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The Saddleback Digital Initiative Eric Busby CTO and Director of Communication Technologies Saddleback Church

The Saddleback Digital Initiative Eric Busby CTO and Director of Communication Technologies Saddleback Church

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Page 1: The Saddleback Digital Initiative Eric Busby CTO and Director of Communication Technologies Saddleback Church

The Saddleback Digital Initiative

Eric BusbyCTO and Director of Communication Technologies

Saddleback Church

Page 2: The Saddleback Digital Initiative Eric Busby CTO and Director of Communication Technologies Saddleback Church

Testimony

• Before following God’s unmistakable call to full-time ministry in January 2000, Eric spent 12 years in California’s technology industry.

• Eric taught programming at Microsoft Corporation in Istanbul, London, and throughout the US and also helped develop Microsoft’s certified professional program.

• Eric hired and developed a staff of over 180 technical professionals over the years and is proud of the mentoring network that is still in place today.

Page 3: The Saddleback Digital Initiative Eric Busby CTO and Director of Communication Technologies Saddleback Church

Today

• As the leader of the digital initiative at Saddleback Church, Eric spends his time unpacking the vision of Rick Warren

• Eric applies advanced technologies to the task of changing the lives of their flock.

• Eric oversees a team of a dozen full-time staff and over 126 technical volunteers who are committed to using their skills to transform the way people communicate within the church.

Page 4: The Saddleback Digital Initiative Eric Busby CTO and Director of Communication Technologies Saddleback Church

What are we called to do?• “Love the Lord with all your Heart” - Worship

• “Love your neighbor as yourself” - Service

• “Go make disciples” - Evangelism

• “Baptize them” – bringing into Fellowship

• “Teach them” – Discipleship

The Great Commandment - Matt 22: 36-40

The Great Commission - Matt 28:19-20

Page 5: The Saddleback Digital Initiative Eric Busby CTO and Director of Communication Technologies Saddleback Church

The Digital Initiative at Saddleback Church

“David served God’s purpose inhis generation” Acts 13:36 (NIV)

• The Centripetal vs. Centrifugal Church

• Personal and Purposeful Communications

• Facilitate the Five Purposes of the Church

Page 6: The Saddleback Digital Initiative Eric Busby CTO and Director of Communication Technologies Saddleback Church

The Rules of Ministry Have Changed in the Digital Age

• Anytime• Anyplace• Any Device• Interactive• Choices• Real-Time

If we ignore these trends, we are going to miss a huge opportunity in our generation.

Page 7: The Saddleback Digital Initiative Eric Busby CTO and Director of Communication Technologies Saddleback Church

People of Extraordinary Faith

• The Saddleback Story is full of examples of extraordinary faith.

• Saddleback’s is all about changed lives

• Thousands come to know Jesus and mature in their faith every year at Saddleback

• Implementing the Digital Initiative is another example of faith – preparing for revival.

Page 8: The Saddleback Digital Initiative Eric Busby CTO and Director of Communication Technologies Saddleback Church

So, where are we now?

• Significant progress this year:• Step 0: Following God’s Call to Ministry – Patience• Step 1: Staff Leadership – My 3 Directors• Step 2: Staff Members – Their 9 People• Step 3: Methodology – 1/2/4/2/1 G/C/F P2• Step 4: Volunteers – The 126 members/ministers• Step 5: Infrastructure – Moving Inside• Step 6: Framework – Selecting the tools• Step 7: Database – New Model and Schema Complete• Step 8: Development – Intra/Inter/Extra v2 in alpha

Page 9: The Saddleback Digital Initiative Eric Busby CTO and Director of Communication Technologies Saddleback Church

Our Practical Project Mgt.

• Dream 1 unit 10%

• Design 2 units 20%

• Develop 4 units 40%

• Deliver 2 units 20%

• Determine 1 unit 10%

---

• Good, Cheap, Fast - Pick Two

Page 10: The Saddleback Digital Initiative Eric Busby CTO and Director of Communication Technologies Saddleback Church

Saddleback Digital EcoSystem

• S.COM MYS.COM

• P.COM PD.COM

Page 11: The Saddleback Digital Initiative Eric Busby CTO and Director of Communication Technologies Saddleback Church

S.COM

• Woo our community to come to church

• “Billboard” site launching Q1 2000

• Friendly, welcoming people place

• Targets Saddleback Sam

• Less Dynamic – High Quality Presentation

Page 12: The Saddleback Digital Initiative Eric Busby CTO and Director of Communication Technologies Saddleback Church

MYS.COM

• Woo our crowd to join the church

• Woo our congregation to discipleship

• Woo our committed to service

• Woo our core to evangelism and missions

• Highly dynamic site

• Password protected

• Feature rich

Page 13: The Saddleback Digital Initiative Eric Busby CTO and Director of Communication Technologies Saddleback Church

P.COM

• A place for pastors to find tools for ministry

• Books

• Preaching content

• Curriculum

• Music Resources

Page 14: The Saddleback Digital Initiative Eric Busby CTO and Director of Communication Technologies Saddleback Church

PD.COM

• A place for churches to get training

• Developing the Purpose Driven Community

• Learning from Saddleback’s Team

• Learning how to use the Tools

Page 15: The Saddleback Digital Initiative Eric Busby CTO and Director of Communication Technologies Saddleback Church

The focus of this discussion…Technology and the local church

In other words…the implementation at mySaddleback.com

Page 16: The Saddleback Digital Initiative Eric Busby CTO and Director of Communication Technologies Saddleback Church

MYS.COM 1.0 Features

• Email

• Event Registrations

• On Demand Video of Worship Services

• Daily Devotional

• Ministry Pages

• Billboard Functions

Page 17: The Saddleback Digital Initiative Eric Busby CTO and Director of Communication Technologies Saddleback Church

MYS.COM 2.0 Features

• LIVE worship services

• Fresh Content (Daily)

• Improved Navigation

• Additional Ministry Pages

• myGiving Area

• Filtered Internet Access

Page 18: The Saddleback Digital Initiative Eric Busby CTO and Director of Communication Technologies Saddleback Church

MYS.COM 3.0 Features

• Small Group Pages

• Instant Messaging (IM)

• Secure Church Directory

• Instant Survey

• Chat Events

• Small Group Teaching Content (TV)

• Banner Ad Targets

Page 19: The Saddleback Digital Initiative Eric Busby CTO and Director of Communication Technologies Saddleback Church

The Staff Intranet

• People• Groups• Ministries• Calendar• Events• Rooms• Reports• Mail• Post• Sites

These featuresallow staff tointeract with our enterprise database from any browser.

(Think of the possibilities for lay leadership)

Page 20: The Saddleback Digital Initiative Eric Busby CTO and Director of Communication Technologies Saddleback Church

Worship in Jerusalem

• Saddleback has provided on-demand video of sermons since Easter 2000

• Video has been one of the busiest areas of the site to date

• Saddleback is launching LIVE web-casting this month with the capacity to deliver broadband video

Page 21: The Saddleback Digital Initiative Eric Busby CTO and Director of Communication Technologies Saddleback Church

What Technologies are we using?

• Microsoft, Microsoft, Microsoft• Win2K (Server and Professional)• SQL7 (Stored Procedures and XML)• Visual Studio (ASP+, OLEDB, COM+/C#)

• Cisco Infrastructure• Compaq Servers

• Why? It’s all about skills.

Page 22: The Saddleback Digital Initiative Eric Busby CTO and Director of Communication Technologies Saddleback Church

“Great for Saddleback,what does this mean for others?”

• I am going to Wyoming in October to get away and think about how we can make all that we are learning and developing available to other churches.

• People call daily and ask for our solution, and I am convinced not freely sharing what we are doing would be a sin.

Page 23: The Saddleback Digital Initiative Eric Busby CTO and Director of Communication Technologies Saddleback Church

How can you be involved?

• Pray for me, pray for my leaders, and pray for my volunteers…

• Start in your own church now, why wait?

• Participate in the effort – send me an email

• God is clearly moving here.. Join in!

• Help us find a Director of Communications

Page 24: The Saddleback Digital Initiative Eric Busby CTO and Director of Communication Technologies Saddleback Church

Summary• God is using us to gently introduce new techniques

to transform interaction• We are measuring results already

• Daily Devotional• Events• Worship Services

• As we release each version, we will watch to see which features are most effective

• Our BI reports will help us tune each feature to a desired benefit.

• I plan to share as we learn… my ministry to you.

Page 25: The Saddleback Digital Initiative Eric Busby CTO and Director of Communication Technologies Saddleback Church

Thank you…

• Eric BusbySaddleback Church1 Saddleback ParkwayLake Forest, CA 92630

[email protected]

[email protected]