page 6: the Santander Tsinghua-Innovation.2016

1

2

3

4 5

6

7

8

C a ll T o

A dvent ur e

M eeting

With Al l i es ,

T e s t s ,

E ne m ie s

C r o ss ing The

Th r eshol d

Ente r The S peci a l Worl d

The S e c ond Th r eshol d

Reward and

Develo p

C r o ss ing The

Th r eshol d

Retu r n

Wit h The E lixi r

Page 7: the Santander Tsinghua-Innovation.2016

The theme of the activity is related to global hot topics. Authorities in

related areas are invited in the activity to help those challenge makers

solve the hop topics. In the meantime, successful challenge makers are

also invited to share their valuable experiences.

Page 8: the Santander Tsinghua-Innovation.2016

Peer-to-peer learning

Project based practice

Flipped classroom

Experiential Learning

Learning model

Page 9: the Santander Tsinghua-Innovation.2016

Empathy

Integrative Thinking

Optimism

Experimentalism

Collaboration

Design Thinking

Page 10: the Santander Tsinghua-Innovation.2016

Concrete Experience

Observation and Reflection

Forming Abstract Concepts

Testing in New Situations

Experiential Learning

Page 11: the Santander Tsinghua-Innovation.2016

是一种开放创新的模式, Citizen Science

Citizen Science Project

Reflection on technologies

Humanistic experiences

Technological productivity

Social value

Critical Making

Page 12: the Santander Tsinghua-Innovation.2016

14 Projects

for Exhibition

Page 13: the Santander Tsinghua-Innovation.2016

Design and Technology Venture Lab

DAY 1 Design thinking

Technology Basic

Lean Startup

Rapid Prototype

Business model

Product & Service

Integration

Growth Hacking

Page 14: the Santander Tsinghua-Innovation.2016
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Tsinghua Maker Space

Page 22: the Santander Tsinghua-Innovation.2016
Page 23: the Santander Tsinghua-Innovation.2016
Page 24: the Santander Tsinghua-Innovation.2016

Co-Design

Lab

Berkeley

CITRIS

Living Lab

X-Lab

Maker Space

Xin Center

Impact lab

Stanford

Urban Studies

d.School

SNU

TU/e

DESIS

Parsons

NYU

Smart Asia My THU

Page 25: the Santander Tsinghua-Innovation.2016

Urban Media Workshop with SNU

Page 26: the Santander Tsinghua-Innovation.2016

Four Pillars of sustainability 可持续的四个支柱: Social Equity 社会公平 Environmental Quality 环境品质 Cultural Continuity 文化传承 Economic Vitality 经济活力

Page 27: the Santander Tsinghua-Innovation.2016
Page 28: the Santander Tsinghua-Innovation.2016

Energy

Food system Walkable cities

Cultural

preservation

Electric vehicles

Bicycle

urbanism

Land use Air pollution Data

Green Trucking

Youth Hostel

Page 29: the Santander Tsinghua-Innovation.2016

Service

Learning Design

Thinking

Field

Research

Engagement

& Reflection Storytelling

Page 30: the Santander Tsinghua-Innovation.2016

Engineer Designer Civic Hacker Change Maker

Page 31: the Santander Tsinghua-Innovation.2016

Urban

Challenges

Methodology

& Evaluation

Technology & Solutions

Research & Development

Pilot Projects

Academia Government

Company

Lean Startup

Partner Ecosystem

+

Incubation Platform

Ecosystem

Page 32: the Santander Tsinghua-Innovation.2016

CO-DESIGN PROCESS

Definition and vision of Smart City

Stakeholder needs

Decision-making Process

Road map

Territory Mapping

Interview

Workshop

Resources and expertise

Roadmap & frameworks to reach the Smart City goal

Storytelling

Scenario

User journey

Frame opportunities

Business plan

Brainstorming

Role play

Focus group

Workshop

Rapid prototype

Iterative design

Crowd development

Tracking Learning

Usability

Testing

Guide / Report

Target User Model

Contexts

Concepts & Solutions

Refined concepts

Finance & brand

Pilot project launch

Data analysis

Communities

Self-sustaining process

Page 33: the Santander Tsinghua-Innovation.2016

LIVING LAB MAKER SPACE

Page 34: the Santander Tsinghua-Innovation.2016

Living Lab

Page 35: the Santander Tsinghua-Innovation.2016

MAKER SPACE

Page 36: the Santander Tsinghua-Innovation.2016

Open City Platform

Page 37: the Santander Tsinghua-Innovation.2016

Open City Platform

Page 38: the Santander Tsinghua-Innovation.2016

Open City Platform

Page 39: the Santander Tsinghua-Innovation.2016

Design Partner

Human City

Social Innovation

Maker Space

Page 40: the Santander Tsinghua-Innovation.2016

Open Innovation Approaches are used

创建平台与他人一起寻求解决方案

运作一个创意竞赛

建立一个开放端口来邀请创意

建立一个消费者实验室 运作一个引导用户项目

向全球创新社区发布一个挑战

与消费者或者伙伴共创未来

Page 41: the Santander Tsinghua-Innovation.2016
Page 42: the Santander Tsinghua-Innovation.2016

Making

it Real

Design

Marketing Branding

Manufacturing

Making it Real……

Page 43: the Santander Tsinghua-Innovation.2016

Tsinghua - Santander World Challenges of 21st Century Program

Page 44: the Santander Tsinghua-Innovation.2016

Page 02 29 Jan Tsinghua – Santander World Challenges of 21st Century Program

Introduction

Tsinghua – Santander World Challenges of 21st

Century Program is created for talented young people

who want to change the world with design thinking

and innovative solution.

Page 45: the Santander Tsinghua-Innovation.2016

Page 02 29 Jan Tsinghua – Santander World Challenges of 21st Century Program

Introduction

Challenge makers invited to this program are all from the

world top universities, with the dream of making a better

world, they come here to fly innovative thoughts and collide

inspirational sparks.

Page 46: the Santander Tsinghua-Innovation.2016

Page 02 29 Jan Tsinghua – Santander World Challenges of 21st Century Program

Introduction

The process includes 5 steps:

• Call for creative challenges to the cooperative universities (competition)

• Primary selection through online platform.

• Summer workshop and prototypes making in Beijing.

• Final presentation and expo.

• Road show and media promotion.

Page 47: the Santander Tsinghua-Innovation.2016

Theme

Page 03 29 Jan Tsinghua – Santander World Challenges of 21st Century Program

Based on the topic of “Innovation makes the world better– urban

sustainability”, participants are asked to develop innovative products

and services prototypes that focus on urban life, education,

environmental protection, climatic change, energy, sustainable

development and other directions by combining mobile internet,

wearable computing, robotics, AI, cloud computing and other open

source hardware, etc.

Page 48: the Santander Tsinghua-Innovation.2016

Purpose

Page 04 29 Jan Tsinghua – Santander World Challenges of 21st Century Program

Inspire young people to be the future leaders.

Build a cross-field, cross-regional and cross-cultural international network.

Promoting the new trend of digital social innovation.

Strengthen the social impact and innovation capability on global

challenges.

Page 49: the Santander Tsinghua-Innovation.2016

Features

Page 05 29 Jan Tsinghua – Santander World Challenges of 21st Century Program

World

Challenges Cross-culture

Competition

Design

Thinking Change

Maker

Promotion & Incubation

Social Impact

Page 50: the Santander Tsinghua-Innovation.2016

Participants

Page 06 29 Jan Tsinghua – Santander World Challenges of 21st Century Program

Outstanding students from 40 collaborative universities of Tsinghua and Santander Universities network.

Participation is open to postgraduate and undergraduate students enrolled at the participating universities,

from in particular the following fields of study: product design, industry design, IT, engineer, art and any

interdisciplinary studies departments related.

Entries should be submitted by teams of two to four members.

Page 51: the Santander Tsinghua-Innovation.2016

Sponsors

Page 07 29 Jan Tsinghua – Santander World Challenges of 21st Century Program

With the collaboration of:

Page 52: the Santander Tsinghua-Innovation.2016

Universities

Page 08 29 Jan Tsinghua – Santander World Challenges of 21st Century Program

40 collaborative universities of Tsinghua and Santander Universities network from Asia, the

Americas and Europe:

Page 53: the Santander Tsinghua-Innovation.2016

Universities

Page 08 29 Jan Tsinghua – Santander World Challenges of 21st Century Program

Some of the 40 collaborative universities of Tsinghua and Santander Universities network from

Asia, the Americas and Europe:

Page 54: the Santander Tsinghua-Innovation.2016

Institutions and Media

Page 09 29 Jan Tsinghua – Santander World Challenges of 21st Century Program

Institutions:

IDEO FrogDesign

UNDP

DESIS

Media:

Network media

Newspapers

Professional journals and magazines

Page 55: the Santander Tsinghua-Innovation.2016

Organizations

Page 09 29 Jan Tsinghua – Santander World Challenges of 21st Century Program

Tsinghua – Santander World Challenges of 21st Century Program is

expected to run 3 years, inviting the finalists 6-8 groups from the

world top universities per year.

The committee, which consists of the representatives from Banco

Santander, Tsinghua University and some participant universities, has

the duty to build the official website, discuss the topic of the activity,

advertise, schedule, select and so on.

Page 56: the Santander Tsinghua-Innovation.2016

Schedules

Page 14 29 Jan Tsinghua – Santander World Challenges of 21st Century Program

Page 57: the Santander Tsinghua-Innovation.2016

Schedules

Page 15 29 Jan Tsinghua – Santander World Challenges of 21st Century Program

Week 1, Day 1 Project kickoff: Speeches from Banco Santander represent, Tsinghua University

leadership, and participant universities’ represents, and introductions from each team.

Theme-related speeches and seminars, or trainings for each group from experts.

Week 1, Day 2-4 Theme-related speeches and seminars, or trainings for each group from experts.

Field research or project making.

Week 1, Day 5

Mid-term presentations.

Reviews and guidance from experts.

Group reflection and sharing.

Weekend Visit Beijing historical monuments and experience the local culture

Page 58: the Santander Tsinghua-Innovation.2016

Schedules

Page 16 29 Jan Tsinghua – Santander World Challenges of 21st Century Program

Week 2, Day 1-2 Speech about marketing.

Field research or project making.

Week 2, Day 3 Speeches or experience sharing from successful makers.

Field research or project making.

Week 2, Day 4

Project making.

Final presentation speeches.

Site reviews from review group.

Prepare exhibitions.

Week 2, Day 5

(Last Day)

Exhibition

Award ceremony and publication

Banquet

Page 59: the Santander Tsinghua-Innovation.2016

Thank you for your attention!